Brand on Purpose

Aaron Kwittken
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Oct 1, 2019 • 30min

Learn how Fracture is literally re-framing sustainability through art. A conversation with Fracture’s Abhi Lokesh (S2E3)

Abhi Lokesh, co-founder and CEO of Fracture, joins Aaron to discuss how the photo-printing service is revolutionizing photo framing and motivating people to take their iPhone masterpieces to the wall. Abhi talks about how a trip to Swaziland inspired the creation of Fracture, why sustainability remains centerfold in Fracture’s business strategy, and the importance of being vulnerable and transparent with employees. Tune in to hear about the outcome of Abhi’s very first investor pitch – to his dad. Learn more about Fracture at Fractureme.com and on Instagram @fractureme, Twitter @FractureMe and Facebook @Fractureme. Production Credits: Aaron Kwittken, Jeff Maldonado, Lindsay Hand, Ashley McGarry, Katrina Waelchli and Mathew Passy. Learn more about your ad choices. Visit megaphone.fm/adchoices
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Sep 24, 2019 • 36min

How sandwiches support first responders. A conversation with Firehouse Subs’ Don Fox (S2E2)

Don Fox, CEO of Firehouse Subs, joins Aaron to talk about how the sandwich restaurant gives back to first responders. Aaron and Don discuss how Don’s firing from Burger King was the best thing that could have happened to him, how franchisees perform better with increased focus on philanthropic pursuits, and the importance of making an authentic connection with charity, including which companies do it well (and which don’t). Stay tuned to find out which sub is Don’s favorite. Learn more about Firehouse Subs and the Public Safety Foundation at firehousesubs.com. Production Credits: Aaron Kwittken, Jeff Maldonado, Lindsay Hand, Ashley McGarry, Katrina Waelchli, and Mathew Passy Learn more about your ad choices. Visit megaphone.fm/adchoices
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Sep 17, 2019 • 35min

Can dogs be vegan? A conversation with Wild Earth’s Ryan Bethencourt (S2E1)

To kick off Season 2, Wild Earth CEO and Founder Ryan Bethencourt joins Aaron to talk about the plant-based pet food taking the industry by storm. Aaron and Ryan talk about what it was like to pitch on Shark Tank with no sales (and secure Mark Cuban’s investment), Ryan’s quest to make the world a better and more sustainable place for both people and animals, and whether or not pet food can be Kosher. Listen closely to find out what Ryan thinks about “judgey” vegans and his go-to Chipotle order. Learn more about Wild Earth at wildearth.com. Production Credits: Aaron Kwittken, Jeff Maldonado, Lindsay Hand, Ashley McGarry, Katrina Waelchli, and Mathew Passy Learn more about your ad choices. Visit megaphone.fm/adchoices
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Aug 28, 2019 • 30min

How one couple’s apparel is cleaning the oceans, treating arthritis, helping veterans, and curing cancer. A conversation with Gells’ Richard Perkin (EP.11)

Richard Perkin, Co-Founder of apparel company Gells, sits down with Aaron to discuss starting a business with his spouse, learning on the fly and their first “Oh s***” moments as entrepreneurs. Richard also shares key advice from his experiences developing authentic relationships with Gells’ partner charities. Listen closely to learn Richard’s secret to maintaining a healthy balance between Gells, family life, and a full-time job. Read more about Gells and their partner charities at https://gells.org/. Production Credits: Aaron Kwittken, Jeff Maldonado, Lindsay Hand, Ashley McGarry, Giovanna Pineda, Katrina Waelchli, Jake Honig, and Mathew Passy Learn more about your ad choices. Visit megaphone.fm/adchoices
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Aug 21, 2019 • 34min

People first, creativity second, technology third. A conversation with WeTransfer’s Damian Bradfield (EP.10)

Damian Bradfield, President and Chief Marketing Officer of WeTransfer, joins Aaron to talk about WeTransfer’s growth from a file transfer service into a purpose-driven digital media company. Aaron and Damian discuss the social causes that WeTransfer promotes, cultural differences between the Netherlands and the U.S., and Damian’s advice for aspiring entrepreneurs. Listen in to hear why Damian wants WeTransfer’s users to take a break from the internet – including WeTransfer. Follow Damian on Twitter @djbradfield, follow WeTransfer on Instagram @wetransfer, and read WeTransfer’s editorial page at wepresent.com. Production Credits: Aaron Kwittken, Jeff Maldonado, Lindsay Hand, Ashley McGarry, Giovanna Pineda, Katrina Waelchli, Jake Honig, and Mathew Passy Learn more about your ad choices. Visit megaphone.fm/adchoices
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Aug 14, 2019 • 41min

