What's Next! with Tiffani Bova

Welcome to the What's Next! podcast with Tiffani Bova. This week I am thrilled to welcome my friend, David Duncan to the What’s Next! Podcast. David is a managing director at Innosight, where he works with leaders to create customer-centric teams, strategies, and organizations. He is the coauthor of two previous books, including the Wall Street Journal bestseller Competing Against Luck: The Story of Innovation and Customer Choice, written with the legendary Harvard Business School professor Clayton Christensen. A leading authority on the theory and application of jobs to be done, Duncan has extensive experience conducting market investigations around the world. Prior to Innosight, he worked as a consultant at McKinsey & Company and earned a PhD in physics from Harvard. I am so excited to bring you this episode of the What’s Next! Podcast with David Duncan!   THIS EPISODE IS PERFECT FOR… if you are struggling to understand who your customer is, and why they behave the way they do, this is the episode for you!    TODAY’S MAIN MESSAGE… Customers are endlessly surprising and constantly changing… If you’ve often found yourself at a loss when it comes to your customers and why they make the choices that they do, David is here to point you in the right direction and demystify your customer conundrum. According to David, a job to be done is a problem that someone has, or a goal they want to achieve in a particular context or circumstance–the progress someone is trying to achieve in a given circumstance. Progress encompasses both the goal and the ongoing effort to address the problem. As an entity you are trying to sell an experience, or expectation, or solution that gets your customer to that end goal. David breaks down his work and his newest book: The Secret Lives of Customers: A Detective Story About Solving the Mystery of Customer Behavior. Let’s solve that mystery with David Duncan!   WHAT  I  LOVE  MOST… David provides such a great framework for understanding what it is you are buying and selling and the problems you and your customers are trying to solve in the process!   Running time: 34:21   Subscribe on iTunes   Find Tiffani on social: Facebook Twitter LinkedIn   Find David online: Twitter LinkedIn Market Detective Website   Competing Against Luck Book The Secret Lives of Customers Book

Welcome to the What's Next! podcast with Tiffani Bova. This week I am absolutely thrilled to bring you a special BONUS episode of the What’s Next! Podcast, an encore of my LinkedIn Live chat with good friend of the show, Josh Linkner! Josh is a creative troublemaker who started his career as a jazz guitarist and then went on to become the founder and CEO of five tech companies, which sold for a combined value of over $200 million. He is also a deeply experienced business leader, venture capitalist, top-rated keynote speaker, and New York Times bestselling author of four books including the New York Times Bestsellers: Disciplined Dreaming and The Road to Reinvention. He has invested in and/or mentored over 100 startups and is the Founding Partner of Detroit Venture Partners. Today, he serves as Chairman and co-founder of Platypus Labs, an innovation research, training, and consulting firm. He has twice been named the Ernst & Young Entrepreneur of the Year and is the recipient of the United States Presidential Champion of Change Award. Josh is also a passionate Detroiter, father of four, and a professional-level jazz guitarist. He is a world-renown expert on innovation, disruption, and hyper-growth leadership. I am so excited to bring you this episode with  Josh Linkner on the What’s Next! Podcast!   THIS EPISODE IS PERFECT FOR… entrepreneurs, purveyors of ideas, and those yet to be sparked into innovation and entrepreneurship!   TODAY’S MAIN MESSAGE… Creativity is a skill that can be built and developed, it isn’t a rare talent granted to a select few. Josh is here to help us dissect the anatomy of any idea and how you too can be a part of the “creative wizardry” we know as innovation and entrepreneurship. How can you build rituals and rewards into an organization that cultivates desired outcomes? How do you implement techniques that bring ideas to the surface? It’s all discipline, not magic. It’s all reps and iteration. So, let’s take a look under the microscope with Josh!   WHAT  I  LOVE  MOST… Josh’s suggestions for how to incorporate more creativity and innovation into our everyday lives!   Running time: 39:10   Subscribe on iTunes   Watch this episode on YouTube: https://www.youtube.com/watch?v=GkRKLu6uMdY   Find Tiffani on social: Facebook Twitter LinkedIn   Find Josh online: Twitter LinkedIn Facebook Instagram Josh’s Website   Josh’s Books

