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PT Profit Podcast

Latest episodes

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Feb 15, 2024 • 42min

A Journey Through Fitness, Mindset, and Personal Growth with Daniel Yores

In this episode we dive deep into the heart of fitness coaching, discussing Daniel's unique approach to bridging the gap between perception and reality for his clients. He shares invaluable insights on the common hurdles people face on their wellness journeys and how he crafts personalized strategies that go beyond mere weight loss, aiming for a holistic uplift in their health and lifestyle. Join us as we explore the transformative power of fitness, the importance of mindset, and the real value of commitment in achieving personal growth and success.Help Us Help More People. When you leave a review on apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free. About The GuestDaniel Yores is a passionate health and fitness coach with a compelling journey from athlete to transformative coach. His story begins with a love for sports, particularly soccer, which was interrupted by a serious knee injury requiring surgery and a long recovery period. This experience profoundly impacted his life, fueling his determination to regain physical freedom and ultimately leading him to pursue a career in personal training. Yores completed a degree in Kinesiology, briefly attended Chiropractic College, and then fully embraced his role as a personal trainer. His philosophy centers on physical transformations as well as the invisible and intangible growth of his clients. Yores dedicates his life to helping others improve their lives through fitness, emphasizing long-term health and physical freedom. His approach is holistic, aiming not just for immediate fitness goals but for lifelong mobility and well-being.Links: https://www.danielyores.com/https://www.instagram.com/danielyores/Join the Facebook community!Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're experienced and looking to scale your business?Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.BSimpsonFitness Best Next Steps Simple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register:  https://www.ptprofitformula.com/simplescalingPT Profit Formula - 10k in 90 Days or you don't pay, let me show you how it works for free. Learn more here: https://www.ptprofitformula.com/formulavsl/PT Profit Formula Jumpstart - a step-by-step proven process to generate consistent 10k Months in 30 Days with just a handful of followers and without sleazy sales. https://www.bsimpsonfitness.com/jumpstartThe Complete 10k Per Month Blue Print - FREEhttps://www.bsimpsonfitness.com/10kblueprint/ This is a public episode. If you’d like to discuss this with other subscribers or get access to bonus episodes, vis
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Feb 13, 2024 • 32min

How to Demonstrate Expertise Without Launching

In this episode, I delve into the art of showcasing expertise and value in the fitness industry beyond the usual launch tactics. I discuss the hybrid sales system I've embraced, which melds personal touch with semi-automation for daily sales success. I challenge the norms around premium offerings, stressing the significance of personal connection across all price points. We explore the distinction between authority and expertise, the essence of successful launches, and how to foster urgency without the pressure. I share my journey from being launch-dependent to adopting a sustainable, evergreen approach, highlighting how understanding and leveraging your selling relationship can foster growth and effectively serve your community.  Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free. Join the Facebook community!Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're experienced and looking to scale your business?Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.BSimpsonFitness Best Next Steps Simple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register:  https://www.ptprofitformula.com/simplescalingPT Profit Formula - 10k in 90 Days or you don't pay, let me show you how it works for free. Learn more here: https://www.ptprofitformula.com/formulavsl/PT Profit Formula Jumpstart - a step-by-step proven process to generate consistent 10k Months in 30 Days with just a handful of followers and without sleazy sales. https://www.bsimpsonfitness.com/jumpstartThe Complete 10k Per Month Blue Print - FREEhttps://www.bsimpsonfitness.com/10kblueprint/ This is a public episode. If you’d like to discuss this with other subscribers or get access to bonus episodes, visit beverleysimpson.substack.com/subscribe
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Feb 8, 2024 • 51min

