

My Life In Design Podcast
Claire Blyth
How did some of the some of the world’s best designers, strategists, and agency leads, get into design? How did they know it was even a thing they could form a career around? I’m Claire Blyth, founder of design focussed PR agency Red Setter. I’ll be speaking to some of my favourite people in design to talk about how they got where they are today.
Episodes
Mentioned books

Mar 28, 2024 • 39min
Hamish Campbell, VP Executive Creative Director of Pearlfisher NYC.
Send us a textThis week Claire chats with Hamish Campbell, VP executive creative director of Pearlfisher NYC. Hamish recounts his life in design and how a love for art evolved into a career in graphic design, blending the precision of engineering with the creativity of visual art.Links:Red SetterdbaPearlfisher

Mar 21, 2024 • 56min
Kerry Bolt and Shaun Bowen - co-founders of B&B studio
Send us a textThis week Claire chats with Kerry and Shaun, co-founders of B&B Studio, about their journeys into design and the founding of their award-winning studio. They share insights into their first client, Bear, which went on to win the DBA Grand Prix at the Design Effectiveness Awards.Links:Red SetterdbaB&B Studio

Mar 14, 2024 • 36min
Emily Rickard, CEO of BUCK
Send us a textThis week Claire meets up with Emily Rickard, CEO of BUCK. Emily talks about her career journey, from filmmaking aspirations to fashion journalism and TV production in Australia, to leading a global creative powerhouse that is BUCK. Links:Red SetterdbaBUCK

Mar 7, 2024 • 1h 16min
Mary Lewis, Creative Director of Lewis Moberly.
Send us a textIn the first episode of the new series, Claire meets up with design legend Mary Lewis, creative director of Lewis Moberly. Mary talks about her early years living on a farm and her fascination with branded goods. Going to art college and then moving down to art school in Camberwell, London. And her time as a graphic design teacher before discovering the ad industry and her love of packaging, then founding Lewis Moberly with her husband Robert. Links:Red SetterdbaLewis Moberly

Dec 14, 2023 • 55min
Dines - Co-Founder and Chief Creative Officer of Studio BLUP
Send us a textIn the final episode of the series episode, Claire meets up with digital artist Dines, co-founder and chief creative officer of Studio BLUP. He shares his journey from discovering his passion for design at a young age to establishing a successful creative company. Dines discusses the challenges he’s faced, the importance of resilience, and the role of his supportive friend and business partner, Alex. He also talks about his decision to buy back his company and rebrand it with a focus on digital art, innovation, and education of the next generation of creatives.Links:Red SetterdbaStudio BLUPPodcast Editing by Stick and Splice

Dec 7, 2023 • 42min
Marina Willer - partner at Pentagram
Marina Willer, partner at Pentagram, discusses her upbringing in Brazil and the influence of politics on her work. She reflects on her time at Wolff Olins, becoming a partner at Pentagram, and her admiration for Paula Scher. Marina also talks about designing for charities and the value of visual communication.

Nov 30, 2023 • 40min
Cat How, Founder & ECD of How & How.
Send us a textThis week Claire meets up with Cat How, Founder & ECD of branding agency How & How. Cat talks about her route into design through journalism, ecommerce, and shared office spaces. She discusses her experience at Central St Martins studying for her Masters, and starting How & How during lockdown.Links:Red SetterdbaHow & HowPodcast Editing by Stick and Splice

Nov 23, 2023 • 44min
Rejane Dal Bello of Studio Rejane Dal Bello.
Send us a textThis week Claire meets up with Rejane Dal Bello. Rejane talks about how she thought she’d be a dentist as a child but found a love of art on an exchange year in the US. She talks about her time at NYC’s School of Visual Arts being taught by Milton Glaser, moving to the Netherlands and working at Studio Dumbar, setting up her own studio, and why you should follow your gut.Links:Red SetterdbaStudio Rejane Dal BelloPodcast Editing by Stick and Splice

Nov 16, 2023 • 1h 2min
Stefan Sagmeister - Design Hero
Send us a textThis week Claire meets up with a personal design hero of hers – Stefan Sagmeister. Stefan talks about his experiences of working with Lou Reed and The Rolling Stones, On the importance of finding something in your life that you’re good at, and working on it to be better, on creative sabbaticals (Stefan has one every 7 years) and his time working with Jessica Walsh.Links:Red SetterdbaSTEFAN SAGMEISTERSAGMEISTER & WALSHPodcast Editing by Stick and Splice

Nov 9, 2023 • 48min
Alan Dye and Nick Finney, founders of NB Studio
Send us a textThis week Claire meets up with Alan Dye and Nick Finney, founders of NB Studio. They talk about their ‘apprenticeship’ at Pentagram and how they founded NB Studio in the pub next door! Some great tips for young designers too.Links:Red SetterdbaNB StudioPodcast Editing by Stick and Splice


