In this Marketing Over Coffee: Learn About SparkToro, Lost and Founder, Gaming and more! Direct Link to File Brought to you by our sponsors:Bloomreach and Miro Lost and Founder – the book, and the previous interview Other books: Traction, No Hard Feelings SparkToro – Getting data to you that should be yours Chill Work How the change to Meta discussion has gutted Twitter 11:05 Join us August 24-25th along with fellow industry leaders in digital commerce and AI for live conversations about what e commerce can achieve in a symbiotic future with AI. We’ll talk about how AI fits into your business today, tomorrow and for the limitless future ahead. In short, two days of thought provoking conversation, perspective shifting keynotes and sessions and endless opportunities for growth. Follow Bloomreach on your favorite social channel to take part in this exciting summit, live — totally form and fee free. More Info on Live Or Virtual Paying back the initial investors You think the risk is bad starting a restaurant? 23:30 Miro – Your first three boards are free forever, just sign up at miro.com/podcast Threads Florida Cage Match Getting into Gaming Geraldine wins a James Beard Award! Nimona, now on Netflix and The Spiderverse! Follow John and Chris on LinkedIn Get MoC Text Updates! Send a text to +1 617 812 5494 to get rolling! Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters. The post Great Expectations, Well Managed, with Rand Fishkin appeared first on Marketing Over Coffee Marketing Podcast.

Prime Threads In this Marketing Over Coffee: Learn About Threads, Discord, Marketing Podcasts and more! Direct Link to File Brought to you by our sponsors: LinkedIn and Issuu Threads are here – 100M in 5 days. Portability of the social graph in action Meta’s track record working against it? Building their internal network graph? EU rulings against Facebook and Google 7:08 – 8:40 LinkedIn – We’ve got a special offer for Marketing Over Coffee Listeners, you can redeem a free $100 LinkedIn ad credit for your first campaign: Click here to get a $100 for your first campaign! GA4 is here, when will the plug get pulled on 3? Remember to remove your tags when it shuts down. Why you should be using Discord TikTok is not going to be beating Amazon for ecommerce 16:07 – 17:36 Put new life into static content by transforming brochures, newsletters, catalogs, magazines, and more from flat PDFs into interactive digital publications and social posts for your audiences worldwide. Give them content that’s fun to read across every channel and on every device by using Issuu. Visit issuu.com/podcast for a free trial with code MOC! The Ultimate Marketing Your Podcast PDF Brand, Publication and Community Warrior Nun Win – Kevin Kelly’s Thousand True Fans Home theater: Projector – Anker Nebula Cosmos Max 4k and 3rd Party Subwoofer on Bose TV Speaker via AVS Forum SimpliSafe Camera Fireworks Show MAICON and INBOUND Follow John and Chris on LinkedIn Get MoC Text Updates! Send a text to +1 617 812 5494 to get rolling! Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters. The post Prime Threads appeared first on Marketing Over Coffee Marketing Podcast.

In this Marketing Over Coffee: Learn About How We Handle Planes, Trains, Automobiles and more! Direct Link to File Brought to you by our sponsors: The Mailworks andHelloFresh We thought the cage match was news but it’s all about Threads! Flights – Kayak, SeatGuru, Kayak ChatGPT Plugin! FlightRadar24, TurbulenceForecast Trains – Amtrak Acela Quiet Car, Europe and Asia get trains right 9:07 – 10:26 The Mailworks – Get the high ROI only direct mail can deliver, work with a full service direct mail partner. With The Mailworks, hit mailboxes on time, manage every campaign, and track your results easily online. For MOC listeners: set up a free call with one of their experts themailworks.com/moc Renting Cars – John likes Lyft Hotels – Priceline/Hotwire and betterbidding.com combo. Chris all in on the Hyatt loyalty program and the 2nd floor. Heads in Beds by Jacob Tomsky Bring coffee to Vegas 16:36 – 18:20 HelloFresh – America’s #1 Meal kit! Get 50% off and free shipping!! https://hellofresh.com/moc50 International – Chris loves T-Mobile for it’s DT connection, Canadian Border websites to pick the right bridges If you are traveling to America get Travel Health Insurance, download the local Google Maps Gear – Anker Cube, John still loves Beats Fit Pro. Sony and JBL for over ear. Chris’ first pick is AirPods Pro 2 Never check a bag. Apple AirTags are fantastic, John loves his Nakatomi Plaza luggage tag from Pull Patch that holds an AirTag. MAICON and Chris doing Iron Chat with Ann Handley! Follow John and Chris on LinkedIn Get MoC Text Updates! Send a text to +1 617 812 5494 to get rolling! Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters. The post Now With More Travel Tips! appeared first on Marketing Over Coffee Marketing Podcast.