The Complete Blueprint to Consistent 20k Months and Beyond

In this episode of the PT Profit Podcast, I share the blueprint for hitting consistent 20K months in your online personal training business. I delve into boosting client performance, effectively packaging and positioning products, and navigating personal roadblocks to revenue growth. This episode focuses on the essence of integrity, commitment, and flexibility in achieving goals. I introduce my unique marketing strategies that prioritize profitability over popularity, underscoring the value of conversion content in expanding your client base. I also outline a customer journey blueprint, advocating for a pressure-free, permission-based sales approach. Moreover, I discuss the crucial role of emotional regulation in business success and wrap up with an invitation to the PT Profit Accelerator for a tailored, detailed implementation plan. This episode serves as a comprehensive guide for fitness professionals looking to scale their online business ethically.Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free. Join the Facebook community!Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're experienced and looking to scale your business?Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.BSimpsonFitness Best Next Steps Simple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register:  https://www.ptprofitformula.com/simplescalingPT Profit Formula - 10k in 90 Days or you don't pay, let me show you how it works for free. Learn more here: https://www.ptprofitformula.com/formulavsl/PT Profit Formula Jumpstart - a step-by-step proven process to generate consistent 10k Months in 30 Days with just a handful of followers and without sleazy sales. https://www.bsimpsonfitness.com/jumpstartThe Complete 10k Per Month Blue Print - FREEhttps://www.bsimpsonfitness.com/10kblueprint/ This is a public episode. If you’d like to discuss this with other subscribers or get access to bonus episodes, visit beverleysimpson.substack.com/subscribe
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Feb 6, 2024 • 60min

How to Boost Your Profit: Create Clients on Demand with Content

This episode focuses on how to effectively package and position products and services, increase client performance, and overcome personal barriers to success. It emphasizes the importance of creating content that connects with clients on a subconscious level and explains how to implement strategies for consistent client enrolment without relying on ads or a large following. Want to see more behind the scenes like you're hearing in these live training episodes? Join our Facebook Group! Online Marketing for Fitness ProfessionalsHelp Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free. Join the Facebook community!Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're experienced and looking to scale your business?Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.BSimpsonFitness Best Next Steps Simple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register:  https://www.ptprofitformula.com/simplescalingPT Profit Formula - 10k in 90 Days or you don't pay, let me show you how it works for free. Learn more here: https://www.ptprofitformula.com/formulavsl/PT Profit Formula Jumpstart - a step-by-step proven process to generate consistent 10k Months in 30 Days with just a handful of followers and without sleazy sales. https://www.bsimpsonfitness.com/jumpstartThe Complete 10k Per Month Blue Print - FREEhttps://www.bsimpsonfitness.com/10kblueprint/ This is a public episode. If you’d like to discuss this with other subscribers or get access to bonus episodes, visit beverleysimpson.substack.com/subscribe
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Feb 1, 2024 • 45min

How to Build a Program with Principles with Dr. Michelle Boland

In this episode with returning guest, Dr. Michelle Boland, we dive deep into the art of simplifying complex ideas without losing their essence, the importance of principles in program design, and how to tailor fitness strategies to individual needs. Whether you're a fitness enthusiast or a seasoned coach, this episode is packed with insights and practical advice. Support the podcast by leaving a 5 start rating and review and share it on social media! Help Us Help More People. When you leave a review on apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free. About The GuestDr. Michelle Boland, distinguished as a certified strength and conditioning coach, is the founder of Michelle Boland Training, LLC. Formerly serving as the Director of Education at a private training facility, Michelle brings extensive experience from her role as a Strength and Conditioning Coach at a Division 1 collegiate institution. Her expertise lies in movement biomechanics and athletic development, focusing on enhancing fitness and mitigating persistent pain or injuries that hinder performance.Links: https://www.instagram.com/dr.michelleboland/https://www.michelleboland-training.com/ Join the Facebook community!Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're experienced and looking to scale your business?Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.BSimpsonFitness Best Next Steps Simple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register:  https://www.ptprofitformula.com/simplescalingPT Profit Formula - 10k in 90 Days or you don't pay, let me show you how it works for free. Learn more here: https://www.ptprofitformula.com/formulavsl/PT Profit Formula Jumpstart - a step-by-step proven process to generate consistent 10k Months in 30 Days with just a handful of followers and without sleazy sales. https://www.bsimpsonfitness.com/jumpstartThe Complete 10k Per Month Blue Print - FREEhttps://www.bsimpsonfitness.com/10kblueprint/ This is a public episode. If you’d like to discuss this with other subscribers or get access to bonus episodes, visit beverleysimpson.substack.com/subscribe
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Jan 30, 2024 • 57min