Welcome to the What's Next! podcast with Tiffani Bova. This week I am thrilled to welcome David Wood to the What’s Next! Podcast. A former Consulting Actuary to Fortune 100 companies (including Sony Music, Chanel, and Exxon) David Wood  left his cushy Park Avenue job 20 years ago to build the world’s largest coaching business. He became #1 on Google for “life coaching”, serving an audience of 150,000 coaches, and coaching thousands of hours in 12 countries around the globe. Alongside his clients’ successes, David is no stranger to overcoming challenges himself, having survived a full collapse of his paraglider and a fractured spine, witnessing the death of his sister at age seven, severe anxiety and depression, and a national Gong Show! He is the author of “Get Paid For Who You Are,” with a foreword by Jack Canfield and he was nominated to the Transformational Leadership Council alongside thought leaders like Don Miguel Ruiz, John Gray, and Marianne Williamson. David coaches rock star entrepreneurs to double their revenue faster, overcome “Shiny Object Syndrome,” and be a more extraordinary entrepreneur and human. I am so excited to bring you this episode of the What’s Next! Podcast with David Wood!     THIS EPISODE IS PERFECT FOR… entrepreneurs, managers, leaders, and anyone struggling with “Shiny Object Syndrome” or making it to the next level!    TODAY’S MAIN MESSAGE… If you’re looking to amplify your career, your direction, or your values system, if you’re looking to improve your sales, marketing, conversion rate or overall outcomes, or if you simply want to be a better leader and manager, David’s got quite the episode for you. He breaks down coachings, focusing in on what really matters, and overcoming Shiny Object Syndrome so that you can truly make an impact. And if you’ve ever been interested in professional coaching or how exactly a coach like David can help you and/or your organization reach your goals, this is an episode you don’t want to miss!    WHAT  I  LOVE  MOST… David’s perspective on focus, accountability, discipline, and follow-up!    Running time: 33:08     Subscribe on iTunes     Find Tiffani on social:  Facebook  Twitter  LinkedIn     Find David online:  Twitter  Instagram  LinkedIn  Facebook  YouTube    David’s Website  David’s Gift 

Welcome to the What's Next! podcast with Tiffani Bova.  This week I am thrilled to welcome Amy Edmondson to the What’s Next! Podcast. Amy is an American scholar of leadership, teaming, and organizational learning who is currently the Novartis Professor of Leadership at the Harvard Business School. She has been recognized by the bi-annual Thinkers50 global ranking of management thinkers since 2011, and most recently was ranked #3 in 2019; she also received the organization’s Breakthrough Idea Award in 2019 and Talent Award in 2017.  She studies teaming, psychological safety, and organizational learning, and her articles have been published in numerous academic and management outlets, including Administrative Science Quarterly, Academy of Management Journal, Harvard Business Review, and California Management Review. Her most recent book, The Fearless Organization: Creating Psychological Safety in the Workplace for Learning, Innovation and Growth, offers a practical guide for organizations serious about success in the modern economy and has been translated into 11 languages. I am beyond thrilled to be speaking with Amy Edmondson on the What’s Next! Podcast!    THIS EPISODE IS PERFECT FOR… leaders, team members, those afraid to use their voice, and those who are afraid of not having all the answers!    TODAY’S MAIN MESSAGE… We live in a world where expertise is increasingly narrower and deeper than ever before, and Amy wants you to know that it is okay not to know ALL the answers. In fact, NOBODY knows all the answers! The world is changing so fast that even if you knew everything “today,” it’s a given you wouldn’t know everything that there was to know “tomorrow.” So, according to Amy, you might as well get comfortable with not knowing and learn to turn it into something positive as opposed to shameful. Being comfortable with not knowing and being open to constantly learning is more critical than ever before in a world that is suddenly, drastically different and requiring more flexibility than ever before. To that end, Amy is tackling what she calls “psychological safety.” It’s okay to speak up–it’s necessary–and it’s important to ask for help. There should be a conviction in you that it is okay to speak up and that your voice is welcome. It is incumbent upon great teams and great leaders to create an environment where it is safe, encouraged, and rewarded to take the risk and speak up–even when and especially when it isn’t “good news.” If you listen people will speak!    WHAT  I  LOVE  MOST… There should be a conviction in you that it is okay to speak up and that your voice is welcome.    Running time: 32:46     Subscribe on iTunes     Find Tiffani on social:  Facebook  Twitter  LinkedIn     Find Amy online:  Twitter  LinkedIn    Amy’s Website    The Fearless Organization Book

