The Fitness Business Podcast with Erin Dimond and Jordan Dugger

You've built a coaching skillset that's allowed you to sign clients and get them results but… something feels in the way when you think about growth. It could very well be your money mindset and we all deal with it in some form or another. In today's episode, I'm going to share my money mindset origin story, how money stories unfold, how your money mindset might be showing up as guilt or fear, and more!   Time Stamps:   (0:37) The Other 66%   (1:05) Beliefs Around Money   (3:37) How Money Stories Unfold   (7:47) My Money Mindset Story   (13:25) Money Mindset Showing Up As Guilt   (14:37) Fear of Rejection   (17:17) Story To Drive This Concept Home ---------- Whenever You’re Ready, Here Are 4 Ways We Can Help You (For Free)   (Community) Join the Fitness Business Secrets FB  Community to Unlock Your Free 5 Clients in 5 Days Mini-Course   (Content) Grab our exact post templates that are responsible for more than 3,500 online clients in our business Automated Post Planner   (Instagram) 3-5x Your Engagement, Grow an Audience and Generate Dream Clients from Instagram IG Playbook For Health & Fitness Coaches   (Get Clarity) Schedule a FREE No-Obligation 15-minute Call to Explore How To Add 10,000/Mo to Your Business–Guaranteed

You will want to come back to this episode multiple times and share it with anyone on your sales team because today, I'm going to share how to handle every single type of objection and do it in a way that empowers the prospect. We'll talk about the 3 types of objections, go over many examples, dive into my PAID framework around sales, and more!   Time Stamps:   (1:28) Why Objections Are Necessary   (4:59) 3 Types of Objections   (5:48) Objection vs Obstacle   (7:38) Tangible vs Intangible Obstacles   (10:51) The PAID Framework   (13:51) The Uncertainty Objection   (16:32) Financial Objection   (19:37) Uncertainty Objection Example   (21:49) Spousal Objection Example ---------- Whenever You’re Ready, Here Are 4 Ways We Can Help You (For Free)   (Community) Join the Fitness Business Secrets FB  Community to Unlock Your Free 5 Clients in 5 Days Mini-Course   (Content) Grab our exact post templates that are responsible for more than 3,500 online clients in our business Automated Post Planner   (Instagram) 3-5x Your Engagement, Grow an Audience and Generate Dream Clients from Instagram IG Playbook For Health & Fitness Coaches   (Get Clarity) Schedule a FREE No-Obligation 15-minute Call to Explore How To Add 10,000/Mo to Your Business–Guaranteed

If you've been putting off upgrading and optimizing your Instagram bio, this is your sign to do it now. In this episode, I'm going to explain the essential components to a great IG bio, why it's important if and when you're running ads, some real life examples from our IFCA clients, and more!   Time Stamps:   (0:18) Step By Step Guide For Your Instagram Bio (1:18) I Don’t Have A Shirt On (1:57) Why It’s Important (4:17) Examples From Our Clients (5:25) Your CTA (7:21) SEO Optimization (8:16) Bonus Step (9:25) Examples To Look Up ---------- Whenever You’re Ready, Here Are 4 Ways We Can Help You (For Free)   (Community) Join the Fitness Business Secrets FB  Community to Unlock Your Free 5 Clients in 5 Days Mini-Course   (Content) Grab our exact post templates that are responsible for more than 3,500 online clients in our business Automated Post Planner   (Instagram) 3-5x Your Engagement, Grow an Audience and Generate Dream Clients from Instagram IG Playbook For Health & Fitness Coaches   (Get Clarity) Schedule a FREE No-Obligation 15-minute Call to Explore How To Add 10,000/Mo to Your Business–Guaranteed