How to Boost Your Profit: Create an Offer That Sells Itself

In this episode I share strategies for creating an offer stack that effectively boosts profits, targeting fitness professionals such as trainers and clinicians. The episode focuses on enhancing client performance, packaging and positioning products and services for increased revenue, and doing so without resorting to sleazy sales tactics.Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free. Join the Facebook community!Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're experienced and looking to scale your business?Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.BSimpsonFitness Best Next Steps Simple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register:  https://www.ptprofitformula.com/simplescalingPT Profit Formula - 10k in 90 Days or you don't pay, let me show you how it works for free. Learn more here: https://www.ptprofitformula.com/formulavsl/PT Profit Formula Jumpstart - a step-by-step proven process to generate consistent 10k Months in 30 Days with just a handful of followers and without sleazy sales. https://www.bsimpsonfitness.com/jumpstartThe Complete 10k Per Month Blue Print - FREEhttps://www.bsimpsonfitness.com/10kblueprint/ This is a public episode. If you’d like to discuss this with other subscribers or get access to bonus episodes, visit beverleysimpson.substack.com/subscribe
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Jan 12, 2024 • 56min

How we Habit Stack for Ourselves and for our Clients with Amy Lang

Today, we're chatting with Amy Lang about "Habit Stacking for Ourselves and Our Clients." We'll hear Amy's story of switching from tech to health and fitness and dive into her book "Thoughts are Habits Too." Amy's got some great tips on managing emotions, changing mindsets, and a fresh take on dieting. So, join us for a down-to-earth talk about making healthier habits for us and our clients with Amy Lang. Help Us Help More People. When you leave a review on apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free. About The GuestAmy Lang is an author and master health coach, known for her book "Thoughts Are Habits Too" and her podcast "Happy & Healthy with Amy". Formerly in the tech industry with companies like Netscape and Yahoo, she shifted to health care, founding Moxie Club, an online coaching business, in 2019. Lang's focus is on sustainable weight loss and self-care habits, leveraging her experience in health and fitness since 2003. In her personal time, she enjoys traveling, tennis, and spending time with her partner and pet.Links: https://www.thoughtsarehabitstoo.com/https://www.instagram.com/habitwhisperer/https://www.moxie-club.com/start-hereJoin the Facebook community!Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're experienced and looking to scale your business?Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.BSimpsonFitness Best Next Steps Simple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register:  https://www.ptprofitformula.com/simplescalingPT Profit Formula - 10k in 90 Days or you don't pay, let me show you how it works for free. Learn more here: https://www.ptprofitformula.com/formulavsl/PT Profit Formula Jumpstart - a step-by-step proven process to generate consistent 10k Months in 30 Days with just a handful of followers and without sleazy sales. https://www.bsimpsonfitness.com/jumpstartThe Complete 10k Per Month Blue Print - FREEhttps://www.bsimpsonfitness.com/10kblueprint/ This is a public episode. If you’d like to discuss this with other subscribers or get access to bonus episodes, visit beverleysimpson.substack.com/subscribe
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Jan 10, 2024 • 17min

Business Contradictions: The Truth About Volume

In this episode of PT Profit Podcast, I explore the nuanced world of volume in business. I delve into how volume affects visibility, profitability, and revenue, especially in the fitness industry. I share insights on the importance of understanding volume in various contexts, such as niche recognition and strategic ad use. Balancing volume with quality and developing sustainable sales systems are key themes. Join me as I blend practical tips, personal experiences, and my unique perspective on volume's role in a thriving fitness business. Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free. Join the Facebook community!Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're experienced and looking to scale your business?Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.BSimpsonFitness Best Next Steps Simple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register:  https://www.ptprofitformula.com/simplescalingPT Profit Formula - 10k in 90 Days or you don't pay, let me show you how it works for free. Learn more here: https://www.ptprofitformula.com/formulavsl/PT Profit Formula Jumpstart - a step-by-step proven process to generate consistent 10k Months in 30 Days with just a handful of followers and without sleazy sales. https://www.bsimpsonfitness.com/jumpstartThe Complete 10k Per Month Blue Print - FREEhttps://www.bsimpsonfitness.com/10kblueprint/ This is a public episode. If you’d like to discuss this with other subscribers or get access to bonus episodes, visit beverleysimpson.substack.com/subscribe
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Jan 8, 2024 • 39min

