SharkPreneur

From Broadway to Business: Unlocking the Power of Personal BrandingTyler Mount, Henry Street Creative– The Sharkpreneur podcast with Seth Greene Episode 1022 Tyler MountAs the nation’s leading expert in branding and marketing, Tyler Mount has served as a consultant to nearly 1000 agents spanning 14 countries worldwide. His experience includes brand development for residential real estate agents, national brokerages, and commercial brokers, in addition to new development portfolios valued at over $7 billion.As an industry-leading branding and digital strategy expert and owner of Henry Street Creative, a creative agency, specializing in brand design, content creation, and web development for some of the most esteemed industry professionals, Tyler and his team have partnered with Ryan Serhant, Spencer Rascoff (Founder, Zillow), Pacaso, John Legere (CEO, T-Mobile), NBC, Nomura, Baccarat, 1 Hotel, and countless others.Tyler’s career has been profiled in dozens of esteemed publications, including The New York Times, Forbes Magazine, Medium, and Out Magazine, in addition to serving as keynote speaker for marketing and real estate conferences across the country. His non-traditional, direct approach empowers agents and business owners to take control of their businesses and build empires. In addition to real estate branding and marketing, Tyler has co-produced eight theatrical productions earning him three Tony Awards, a Grammy Award, an Olivier Award, two Outer Critics Circle Awards, two Drama League Awards, a Drama Desk Award, and a GLAAD Media Award. In October 2020, Tyler received his third and fourth Tony Award nominations making him the youngest individual producer to be nominated in all four production categories. Tyler Mount proudly sits on the Board of Trustees for St. Edward’s University, The Houston Children’s Chorus, and Rise Above Arts. He earned a Bachelor of Arts in Theatre Performance and Arts Administration from St. Edward’s University, attended CAP21 in New York City, and holds a postgraduate certificate from MIT in Digital Marketing and Social Media Analytics.Listen to this informative Sharkpreneur episode with Tyler Mount about unlocking the power of personal branding. Here are some of the beneficial topics covered on this week’s show:- How brand authenticity is crucial in making genuine connections with an audience. - Why personal branding in business is the key its success. - How business owners should share professional, personal, and differentiating content on social media. - Why focusing on humanizing your brand is more critical than focusing on personal stories. - How it’s important to stay up to date with digital marketing trends through resources like Social Media Daily. Connect with Tyler:Guest Contact InfoInstagram@henrystreetcreativeLinkedInlinkedin.com/company/henry-street-creativeLinks Mentioned:Henrystreetcreative.com Learn more about your ad choices. Visit megaphone.fm/adchoices

Getting Publicity for Your Business in the Age of ChatGPTJill Lublin, JillLublin.com– The Sharkpreneur podcast with Seth Greene Episode 1021 Jill LublinWith 200+ speaking engagements each year, master publicity strategist and consultant, and bestselling author, Jill Lublin, consistently wows audiences worldwide with her entertaining and interactive keynotes, seminars, and training programs on publicity, networking, kindness, and influence marketing.Jill has shared her powerful networking and publicity strategies on the stages of Tony Robbins, T. Harv Eker, Jack Canfield, Mark Victor Hansen, Loral Langemeier, James Malinchak, Lisa Nichols, Richard Simmons, and many others. Additionally, thousands of people have attended her popular Publicity Crash Course.Over the past 25 years, Jill has worked with ABC, NBC, CBS, and other national and international media as a highly regarded publicity expert. She has been featured in The New York Times, Women’s Day, Fortune Small Business, Entrepreneur, Forbes and Inc. magazines.Listen to this informative Sharkpreneur episode with Jill Lubin about getting publicity for your business in the age of ChatGPT.Here are some of the beneficial topics covered on this week’s show:- How creating compelling messages is crucial for successful publicity. - Why your messages should focus on solving problems and providing solutions, - How your message should be tailored to fit the needs and interests of the media outlet’s readers, listeners, or viewers. - Why you should share your personal experiences to connect with your audience. - How using AI-generated content can be useful for creating drafts and ideas but shouldn’t be solely relied on.Connect with Jill:Guest Contact InfoTwitter@JillLublinFacebookfacebook.com/publicitycrashcourseLinkedInlinkedin.com/in/jilllublinLinks Mentioned:JillLublin.com Learn more about your ad choices. Visit megaphone.fm/adchoices

Knowing Your Audience: The Key to Effective E-Commerce MarketingAndrew Maffettone, Blue Tuskr– The Sharkpreneur podcast with Seth Greene Episode 1020 Andrew MaffettoneAndrew Maffettone has over 15 years of experience in the e-commerce marketing industry. He has led several 8-figure brands as the sole marketer and exited multiple different marketing agencies. He is now the Founder & CEO of BlueTuskr, a full-service marketing company for e-commerce sellers, the host of The E-Comm Show podcast, and the co-author of the Click & Conversion newsletter.Listen to this informative Sharkpreneur episode with Andrew Maffettone about the key to effective e-commerce marketing. Here are some of the beneficial topics covered on this week’s show:- How it’s important to understand your target audience and how they use different platforms to craft effective marketing strategies. - Why knowing your customer’s feelings and behaviors when they engage with your brand is crucial for successful marketing. - How you should master one marketing platform or strategy before diversifying into others. - Why content marketing, including blogs, videos, webinars, and podcasts, can play a significant role when attracting new clients. - How providing value and helping others is vital even if it doesn’t directly lead to new business. Connect with Andrew:Guest Contact InfoTwitter@bluetuskrInstagram@bluetuskrFacebookfacebook.com/BlueTuskrLinkedInlinkedin.com/companybluetuskrLinks Mentioned:bluetuskr.com Learn more about your ad choices. Visit megaphone.fm/adchoices