In this Marketing Over Coffee: Learn about how (and even if!) you should write a business book, from author and former analyst Josh Bernoff Direct Link to File Brought to you by our sponsors: Bloomreach and Issuu Buy Build a Better Business Book: How to Plan, Write, and Promote a Book That Matters, on Amazon Moving into books in 2015 after 20 years at Forrester Should you even write a book? Why story elements are required Avoiding Title Hell "This is the first book that.." The 3 Publishing Models 11:52 Join us August 24-25th along with fellow industry leaders in digital commerce and AI for live conversations about what e commerce can achieve in a symbiotic future with AI. We’ll talk about how AI fits into your business today, tomorrow and for the limitless future ahead. In short, two days of thought provoking conversation, perspective shifting keynotes and sessions and endless opportunities for growth. Follow Bloomreach on your favorite social channel to take part in this exciting summit, live — totally form and fee free. More Info on Live Or Virtual The orginal research that was done Fear of the last chapter Word, Google Docs, Scrivener and Evernote Ghostwriting! 21:38 Put new life into static content by transforming brochures, newsletters, catalogs, magazines, and more from flat PDFs into interactive digital publications and social posts for your audiences worldwide. Give them content that’s fun to read across every channel and on every device by using Issuu. Visit issuu.com/podcast for a free trial with code MOC! Adding the Audiobook option Blurbing Getting the cover right The best way to promote the book Cory Doctorow and other speculative fiction, Atomic Habits, Smart Brevity Get more info from Josh at Bernoff.com Get MoC Text Updates! Send a text to +1 617 812 5494 to get rolling! Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters. The post Build a Better Business Book appeared first on Marketing Over Coffee Marketing Podcast.

In this Marketing Over Coffee: Learn about Looker, Reverse ETL, The Flash and more! Direct Link to File Brought to you by our sponsor: The Mailworks and Miro According to BuiltWith over 375k of the top 1M sites are still on UA Looker Updates – 175 new metrics for your GA data The Analytics for Marketers Slack Group Automatic Ads are the future Facebook Voicegen and Musicgen 6:52 The Mailworks – Get the high ROI only direct mail can deliver, work with a full service direct mail partner. With The Mailworks, hit mailboxes on time, manage every campaign, and track your results easily online. For MOC listeners: set up a free call with one of their experts themailworks.com/moc John will not be buying fireworks Twitter announced $5M payout – you have to be verified and only ads served to verified users count Composable CDPs and Reverse ETL 15:08 Miro – Your first three boards are free forever, just sign up at miro.com/podcast Search EngineLand on Higher Education getting an F in SEO – 84% of marketing departments see SEO as a core part of their marketing strategy, but half (51%) do not have an established SEO strategy Warrior Nun Update Spiderman vs. The Flash Avengers Infinity War is nobody’s favorite movie John testing 4k Projectors Why is my microphone stand a big deal on Twitter? ahrefs on LCP Follow John and Chris on LinkedIn Get MoC Text Updates! Send a text to +1 617 812 5494 to get rolling! Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters. The post Now With More Illegal Fireworks! appeared first on Marketing Over Coffee Marketing Podcast.

In this Marketing Over Coffee: Learn about how the CEO and Founder of gaming agency TripleClix is marketing in the category that dwarfs all others Direct Link to File Brought to you by our sponsor: LinkedIn and The Mailworks Starting at GameWorks "Work on the things you want to work on" Wizards of the Coast – Pokemon, Magic the Gathering, D&D Riding the Pokemon rocket to $1B a month and 3rd Edition of Dungeons & Dragons Getting recruited over to EA Madden Bringing the theatrical moment to gaming 7:14 The Mailworks – Get the high ROI only direct mail can deliver, work with a full service direct mail partner. With The Mailworks, hit mailboxes on time, manage every campaign, and track your results easily online. For MOC listeners: set up a free call with one of their experts themailworks.com/moc Over to Legendary Pictures 9 years ago taking the leap to start the first gaming agency Working with Xbox, Activision, Kellogg’s, Nestle, Duracell Getting Doritos involved with Madden Covers XBox and Porche, OPI – Gaming 52% Male 48% Female, Average age 31-32 220 million people watched a Disney movie last year, 230 million people logged into Fortnite last month 18:56 LinkedIn – We’ve got a special offer for Marketing Over Coffee Listeners, you can redeem a free $100 LinkedIn ad credit for your first campaign: Click here to get a $100 for your first campaign! What channels are the most active for gamers and where do the brands need to be? Figuring out the value offering for the consumer Where’s VR on the horizon? The Gears of War / Diablo 4 connection – MetaCritic reviews are big. Don’t fear the four! Starfield TripleClix on Instagram or Twitter, Chris on IG and Twitter Follow John and Chris on LinkedIn Get MoC Text Updates! Send a text to +1 617 812 5494 to get rolling! Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters. The post Marketing and Gaming with Chris Erb appeared first on Marketing Over Coffee Marketing Podcast.

