

Headsmack: Conversations with Misfits
Paul Povolni
The Headsmack Podcast with host Paul Povolni invites you to listen in on conversations with misfits, mavericks and trailblazers. Join us as we explore the life of difference-makers and those who have stumbled, fumbled and then soared. Be inspired as they candidly share their journeys and the aha moments that changed everything.
Episodes
Mentioned books

May 25, 2025 • 1h 30min
Holly Homer / CEO. Blogger. Software Developer
From Pajama Jeans to Pagewheel: What Holly Homer Can Teach Us About DIY EntrepreneurshipHolly Homer didn’t plan to start a business—she just needed an outlet from the chaos of motherhood. Her journey from sending long Saturday morning emails to a friend to building KidsActivities.com and Pagewheel is proof that success starts with showing up.She used her life as content, leaned into her mess, and built one of the most beloved parenting brands online. When tech became her bottleneck, she didn’t outsource—she co-invented a platform to make funnels easy. Holly’s story is a masterclass in turning real-life chaos into creative currency—and building the tools to do it again and again.--------------Holly Homer is a pioneering content creator who stumbled into entrepreneurship over two decades ago when she launched one of the earliest mom blogs, June Cleaver Nirvana. Today, she’s the founder of the wildly popular KidsActivities.com and co-creator of Pagewheel, a no-tech funnel-building platform designed for creators who’d rather focus on content than code. Based in Dallas, Holly’s journey from overwhelmed mom to digital powerhouse is marked by scrappy innovation, heartfelt storytelling, and a passion for making online business more accessible.Pagewheel.com For those with kids: KidsActivities.comSend us a textPaul Povolni, the founder of Voppa Creative, has been a creative leader for over 30 years, with clients around the world. He’s led teams in creating award-winning branding and design as well as equipping his clients to lead with Clarity, Creativity and Culture.Headsmack Website

May 20, 2025 • 48min
Nikhil Sai / CEO & Founder at Funneling Media
Nikhil Sai went from broke dropout to marketing phenom, generating over $500 million in client results and interviewing more than 100 millionaires on The Nikhil Sai Show. In this electrifying episode of The Headsmack Podcast, Nikhil shares how he built a global business from scratch, why pricing is everything, and the “inversion funnel” strategy that turns cold leads into five-figure clients. If you’re an entrepreneur, coach, or agency owner tired of being overlooked, this is your wake-up call. Learn how to work less, earn more, and only serve clients who value what you do.Link: https://funnelingmedia.com/Send us a textPaul Povolni, the founder of Voppa Creative, has been a creative leader for over 30 years, with clients around the world. He’s led teams in creating award-winning branding and design as well as equipping his clients to lead with Clarity, Creativity and Culture.Headsmack Website

May 11, 2025 • 1h 18min
Ivy Malik / The Creative's Business Coach
Stop Overthinking, Start Earning: Ivy Malik’s Creative Business Wake-Up CallIn this powerful Headsmack episode, Ivy Malik breaks down the emotional and strategic roadblocks that hold creative entrepreneurs back. Drawing on her experience as a restaurateur and coach, she shares how to turn undervaluation into empowerment. You’ll learn why positioning matters, how to shift from referrals to marketing, and how to confidently present your prices. Ivy also dives into the energetic side of entrepreneurship—reminding us that strategy without alignment won’t take us far. If you’re tired of waiting to be discovered, this conversation is your sign to take charge.Send us a textPaul Povolni, the founder of Voppa Creative, has been a creative leader for over 30 years, with clients around the world. He’s led teams in creating award-winning branding and design as well as equipping his clients to lead with Clarity, Creativity and Culture.Headsmack Website

May 5, 2025 • 1h 11min
Steve Woodruff / The Clarity King. Author. Speaker. Coach
Stop wasting words and start making impact.Meet Steve Woodruff, the “King of Clarity”, who’s spent 40+ years turning noise into memorable, referable communication.In this episode, he reveals how clarity fuels success, why vague messaging kills referrals, and how YOU can create “memory darts” that stick in people’s heads and drive business forward.If you want to be unforgettable — you need clarity. This conversation will show you how.---Guest BioSteve Woodruff, widely regarded as “The King of Clarity,” brings over 40 years of experience in business, training, and communication. After early career detours in astronomy, psychology, and medical sales, Steve found his true calling: helping people and companies express their value clearly and memorably. Through his books Clarity Wins and The Point, workshops, and consulting, Steve equips individuals and organizations with tools to become referable, aligned, and impactful communicators. His signature concept, “Memory Darts,” has revolutionized how professionals craft compelling introductions and messages that stick.Link: https://www.stevewoodruff.comSend us a textPaul Povolni, the founder of Voppa Creative, has been a creative leader for over 30 years, with clients around the world. He’s led teams in creating award-winning branding and design as well as equipping his clients to lead with Clarity, Creativity and Culture.Headsmack Website

