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How to build a local newsletter business — with Ryan Sneddon of Naptown Scoop
Send & Grow by SparkLoop
Building Anticipation Through Strategic Event Planning
The speaker aims to keep upcoming initiatives a surprise to generate excitement. Events, including a candlelight concert and pickleball tournament, are planned to raise funds. Despite small individual proceeds, like $4,000 from a concert, these events contribute towards larger financial goals. Additionally, the organization engages in physical product sales, like candles, partnering with nonprofits to sell products featuring local scenes and donating a significant portion of the revenue.
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