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012 - The Coach Up: A Magness Masterclass on Feedback

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Why Feedback Sandwiches Fail

Feedback sandwiches fail because our brain detects insincerity and prepares for negative feedback. It's crucial to focus on the problem, not the person, for feedback to be effective. Additionally, feedback should be future-focused, avoiding tying criticism to punishment or negative emotions to ensure openness and receptiveness from the recipient.

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