Apr 27, 2025 • 47min
Thomas Willis / Leadership. Culture Building. Author - The Great Engagement
Culture eats everything! In this episode, Tom Willis reveals why most organizations struggle not because of strategy, but because of culture. Dive deep into the invisible forces that shape success or failure — and discover how radical acceptance, servant leadership, and a clear mission can transform any team.5 Key Takeaways:Why culture is the hidden driver of every result you getHow fear and love shape every organizationThe right way to fix "communication" problemsLeadership vs. Management vs. Coaching — and when to use eachHow radical acceptance powers true transformation-----Guest Bio:Thomas Willis is a culture transformation expert and author of "The Great Engagement: How CEOs Create Exceptional Cultures." With an impressive career spanning education, engineering, and executive leadership, Tom has served as CEO of Cornerstone, consulted with PricewaterhouseCoopers, and worked as an engineer at Intel Corporation. Holding degrees from the University of Michigan and an MBA from Notre Dame, Tom now leads Phoenix Performance Partners, where he helps organizations breakthrough performance plateaus by creating exceptional cultures focused on relationships rather than mere compliance. His approach has been endorsed by leadership guru Ken Blanchard and has helped countless organizations achieve sustainable transformation..Send us a textPaul Povolni, the founder of Voppa Creative, has been a creative leader for over 30 years, with clients around the world. He’s led teams in creating award-winning branding and design as well as equipping his clients to lead with Clarity, Creativity and Culture.Headsmack Website

Apr 21, 2025 • 46min
Paul Getter / Internet Marketing Nerd. Author. Speaker
As the founder of Speakpreneur and one of the top digital marketers in the world, Paul has helped build the online brands of A-list celebrities, Fortune 500 companies, and high-impact entrepreneurs. In this candid conversation, Paul shares his journey from nerdy beginnings to working with names like Kevin Hart and Tai Lopez. He breaks down why personal branding is the future, how in-person events outperform webinars, and reveals his ICE formula for turning followers into loyal fans. If you want to amplify your message and build a brand that lasts, this is your blueprint.5 Key Takeaways:Why storytelling outperforms traditional marketingThe ICE formula for growing your personal brandSecrets to Facebook ads that still work todayWhy disruptive authenticity is your competitive edgeHow to turn in-person events into brand-building machines---Guest Bio:Paul Getter is a world-renowned digital marketer and founder of Speakpreneur, an organization helping entrepreneurs turn their message into massive income by mastering personal branding and speaking. Known as “The Internet Marketing Nerd,” Paul built his agency from scratch and has worked with A-list celebrities like Kevin Hart, Tai Lopez, and Grant Cardone, scaling brands into multi-million dollar successes. A true misfit-turned-maverick, Paul specializes in helping individuals transform their story into their greatest marketing weapon.Send us a textPaul Povolni, the founder of Voppa Creative, has been a creative leader for over 30 years, with clients around the world. He’s led teams in creating award-winning branding and design as well as equipping his clients to lead with Clarity, Creativity and Culture.Headsmack Website

Apr 12, 2025 • 59min
Frank Mackrill / Aussie branding guy (G'day Frank)
Many founders and businesses struggle to clarify what their brand actually stands for, leading to scattered messaging, ineffective visuals, and wasted rebrands.A clear, single-minded brand strategy not only simplifies decision-making—it creates a brand customers remember, trust, and choose.In this episode, Frank Mackrill demystifies what strategy actually is and how it directly shapes a winning visual identity. Stick around to learn how to turn your brand from confusing to compelling.5 Key Takeaways:Why strategy isn’t tone, values, or vision—it’s how you plan to winThe importance of standing out visually in a saturated marketWhen (and how) rebranding makes senseThe power of being a “single-minded” brandHow to simplify complex brand ideas into something people remember---GUEST BIO:Frank Mackrill—aka G’Day Frank—is a Sydney-based brand strategist and identity designer known for his bold use of pink and even bolder branding insights. Founder of G’Day Frank, he helps companies in real estate, tech, and FMCG industries around the globe create memorable brands rooted in clear strategy and standout experiences. With a background in TV production and a no-fluff approach to branding, Frank empowers businesses to clarify who they are and how they win—using one concept at a time.Send us a textPaul Povolni, the founder of Voppa Creative, has been a creative leader for over 30 years, with clients around the world. He’s led teams in creating award-winning branding and design as well as equipping his clients to lead with Clarity, Creativity and Culture.Headsmack Website

