
Founder's Journal
Alex Lieberman, the co-founder and Executive Chairman of Morning Brew, gives you an insider’s look into building businesses. Alex explores the founder’s journey, from the painful challenges of 0-to-1 to the powerful frameworks that help you scale to millions in revenue as well as the emotional rollercoaster that is present throughout.
Latest episodes

Mar 16, 2022 • 16min
Great Startup Ideas, Bad Businesses
I sent out a tweet asking my followers: "what’s a startup idea that sounds great in theory but would be a shitty business?” 1,600 likes and 700 responses later, I'm running some of your ideas through the gauntlet and walking you through how I analyze and form business ideas.Check out the full transcript at https://foundersjournal.morningbrew.com to learn more, and if you have any ideas for our show, email me at alex@morningbrew.com or my DMs are open @businessbarista. Learn more about your ad choices. Visit megaphone.fm/adchoices

Mar 14, 2022 • 11min
How to Think About Failure (Classic)
Failure needs a rebrand. Without failure, we cannot grow as builders, searchers, and starters. Without failure, we can’t learn what works & what doesn’t. In this classic episode, I distinguish good failure from bad failure, and how to approach good failure thoughtfully to accelerate your career.Check out the full transcript at https://foundersjournal.morningbrew.com to learn more, and if you have any ideas for our show, email me at alex@morningbrew.com or my DMs are open @businessbarista. Learn more about your ad choices. Visit megaphone.fm/adchoices

Mar 11, 2022 • 11min
The Most Dangerous Traits in Employees
I break down 8 characteristics that make people super unpleasant and dangerous to work with. Learn more about your ad choices. Visit megaphone.fm/adchoices

Mar 9, 2022 • 14min
10 Tips for Crushing Your Next Presentation
I break down five big ideas to think about and five tactical tips to practice ahead of your next big presentation. Learn more about your ad choices. Visit megaphone.fm/adchoices

Mar 7, 2022 • 20min
The Creator Economy & Money With Katie
Individual creators now have the tools and distribution to earn a massive audience. But it isn’t easy. It’s a physical grind that can take years to pay off. Morning Brew wants to help our own creators accelerate their growth by leveraging Morning Brew’s audience. In this episode, I’m joined by Katie Gatti (better known as Money With Katie) to discuss her journey to full time creator and joining the Brew family. Click here to check out Katie's podcast on your favorite pod platform. Learn more about your ad choices. Visit megaphone.fm/adchoices

5 snips
Mar 4, 2022 • 7min
What Motivates You?
I talk about the different things that motivate all of us and why we all need to think really hard about it. Learn more about your ad choices. Visit megaphone.fm/adchoices

Mar 2, 2022 • 14min
How to Build a Personal Moat to Further Your Career
Building a personal moat isn’t just about accumulating knowledge or building skills. It’s all about finding a mixture that creates a massive unlock in your career. In this episode, I give you a guide to building your own personal moat.For more on personal moats, check out Erik Torenberg’s tweet thread here.Check out the full transcript at https://foundersjournal.morningbrew.com to learn more, and if you have any ideas for our show, email me at alex@morningbrew.com or my DMs are open @businessbarista.More info on our presenting sponsor at https://attentivemobile.com Learn more about your ad choices. Visit megaphone.fm/adchoices

Feb 28, 2022 • 12min
5 Questions to Ask If You Don't Love Your Job
It really really sucks to feel stuck in a job you don’t love. In this episode I go through five questions to ask yourself if you're feeling stuck in your job. Learn more about your ad choices. Visit megaphone.fm/adchoices

Feb 25, 2022 • 12min
Dealing with Conflict #6: How to Fire Well
Firing an employee is every leader’s least favorite job and it will always suck. In this episode I give you a checklist to help you do it the right way. Learn more about your ad choices. Visit megaphone.fm/adchoices

4 snips
Feb 25, 2022 • 13min
Dealing with Conflict #5: Stoicism & Focusing on What You Can Control (Classic)
In this classic episode, I share some of the insights I've gained by studying the philosophy of stoicism and how it has helped me find direction. Learn more about your ad choices. Visit megaphone.fm/adchoices