Welcome to the What's Next! podcast with Tiffani Bova.  This week I am thrilled to bring you a special episode of the What’s Next! Podcast, an encore of my LinkedIn Live chat with Ryan Serhant! Ryan is a real estate broker, CEO, and the founder of SERHANT., a vertically integrated mega brokerage comprising an in-house film studio, education arm, marketing division, and technology platform. He's also a bestselling author, producer, and star of Bravo's Million Dollar Listing New York and Sell It Like Serhant. I am excited to bring you this episode with Ryan Serhant on the What’s Next! Podcast!     THIS EPISODE IS PERFECT FOR… salespeople–which, according to Ryan, is everyone if you think about it!    TODAY’S MAIN MESSAGE… Ryan shares his journey from starting out as a struggling actor in New York, to building a mega brokerage and multimedia brand. He walks us through the real estate scene in New York amidst the sudden onslaught of the pandemic in March of 2020 and how he wrote his book, Big Money Energy, and started a brand new residential real estate business in New York City in the middle of a lock down. This is a conversation about investing in a downturn, reinventing established businesses, leaning into social media and video platforms to bridge the gap between physically-distanced humans in a meaningful way, and pushing past fear to find success. Make sure that the future you can count on the you today to be a confident visionary who can manifest a clear vision of your ideal future!    WHAT  I  LOVE  MOST… Ryan’s friendly reminder that we can all always use a little more practice and continue to be students of our craft to ensure game time success!    Running time: 34:24     Subscribe on iTunes     Find Tiffani on social:  Facebook  Twitter  LinkedIn     Find Ryan online:  Twitter  Instagram  LinkedIn  Facebook  YouTube  Ryan’s Website    Big Money Energy Book 

Welcome to the What's Next! podcast with Tiffani Bova. This week I am absolutely thrilled to bring you a special BONUS episode of the What’s Next! Podcast, an encore of my LinkedIn Live chat with former Amazon VP Colin Bryar! Colin joined Amazon in 1998–four years after its founding–and spent the next 12 years as part of Amazon's senior leadership team as Amazon grew from a domestic (US-only) seller of books to a global, multi-dimensional powerhouse and innovator. Colin served as a Vice President at Amazon, and for two of his years, he was "Chief of Staff" to Jeff Bezos, AKA "Jeff's shadow", during which he spent each day attending meetings, traveling with, and discussing business and life with Jeff. After Amazon, he and his family relocated to Singapore for two years where Colin served as Chief Operating Officer of e-commerce company RedMart, which was subsequently sold to Alibaba. Colin is co-founder of Working Backwards LLC where he coaches executives at both large and early-stage companies on how to implement the management practices developed at Amazon. Colin holds Bachelor of Science and Master of Engineering degrees in Operations Research from Cornell University. I am so excited to bring you this episode with Colin Bryar on the What’s Next! Podcast!     THIS EPISODE IS PERFECT FOR… anyone who wants to learn from Jeff Bezos’ former “Chief of Staff” at Amazon–whether you are an entrepreneur, a start-up, a midsize business, or a large business, this is a can’t miss episode of the What’s Next! Podcast!    TODAY’S MAIN MESSAGE… In this episode, Colin discusses how you can work backward and toward success! How do you stay customer-focused without becoming customer-obsessed? (What is the difference?) Well, the first thing you have to do is be comfortable discussing failure. If you want to be an inventive company, you have to accept the fact that there will be some mistakes along the way. It’s not an experiment if you know it’s going to work! You also have to know when to be stubborn and push to innovate, and when you need to move on and try something completely different. Have a long-term mindset, this type of thinking, more often than not, can get you to your end goal faster! Colin is here to answer the questions the What’s Next! audience had and share some of the secret sauce that made an organization like Amazon so successful.    WHAT  I  LOVE  MOST… This unfiltered access to some of the practices that contributed to one of the largest and most successful organizations in the world!    Running time: 39:59     Subscribe on iTunes     Find Tiffani on social:  Facebook  Twitter  LinkedIn     Find Colin online:  Twitter  LinkedIn  Working Backwards: Insights, Stories, and Secrets from Inside Amazon Book