The Power of Distressed Mortgage Note InvestingChris Seveney, 7e Investments– The Sharkpreneur podcast with Seth Greene Episode 10197e Investments is led by Chris Seveney, a real estate professional of over 25 years. Chris has developed over $750M in real estate and is well-known for his honesty, integrity, professionalism, passion, and tenacity in all his dealings.Since entering the real estate business, he has strived to be an industry leader with whom his partners and colleagues can put their trust and faith in. He has been a leader of multiple teams that have won numerous industry awards in excellence and innovation.Listen to this informative Sharkpreneur episode with Chris Seveney about the power of distressed mortgage note investing. Here are some of the beneficial topics covered on this week’s show:- How sometimes you have to lose a battle to win the war in distressed debt investing. - Why it’s crucial to take emotion out of investment decisions. - How many borrowers are several years behind on their mortgage payments before banks decide to sell the distressed notes. - Why banks often have inefficiencies in handling delinquent loans, leading them to sell these assets. - How anyone can buy distressed mortgage notes. Connect with Chris:Guest Contact InfoTwitter@ChrisSeveneyInstagram@7einvestmentsFacebookfacebook.com/7EinvestmentsLinks Mentioned:7einvestments.com Learn more about your ad choices. Visit megaphone.fm/adchoices

Body Talk and BeyondRichard Newman, Body Talk– The Sharkpreneur podcast with Seth Greene Episode 1018 Richard NewmanRichard Newman is the Founder of Body Talk. Over the past 23 years his team have trained over 130,000 business leaders around the world, to improve their communication and impact, including one client who gained over $1 Billion in new business in just one year, winning 100% of their pitches, using the strategies that Richard teaches. Listen to this informative Sharkpreneur episode with Richard Newman about Body Talk and beyond.Here are some of the beneficial topics covered on this week’s show:- How Body Talk helps business leaders to improve their communication skills and find their voice. - Why Body Talk focuses on enhancing presence, gravitas, and the ability to turn complex information into compelling stories. - How effective communication involves considering how you want your audience to feel about you and your message. - Why it’s important to address challenges related to mindset, relationships, and purpose in communication. - How Richard’s mission is to help people become the best version of themselves in their communication and life. Connect with Richard:Guest Contact InfoInstagram@richardnewmanspeaksLinkedInlinkedin.com/in/richardnewmanspeaksLinks Mentioned:ukbodytalk.comlifeyourimpact.com/book Learn more about your ad choices. Visit megaphone.fm/adchoices

From Agency Owner to Media MogulNate Kennedy, Marketing Rebels– The Sharkpreneur podcast with Seth Greene Episode 1017 Nate KennedyIn January 2020, Nate Kennedy embarked on a journey to pivot from running a marketing agency to establishing a media company. Thus, Marketing Rebels was born, a venture aimed at building million-dollar newsletters and fostering brands that instilled trust in their audience.Today, Marketing Rebels thrives, sending millions of emails daily across a spectrum of newsletters, covering topics from daily news and sports culture to personal finance. What sets this venture apart is Nate's newfound work-life balance, as he now operates with significantly less workload and no client obligations.Moreover, Nate shares his wealth of knowledge and insights with a wider audience through his personal newsletter, aptly named "Uncommon Advice." In this newsletter, he generously imparts the strategies and tactics honed during his tenure at Marketing Rebels, offering a valuable resource to those seeking unconventional wisdom in the world of business and marketing.Listen to this informative Sharkpreneur episode with Nate Kennedy about becoming a media mogul. Here are some of the beneficial topics covered on this week’s show:- How Marketing Rebels focuses on newsletters and owns its own brands and audiences. - How the newsletters contain affiliate offers to monetize traffic effectively. - Why great satisfaction can be found from having time and financial freedom.- How Marketing Rebels offers partnership opportunities and teaches others how to build successful newsletters. - Why using a combination of content creation and curation provides valuable content to subscribers. Connect with Nate:Guest Contact InfoTwitter@NateKennedyMDInstagram@natekennedymdFacebookfacebook.com/NateKennedyMDLinkedInlinkedin.com/in/natekennedymdLinks Mentioned:natekennedy.commarketingrebels.com Learn more about your ad choices. Visit megaphone.fm/adchoices

