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How to Be an Entrepreneur in 2024
The Duct Tape Marketing Podcast
Progressing from Business Plan to Real Business
The key steps to transform a business plan into a successful business involve setting goals, testing the market before product development, building the product once there is proven customer demand, understanding what is needed to grow and scale the business, and acquiring the necessary resources. These steps should be executed in harmony and continuously, with a focus on market testing as a crucial stage. Market testing involves tactics such as market research to understand customers, creating concise value communication assets to attract attention, and implementing marketing and sales strategies that are quick, cost-effective, data-driven, and focused on experimentation.
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