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Marketing Over Coffee Marketing Podcast

Latest episodes

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May 11, 2023 • 0sec

The Return of Healey Cypher!

In this Marketing Over Coffee: Learn about the future of event planning from the Co-Founder and CEO of BoomPop Direct Link to File Brought to you by our sponsor: The Mailworks Previous interviews from starting Oak to being acqired by Zivelo Selling Zivelo and joining Atomic The importance of human connection and trust CEO and Co-Founder of Boompop Having a longitudinal friend group Starting in virtual meetings and transitioning to live events 14:30 The Mailworks – Get the high ROI only direct mail can deliver, work with a full service direct mail partner. With The Mailworks, hit mailboxes on time, manage every campaign, and track your results easily online. For MOC listeners: set up a free call with one of their experts themailworks.com/moc Massive transition from office space that’s no longer required The transition back to neighborhoods Making it possible for the smallest events to have the same level of planning expertise as 800+ attendee corporate events Follow John on LinkedIn Get MoC Text Updates! Send a text to +1 617 812 5494 to get rolling! Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters. The post The Return of Healey Cypher! appeared first on Marketing Over Coffee Marketing Podcast.
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May 5, 2023 • 0sec

We’re Augmenting Your Intelligence

In this Marketing Over Coffee: Learn about Autonomous AI, Martech Landscape, Dyson Zone and more! Direct Link to File Brought to you by our sponsors: LinkedIn and HelloFresh Generative AI Autonomous AI – AutoGPT, Baby AGI Augmented Intelligence – using large language models to make yourself smarter Scott Brinker’s 2023 Martech Landscape 7:29 – 8:55 LinkedIn – We’ve got a special offer for Marketing over Coffee Listeners, you can redeem a free $100 LinkedIn ad credit for your first campaign: Click here to get a $100 for your first campaign! Meta Overspend Panic Micropayments for Articles? Apple News +? Pinterest / Amazon Multi-Year Ads Partnership "Make Every Pin Shoppable" B2B Influencer Marketing MoC makes the Top Digital Marketing Podcast List Join the Analytics for Marketers Slack Group 15:11 – 16:45 HelloFresh – America’s #1 Meal kit! Get 16 free meals and free shipping!! https://hellofresh.com/moc16 Generative AI – Creepy Beer Ad, Surprisingly good Pizza Ad: Pepperoni Hug Spot Young Paul McCartney The Writer’s Strike Link in Instagram Bios! The Dyson Zone Follow John and Chris on LinkedIn Get MoC Text Updates! Send a text to +1 617 812 5494 to get rolling! Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters. The post We’re Augmenting Your Intelligence appeared first on Marketing Over Coffee Marketing Podcast.
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Apr 28, 2023 • 0sec

Now with More Turntable Live Music!

In this Marketing Over Coffee: Learn about the future of social music online with Joseph Perla of TurntableLive.com! Direct Link to File Brought to you by our sponsors: The Mailworks and Factor Doing programming and Python in college for his first startup Creating Lab Meeting to accelerate the pace of research science How music festivals and sharing YouTube links planted the seed of Turntable Simmering in the background for 10 years and then going to crowdfunding 10:52 The Mailworks – Get the high ROI only direct mail can deliver, work with a full service direct mail partner. With The Mailworks, hit mailboxes on time, manage every campaign, and track your results easily online. For MOC listeners: set up a free call with one of their experts themailworks.com/moc Why did 2011 Turntable not make it? Rise of the clones Lessons from Facebook and Lyft Bringing the human touch back to music discovery Adding interactions to Discord or Slack Communities 22:04 Factor, America’s #1 Ready-To-Eat Meal Kit, can help you fuel up fast with ready-to-eat meals delivered straight to your door. You’ll save time, eat well, and tackle everything on your to-do list. Head to FactorMeals.com/moc50 and use code moc50 to get 50% off your first box. Use of Avatars for the feeling of presence The time is right with the rise of the hybrid workspace Shifting from Zepplin to Nursery Rhymes and Ambient as part of a big life change! Sign up for the Beta here Follow John and Chris on LinkedIn Get MoC Text Updates! Send a text to +1 617 812 5494 to get rolling! Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters. The post Now with More Turntable Live Music! appeared first on Marketing Over Coffee Marketing Podcast.
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Apr 21, 2023 • 0sec

