
The Edward Show
Founder and go-to-market stories from the lens of a world-class marketer.
Latest episodes

Jan 9, 2024 • 11min
The Greatest Social Media Glitch Ever Discontinued in the Newest Version of Instagram? Listen to This Before Updating.
E188: Instagram's post to Reels only feature (toggle off Also share to feed) is maybe the greatest social media glitch/feature of all time. But now it looks like this may be discontinued. For now, there are workarounds. If you want to go viral easily on IG, listen to this episode before updating your app. #instagramtips #instagramadvice #instagramhacks #growthhacking

Jan 8, 2024 • 11min
Growth Hacking Friends in Poland
E187: I'm using a bunch of social media glitches to make huge amounts of new friends while traveling. This is exactly what I'm doing and the results I'm getting. Gotta say, it's pretty fun. If you want a travel and social media hack, this is good. #growthhacks #marketing #socialmediahacks #instagramhacks

Jan 7, 2024 • 7min
We Made a Tool That Changes Your Voice to Anybody Else’s
E186: We just launched the biggest iteration yet of our app, https://reverb.chat/. Speech-to-speech AI and train your model. Here's what I'll be doing to make it go viral and my thoughts on its potential failure or success. #buildinpublic #buildingpublic #gotomarket #ArtificialIntelligence

Jan 6, 2024 • 6min
Recycling Content on Instagram in a Way That Doesn’t Feel Stale
E185: Instagram is one of my favorite channels for brand building and top-of-mind awareness. A way to hack it, if you've ever had viral content, is to recycle the content with new introductions or descriptions. I'm doing this, and I share a new marketing follow who has done this very effectively. #instagramtips #growthhacking #buildinpublic #marketingstrategy

Jan 5, 2024 • 9min
Short and Punchy Copywriting: The Highest-Performing Style of Copy
E184: Short and punchy writing for SEO and slide decks. Why this is the highest-performing style of copy. How I learned this style of copy. Stories of when this style has benefited me. #copywriting #seo #marketing #landingpage

Jan 4, 2024 • 35min
SEO Keywords Within Striking Distance
E183: My TwitterX Space with Benjamin Boman. I riff on many of my favorite growth and marketing hacks... And share how I ended up ranking #1 on TikTok for #buildinpublic. This was a fun conversation, and it got me hyped. #growthhacks #growthhacking #SearchEngineOptimization

Jan 3, 2024 • 8min
3 Growth Hacks I’m Excited About
E182: Three growth hacks I'm excited about right now. 2/3 of these growth hacks are timeless. The first one, you should capitalize on now, if you haven't tried it already. Here are some quick wins for getting visibility. #growthhacking #startups #growthhacks #gotomarket Get more growth hacks - my growth hacking newsletter: https://edwardsturm.com/newsletter/

Jan 2, 2024 • 7min
How I Find and Engage Podcasts Looking For Guests: 30 Podcasts in 3 Months
E181: How I find and get on podcasts looking for guests. This method and these platforms got me on 30 podcasts in 3 months with very little effort and money spent. Links: AI Podcast Matcher: https://aipodcastmatcher.com/ MatchMaker: https://www.matchmaker.fm/ My guide, "How to Get On Podcasts as a Guest: The Easy Way": https://edwardsturm.com/articles/get-on-podcasts-as-guest-2024/ My growth hacking newsletter: https://edwardsturm.com/newsletter/

Jan 1, 2024 • 14min
How to Do Marketing if You're a 2021 Series A Startup Running Out of Money
E180: How to do marketing if you're a 2021 Series A funded startup running out of money. Several famous investors have said the biggest business losers of 2023 are VCs who deployed too much capital in 2021. Here's how to keep those portcos alive. Links: My free growth hacking newsletter: https://edwardsturm.com/newsletter/ My free growth hacking articles: https://edwardsturm.com/articles/ My bottom-of-funnel SEO love letter: https://edwardsturm.com/articles/bottom-of-funnel-seo-love-letter/ This podcast: https://edwardsturm.com/the-edward-show/ #gotomarket #startups #venturecapital #growthhacking

Dec 31, 2023 • 7min
And with that, the 2023 season comes to an end. Goodnight.
E179: People overestimate what they can do in a short amount of time and underestimate what they can do in a long amount of time. #contentcreation #contentmarketing #consistency #buildinpublic