High Intensity Business

What separates the average strength trainer and HIT business owner from the great ones, and what key lessons can you learn from the best in the business?   Scott Savor is the CEO and Leadership Consultant at Uncommon Competitor, and on this episode, we talk about what every HIT professional needs to develop to become more successful sooner.    We talk about how to make smart decisions when choosing equipment, working with different budgets if you’re just starting out as a fitness business owner, the mindsets and habits you must have if you want to set yourself up for inevitable success, and more.   If you want to learn what it takes to become a HIT entrepreneur that naturally attracts the right clients and makes building a successful HIT business easier, tune in to this one!  ━━━━━━━━━━━━ Book a free HIT Business strategy call with me ━━━━━━━━━━━━ Not ready to book a call? Grab my free strategy course to scale without burnout here ━━━━━━━━━━━━ For the complete show notes, links, and resources, click here

If you’re a studio owner or a personal trainer looking for the best strength training business model for yourself, what should you choose?   Discover Strength CEO Luke Carlson explains your options, the pros and cons of each, and the key factors you need to think about when deciding which model you should use for your fitness business.    If you’ve been thinking about 1-on-1, 1-on-3, small group, or even maybe unsupervised HIT strength training, listen to this episode first! ━━━━━━━━━━━━ Grab my free strategy course to scale without burnout here ━━━━━━━━━━━━ Want more? Book a free HIT Business strategy call with me ━━━━━━━━━━━━ For the complete show notes, links, and resources, click here

In this engaging conversation, Jeff Tomaszewski, founder of Max Strength Fitness, shares insights from transforming a successful personal training brand into a thriving national franchise. He emphasizes the importance of focus and simplicity in business strategies, discusses effective client workout designs, and highlights the need for an experienced leadership team. Tomaszewski also explores innovative training techniques, the significance of customer experience, and the challenges of onboarding franchise partners, offering listeners a comprehensive view on scaling in the fitness industry.

Dagoberto Vila, owner of Fit for Life Strength and a SuperSlow certified instructor, shares his insights on building a successful strength training business. He discusses the effectiveness of the SuperSlow protocol and challenges conventional fitness wisdom, like the need for free weights and cardio. Dagoberto reveals impressive financial metrics, strategies for working with older clients, and the importance of client selection. He also reflects on balancing business and care in client relationships, especially post-COVID, while emphasizing community support in the fitness industry.

Lucas Leal, CEO of Slowfit and founder of the Resistance Institute, blends biomechanics and strength training to revolutionize personal fitness. He shares insights on how his futuristic gym utilizes technology for enhanced training experiences and operational efficiency. Discover his innovative approach to client progress tracking, integrating AI and robotics for better workouts. Leal also discusses attracting an aging audience through personalized coaching and how to simplify training concepts, all while navigating the challenges of business growth in high-intensity training.

Skyler Tanner, owner of Smart Strength Austin and a specialist in high-intensity training, shares insights on connecting with strength training clients effectively. He addresses common concerns, from the necessity of cardio to fixing saggy skin, and emphasizes the importance of clear communication. Skyler advocates for strength training over traditional cardio, highlighting its myriad benefits. He also discusses the synergy between diet and strength training, guiding trainers on how to cultivate supportive client relationships for optimal results.

Steve McKinney, owner of Fitness & More and author of 'The Gospel of Fitness,' shares his insights on building a successful strength training business with minimal advertising. He reveals the power of personal branding through storytelling and the importance of community in fitness. McKinney challenges common fitness myths, particularly around stress and training for aging athletes. His journey emphasizes efficient training methods and innovative approaches, making fitness accessible and engaging for everyone.

Can you create a strength training studio so successful that clients call you the “Ritz-Carlton” of high-intensity training?   X-Force Body co-founder Illy Stoilova joins the podcast to talk about the advantages of X-Force machines, how she creates incredible client experiences, why she’s so rigorous when it comes to hiring trainers, and how she’s doing on her ultimate goal of becoming a referral-only HIT fitness business.   If you’ve wanted to know what effect having X-Force machines can have on a strength studio’s success or how to have a massive competitive advantage through giving great customer service, this episode is a great one you need to tune in to! ━━━━━━━━━━━━ 🚀 Learn to build and grow your own highly-profitable strength training business FAST — get a free, no-risk, no-obligation trail to the Premium HIB Membership here ━━━━━━━━━━━━ 🎬 For the complete show notes, links, and resources, click here

Pete Cerqua, a Million-Dollar Trainer with 16 years of experience running a successful strength training business, shares invaluable insights for aspiring fitness entrepreneurs. He discusses the four essential keys to launching a profitable business within 30 days. Topics include choosing effective training protocols, crafting the perfect pitch, and mastering client consultations. Cerqua also emphasizes innovative marketing strategies and personalized engagement techniques that can lead to enduring client relationships and sustained growth in the industry.

In this engaging discussion, guest Pete Cerqua, a million-dollar trainer specializing in HIT, shares his expertise on selecting the right equipment for strength studios. He dives into the pros and cons of popular brands like Med-X and Nautilus, emphasizing the importance of loving your gym kit. Pete also highlights innovative strategies for purchasing equipment wisely, avoiding scams, and ensuring exceptional client experiences. His entrepreneur journey from prison guard to trainer is inspiring, showcasing a path to success in the fitness world.