On Your Terms®

Sam Vander Wielen
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Aug 28, 2023 • 55min

149. Navigating Grief [ft. Therapist, Gina Moffa]

Losing someone close, or facing a significant personal loss, is an indescribably painful experience. And keeping a business afloat, creating content, and supporting a community while being immersed in grief is a challenge that’s hard to grasp until you’ve been through it.Gina Moffa, an NYC-based psychotherapist with a rich history in trauma and grief work, including roles at Mount Sinai Hospital and aiding Holocaust survivors, has penned "Moving On Doesn't Mean Letting Go: A Modern Guide to Navigating Loss." This book broadens our perception of grief beyond just death, offering insights and tools for self-reflection on its multifaceted nature. And hang in there if you don’t think you’ve directly experienced grief because it will also help you understand the impact on other people and how you can help.In this episode, you’ll hear…Navigating running a business while going through griefThe physical manifestations of grief and the importance of self-careHow unexpected triggers of grief can catch us off guardThe therapeutic value of finding and participating in a grief-support communityThe unique challenges posed by our constantly connected, always-on societyIf you’d like a shoutout (and a chance to win a $20 gift card), just leave a review on Apple Podcasts and send a screenshot of it to me on Instagram via DMs!Click here to find the full show notes and transcript for this episode.RESOURCES:Learn more about Gina Moffa: ginamoffa.comFollow Gina on Instagram: @ginamoffalcswRead “Moving On Doesn’t Mean Letting Go”Join the Moving On Doesn’t Mean Letting Go Facebook group to find a community that can help you move through griefCONNECT:Sam on InstagramSam on FacebookOn Your Terms® on InstagramDISCLAIMERProduced by NOVA MediaMentioned in this episode:Legal WorkshopDo you feel lost thinking about how to legally protect your online business? Head to mylegalworkshop.com to sign-up for immediate access to my free 1-hour legal workshop, 5 Steps to Legally Protect & Grow your Online Business.Legal Workshop
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Aug 24, 2023 • 7min

148. This Mindset Shift is KEY to Growing Your Biz (A Quick Lesson from Ted Lasso)

Ah, Ted Lasso, the beloved show that marries the world of football – or soccer – with humor, heart, and hope. But who'd have thought this popular series could provide us salient lessons for business? Today, let's unravel a key takeaway from season three episode seven and understand its significance in the world of business.In this episode, you’ll hear…What this Ted Lasso moment can teach us about businessFocusing on the most important aspects of your businessApplying this new approach to your marketingClick here to find the full show notes and transcript for this episode.RESOURCES:Click here to watch the free workshop so you can get legally protected right now!CONNECT:Sam on InstagramSam on FacebookOn Your Terms® on InstagramDISCLAIMERProduced by NOVA Media
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Aug 21, 2023 • 31min

147. What Trader Joe's Can Teach Us About Business [foot soldiers, decision fatigue + keeping it quirky]

Today, we’re diving deep into the world of Trader Joe’s. Whether you’re an ardent fan of their cookie butter or just an occasional shopper, there’s no denying that Trader Joe’s has made a mark in the grocery world. But beyond our personal shopping lists, what can we, as business owners, learn from them? This episode marks the beginning of a special series where I dissect the strategies of big corporations and tease out the lessons we can apply in our own businesses, regardless of their size. And, guess what? I’ve boiled down my findings to five major takeaways from Trader Joe’s. So, stick around till the end, and let's learn from the pros!In this episode, you’ll hear…Why online business owners should look at other successful businesses for inspirationWhat Trader Joe’s does to stay competitive in their industryMy top 5 takeaways and how they apply to online businessIf you’d like a shoutout (and a chance to win a $20 gift card), just leave a review on Apple Podcasts and send a screenshot of it to me on Instagram via DMs!Click here to find the full show notes and transcript for this episode.RESOURCES:Why You Should Treat Your Clients the Way Olive Garden DoesCreating Brand Loyalists & Future BuyersGoal Setting, Productivity & Evergreen Content (Guest Episode with Louise Henry)We Need To Talk About Dupe CultureCONNECT:Sam on InstagramSam on FacebookOn Your Terms® on InstagramDISCLAIMERProduced by NOVA MediaMentioned in this episode:Legal WorkshopDo you feel lost thinking about how to legally protect your online business? Head to mylegalworkshop.com to sign-up for immediate access to my free 1-hour legal workshop, 5 Steps to Legally Protect & Grow your Online Business.Legal Workshop
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Aug 17, 2023 • 12min

146. What My Failed Chocolate Cake Teaches Us About Business

Have you ever put too much pressure on yourself — whether in business, in life, or in the kitchen? We all have. In this episode, I share a real-life tale about baking a chocolate cake for a neighborhood gathering. You'll hear about how a seemingly disastrous baking incident turned into a delightful treat, with some insights into self-doubt and perfectionism along the way.In this episode, you’ll hear…My (ruined?) chocolate cake storyPushing through self-doubtThe downside to expertiseIf you’d like a shoutout (and a chance to win a $20 gift card), just leave a review on Apple Podcasts and send a screenshot of it to me on Instagram via DMs!Click here to find the full show notes and transcript for this episode.RESOURCES:Click here to watch the free workshop so you can get legally protected right now!CONNECT:Sam on InstagramSam on FacebookOn Your Terms® on InstagramDISCLAIMERProduced by NOVA Media
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Aug 14, 2023 • 29min

