
Brand USA Talks Travel
This podcast elevates the conversation concerning international travel to the United States by speaking with leaders in the travel industry. Subscribe to hear key answers to timely questions every week. Brand USA is the nation’s destination marketing organization. We work closely with more than 900 partner organizations to invite the world to explore the exceptional, diverse, and virtually limitless travel experiences and destinations available in the United States of America.
Latest episodes

Jun 14, 2022 • 12min
Live From IPW, Kentucky’s Mike Mangeot Talks Bourbon, Horses, and the World’s Longest Cave System.
Learn how Kentucky is working with Brand USA to reach more international tourists…plus, hear about the many compelling reasons to visit from Kentucky Department of Tourism Commissioner Mike Mangeot.

Jun 13, 2022 • 11min
Live From IPW, Aron Davidson Describes How the U.S. Government Helps Destinations Internationally
Do you know about the mission of the U.S. Commercial Service and how they can help you? Find out! We learn about how our government provides services and connections through embassies and other means from Aron Davidson, Travel & Tourism Lead for the U.S. Commercial Service.

Jun 10, 2022 • 8min
Live From IPW, Danielle Hollander on the Magic of Hosting IPW in Orlando
We get the inside scoop on what it's like to host IPW from Danielle Hollander, CMO of Visit Orlando. Also, learn how locals keep the magic alive in one of the most popular tourist destinations in the USA.

Jun 9, 2022 • 10min
Live From IPW, Andrés Munoz on the Future of Tourism for San Antonio, Host of Next Year's IPW
We continue our coverage of IPW with Andrés Munoz, CMO of Visit San Antonio. We cover the unexpected wonders, and how the city is ready to provide the stage for global tourism.

Jun 8, 2022 • 12min
We’re Live from IPW in Orlando, Florida! First Up - We Get Personal with Roger Dow
Roger talks about his impending retirement, his future, and his views on the travel industry’s most important challenges. Roger Dow is President/CEO of the U.S. Travel Association.

May 31, 2022 • 6min
The Huge Difference Between Travel Destination Commercials and Creating Storytelling for Television, Plus How DMOs Can Enter The Brand USA Storytelling Awards Coming Up at ESTO
She’s created tons of travel videos and watched hundreds of hours of destination content. We catch-up with Jody Raida, Principal of Lemonade, and focus on creating compelling travel videos.

May 24, 2022 • 5min
Find Out the Latest About IGLTA – The International LGBTQ+ Travel Association
John Tanzella, President/CEO of IGLTA, offers a brief history of the organization, talks about the annual convention and their first upcoming virtual one-to-one international meetings, scheduled June 23rd.

May 17, 2022 • 6min
Mystery Solved: How Airlines Make Route Decisions From International Cities to the USA. Plus, Dealing With Disruptive Change, and the Outlook for Recovery
Check out this compelling conversation with Travel Industry veteran Tom O’Toole. You likely know Tom from his many years with United Airlines and Hyatt Hotels. He’s currently Associate Dean for Executive Education at Northwestern University, Kellogg School of Management, and serves on several corporate boards including Alliant Energy, CWT, and Brand USA.

May 10, 2022 • 6min
What Are Potential International Travelers Thinking At This Juncture in Recovery? We Explore the Answers to the Big Questions In This Episode
Rosina Barbastefano, Brand USA’s Sr. Director of Research & Analytics covers new research with updated country profiles, motivations for travel, destination interest and more. Learn all about the just released “interactive market data” dashboard. It’s free!

May 3, 2022 • 5min
What’s the Sentiment in Germany Regarding Visiting America at This Point in Recovery?
Holger Jacobs, Editor of FVW Magazine in Germany, reports on trends in travel. In this episode, Holger covers many topics including pricing, lift, and where Germans would like to visit.