Welcome to the What's Next! podcast with Tiffani Bova.     This week I am thrilled to bring you a special episode of the What’s Next! Podcast, an encore of my LinkedIn Live chat on March 9th, 2021 with, friend of the show, Kim Scott and Trier Bryant! Kim is the author of the new book Just Work: Get Sh*t Done Fast & Fair as well as a What’s Next! favorite, Radical Candor: Be a Kick-Ass Boss Without Losing Your Humanity. She is also the co-founder of the company, Radical Candor. Kim was a CEO coach at Dropbox, Qualtrics, and Twitter–among others–and a member of the faculty at Apple University. Trier Bryant is the CPO of Astra, as well as the former Principal CEO at Pathfinder. Trier earned a B.S. in Systems Engineering with a minor in Spanish from the United States Air Force Academy and is a decorated combat veteran, having served seven-years active-duty in the United States Air Force as a Cyber Network Engineer. Kim and Trier have just launched Just Work, the company, and I am thrilled to bring you this conversation on the What’s Next! Podcast!     THIS EPISODE IS PERFECT FOR… everyone! You don’t know what you don’t know until you take the time to listen.    TODAY’S MAIN MESSAGE… Are you familiar with manipulative insincerity? How about ruinous empathy? Kim Scott is here to break down what these concepts mean, as well as how to adapt radical candor and radical excellence into a remote work environment! How can you continue to care personally and challenge directly when you are navigating a new and more physically isolated environment? Moreover, how do you do it as a woman or woman of color? Trier Bryant joins this episode of the What’s Next! Podcast as we highlight the experience of women of color in a professional environment and how we miss red flags and common biases every day. Kim and Trier are here to talk about Just Work, how we create greater empathy, AND how we create greater equity in the workplace.    WHAT  I  LOVE  MOST… taking the time to listen and learn while having sometimes uncomfortable conversations.    Running time: 31:15     Subscribe on iTunes     Find Tiffani on social:  Facebook  Twitter  LinkedIn     Find Kim online:  Twitter  Instagram  LinkedIn  Facebook  Kim’s Website    Just Work: Get Sh*t Done, Fast & Fair Book    Find Trier online:  Twitter  LinkedIn    Just Work: Get Sh*t Done, Fast & Fair Book 

Welcome to the What's Next! podcast with Tiffani Bova.  This week I am thrilled to welcome my friend, Martin Lindstrom, back to the What’s Next! Podcast. Martin is the founder and chairman of Lindstrom Company, a global branding & culture transformation firm operating across five continents and in more than 30 countries. TIME Magazine has named Martin one of the “World’s 100 Most Influential People,” and for three years running, Thinkers50 has selected him to be among the world’s top 50 business thinkers. He is the author of seven books including several New York Times bestsellers that have been translated into 60 languages! The Wall-Street Journal praised his book Brand Sense as “one of the five best marketing books ever published,” and his book Small Data as “revolutionary.” TIME called his book Buyology “a breakthrough in branding.” Martin has appeared across media including The New York Times, NPR’s “All Things Considered,” Marketplace, and on NBC’s TODAY Show more than twenty times. He can also be seen in Morgan Spurlock’s movie “The Greatest Movie Ever Sold” and on America’s Next Top Model. He has delivered keynote addresses to Google, Kraft Heinz, Disney, Amazon, LEGO, Unilever, Hallmark, Adobe, Mattel and the World Economic Forum. I am beyond excited to be speaking with Martin Lindstrom again on the What’s Next! Podcast!     THIS EPISODE IS PERFECT FOR… leaders and those working under leadership that could benefit from some of Martin’s empathy and common sense!    TODAY’S MAIN MESSAGE… Martin shares his groundbreaking “Small Data” observations–seemingly insignificant observations he’s made and that you can make in people’s lives to create innovation and success! It’s the motto Martin lives by paying attention to the seemingly insignificant if you really want to make a difference. He also shares some of his powerful new book The Ministry of Common Sense and discusses how we can help common sense find its way back down to planet earth… Sometimes you need another perspective–a more empathetic, small data perspective–to be able to see the commonsense solution. Martin is here to give you that perspective so that you too can start seeing the world from the inside out.    WHAT  I  LOVE  MOST… Martin’s wonderful storytelling ability and how he shares important lessons in the most fun and engaging way!    Running time: 27:44     Subscribe on iTunes     Find Tiffani on social:  Facebook  Twitter  LinkedIn     Find Martin online:  Twitter  Instagram  LinkedIn  Facebook  YouTube  Martin’s Website    The Ministry of Common Sense Book 

