Marketing Over Coffee Marketing Podcast

Katie Robbert, a project management expert and software lifecycle advocate, returns to dive into essential project management tools like Asana, JIRA, and Trello. She discusses the differences between project and task management and the growing role of AI in marketing. The conversation also unpacks the intriguing concept of 'vibe coding' in software development, highlighting the varying productivity levels among developers. With anecdotes from her experiences, Katie provides a fresh perspective on integrating modern tools into project workflows.

Explore the rising complexities of SEO and its ROI amid changing consumer behaviors and AI’s influence. Discover how innovative tools like Google Tag Gateway simplify server-side tracking, enhancing web analytics. Dive into the latest developments in AI, including Moonshot Kimmy K2 and Alibaba's Qwen 3, and discuss their implications for data sovereignty and privacy. Lastly, find out about Rode's CallMe feature that revolutionizes audio production, making it accessible for amateur creators.

Katie Robert, a savvy marketing expert, fills in to discuss the exciting synergies between AI and marketing. She dives into how AI can revolutionize KPI monitoring using the Moonshot Kimmy K2 model. Marketers will appreciate her tips on automating slide deck creation through AI and Google Slides, enhancing visual presentations. Katie also shares insights on the importance of human creativity alongside automation and touches on recent trends in presentation styles, making this a must-listen for anyone looking to innovate in their marketing strategies.

A new book on generative AI reveals 48 foundational principles, emphasizing the significance of understanding AI architecture. The conversation highlights the negative stereotypes of older adults in UK ads, questioning perceptions of their power and purpose. Listeners are also treated to insights on navigating multi-touch attribution and sharing travel tips that include tech upgrades for a smoother journey. Dive into the evolving relationship between AI and marketing, as well as personal anecdotes that add a touch of humor.

In this Marketing Over Coffee: Learn about Context Engineering, Pay Per Crawl, Adding CarPlay, Auracast and more! Direct Link to File Context Engineering Commissioning Deep Research CloudFlare Pay Per Crawl Get the Book Now! Almost Timeless – 48 Foundation Principles of Generative AI 7:18 – 9:20 Don’t wait until the next bite—protect your home with […] The post AI, Prime Day and Booming Systems appeared first on Marketing Over Coffee Marketing Podcast.

Dive into discussions about generative AI and its foundational principles, emphasizing the need for transparency. Challenge age stereotypes in advertising while confronting user disillusionment with AI tools. Discover an innovative AI device for tracking mosquitoes and its role in summer comfort. Explore the evolving landscape of marketing strategies, focusing on media mix modeling and multi-touch attribution amidst data challenges. Plus, get valuable travel tips for smoother airport experiences and insights on budget audio equipment.

Discover how generative AI is transforming podcast transcription, making it more efficient and cost-effective. The hosts unveil plans for an exclusive live event that marries marketing with AI innovation, inviting listeners to connect. Plus, learn about NetSuite as a streamlined solution for managing financial systems, combining key functionalities into one platform. Tune in for insider insights and the latest on leveraging technology in the marketing landscape!

Explore the ethics behind exorbitant fees in marketing, questioning their value and accountability. Dive into privacy concerns regarding AI, particularly OpenAI's ChatGPT. Get excited about a first-hand account of riding in a self-driving car, showcasing its innovative features. Discover the latest buzz about Apple’s rumored smart glasses set for 2026, alongside highlights from the WWDC keynote. And don’t miss the discussions on emerging technologies like Google’s VO3 and thoughtful reflections on balancing hectic travel with personal wellness.

In this discussion, Jason Keath, author and co-founder of Social Fresh, makes a compelling case for embracing bad ideas as a catalyst for creativity. He critiques traditional brainstorming methods and promotes active creativity through personal interventions. Delving into the constraints of creativity, he draws parallels with Michelangelo’s struggles sculpting David, underscoring how limitations can spark innovation. Jason also emphasizes the importance of real-life experiences and collaborative processes for enhancing creative potential in digital marketing.

Discover the transformative changes in search engine results with AI integration and the impact on SEO practices. Gain insights into LinkedIn's algorithm adjustments crucial for marketers. Explore the performance of new AI models like Claude 4 and the capabilities of DeepSeek. Dive into the balance between innovation and safety in tech, revealing missteps and transparency issues. Also, learn about the exciting features of AuraCast and smart glasses, and their implications for the future of tech.