If you've ever been skeptical about truly niching down or want to learn just how powerful organic content marketing can be, don't miss this interview with IFCA student Jack LaTorre. He has one of the most unique offers solving a very specific problem and treats every single piece of content like a lead magnet. Listen in to find out how he grew to over 104k followers!

Time Stamps:

(0:25) Jack’s Story

(3:23) Jack’s Specific Niche

(6:18) Getting Help Early On

(10:33) Jack’s Organic Strategy

(13:36) Going Deeper With Content

(20:40) Challenges Coming Into IFCA

(21:48) Jack’s Deliverables

(28:13) Understanding Logistics

(30:48) The Future and Jack’s Why

(33:03) Rapid Fire Questions

(35:41) Advice To Anyone On The Fence

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