

The Game with Alex Hormozi
Alex Hormozi
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.
Episodes
Mentioned books

Dec 1, 2020 • 12min
Don't Be Cute | Ep 255
Entrepreneurs, listen up! Discover the pivotal advice that can set you on the path to success. Explore the importance of mastering fundamental business practices rather than getting lost in complexity. Learn how small adjustments, like refining headlines on landing pages, can lead to remarkable improvements in user engagement. It’s all about simplicity and consistency. Get ready to embrace proven strategies and accelerate your journey towards growth and profitability!

Nov 27, 2020 • 17min
The Pie Equation | Ep 254
This is my most used equation in business. Today, Alex (@AlexHormozi) talks about the one equation you must know to fully understand where your business stands, the lifetime value of your customers, and where you'll cap. Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Timestamps:(1:27) - The number one equation Alex uses the most in all of business(4:30) - The Pie Equation helps make quick calculations to know where you're at(8:42) - The importance of using all three variations of the equation & The Golden Ratio(12:20) - The quick recap of The Pie Equation and the last way to use itFollow Alex Hormozi’s Socials:LinkedIn | Instagram | Facebook | YouTube | Twitter | Acquisition

Nov 24, 2020 • 12min
When I Realized My Success Didn't Hurt My Competition | Ep 253
You're not going to hurt anyone. Today, Alex (@AlexHormozi) talks about what he felt when he was younger, how that affected him moving forward, and what he learned from that experience.Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Timestamps:(1:07) - Overcoming the chip on your shoulder(2:04) - Surpassing a rival and finding personal growth(4:24) - A new perspective on competition and success(5:21) - Embracing collaboration over competition(7:33) - The power of positivity and the pitfalls of negativity(11:08) - Harnessing anger for growth, not destructionFollow Alex Hormozi’s Socials:LinkedIn | Instagram | Facebook | YouTube | Twitter | Acquisition

Nov 20, 2020 • 10min
Arbitrage 101 | Ep 252
All big businesses run off of extraordinary degrees of arbitrage. Today, Alex (@AlexHormozi) talks about what arbitrage is, how you can harness, and leverage it in your business.Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Timestamps:(0:45) - The definition of "Arbitrage" and how all businesses are arbitrage (3:13) - The difference between economic profits and accounting profits(6:28) - What factor is going to dictate if it's one market or another?(7:46) - One valuable concept to understandFollow Alex Hormozi’s Socials:LinkedIn | Instagram | Facebook | YouTube | Twitter | Acquisition

Nov 17, 2020 • 11min
You Are Not Good Because You Are Unwilling To Be Bad | Ep 251
You are going to suck at this for a very long time. Today, Alex (@AlexHormozi) addresses a belief system that holds many back from learning the things they need to learn in order to be "successful".Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Timestamps:(0:41) - Breaking down dangerous belief sets(2:42) - The misconception of being 'bad' at math(6:27) - Action over inherent skill: a young entrepreneur's success(7:22) - The importance of persistence and effort in learning(8:29) - Personal growth through challenging beliefsFollow Alex Hormozi’s Socials:LinkedIn | Instagram | Facebook | YouTube | Twitter | Acquisition

Nov 13, 2020 • 13min
Scaling Outbound | Ep 250
When it comes to scaling, think outside the box. Today, Alex (@AlexHormozi) talks about one of the issues that have been prevalent in the marketing community: organic outbound not being scalable. He talks about how this issue is actually not as true as you might think and how scaling outreaches can be more consistent and reliable than paid outbound.Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Timestamps: (1:44) - Alex explains scaling and shows calculations based on company data(4:24) - After calculating, how can you scale your numbers?(6:35) - In outbound, people are warmer than cold traffic(7:59) - Scaling outbound: multiply activity and people(9:58) - Alex shares math of getting VA in company & ROIFollow Alex Hormozi’s Socials:LinkedIn | Instagram | Facebook | YouTube | Twitter | Acquisition

Nov 10, 2020 • 6min
The Rule of 100 | Ep 249
Want to perfect a skill? Do it 100 times every day. Today, Alex (@AlexHormozi) talks about a simple mindset called “The Rule of 100” and how following this method of increasing volume and repetition of specific actions can bring you closer to improving your skills and growing your business.Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Timestamps:(1:05) - Do a hundred of something daily to improve skills.(3:29) - Increase volume to generate skill and outcome growth.(5:29) - Selling expands when you're not the constraint anymore.Follow Alex Hormozi’s Socials:LinkedIn | Instagram | Facebook | YouTube | Twitter | Acquisition

Nov 6, 2020 • 11min
Money Marketing Ratios | Ep 248
Man makes the money. Today, Alex (@AlexHormozi) talks about the three kinds of numbers and their relationships when looking at high-level businesses to invest in or partner with. Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Timestamps: (0:59) - CAC & LTV: 1st number to look into.(2:37) - Gross margin: basis for decisions & "30-day cash".(4:16) - Relationships: LTV, 30-day Cash, and CAC.(7:27) - Focus on 2 relationships: LTV to C ratio & 30-day cash to C ratio.(9:22) - Goal: at least 3 times greater than CAC for viable business.Follow Alex Hormozi’s Socials:LinkedIn | Instagram | Facebook | YouTube | Twitter | Acquisition

Nov 3, 2020 • 14min
Gross Vs. Net Margin | Ep 247
The slightest difference can make the biggest change. Today, Alex (@AlexHormozi) talks about one of the number one issues he faces when he talks to small to medium-sized business owners: knowing the difference between gross vs. net margin. By knowing the difference between these two, you will instantly shift how you view money and the growth of your business. Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Timestamps:(0:47) - Difference between gross and net margin & calculation involved(2:11) - Gross margin creates net margin. Alex's example explains why.(4:38) - Increasing gross margin: decrease fulfillment cost, increase price now.(6:42) - Greatly increasing margins scales and yields enormous profit.Follow Alex Hormozi’s Socials:LinkedIn | Instagram | Facebook | YouTube | Twitter | Acquisition

Oct 30, 2020 • 9min
How to get Cheaper Leads | Ep 246
The moment you don’t understand, you’re at a bottleneck. Today, Alex (@AlexHormozi) talks about the important factors you should know when figuring out what your cost per lead is, how these factors work together, and help you understand the kind of paid ads you should be running. Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Timestamps: (1:51) - 3 pieces for cost per lead: CPM, CTR, CPC(5:22) - Alex explains how these 3 pieces determine cost per lead(6:50) - When running paid ads, understand platform dynamics and competitionFollow Alex Hormozi’s Socials:LinkedIn | Instagram | Facebook | YouTube | Twitter | Acquisition