In this Marketing Over Coffee: Learn about Apple Vision Pro, Unity AI and more! Direct Link to File Brought to you by our sponsor: The Mailworks and Issuu Apple Vision Pro Things We’re Watching: M2 and R1 Chip powers two high resolution cameras transmitting a billion pixels per second 4k per Eye Augmented reality – blend digital content with physical space No hand controllers, hand and eye navigation FaceTime sends your avatar Virtual Desktops and Keyboards 3D panoramic camera AI Transformers now on every device 9:52 The Mailworks – Get the high ROI only direct mail can deliver, work with a full service direct mail partner. With The Mailworks, hit mailboxes on time, manage every campaign, and track your results easily online. For MOC listeners: set up a free call with one of their experts themailworks.com/moc Editing 10 video streams in real time with the Cheese Grater Spatial Audio Human Brain Interface through Eye Response Unity using generative AI 19:43 Put new life into static content by transforming brochures, newsletters, catalogs, magazines, and more from flat PDFs into interactive digital publications and social posts for your audiences worldwide. Give them content that’s fun to read across every channel and on every device by using Issuu. Visit issuu.com/podcast for a free trial with code MOC! Hate Crime Data Marketing Measurement Failures Diablo 4 Marques and Doctor Mike Follow John and Chris on LinkedIn Get MoC Text Updates! Send a text to +1 617 812 5494 to get rolling! Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters. The post Can You Spare $3,500? appeared first on Marketing Over Coffee Marketing Podcast.

In this Marketing Over Coffee: Learn about the crucial link between Employee Experience, Customer Experience and Success Direct Link to File Brought to you by our sponsors: LinkedIn and HelloFresh The Wall Street Journal Bestselling Author is back with her latest book: The Experience Mindset What’s happened since we talked to her last about Growth IQ (translated into 11 languages around the world!) The owner of Customer Experience (CX) is the Employee, so improving Employee Experience (EX) is critical to success and growth Losing staff and using inadequate tech has massive impact on EX 11:01 LinkedIn – We’ve got a special offer for Marketing Over Coffee Listeners, you can redeem a free $100 LinkedIn ad credit for your first campaign: Click here to get a $100 for your first campaign! Do you have to have product market fit locked at a startup before you can do EX initiatives? You will reap the results of the good or bad habits you create at the start Can the culture be changed? How are other countries doing on CX and EX? 20:39 HelloFresh – America’s #1 Meal kit! Get 16 free meals and free shipping!! https://hellofresh.com/moc16 Using a Customer Effort score to determine how you are doing in your vertical Improving retention by taking action prior to turnover What were some of the bright points taken from responding to the pandemic? Follow John and Tiffani on LinkedIn Get MoC Text Updates! Send a text to +1 617 812 5494 to get rolling! Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters. The post Tiffani Bova on The Experience Mindset appeared first on Marketing Over Coffee Marketing Podcast.

In this Marketing Over Coffee: Learn about AI and the Writer’s Strike, New Twitter CEO, Travel Tips and more! Direct Link to File Brought to you by our sponsor: The Mailworks Justine Bateman Twitter Thread on AI and the Writer’s Strike Who is Borg Baby Boimler? Plannuh acquired – Peter Mahoney interview Linda Yaccarino announced that she was leaving her role as chairman of global advertising and partnerships at NBCUniversal to become Twitter CEO 10:33 The Mailworks – Get the high ROI only direct mail can deliver, work with a full service direct mail partner. With The Mailworks, hit mailboxes on time, manage every campaign, and track your results easily online. For MOC listeners: set up a free call with one of their experts themailworks.com/moc Google Generative AI Search Results Travel Tips from the Analytics for Marketers Slack Group – Turo for car sharing, Dyson Zone HelloFresh – America’s #1 Meal kit! Get 16 free meals and free shipping!! https://hellofresh.com/moc16 Legend of Zelda – Tears of the Kingdom 10M Copies in 3 days The Recruit on Netflix Trust Insights AI Education – Keynotes, Tactics for Generative, Adding LLM into product lines Follow John and Chris on LinkedIn Get MoC Text Updates! Send a text to +1 617 812 5494 to get rolling! Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters. The post Now with More Borg Baby Boimler! appeared first on Marketing Over Coffee Marketing Podcast.

In this Marketing Over Coffee: Learn about how trying to be a better person can make you happier, luckier and more successful from the Co-Founder and CEO of BoomPop Direct Link to File Brought to you by our sponsors: LinkedIn and HelloFresh Previous interviews from starting Oak to being acqired by Zivelo The value of being a good person Optimistic Nihilism What do people wish they had done? Embracing a mindset of giving for a better life 10:13 LinkedIn – We’ve got a special offer for Marketing over Coffee Listeners, you can redeem a free $100 LinkedIn ad credit for your first campaign: Click here to get a $100 for your first campaign! Making yourself more lucky Trust and vulnerability HelloFresh – America’s #1 Meal kit! Get 16 fr ee meals and free shipping!! https://hellofresh.com/moc16 Follow John and Healey on LinkedIn Get MoC Text Updates! Send a text to +1 617 812 5494 to get rolling! Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters. The post Healey Cypher on Being a Better Person appeared first on Marketing Over Coffee Marketing Podcast.