Welcome to the What's Next! podcast with Tiffani Bova.   This week I am thrilled to be bringing you our seventh What’s Next! BONUS Episode with Raja Rajamannar! For this special episode, I'm sharing my February, 12th LinkedIn Live chat with the Chief Marketing & Communications Officer for Mastercard, and President of the company’s healthcare business.     Raja joined Mastercard in 2013, bringing with him more than 25 years of experience as a global executive, managing large P&Ls and driving business transformation across multiple industries and geographies. Raja served as Chief Transformation Officer of the health insurance firm Anthem (formerly WellPoint). He helped craft the company’s new business direction and strategy, managed its $11 billion Medicare Advantage business, and led large M&A initiatives for the company. Prior to that, he also served as Chief Innovation & Marketing Officer and Chief Executive of International Operations at Humana. Raja is consistently recognized globally as a highly innovative and transformational leader with a deep expertise in Marketing, Data, and Digital technologies. Some of his recent accolades include: Global Marketer of the Year award by the World Federation of Advertisers, top 5 “World’s Most Influential CMOs” by Forbes, top 10 “World’s Most Innovative CMOs” by Business Insider, and inductee to The CMO Club Hall of Fame. He has also been recognized as one of AdWeek’s most tech-savvy CMOs. He recently assumed the honorary role of President of the World Federation of Advertisers. Raja has also been recognized by ANA Educational Foundation as the Marketer of the Year in 2019.    THIS EPISODE IS PERFECT FOR… anyone developing a career in marketing, anyone seeking to understand how rapidly marketing is evolving, and anyone wanting to know how to get ready for this dramatic shift.    TODAY’S MAIN MESSAGE… Raja shares his own journey as well as his insight on how technology has continually evolved in the last several decades and how marketing has had to change with it, evolving through four significant stages. What happens next in the fifth stage, or Fifth Paradigm as he puts it, will not be an evolution, but a revolution. Almost everything about how marketing is done today, including the very notion of a brand itself, will require a complete re-imagination. Raja shares the forward-thinking ways all businesses must rethink their entire marketing landscape to remain relevant and be successful.    WHAT  I  LOVE  MOST… Raja’s assertion that trust will be one of the biggest differentiators between brands, and that the key to trust will be to demonstrate your purpose and belief in it, and then boldly and consistently act with purpose to earn that trust!    Running time: 33:47     Subscribe on iTunes     Find Tiffani on social:   Facebook   Twitter   LinkedIn   Instagram      Find Raja online:   LinkedIn   Twitter  Instagram     Quantum Marketing Book 

Welcome to the What's Next! podcast with Tiffani Bova.  This week I am excited to welcome Mark A. Herschberg to the What’s Next! Podcast. Mark is the author of The Career Toolkit, Essential Skills for Success That No One Taught You. From tracking criminals and terrorists on the dark web to creating marketplaces and new authentication systems, Mark has spent his career launching and developing new ventures at startups and Fortune 500s and in academia. He helped to start the Undergraduate Practice Opportunities Program, dubbed MIT’s “career success accelerator,” where he teaches annually. At MIT, he received a B.S. in physics, a B.S. in electrical engineering & computer science, and a M.Eng. in electrical engineering & computer science, focusing on cryptography. At Harvard Business School, Mark helped create a platform used to teach finance at prominent business schools. He also works with many non-profits, including Techie Youth and Plant A Million Corals. He was one of the top-ranked ballroom dancers in the country and now lives in New York City, where he is known for his social gatherings, including his annual Halloween party, as well as his diverse cufflink collection. I am thrilled to be speaking with Mark A. Herschberg on the What’s Next! Podcast!     THIS EPISODE IS PERFECT FOR… young people starting out in their careers, leaders managing others, career veterans looking for some direction in 2021, and anyone looking for some tools to move forward successfully!    TODAY’S MAIN MESSAGE… A career goes beyond just being your job. A career is your overall plan for where you want to be spending a good portion of your life, not just now but in the future! Moreover, the only way to get there, to reach that elusive life goal, is to be intentional and set forth a career plan. This doesn’t mean anything is guaranteed, and this doesn’t mean your plans are set in stone, but you need to have clear goals if you want to get somewhere. Plans may be worthless, but planning is everything! Now, a career plan does not begin with “I want x, y, or z job,” it begins with a few key questions about your life, and Mark is here to break it down for us and get us planning for success. He is also here to make sure that we can adjust for success and update that plan too!    WHAT  I  LOVE  MOST… Learning groups are a wonderful idea and I’d love to hear from you on LinkedIn or Twitter about your own learning groups and ideas for them!    Running time: 28:25     Subscribe on iTunes     Find Tiffani on social:  Facebook  Twitter  LinkedIn     Find Mark online:  Twitter  Facebook  Instagram  LinkedIn  The Career Toolkit Website    The Career Toolkit Book