From Creative Writing to Corporate ContentJacequline Lisk, JRLisk.com– The Sharkpreneur podcast with Seth Greene Episode 1016 Jacqueline LiskJacqueline Lisk is a writer and marketing strategist with 15 years of experience helping brands create and execute sustainable content marketing programs. She has led projects for big brands, start-ups, agencies, and publishers. She is also a writer and content strategist for Inc.magazine and Fast Company’s custom content studios and Boston Globe Media Partners. To scale her services, Jacqueline works with a network of like-minded journalists, designers, and web developers.Jacqueline has experience across verticals. She writes most frequently about adtech, marketing, media, publishing, technology, innovation, lifestyle, health and small business. Listen to this informative Sharkpreneur episode with Jacqueilne Lisk about corporate content creation. Here are some of the beneficial topics covered on this week’s show:- How it’s important for companies to develop content strategies and execute them. - Why there are communication challenges within the ad tech industry. - How having a strong background in writing is useful for content creators.- Why it’s vital to work with others who share the same values as you.- How content creators should keep themselves open to work with other writers, designers, and developers. Connect with Jacqueline:Guest Contact InfoTwitter@JLisk1Links Mentioned:jrlisk.com Learn more about your ad choices. Visit megaphone.fm/adchoices

Sales Strategies for Sustainable Revenue GrowthTom Daly, Sales Xceleration– The Sharkpreneur podcast with Karl McKinnie Episode 1015 Tom DalyTom Daly is an accomplished sales leader within Sales Xceleration with a history of delivering top revenue results for organizations spanning multiple industries.Listen to this informative Sharkpreneur episode with Tom Daly about sales strategies for sustainable revenue growth. Here are some of the beneficial topics covered on this week’s show:- How many companies hit a scalability ceiling and lack sales leadership and infrastructure. - Why it’s important to create a strong sales infrastructure, including defining ideal customers and value propositions. - How metrics, goals, and sales processes are crucial components of sales infrastructure.- Why forecasting and setting realistic goals are essential for sales success. - How CRM systems help nurture leads and provide visibility in your company. Connect with Tom:Guest Contact InfoLinks Mentioned:salesxceleration.com Learn more about your ad choices. Visit megaphone.fm/adchoices

Breaking Bad Marketing HabitsErik Wolf, estound– The Sharkpreneur podcast with Karl McKinnie Episode 1014 Erik WolfErik Wolf is a co-author (and a dedicated practitioner) of Unified Marketing System™: A Step-By-Step Guide for Planning Profitable Growth and the founder/CEO of the award-winning marketing agency estound. Along with his team, Erik helps business leaders plan and execute strategies to connect with their markets, grow revenue, and create lasting and predictable ROI. Erik is also proud to serve as a part-time Professor of Marketing at Metro State University in downtown Denver, Colorado.Listen to this informative Sharkpreneur episode with Erik Wolf about breaking bad marketing habits. Here are some of the beneficial topics covered on this week’s show:- How business owners shouldn’t jump to solutions without careful planning. - Why it’s important to connect with customers and understand their wants and needs. - How long-term growth requires a clear vision, measurable goals, and connecting with the marketplace. - Why businesses need to calculate the cost of acquiring new customers to achieve revenue goals. - How AI will have significant impact on marketing practices and customer interactions. Connect with Erik:Guest Contact InfoLinks Mentioned:estound.com Learn more about your ad choices. Visit megaphone.fm/adchoices

Airbnb Arbitrage UnveiledQuentin West, The Cozy Cosmo– The Sharkpreneur podcast with Seth Greene Episode 1013 Quentin WestQuentin West is a Real Estate Investor, Short Term Rental Coach, and Serial Entrepreneur. He started his career as a full-time real estate agent, taking a gamble on himself and quitting his job without any previous experience selling real estate. He excelled in this career and surpassed $100,000 his very first year, subsequently dumping all of his profits into real estate investing with a future plan of becoming a full-time investor.Quentin dedicated his time and attention to learning about Investing and soon turned his rentals into Airbnb properties because of the promise of larger profits. With this change came 3x his usual profits. Quentin took this opportunity and ran with it. Since that time 3 years ago from the time of this writing, he has turned those first couple units into a Multi-Million Dollar Airbnb empire surpassing $130k months and coaching others to do the same.To Quentin, his career isn’t all about money. He has a deep desire to reach his potential in all areas of his life including making a difference in the world and people around him. He has a large following on social media where he shares his experiences, business ventures, and real estate knowledge.Listen to this informative Sharkpreneur episode with Quentin West about Airbnb arbitrage.Here are some of the beneficial topics covered on this week’s show:- How renting properties and subleasing them on Airbnb doesn’t require a significant down payment or good credit. - How it’s important for Aribnbs to cater to a variety of clients including displaced individuals, wedding guests, and corporate travelers.- Why having the right team is vital to have a successful business. - How his mentorship program is tailored to each of his clients’ specific needs. - Why documenting processes and creating videos leads to easy delegation.Connect with Quentin:Guest Contact InfoInstagram@qdealshomesFacebookfacebook.com/qdealshomes Learn more about your ad choices. Visit megaphone.fm/adchoices