How to Generate Images and Transcripts with AI Tools

In this Marketing Over Coffee: A head to head showdown between: Stable Diffusion vs. DALL-E vs. Midjourney vs. Otter.ai vs. Descript vs. Adobe Premiere! Direct Link to File Brought to you by our sponsor: LinkedIn This episode of MoC recorded live on The Trust Insights Livestream ☕️ Why it’s all about the prompts Brand names or likenesses? Forget it. 10:54 LinkedIn – We’ve got a special offer for Marketing over Coffee Listeners, you can redeem a free $100 LinkedIn ad credit for your first campaign: Click here to get a $100 for your first campaign! Getting professional looking photographs, and why you still need to know Canva or Photoshop Saving hours by automating transcripts Which tool works the best? Thanks for listening! Follow John and Katie on LinkedIn Get MoC Text Updates! Send a text to +1 617 812 5494 to get rolling! Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters. The post How to Generate Images and Transcripts with AI Tools appeared first on Marketing Over Coffee Marketing Podcast.
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Apr 14, 2023 • 0sec

The Agency Lifecycle

In this Marketing Over Coffee: Learn about the agency lifecycle from Ryan Watson, Partner at Upsourced Direct Link to File Brought to you by our sponsors: The Mailworks and LinkedIn How Upsourced got to servicing creative agencies exclusively What are the metrics that an agency should focus on? What are the four stages of the agency lifecycle? 10:50 The Mailworks – Get the high ROI only direct mail can deliver, work with a full service direct mail partner. With The Mailworks, hit mailboxes on time, manage every campaign, and track your results easily online. For MOC listeners: set up a free call with one of their experts themailworks.com/moc At which stages can you safely stay? The Heirarchy of Financial Needs Fixing a gross margin problem 20:59 LinkedIn – We’ve got a special offer for Marketing over Coffee Listeners, you can redeem a free $100 LinkedIn ad credit for your first campaign: Click here to get a $100 for your first campaign! Measuring AGI (Agency Gross Income) and is it relevant? Managing and optimizing staffing If it’s all bad, pick one, don’t ignore it. Building a strong capacity model Learn more at UpsourcedAccounting.com or on their YouTube Channel Follow John and Chris on LinkedIn Get MoC Text Updates! Send a text to +1 617 812 5494 to get rolling! Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters. The post The Agency Lifecycle appeared first on Marketing Over Coffee Marketing Podcast.
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Apr 7, 2023 • 0sec

Now with More Dummies

In this Marketing Over Coffee: Learn about Twitter Source Code, Bard, Unreal Metahumans and more! Direct Link to File Brought to you by our sponsor: LinkedIn and HelloFresh Twitter source code released to the public Should AI be paused? 7:05 LinkedIn – We’ve got a special offer for Marketing over Coffee Listeners, you can redeem a free $100 LinkedIn ad credit for your first campaign: Click here to get a $100 for your first campaign! TikTok vs Instagram reels London Event Update The future of marketing AI and software is to build your own tuned model Bard in Chris’ AI showdown 15:40 HelloFresh – America’s #1 Meal kit! Get 50% off your first order and free shipping!! https://hellofresh.com/moc50 In-game Advertising – Blizzard drives 40k Samples for Prada in less than a day with Candy Crush campaign Unreal Metahuman Characters GDPR Right to be forgotten in GPT Almost Timely Written By the Human Follow John and Chris on LinkedIn Get MoC Text Updates! Send a text to +1 617 812 5494 to get rolling! Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters. The post Now with More Dummies appeared first on Marketing Over Coffee Marketing Podcast.
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Mar 31, 2023 • 0sec

Live with Lisa Laporte, CEO of TWiT.tv

In this Marketing Over Coffee: Learn about the longest running and most popular Tech Podcast network from CEO Lisa Laporte! Direct Link to File Brought to you by our sponsors: LinkedIn and The Mailworks Starting on the CFO track Transitioning from 10 audio shows to a complete video network Host Read Ads set TWiT apart, so much so that Lisa has a podcast 9:30 LinkedIn – We’ve got a special offer for Marketing over Coffee Listeners, you can redeem a free $100 LinkedIn ad credit for your first campaign: Click here to get a $100 for your first campaign! Ads take 8 weeks to blossom These are not sponsors, they are long term partners. Covid serving up garbage podcasts The power of a continuity team 22:42 The Mailworks – Get the high ROI only direct mail can deliver, work with a full service direct mail partner. With The Mailworks, hit mailboxes on time, manage every campaign, and track your results easily online. For MOC listeners: set up a free call with one of their experts themailworks.com/moc Dealing with harassment and working towards a better community Equal Pay for Equal Work Home Theater Geeks is back The Return of Live Events? How she consumes and overwhelming amount of media Follow John and Chris on LinkedIn Get MoC Text Updates! Send a text to +1 617 812 5494 to get rolling! Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters. The post Live with Lisa Laporte, CEO of TWiT.tv appeared first on Marketing Over Coffee Marketing Podcast.
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Mar 23, 2023 • 0sec

