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SERP’s Up | Does Google use user behavior metrics for ranking?
SERP's Up SEO Podcast
Maximizing User Interaction Signals for Search Engine Result Page Success
Anchors such as links from other websites, links within the document, and user interactions like clicks, attention, swipes, and entering new queries play a crucial role in determining the visibility of a webpage on the Search Engine Result Page (SERP). Including multimedia on web pages provides more elements for users to engage with, enhancing the likelihood of higher signals. Focusing on long-tail queries that are specific and niche increases the chances of user clicks as they cater directly to the user's needs, leading to better engagement and less competition from established pages with historical user data.
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