145. What Starbucks, Dunkin', Costco & BJ's Can Teach Us About Dealing With Copycats

Ever wonder why Starbucks seems to be the trendsetter in the coffee world and how Dunkin' has rebranded itself to compete? In this episode, I dive into the world of coffee, exploring how giants like Starbucks and Dunkin' define trends and strategies, and what that teaches us about business differentiation and entrepreneurship at any size. I also draw parallels with Costco and BJs, and how they've adopted each other's successful strategies like adding gas stations and upping their organic game. Join me as I share my personal experiences, intriguing observations, and powerful lessons on how businesses can stand out, push something forward, and thrive in a competitive environment.In this episode, you’ll hear…What we can take away from the way large corporations impact trendsSome interesting stats about Starbucks, Dunkin’, Costco, and BJsWhy you shouldn’t worry about copycats and mimicsIf you’d like a shoutout (and a chance to win a $20 gift card), just leave a review on Apple Podcasts and send a screenshot of it to me on Instagram via DMs!Click here to find the full show notes and transcript for this episode.RESOURCES:Episode 140: We Need To Talk About Dupe CultureJoin the Free Legal Workshop to learn how to get your business legally legit™️ today! CONNECT:Sam on InstagramSam on FacebookOn Your Terms® on InstagramDISCLAIMERProduced by NOVA MediaMentioned in this episode:Legal WorkshopDo you feel lost thinking about how to legally protect your online business? Head to mylegalworkshop.com to sign-up for immediate access to my free 1-hour legal workshop, 5 Steps to Legally Protect & Grow your Online Business.Legal Workshop
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Aug 10, 2023 • 24min

144. Should We Really Use AI in Our Businesses?

Are you curious about implementing AI, like chatbots and GPT-based systems, in your online business? Or maybe you're already using it? Well, it's not just about the latest technology; there's an intriguing legal dimension to consider. Along with marketing considerations, these are aspects that demand our attention. So buckle up, because we're diving into both the marketing and legal landscapes of incorporating AI into your online strategy.In this episode, you’ll hear…Some potential use cases for AI and ChatGPTWhere it’s important to keep a human touchThe possible legal issues in using AI-generated contentIf you’d like a shoutout (and a chance to win a $20 gift card), just leave a review on Apple Podcasts and send a screenshot of it to me on Instagram via DMs!Click here to find the full show notes and transcript for this episode.RESOURCES:Submit your legal question for an upcoming episode of On Your Terms® right here.Join the Free Legal Workshop to learn how to get your business legally protected today!CONNECT:Sam on InstagramSam on FacebookOn Your Terms® on InstagramDISCLAIMERProduced by NOVA MediaMentioned in this episode:Legal WorkshopDo you feel lost thinking about how to legally protect your online business? Head to mylegalworkshop.com to sign-up for immediate access to my free 1-hour legal workshop, 5 Steps to Legally Protect & Grow your Online Business.Legal Workshop
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Aug 7, 2023 • 1h 2min

143. Conquer Your To-Do List + Be More Productive [ft. Online Business Strategist, Louise Henry]

Picking a productivity system for my business was an absolute game-changer — and I credit Louise Henry with giving me the tools to take full advantage of it. In our conversation, we deep dive into productivity, goal-setting, and identifying the perfect platform for your content. Believe it or not, you can truly scale your entrepreneurial productivity without putting in extra hours—all you need are systematic processes and clear-cut daily priorities.In this episode, you’ll hear…Unexpected challenges and benefits of starting an online businessTop three pointers for budding entrepreneursShowing up on YouTubeWhy systems are so important — and how to pick the right oneSetting meaningful goals for your businessIf you’d like a shoutout (and a chance to win a $20 gift card), just leave a review on Apple Podcasts and send a screenshot of it to me on Instagram via DMs!Click here to find the full show notes and transcript for this episode.RESOURCES:Join Louise’s free 3-Day Business Makeover challenge hereGet Uplevel with Asana and save $500 off your enrollment: samvanderwielen.com/uplevelUse Sam's favorite email marketing system, ConvertKitGet Your Free 30-day Asana trialClick here to watch the free workshop so you can get legally protected right now!CONNECT:Sam on InstagramSam on FacebookOn Your Terms® on InstagramDISCLAIMERProduced by NOVA MediaMentioned in this episode:Legal WorkshopDo you feel lost thinking about how to legally protect your online business? Head to mylegalworkshop.com to sign-up for immediate access to my free 1-hour legal workshop, 5 Steps to Legally Protect & Grow your Online Business.Legal Workshop
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Aug 3, 2023 • 35min