Everybody ChatGPT Tonight

In this Marketing Over Coffee: Learn about GPT-4, PaLM, BARD, LinkedIn, 3D Food and more! Direct Link to File Brought to you by our sponsor: LinkedIn and The Mailworks GPT-4 Coming Soon Google PaLM integrations into Google Docs, Gmail and BARD Copilot GPT into Office ChatGPT better than a Search Engine? 9:12 LinkedIn – We’ve got a special offer for Marketing over Coffee Listeners, you can redeem a free $100 LinkedIn ad credit for your first campaign: Click here to get a $100 for your first campaign! LinkedIn Scheduled Posts and Live Audio Only YouTube rolls out Podcasts Will chat into large language models send organic traffic? 17:37 The Mailworks – Get the high ROI only direct mail can deliver, work with a full service direct mail partner. With The Mailworks, hit mailboxes on time, manage every campaign, and track your results easily online. For MOC listeners: set up a free call with one of their experts themailworks.com/moc Carole from Moen thanks for the hook up!! Laser cooking and 3D food printing Shout out to Beyond Meat Chris’ Video on ChatGPT and Large Language Models if you can’t get to his keynotes Ted Lasso, The Mandalorian Follow John and Chris on LinkedIn Get MoC Text Updates! Send a text to +1 617 812 5494 to get rolling! Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters. The post Everybody ChatGPT Tonight appeared first on Marketing Over Coffee Marketing Podcast.
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Mar 17, 2023 • 0sec

PESO Update with Gini Dietrich

In this Marketing Over Coffee: Learn about media types, the strategies for them and more! Direct Link to File Brought to you by our sponsor: LinkedIn and The Mailworks Defining PESO – Why was it created? What does it mean? 6:45 LinkedIn – We’ve got a special offer for Marketing over Coffee Listeners, you can redeem a free $100 LinkedIn ad credit for your first campaign: Click here to get a $100 for your first campaign! PESO at the University Level John Blue asks about Press Releases Coordinating content and programs across channels 18:23 The Mailworks – Get the high ROI only direct mail can deliver, work with a full service direct mail partner. With The Mailworks, hit mailboxes on time, manage every campaign, and track your results easily online. For MOC listeners: set up a free call with one of their experts themailworks.com/moc Why the work must generate marketing leads, MQLs, SQLs, or conversions What programs to lead with? TikTok and possible future crackdowns Consulting vs. becoming the marketing team Getting training on PESO through Syracuse Learn more about Gini at SpinSucks.com Join us over on Strava Follow John and Chris on LinkedIn Get MoC Text Updates! Send a text to +1 617 812 5494 to get rolling! Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters. The post PESO Update with Gini Dietrich appeared first on Marketing Over Coffee Marketing Podcast.
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Mar 9, 2023 • 0sec

ChatGPT and Crocs Genius Upsell

In this Marketing Over Coffee: Learn about ChatGPT Propmts, TikTok Insights, Lil Pump and more! Direct Link to File Brought to you by our sponsor: LinkedIn All ChatGPT all the time – Chris covering at Martechopia London – use discount code: marspeaker20 How ChatGPT Works SEO Settings for LinkedIn Articles TikTok Insights tool 8:58 LinkedIn – We’ve got a special offer for Marketing over Coffee Listeners, you can redeem a free $100 LinkedIn ad credit for your first campaign: Click here to get a $100 for your first campaign! Lil Pump GTA Server for new song last week and today. Minecraft is still gigantic Will you pay $2,500 for an Apple VR headset? Crocs, AirTags YouTube offering Podcasts Spotify AI DJ Chris at Podcamp Philadelphia Follow John and Chris on LinkedIn Get MoC Text Updates! Send a text to +1 617 812 5494 to get rolling! Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters. The post ChatGPT and Crocs Genius Upsell appeared first on Marketing Over Coffee Marketing Podcast.

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