Signs Your Offer Is Broken and Preventing You From Scaling

In this episode of the PT Profit Podcast, I, Beverley Simpson, explore the intricate reasons why your business might not be scaling as expected, with a focus on the nuances of your offer. We dive deep into understanding the significance of clear communication, proper expectations, and the right client engagement, revealing how these factors can make or break your business's growth trajectory. Join me as we unravel the uncommon yet pivotal elements that could be hindering your progress towards achieving consistent 100K months and beyond. Expect insightful discussions on data-driven decision-making, client satisfaction, and the art of simplicity in business. Whether you're a fitness professional, trainer, or clinician, this episode is a must-listen for anyone aiming to refine their business strategy and reach new heights of success.  Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free. Join the Facebook community!Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're experienced and looking to scale your business?Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.BSimpsonFitness Best Next Steps Simple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register:  https://www.ptprofitformula.com/simplescalingPT Profit Formula - 10k in 90 Days or you don't pay, let me show you how it works for free. Learn more here: https://www.ptprofitformula.com/formulavsl/PT Profit Formula Jumpstart - a step-by-step proven process to generate consistent 10k Months in 30 Days with just a handful of followers and without sleazy sales. https://www.bsimpsonfitness.com/jumpstartThe Complete 10k Per Month Blue Print - FREEhttps://www.bsimpsonfitness.com/10kblueprint/ This is a public episode. If you’d like to discuss this with other subscribers or get access to bonus episodes, visit beverleysimpson.substack.com/subscribe
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Jan 5, 2024 • 58min

Transforming Fitness: Aram Grigorian's Journey from Finance to the Forefront of Coaching

Episode 306 features Aram Grigorian, a notable fitness coach who transitioned from finance to fitness. Grigorian, who organized the Real Coaches Summit 2024 in Las Vegas, emphasizes servitude in business, sharing his journey from personal training in Connecticut to remote coaching in California. His philosophy revolves around transforming clients' mindsets and identities for sustained change, rather than focusing solely on physical aesthetics. This approach is evident in his advocacy for understanding individual motivations and maintaining personal connections, even in scalable business models.The Real Coaches Summit 2024, scheduled for March 11-12, 2024 at Virgin Hotels Las Vegas, is an event for both coaches and enthusiasts. It provides over 20 hours of masterclass level education, with topics covering various aspects of coaching. The summit aims to enhance participants' skill sets and includes macro-friendly meals, top-shelf happy hours for networking, and a focus on practical knowledge without the pressure of VIP tickets. This event aligns with Grigorian's ethos of serving clients better and building trust and relationships in the business.Help Us Help More People. When you leave a review on apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free. About The GuestAram Grigorian is a dedicated fitness coach known for his holistic approach to body and mind transformation. Originally from Russia, he moved to the U.S. in 1989. Grigorian worked in finance before being laid off, which led him to pursue a career in fitness. He began as a certified trainer, eventually establishing a successful nutrition coaching business. His coaching philosophy emphasizes food quality, exercise intensity, rest, mental health, and personal responsibility. Based in California, Grigorian focuses on remote nutrition coaching and also co-hosts the Other Side Lifestyle podcast. Additionally, he organizes The Real Coaches Summit, an educational event for fitness professionals.Linkshttps://www.realcoachessummit2023.com/tickets/p/presale-tickethttps://www.instagram.com/4weeks2thebeach/https://www.4weeks2thebeach.com/https://www.sleepcoachcourse.com/real-coaches-virtualJoin the Facebook community!Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're experienced and looking to scale your business?Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.BSimpsonFitness Best Next Steps Simple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register:  https://www.ptprofitformula.com/simplescalingPT Profit Formula - 10k in 90 Days or you don't pay, let me show you how it works for free. Learn more here: 

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