The Edward Show

E248: If you've considered using AI-generated text for SEO, this episode is for you. The last 48 hours have been an absolute bloodbath for SEOs doing this. Even in my decade+ in the field, this is shocking. Here's what's happening. #seo #searchengineoptimization #googlesearchconsole #seostrategy  The Edward Show https://edwardsturm.com/the-edward-show/

E247: It took Caleb Simpson years to be successful. Lessons from this episode: - Shamelessly steal every good idea that's relevant to you. - Be persistent. Be consistent. It took Caleb years to find success. - Don't be afraid to go it alone. #biography #SuccessStory #calebsimpson #persistence The Edward Show https://edwardsturm.com/the-edward-show/

E246: I made this 2-minute SEO change (literally 2 minutes), and it took my ranking from #24 to #1 - in one week. Everybody talks about how to optimize for a keyword. Few people talk about how to unoptimize for it. #seo #SearchEngineOptimization #buildinpublic #gotomarket The Edward Show https://edwardsturm.com/the-edward-show/

E245: Effortless thought leadership. Infinite stream of validated content in your niche. This idea is diabolical… if it works. #thoughtleadership #contentmarketing #SocialMediaTips #personalbranding The Edward Show https://edwardsturm.com/the-edward-show/

E244: Elon Musk's response to the Meta outage was a brilliant use of capitalizing on trending events. Easy relevancy and views. Also, a story of how one video didn't go viral, and with a little tweak... it popped. #instagramdown #meta #facebookdown #MarkZuckerberg The Edward Show https://edwardsturm.com/the-edward-show/

E243: Most people think playing to win is about how hard you’re willing to work. It’s not. Playing to win is about the risks you’re willing to take.   The story of how Bobbi Althoff got Drake on her new podcast exemplifies this.   The article: https://edwardsturm.com/articles/how-bobbi-althoff-got-drake-on-her-podcast/   #bobbiathoff #Entrepreneurship #marketing #successstory   The Edward Show https://edwardsturm.com/the-edward-show/

E242: New concept I'm playing around with: "Fuck You Marketing Skills." "Fuck You Money" vs "Fuck You Marketing Skills" #marketing #inbound #organic #evergreen The Edward Show https://edwardsturm.com/the-edward-show/

E241: When it comes to growth, most people are wet noodles in the wind. Too quick to get demoralized by plateaus. Too quick to give up. This is a personal example of how when you push through, you get improvements that compound. #buildinpublic #indiehackers #growth #consistency The Edward Show. https://edwardsturm.com/the-edward-show/

E240: Tony Delivers launched a month ago. It reached capacity in its first week with free guerilla marketing. Now it continues to go viral getting backlinks from the biggest publications in the world. Here's the inside story of how Tony pulled this off. For more - How Tony Delivers Manufactured Virality With No Marketing Budget: https://edwardsturm.com/articles/tony-delivers-original-marketing/ Tony Delivers home: https://tonydelivers.co/ #buildinpublic #gotomarket #linkbuilding #indiehackers   The Edward Show. https://edwardsturm.com/the-edward-show/

E239: They say it takes 3-6 months to rank on Google - 3-6 months to get results on Google... but is this true? Here's how to use your press budget for SEO and get results dramatically faster than what's normally possible. #seo #publicrelations #searchengineoptimization #linkbuilding The Edward Show. https://edwardsturm.com/the-edward-show/