Learn how to swim to save a life. This charity raised nearly $100 million to directly fund therapies to defeat cancer. A conversation with Swim Across America’s Rob Butcher and Pam Ryan from Goldman Sachs (EP.09)

Rob Butcher, Swim Across America CEO, and Pam Ryan, Swim Across America board chair and Goldman Sachs managing director, join Aaron to talk about how the organization wants to change the vernacular from “you have cancer” to “there is hope." They share stories about the organization’s very first swim and their most memorable event experiences, including Aaron’s impressive 10K swim this July across the Long Island Sound, and why corporate donations are worth more than just money. Find out how you can get involved, even if you don’t know how to swim, at www.swimacrossamerica.org. Production Credits: Aaron Kwittken, Jeff Maldonado, Lindsay Hand, Ashley McGarry, Giovanna Pineda, Katrina Waelchli, Jake Honig, and Mathew Passy Learn more about your ad choices. Visit megaphone.fm/adchoices
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Aug 7, 2019 • 29min

What do Tesla, Lululemon, and waste management have in common? A conversation with Swell Investing’s Teresa Orsolini (EP.08)

Teresa Orsolini, Chief Marketing Officer of Swell Investing, joins Aaron to talk about the journey to build Swell Investing to be part of the growing $30 trillion impact investing industry…shortly before the company announced it would be ceasing operations on August 31, 2019. Aaron and Teresa discuss why she pivoted from a successful marketing career, how companies got included in (and booted from) Swell’s portfolios, and how she worked to bridge the gap between consumers and their investments. Tune in to find out which centenarian company you’ve never heard of was one of Teresa’s favorites on the platform and why Aaron felt this episode was still important to share, despite the recent news. Production Credits: Aaron Kwittken, Jeff Maldonado, Lindsay Hand, Ashley McGarry, Giovanna Pineda, Katrina Waelchli, Jake Honig, and Mathew Passy Learn more about your ad choices. Visit megaphone.fm/adchoices
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Jul 31, 2019 • 33min

Keeping arts programs alive with used instruments. A conversation with Reverb’s David Kalt (EP.07)

David Kalt, CEO and founder of online instrument and music gear marketplace Reverb, joins Aaron to discuss the philanthropic venture Reverb Gives, separating the music from an artist when scandal hits, and turning a passion for music into a successful, profitable company that was recently acquired by Etsy for $275 million. Tune in to find out both David’s and Aaron’s walk-on songs and what artist David draws inspiration from daily. Check out the marketplace at reverb.com and in the Reverb app. Production Credits: Aaron Kwittken, Jeff Maldonado, Andrew Kameka, Lindsay Hand, Ashley McGarry, Giovanna Pineda, Matt Szatkowski, Jake Honig, and Mathew Passy Learn more about your ad choices. Visit megaphone.fm/adchoices
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Jul 24, 2019 • 31min

Why eBay is enabling $1 billion in donations by 2020 w/ eBay’s Steve Wymer (EP.06)

Steve Wymer, Senior VP and Chief Communications Officer of eBay and chairman of the eBay Foundation, joins Aaron to discuss eBay’s worldwide impact. From empowering local business owners on a global scale to giving sellers the option to donate a portion of their profits, Steve explains how eBay is setting an example that all brands can follow. Tune in to hear how Steve feels about eBay garnering less public attention (and criticism) than some other big tech companies. Follow Steve on Twitter @stevewymer and on LinkedIn at https://linkedin.com/in/stevewymer. Production Credits: Aaron Kwittken, Jeff Maldonado, Andrew Kameka, Lindsay Hand, Ashley McGarry, Giovanna Pineda, Matt Szatkowski, Jake Honig, and Mathew Passy Learn more about your ad choices. Visit megaphone.fm/adchoices
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Jul 17, 2019 • 33min

The Bank that Cares About Its Customers w/ Aspiration’s Andrei Cherny (EP.05)

Andrei Cherny, Co-Founder and CEO of Aspiration, joins Aaron to discuss the socially responsible banking company that constantly has people asking, “What’s the catch?” (Spoiler: there isn’t one.) Aaron and Andrei talk about everything from entrepreneurship and the 2016 election to Andrei’s favorite breakfast and Aspiration’s customer-friendly programs, including the “Pay What Is Fair” program. Listen in to find out why a majority of Aspiration customers pay for these services, despite no required fees. Follow @AndreiCherny on Twitter and @Aspiration on Twitter and Facebook. Sign up for Aspiration on their website https://www.aspiration.com or through the Aspiration app. Production Credits: Aaron Kwittken, Jeff Maldonado, Andrew Kameka, Lindsay Hand, Ashley McGarry, Giovanna Pineda, Matt Szatkowski, Jake Honig, and Mathew Passy Learn more about your ad choices. Visit megaphone.fm/adchoices

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