

Startup to Last
Rick Lindquist and Tyler King
Two founders talk about how to build software businesses that are meant to last. Each episode includes a deep dive into a different topic related to starting, growing, and sustaining a healthy business.
Episodes
Mentioned books

Sep 24, 2020 • 59min
All-nighters
Here are some topics we discussed this week:Rick was on an entrepreneurship panel at his former high school.Rick has automated most of the onboarding process at LegUp health.Tyler gives an update on his price increase.Rick closed his first employer client and has lots of other opportunities coming up soon.Rick gives shout-outs to The Infinite Game and INTRO (we also discuss Trailhead).We commiserate about Webflow limitations.We talk about smart home devices (what does this have to do with startups? Nothing).

Sep 17, 2020 • 1h 8min
Handling capacity at a seasonal business
Here are the topics this week:Rick is on a roll with his website build-out. Check it out at leguphealth.com and let him know what you think.We talk about mistakes you can make when handing off ownership to employees.Tyler is reconsidering the benefits philosophy at LACRM.Rick is thinking about how to build out an employer-facing app.

Sep 11, 2020 • 1h 6min
Pricing annual plans when users are added mid-year
Here are some of the topics we covered this week:Tyler is preparing for vacation.Rick has his new CRM set up.Rick is working on his website and isn't sure the right approach to take.Less Annoying CRM hired a new developer.Less Annoying CRM has a bunch of new features getting launched.Tyler is considering how to get the rest of the team more involved in product prioritization.Rick has been adding some new customers based on outreach he did months ago.Deep dive: How should Rick build and price and MVP of a new b2b service?

Sep 3, 2020 • 1h 10min
Learning no-code
This week, we had a special guest: Malia Jones. We discussed how to teach no-code to beginners.

Aug 27, 2020 • 59min
Networking without being annoying
Here are some topics:Rick is taking a vacation which has him considering if his business should be remote-first so he can spend more time outside of Utah.Tyler was on support last weekend and started testing out ways to limit wasteful uses of customer service time.Tyler is prepping a presentation for his employees which he does every six months.Tyler is formalizing the org chart at LACRM a bit.We discuss how to network without annoying people.Rick has people reaching out looking for opportunities to work at LegUp Health and wants to figure out how to respond.

Aug 20, 2020 • 1h 2min
What if you get hit by a bus?
Here are some of the topics from this episode:University leadership handling covid this fall.Rick is using Copper CRM.Rick is done with positioning and moving on to making a website.Tyler has pricing and growth updates.Tyler has been learning about co-ops and thinking about succession plans.We discuss whether ARR or MRR is the right metric to communicate to the team.We discuss whether or not it's healthy/smart/necessary to work more than 40 hours per week as a founder.

Aug 13, 2020 • 1h 4min
How college students can prepare for entrepreneurship
Here are some other topics we discussed:Tyler bought a house.Tyler is starting to do some startup mentorship.Rick's interns are gone.Rick has made progress on his positioning work.

Aug 7, 2020 • 1h 4min
The Sims, but way more boring
Here are the topics we discussed:LACRM shipped a handful of small improvements the interns had been working on.Tyler gives an update on the price increase.Rick is applying the positioning framework we applied last week which involved competitor analysis.Tyler officially decided to go with Sococo as a virtual office for the team while everyone is remote.Rick decided what to do with this Slack community.Rick's internship are wrapping up and he has a virtual get-together with all the interns next week.Tyler is getting close to deploying the first stage of his Webflow project.Rick wants to know how to maximize his experience with his first paid hire this fall.

Jul 30, 2020 • 1h 13min
Product positioning
Most of this week's discussion was about Obviously Awesome by April Dunford. We also gave some updates on the following topics:Now that Rick is fully committed to Legup Health, he's getting used to giving something his all again.Tyler is considering tweaking the plan for the coding fellowship.Tyler is evaluating Sococo to help with remote team culture.

Jul 23, 2020 • 1h 4min
Asking for too much info during signup
Note from Tyler: I'm sorry that my dog is whining in the background throughout this episode. I'll banish him from my room in future episodes. He's such a wimp.Here are some of the topics from this episode:Tyler's price increase went into effect, but it's too early to draw any conclusions.Rick has gotten great feedback from sharing his slide deck.Tyler has been tweaking how his team communicates remotely.Rick has heard from his early customers that he's asking them for too much info, but it's necessary for him to provide them with service.Tyler has reached a decision on what his mid-term product strategy will be.Rick is reconsidering his ambitions to run a Slack community.