Apr 7, 2025 • 1h 3min
Eric Thayne / The KING of Short Form Video. Creator. Entrepreneur
Eric Thayne, dubbed "The King of Short Form Video," breaks down his proven framework for building a wildly profitable personal brand in 2025. After starting 28 different businesses throughout his life, Eric reveals the critical alignment between creativity and entrepreneurship that finally unlocked his success. Most entrepreneurs struggle with content creation because they're trying to be someone they're not, following strategies that don't align with their authentic selves. This leads to burnout, inconsistency, and ultimately business failure. Imagine having complete alignment between who you are and how you show up online. Content creation feels effortless because you're simply expressing your true expertise and perspective. You attract premium clients who value your unique approach, and you build a sustainable business that energizes rather than depletes you.Eric Thayne's "Create, Don't Capture" framework provides a step-by-step approach to building a personal brand that's authentically you while strategically positioning your unique strengths. Stick around to discover how this approach helped Eric build multiple seven-figure businesses and how you can apply the same principles to your own brand.---Eric Thayne is an entrepreneur and creator who has helped scale multiple seven-figure brands through organic content and creative marketing techniques. His entrepreneurial journey began at age 13, designing t-shirts for bands on MySpace, and evolved through recording studios, filmmaking, course creation, and now personal branding. Dubbed "The King of Short Form Video" by industry experts, Eric has generated over 500 million views on social media and been featured in People, Cosmopolitan, Huffington Post, and Associated Press. His recently published book "Create, Don't Capture" provides entrepreneurs with a step-by-step guide to building profitable personal brands.NEW Book Link: Create Don't CaptureSend us a textPaul Povolni, the founder of Voppa Creative, has been a creative leader for over 30 years, with clients around the world. He’s led teams in creating award-winning branding and design as well as equipping his clients to lead with Clarity, Creativity and Culture.Headsmack Website

Mar 31, 2025 • 51min
Jeffery Ross / The Laptop Lifestyle Dad. Affiliate Marketer. Social Selling
From surviving a near-fatal horse accident to building million-dollar businesses, Jeff Ross shares his raw journey of transformation. Discover how this former laborer with no degree reinvented himself as the "Laptop Lifestyle Dad" after doctors said he'd never work again. Learn his proven framework for creating freedom through attraction marketing, social selling, and AI mastery that's helping others escape the 9-5 grind.Key Takeaways:The million-dollar e-commerce lesson that taught Jeff the importance of systems over hustleHow to shift from transaction-focused to purpose-driven marketing for sustainable successThe 8-step customer value journey that transforms strangers into loyal brand advocatesWhy building a personal brand around service creates greater impact and incomeHow to leverage AI tools to amplify your marketing without losing authenticity---Guest Bio:Jeffrey Ross is the Laptop Lifestyle Dad and the Australian & New Zealand Ambassador for The Los Angeles Tribune. As an entrepreneur, speaker, and coach, he helps leaders master AI, social selling, and attraction marketing to achieve impact, freedom, and legacy. With a journey marked by overcoming personal tragedy and building multimillion-dollar businesses, Jeff has dedicated his life to empowering others to build their own Laptop Lifestyle.Link: https://linktr.ee/laptoplifestyledadSend us a textPaul Povolni, the founder of Voppa Creative, has been a creative leader for over 30 years, with clients around the world. He’s led teams in creating award-winning branding and design as well as equipping his clients to lead with Clarity, Creativity and Culture.Headsmack Website

Mar 24, 2025 • 58min
John Parkes / Co-Founder ClickFunnels. Chief Traffic Architect at Prime Mover
Most marketers blame their funnel when sales are slow. But according to John Parkes, the man behind ClickFunnels' explosive traffic growth, the real problem usually starts at the top: your ad.In this episode, John breaks down how to diagnose funnel failure and where to start fixing. He explains why curiosity fuels conversions, how open loops improve webinar attendance, and why video is non-negotiable if you want to build trust fast.With over $150M in ad spend under his belt, John delivers battle-tested wisdom that can help anyone selling online—whether you’re running a challenge, webinar, or high-ticket funnel.Key Takeaways:1.5%+ click-through rate is your first green lightWhy video builds instant trust with cold trafficThe secret behind high webinar attendanceHow curiosity converts better than clarity aloneThe truth about scaling your ad strategy----Guest Bio: John Parkes is the Chief Traffic Architect at Prime Mover and the digital strategist behind hundreds of millions in online sales. With over a decade of experience managing more than $150 million in ad spend, John has helped scale some of the most influential brands in digital marketing, including ClickFunnels, where he remains an equity partner. Known for his ability to decode ad performance, diagnose funnel bottlenecks, and engineer conversion breakthroughs, John is also a sought-after speaker and coach. At heart, he's a family man devoted to God, country, and his wife and six kids.Send us a textPaul Povolni, the founder of Voppa Creative, has been a creative leader for over 30 years, with clients around the world. He’s led teams in creating award-winning branding and design as well as equipping his clients to lead with Clarity, Creativity and Culture.Headsmack Website