I've been through so much trial and error when it comes to time management, systems, and planning that I think I've finally found what works for me as the CRO of IFCA, husband, and father now and in this episode, I want to share it all with you. I'll talk about my daily structure, how to track top goals, stupid ideas, and small tasks, how to setup quarterly projects, and more!   Time Stamps:   (0:40) Why I’m Sharing This Again (1:28) Your Daily Structure (3:35) My Process In Apple Note (4:55) Top Goals, Stupid Ideas, and Small Tasks (7:10) Establishing Goals and Quarterly Projects (9:10) Daily and Weekly Execution (11:20) Parenting and Presence ---------- Whenever You’re Ready, Here Are 4 Ways We Can Help You (For Free)   (Community) Join the Fitness Business Secrets FB  Community to Unlock Your Free 5 Clients in 5 Days Mini-Course   (Content) Grab our exact post templates that are responsible for more than 3,500 online clients in our business Automated Post Planner   (Instagram) 3-5x Your Engagement, Grow an Audience and Generate Dream Clients from Instagram IG Playbook For Health & Fitness Coaches   (Get Clarity) Schedule a FREE No-Obligation 15-minute Call to Explore How To Add 10,000/Mo to Your Business–Guaranteed

The sooner you learn this lesson, the quicker you'll get unstuck in your business and your life. It's not the strategy that sucks… it's you. You're not good enough… yet. This is a powerful realization because you can now do something about it. Listen in as I explain more when I had this realization back in 2018 and the power of the one thing.   ---------- Whenever You’re Ready, Here Are 4 Ways We Can Help You (For Free)   (Community) Join the Fitness Business Secrets FB  Community to Unlock Your Free 5 Clients in 5 Days Mini-Course   (Content) Grab our exact post templates that are responsible for more than 3,500 online clients in our business Automated Post Planner   (Instagram) 3-5x Your Engagement, Grow an Audience and Generate Dream Clients from Instagram IG Playbook For Health & Fitness Coaches   (Get Clarity) Schedule a FREE No-Obligation 15-minute Call to Explore How To Add 10,000/Mo to Your Business–Guaranteed

Staying focused and working effectively can make or break an online coaching business so in today's episode, I want to share the system that's helped me build both T4E now FitLove Health and IFCA while being a new mom the past 2 years as well. We'll talk about the three components to focus, goal setting principles, why time management is also the gateway to peace, and more!   Time Stamps:   (0:31) Time Management and Focus (1:18) Time Management and Peace (3:01) Time Management Steps (4:33) Three Components To Focus (5:26) Pomodoro Technique (9:51) Goal Setting ---------- Whenever You’re Ready, Here Are 4 Ways We Can Help You (For Free)   (Community) Join the Fitness Business Secrets FB  Community to Unlock Your Free 5 Clients in 5 Days Mini-Course   (Content) Grab our exact post templates that are responsible for more than 3,500 online clients in our business Automated Post Planner   (Instagram) 3-5x Your Engagement, Grow an Audience and Generate Dream Clients from Instagram IG Playbook For Health & Fitness Coaches   (Get Clarity) Schedule a FREE No-Obligation 15-minute Call to Explore How To Add 10,000/Mo to Your Business–Guaranteed

If content is your least favorite thing to do as a coach or you've been feeling in a rut with it, we've got your back with today's episode. This 4 part posting system is stupid simple and it is what's working best for our students inside of IFCA. I'll breakdown our H.P.V.C. Framework and give you a ton of examples along with why it's working right now.   Time Stamps:   (0:37) How Content Turned My Life Around (2:05) Freedom In A Framework (3:06) Style of Posts (4:09) 4 Buckets of Posts (7:29) 5-7 Posts A Week (8:29) H.P.V.C. Framework (10:18) Hook Examples (11:41) Proof (13:39) Stories Sell (16:49) Free Content Calendar ---------- Whenever You’re Ready, Here Are 4 Ways We Can Help You (For Free)   (Community) Join the Fitness Business Secrets FB  Community to Unlock Your Free 5 Clients in 5 Days Mini-Course   (Content) Grab our exact post templates that are responsible for more than 3,500 online clients in our business Automated Post Planner   (Instagram) 3-5x Your Engagement, Grow an Audience and Generate Dream Clients from Instagram IG Playbook For Health & Fitness Coaches   (Get Clarity) Schedule a FREE No-Obligation 15-minute Call to Explore How To Add 10,000/Mo to Your Business–Guaranteed

