Millennials get a bad reputation for being lazy and entitled. In reality, they actually make great employees. The previous generations typically have a more traditional way of doing things, however, our new generation is bringing a whole new set of skills that older generations aren’t interested in learning. Listen to Craig Ballantyne and Bedros Keuilian talk about why millennials are changing the workforce with innovative skills, a strong sense of social justice, and the drive to constantly evolve both personally and professionally.   Here’s what you’ll discover:   1:10 - How millennials use their “factory installed” skills to market your business in today’s social media and technology heavy economy. 3:23 - How millennials bring social justice into the Fit Body Boot Camp mission. 4:32 - How millennials have an inborn desire to collaborate and work as a team in the office. 7:08 - Why millennials have the drive to become entrepreneurs and the need to constantly evolve. 9:20 - Why nurturing a “special snowflake” mentality is essential to grow successful entrepreneurs.

Today, Craig Ballantyne and Bedros Keuilian are talking about turning followers in dollars through social selling. When you post a picture from your live event or coaching program, and your followers “like” and comment on it, what they’re really telling you is they’re interested. Now, it’s up to you to start that monster follow up to turn them from prospects to clients. You attract more flies with honey than vinegar - bring them to your honey pot through value and sincerity.   Here’s what you’ll discover:   1:15 - How Craig uses social selling to bring in more clients to his Perfect Life Workshop. 2:30 - How to turn your “suspects” into prospects through Craig’s honey pot method. 7:04 - How to use a social media hack to respond to multiple messages in less time while still adding value and closing deals. 9:00 - How you can use each social media channel as a salesperson for your business. 10:15 - How Super Bowl champion Steve Weatherford used his weakness and turned it into a strength to create a massive following. 12:50 - How to use Bedros’s monster follow up to turn more leads into clients.

At some point in your entrepreneurship, you need to ask yourself - “Am I thinking big, or EMPIRE big? In this episode, Craig Ballantyne and Bedros Keuilian talk about how you need to restructure your thinking so that you can scale even bigger in your business. Playing it safe may keep food on the table and a nicely sized roof over your head, but taking risks and thinking different will build an empire. Here’s what you’ll discover: 1:50 - How thinking bigger will take you from business to empire. 3:50 - Why you need to take risks as an entrepreneur and tune out the critics. 6:00 - How you can start outsourcing work to scale a team and build your empire. 8:20 - How you can use environmental exposure to find other people who share your vision to bring on board. 10:40 - How you’ve been conditioned to think small and avoid risks, and why you need to break out of average thinking. Think bigger!

We live in an age where millennials are stepping up and bringing a new wave of change into the marketplace – social justice. How businesses get involved with charities and causes is a direct reflection of their values. People are way more likely to buy from a brand who donates a portion of its proceeds to charity over a brand who doesn’t. Why? Because people inherently want to help others. Listen to Bedros Keuilian and Craig Ballantyne talk about the advantages of connecting with charities in order to build your business while giving back.   Here’s what you’ll discover:   :44 - What is social justice, and how does it grow your business? 2:18 - How the Fit Body Boot Camp Million Dollar Toy Drive is giving back while adding additional value to the brand. 4:00 - How to tie in a charity to your business by working donations into your prices. 6:41 - How being involved with a charity will make you more desirable among your competitors. 8:29 - How you can get involved in charities without looking like a publicity vulture. 11:46 - The number one reason you should tie your business in with a charity.

Steve Jobs didn’t work in the Apple store selling iPhones, and Ray Kroc didn’t flip burgers in the kitchen of McDonald’s. Why? Because they created fool proof systems, and outsourced their lowest common work to other people who could do it better. Listen to Bedros Keuilian and Craig Ballantyne talk about why you need to scale and structure your business so that you can extract yourself, and focus on your zone of genius.   Here’s what you’ll discover:   1:20 - How Bedros’ severe anxiety attack pushed him to remove himself from working in Fit Body Boot Camp so that he could work in his 5% 3:12 - How you can create a system and hire people you can outsource your lowest common work to to free up your time. 7:43 - You can create a system in any industry! 8:44 - The two steps you need to take to extract yourself from your business. 12:07 - How being a strong leader will allow your team to perform to your standards.  

When you go out with a giving hand first, you end up getting back so much more in return. People can smell desperation; they can tell when you’re just trying to sell them something and take their money without first bringing them into your business with open arms. And what you end up with is zero dollars and zero referrals. Listen to Bedros Keuilian and Craig Ballantyne talk about the importance of building up your goodwill bank account first in order to grow your income and maximize your business.   Here’s what you’ll discover:   0:48 - What is a social bank account? 1:45 - How going out with a giving hand without expectations will grow your social bank account. 2:37 - Why giving without expectations will come back to you two-fold. 4:20 - How to eliminate a selfish approach to selling and see what you can do for others to build up your goodwill. 7:00 - Why you need to come with generosity first so that later you can get back what you put in through reciprocity.

A lot of people get into the sales business, but become defeated when they discover they’re not closing prospects and maximizing their profits. What they don’t realize is, it’s not the client who’s not buying, it’s them as the salesperson who’s not committing to getting the “yes”. Listen to Bedros Keuilian and Craig Ballantyne talk about the power of believing in your product, being an effective listener, and selling by dramatic demonstration of proof.   Here’s what you’ll discover:   3:55 - Why you have an obligation to sell in order to help more people. 8:27 - How to find the problem, agitate it, and then offer a solution to close the sale. 13:10 - Why you need to become a professional listener to allow prospects to talk themselves into the sale. 14:30 - Why you need to wholeheartedly believe in your product or service in order to have the confidence to ask for the sale. 16:53 - Why you need to have dramatic demonstration of proof.

If you’re trying to bring in more business opportunities, you don’t have to look very far. Listen to Bedros Keuilian and Craig Ballantyne talk about the importance of making connections through your network to bring in more money. One of the biggest mistakes entrepreneurs make when trying to promote their business or service is they try to promote to a cold audience. When was the last time you reached out to someone, and struck up a conversation and got to know them on a personal level before you asked them to purchase your product? Make friends, make money!

When you’re looking for a business partner, you’re essentially looking for a marriage. And you wouldn’t invest your life in some total stranger, would you? Many people make the mistake of rushing into a partnership with someone who ends up bringing the business down. Listen to Bedros Keuilian and Craig Ballantyne talk about the importance of choosing a business partner who you’ve built a strong foundation of trust with, and shares your vision for your company’s future.   Here’s what you’ll discover:   1:09 - Why it’s important to really know a person before you start a business partnership to avoid potential turmoil 4:30 - How choosing a partner with different strengths and weaknesses from your own will strengthen your business 7:18 - How Bedros and Craig’s past failed business partnerships taught them how to improve their future, successful partnerships 10:20 - How creating a 50/50 partnership can save you from disaster and resentment 13:17 - How to dissolve a partnership without losing friendships or destroying the business

Forget going out of business—Craig Ballantyne and Bedros Keuilian have figured out that the “Amazon Problem” is really the greatest source of opportunity that brick and mortars have ever had, since they can do one thing better than Amazon ever can: provide a higher level of service and create a category of one.   Here’s what you’ll discover:   0:53 - Why you can Amazon-proof your business by offering a higher level of service and turning your business into a “category of one.” 3:17 - How a brick-and-mortar suit tailor is crushing it with his “man cave” style of service. 12:00 - Why you should show off how your product or service is made through online videos. 16:46 - How to beat Amazon at their own game by offering irresistible upsells after every purchase. 19:19 - The surprisingly simple first step in turning your one-location business into a national or even international empire.