

Top Advisor Marketing Podcast
Matt Halloran, CRO at ProudMouth
Where you’ll learn how to stop the sales cycle insanity and become the trusted authority you’re meant to be. Hosted by our CRO and in-house podcasting expert, Matt Halloran. Brought to you by ProudMouth. #BeYourOwnLoud 286290
Episodes
Mentioned books

Jul 19, 2022 • 33min
Uplifting Underrepresented Communities at Financial Conferences With Liv Gagnon (Ep. 370)
Giving equal opportunity to females, people of color, nonbinary individuals, and other underrepresented communities is not just the right thing to do.
It can actually benefit the financial services industry!

Jul 12, 2022 • 31min
You Found Your Niche…Now, How Do You Attract Them? With Lacey Langford (Ep. 369)
Finding your hyper-focused niche is only work half done.
Next, you need to get your voice out to your target audience and build a network of influencers and experts in your niche!

Jul 5, 2022 • 32min
Cybersecurity for Advisors: How To Protect Your Reputation and Client Trust With Sid Yenamandra (Ep. 368)
Do you keep sidelining cybersecurity in your practice?
If your firm were to experience a data breach, your clients would lose trust. If an SEC or FINRA auditor were to recognize poor cybersecurity practices, you’d probably have to pay a hefty fine.

Jun 28, 2022 • 42min
How To Build a Community of Fans Who Do The Marketing For You With Liz Faircloth (Ep. 367)
Do you want to build a community of raving fans who believe in your mission, make you more referable, and become brand advocates?

Jun 21, 2022 • 28min
Publish Your Book: Major Tips from NY Times Best-Selling Author Ellen Rogin (Ep. 366)
You don't have to be an experienced author to write a book that speeds up your influence. You just need the right guidance.

Jun 14, 2022 • 26min
PodRocket Academy: Your Guide to Becoming a Trusted Subject Matter Authority With Julia Ritchie (Ep. 365)
Looking for a one-stop shop to learn everything you need to know about podcasting, digital marketing, and branding?
Introducing the PodRocket Academy — where we help you accelerate your influence and become the trusted authority you’re meant to be.

Jun 7, 2022 • 32min
How to Protect Your Client’s Digital Assets (Money and Memories!) With Betsy Ehrenberg (Ep. 364)
Want to differentiate yourself from the advisor down the street?
Consider offering a service that your clients don’t even realize they need yet. (When you mention it, they’ll have a lightbulb moment!)

May 31, 2022 • 33min
Every Reason To Build a Hyper-Focused Niche Practice With Jen Dawson (Ep. 363)
Advisors often hesitate to niche out because they’re worried about whittling down their number of prospects. Or worse, picking a niche that doesn’t work out.
Maybe you know that niching is a game changer. But you’re worried, too. How do you get to a place where you can confidently know “these are my people” and attract the right prospects?

May 24, 2022 • 30min
Have You Tried This? Easy Marketing Tips To Hold Your Niche’s Attention With David Wilson (Ep. 362)
Do you want to differentiate yourself from the advisor down the street? Are you looking for marketing strategies that will not only get your audience’s attention but also turn them into raving fans?
You’ve come to the right place!

May 17, 2022 • 30min
Disconnected From Your Clients’ Financial Lives? Try a Financial Wellness Ecosystem With Mary Ellen Dugan (Ep. 361)
Oftentimes, advisors aren’t fully involved in their clients’ finances — from big investment decisions all the way down to small daily finances.
How then is it possible to give the best advice if you’re not seeing the whole picture?