142. Let’s Talk Threads (Twitter Legal Threat, Toilet Content, Where Does it Fit In Our Content Ecosystem?)

We're diving into a new kid on the block in the social media world, Threads, and discussing the exciting (and a little controversial) developments between Twitter and Threads. As an entrepreneur, staying open-minded to the potential uses of new platforms is essential, but so is knowing the ins and outs of some serious legal issues that can come with the territory. So, let's get into it!In this episode, you’ll hear…The legal issue between Twitter and ThreadsKeeping up with the social media hamster wheel (or not)My thoughts on Threads and if/how I plan to use itClick here to find the full show notes and transcript for this episode.RESOURCES:Episode 1. Community Over Competition is BS: Tips to Navigate Your Competition in a Healthier WayEpisode 140. We Need to Talk About Dupe CultureJoin the Free Legal Workshop to learn how to get your business legally protected today!CONNECT:Sam on InstagramSam on FacebookOn Your Terms® on InstagramDISCLAIMERProduced by NOVA MediaMentioned in this episode:Legal WorkshopDo you feel lost thinking about how to legally protect your online business? Head to mylegalworkshop.com to sign-up for immediate access to my free 1-hour legal workshop, 5 Steps to Legally Protect & Grow your Online Business.Legal Workshop
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Jul 31, 2023 • 59min

141. How to Get People On Your Email List

Hey there! I'm beyond excited to talk about a topic that has been such a pivotal part of my business journey - email marketing. It's not just about the sales; it's the intimate and personal connections I've been able to build with my subscribers that make it so special. Remember those days when email lists were all the rage, then somehow fell out of favor? Well, I stuck to it, and now look at the resurgence of email newsletters and platforms like Substack! My main advice - focus on the type of content your audience wants and align that with your business' needs instead of chasing after every trend that pops up.In this episode, you’ll hear…Why you should consider shifting your content creation energy from "toilet content" to email marketingHow writing to your family and friends can help establish a friendly tone in your emails and make your brand feel more personalThe different strategies to build your email list, and the power of offering a freebie that provides immediate value to your subscribersThe importance of guiding your potential customers from the free content to your paid offers, by aligning your freebies and content with your business offeringsMy go-to resource for learning copywriting strategies and how investing in your writing skills can be a game-changer for your businessIf you’d like a shoutout (and a chance to win a $20 gift card), just leave a review on Apple Podcasts and send a screenshot of it to me on Instagram via DMs!Click here to find the full show notes and transcript for this episode.RESOURCES:Get Sam's Emails (+ Sam's Sidebar, her free Legal Q&A for subscribers only!): samvanderwielen.com/sidebarPre Qualify Before they buy email templates: https://www.samvanderwielen.com/prequalifyLegally Legit Guide: https://www.samvanderwielen.com/legally-legit-checklist/Episode 60. My Secret Success Strategy: Taking the 30000 ft View of Your BusinessKarsen Murray: 5 Enticing Freebies to Grow Your Email ListCopyhackers: How to Grow Your Email ListCopyhackers: Definitive Guide to Email MarketingBuild your Launch-Ready Email List blog post by Content BistroE-commerce Email Marketing: The Ultimate Guide by Chris OrzechowskiStart Your 14 Day Trial with Convertkit (affiliate link)Click here to watch the free workshop so you can get legally protected right now!CONNECT:Sam on InstagramSam on FacebookOn Your Terms® on InstagramDISCLAIMERProduced by NOVA MediaMentioned in this episode:Legal WorkshopDo you feel lost thinking about how to legally protect your online business? Head to mylegalworkshop.com to sign-up for immediate access to my free 1-hour legal workshop, 5 Steps to Legally Protect & Grow your Online Business.Legal Workshop
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Jul 27, 2023 • 21min

140. We Need to Talk About Dupe Culture

Okay, we have to talk about dupe culture. The trend of recommending cheaper alternatives to high-priced luxury items has taken over TikTok and kicked off the careers of many influencers. But what maybe started out as a good-intentioned hustle has turned into something else, and it has some dangerous implications for online business owners. We're going to explore the moral and legal responsibilities we, as business owners and consumers, face when dealing with dupes.In this episode, you’ll hear…The evolution of dupe cultureLegal considerations when it comes to dupesThe ugly environmental impact of dupesIf you’d like a shoutout (and a chance to win a $20 gift card), just leave a review on Apple Podcasts and send a screenshot of it to me on Instagram via DMs!Click here to find the full show notes and transcript for this episode.RESOURCES:The Cut: The Chaos of Shopping TikTok’s DupesCNN: Lululemon, cult athleisure brand, takes on the booming culture of 'dupes'Click here to watch the free workshop so you can get legally protected right now!CONNECT:Sam on InstagramSam on FacebookOn Your Terms® on InstagramDISCLAIMERProduced by Nova MediaMentioned in this episode:Legal WorkshopDo you feel lost thinking about how to legally protect your online business? Head to mylegalworkshop.com to sign-up for immediate access to my free 1-hour legal workshop, 5 Steps to Legally Protect & Grow your Online Business.Legal Workshop

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