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Sales funnels for Beginners

The Startup Ideas Podcast

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Meta Ads Are Not Dead: Target the Over 40s

Meta ads remain effective, particularly for audiences over 40, despite the misconception that they are ineffective for all. There's a significant population who still engage with these platforms. Startups and businesses often neglect this demographic, assuming limited exposure based on their own social media habits. By leveraging simple meta and Google ads, organizations can substantially improve visibility and sales. Implementing a basic advertising strategy can profoundly impact a business's success, especially when combined with a modest commission on sales.

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