We recently had our IFCA Legacy retreat in Nashville, Tennessee and had an incredible Q&A session we wanted to share here on the podcast. Ashton Shanks is a Brand Builder, Adventure Seeker, and CEO of Bad Marketing and someone I believe is at the top of the industry. We discuss the rise in AI and how you can be at the forefront of it, knowing whether to kill an ad or let it keep running, what's grabbing attention right now on social media, and more!   Time Stamps:   (0:10) Ashton Shanks (4:25) Red vs Green (6:12) What’s Working With Ads Right Now (10:13) Low Points and Persevering (15:00) Knowing Whether An Ad Is Still Worth Running (17:14) AI and Ads (23:00) Taking On A Lot Of Risk (30:00) What’s Grabbing Attention (35:50) Consistency ---------- Whenever You’re Ready, Here Are 4 Ways We Can Help You (For Free)   (Community) Join the Fitness Business Secrets FB  Community to Unlock Your Free 5 Clients in 5 Days Mini-Course   (Content) Grab our exact post templates that are responsible for more than 3,500 online clients in our business Automated Post Planner   (Instagram) 3-5x Your Engagement, Grow an Audience and Generate Dream Clients from Instagram IG Playbook For Health & Fitness Coaches   (Get Clarity) Schedule a FREE No-Obligation 15-minute Call to Explore How To Add 10,000/Mo to Your Business–Guaranteed

At just 23 years old, IFCA student Madie Bunker is absolutely crushing it as a full fledged CEO in her company but it wasn't that long ago she was making around 4k a month looking around at all the older in-person trainers and wanting to forge a different path. She now is generating 40k months with assistant coaches and it's truly been impressive to witness. We talk about her upbringing and supportive parents, her limiting beliefs she's worked on around leadership, how she's increasing LTV in her business, and more!   Time Stamps:   (1:01) Madie Just Turning 23 (2:11) Madie’s Start (4:06) Supportive Parents (8:51) Madie’s Lead Generation and Nurture (15:31) Setter As A Former Client (16:23) Limiting Beliefs Around Leadership (20:54) Fully Embracing The CEO Role (25:21) Increasing LTV (27:41) Taking Direction Easily (34:11) Someone On The Fence With Starting a Business (36:29) Where to Find Madie ---------- Follow Madie on Instagram ---------- Whenever You’re Ready, Here Are 4 Ways We Can Help You (For Free)   (Community) Join the Fitness Business Secrets FB  Community to Unlock Your Free 5 Clients in 5 Days Mini-Course   (Content) Grab our exact post templates that are responsible for more than 3,500 online clients in our business Automated Post Planner   (Instagram) 3-5x Your Engagement, Grow an Audience and Generate Dream Clients from Instagram IG Playbook For Health & Fitness Coaches   (Get Clarity) Schedule a FREE No-Obligation 15-minute Call to Explore How To Add 10,000/Mo to Your Business–Guaranteed

If you've ever wanted a podcast episode that breaks down exactly how to get your online coaching business from where it is to 20k months with 4 steps, don't miss this one. We've spent so much time optimizing IFCA for our students, getting them tremendous and predictable results, and our focus comes down to these 4 things: systems, offer, launch, and sales. I'll explain each in depth and exactly how IFCA works with our students with each step.   Time Stamps:   (0:29) 4 Things From 0-20k A Month (1:42) The 4 Specific Things (2:22) What Are Systems? (5:22) Why Are Coaches Are Struggling (7:32) All In One AI Software System (8:55) Your Offer (11:25) Different Types of Launches (13:14) Sales System (15:07) Sales Coaching Inside of IFCA ---------- Whenever You’re Ready, Here Are 4 Ways We Can Help You (For Free)   (Community) Join the Fitness Business Secrets FB  Community to Unlock Your Free 5 Clients in 5 Days Mini-Course   (Content) Grab our exact post templates that are responsible for more than 3,500 online clients in our business Automated Post Planner   (Instagram) 3-5x Your Engagement, Grow an Audience and Generate Dream Clients from Instagram IG Playbook For Health & Fitness Coaches   (Get Clarity) Schedule a FREE No-Obligation 15-minute Call to Explore How To Add 10,000/Mo to Your Business–Guaranteed