Hustle & Flowchart: Mastering Business & Enjoying the Journey

Hustle & Flowchart
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Jan 28, 2020 • 1h 11min

Therapy Session 👥 Unapologetic Affiliate Marketing Strategies

We are back today with another awesome Therapy Session which we recorded right after we finished creating a training course over at WealthFit. Their process for creating courses is amazing, and one of these days we’ll make a behind the scenes video for you. This segways into our focus of creating more content for other platforms, such as courses.  Also on today’s show, we discuss some things that have changed since our last therapy session episode, some areas in our business that will be given less focus and where we are headed going forward. We also had some a-ha moments lately, which has helped to really zone in on our future business plans and helped our creativity to really take off.  We talk about our affiliate marketing strategies, what most affiliate marketers are doing wrong, and how to set yourself apart from the rest, to build up the most value and have a supportive, tuned-in audience for the long term. After you’ve soaked all this in, be sure to check out our shows with Dustin Mathews and Robert Farrington for even more insight on how to scale your business and capture an audience that loves your content. “We masterminded a few days ago about how can we make this podcast even better, how can we make it more valuable to the listener, how can we provide even more freely and make it so people listening would go ‘Damn, I would have paid for this information’. That’s really our goal with this show.” - Matt Wolfe “We love to experiment and tinker and go down business models, of course, but we also love to share what we are doing and actually see results from other people.“ - Joe Fier Some Topics We Discussed Include: An update to our latest update and what we are really focused on now All the cool events we will be attending and speaking at in the next few months and how you can meet up with us How we realized where we should put our attention (and tips on how you can make the most out of your business intentions as well) One key thing we are doing with our affiliate traffic that almost no one else is doing, but is a huge asset to our business One of our latest “a-ha” moments, which seems so simple, but was a real eye-opener and led to a huge burst of inspiration for new ideas What most affiliate marketers are doing wrong and how to market products the right way so the big ad networks will love you  What people really want when looking at products and how to convert search traffic into buyers Soooo many shout-outs in this episode, too many to list. Are you one of them? Affiliates 4 Lyfe, yup that’s us - search it now! And much, much more! Contact Us At : info@EvergreenProfits.com - We love hearing from our listeners! References and Links Mentioned: Our course on Affiliate Marketing Thrivecart - plus, check out our amazing bonuses! Fletcher Method Designrr Convertbox and yes, we have even more awesome bonuses as well WealthFit Traffic & Conversion Summit -  If you are attending T&C, we always hold our Brewery Meetup event - “Overtime” - held across the street at Mission Brewing. It’s free and all the proceeds are going to one of our buddies’ good causes.  Podfest - Besides speaking, we are also holding a mastermind on the 6th, and if you are interested in getting in on that, shoot us a message at info@EvergreenProfits.com to see if there’s a spot.  Improvely List of skills companies need most in 2020 (including affiliate marketing) via LinkedIn Jab, Jab, Jab Right Hook by Gary Vaynerchuk Atomic Habits by James Clear With Winning In Mind by Lanny Bassham Are you ready to be EPIC with us?! Then grab our EGP Letter here where you’ll get not only all of the notes for everything episode we’ve done and will do in the mail, a private forum community, plus new training videos all the time with us and our guests.  Today’s show is co-sponsored by Easy Webinar and Casey Zeman.  He has put together a 20% off deal for our listeners. Be sure to check them out as they have live webinars, hybrid webinars, automated webinars and social media functionality, everything you need for webinars in a single platform.  Find out how we are literally saving your life - text the word “COMP” to 38470 to get the notes from this episode! They are free but be quick because, after a couple of weeks, they’ll go away (or go to HustleandFlowchart.com/comp) if you are on a desktop Leveraging Strategic Partnerships To Scale A Business - Dustin Mathews How The CollegeInvestor.com Gets 3.5 Million Visitors Per Month - Robert Farrington  
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Jan 23, 2020 • 1h 13min

Nathan Hirsch - The 90-Day Rule For Making The Perfect Hire

We’re back and today we are chatting with Nathan Hirsch, creator of Freeeup.com (which he just recently sold) and the upcoming Outsource School. This whole conversation is around finding the right team members, what should of criteria you should have for finding the right team members, what sort of things you should hire for, how to hire if you don’t feel like you are ready financially, and pretty much everything you need to know about getting good team members in place and what sort of things to be prepared for in this process. Nate’s passions lie in running great companies but also hiring great people and having an awesome culture around that. We even touched on how the acquisition came to be and his exiting the business as well as the criteria Nathan set to make sure it was acquired by the right people who will run the business in almost the same way as he, in a way that is the most beneficial for not only his customers14 but his employees. After you’ve listened, be sure to check out our shows with Tim Francis and Gina Horkey for even more tips on how to find and hire the right people to make your business run as smoothly and efficiently as possible. “If we were going to sell Freeeup, we had things that were important to us. We wanted to sell it to someone who wasn’t going to destroy and break it down. We wanted someone who loved the idea, loved the concept and was going to keep it and grow it.” - Nathan Hirsch Some Topics We Discussed Include: The importance of having a “Do Not Do” List for your VA’s How to interview potential new hires properly  Nathan’s 90-day rule takeaway How to properly vet developers  Which are the two best roles to hire for a VA at first How to hire a VA even if you have a slim budget How to build the right team and get them on the same page as you How to build an awesome company culture so employees never want to leave What to include in a great Standard Operating Procedure And much, much more! Contact Nathan Hirsch: Social media channels on Twitter, Instagram & Facebook The Freeeup blog and YouTube channel References and Links Mentioned:   Freeeup Outsource School StoryBlok The Book on Rental Property Investing by Brandon Turner Scribd App We’ve been talking about developing software and want to hire a developer inhouse, which when we launch will go out to our entire platform. If you are a developer that might want to work with us or know one, shoot us a message to info@evergreenprofits.com - we love to chat with our listeners, and we love to hear from you! Are you ready to be EPIC with us?! Then grab our EGP Letter here where you’ll get not only all of the notes for everything episode we’ve done and will do in the mail, a private forum community, plus new training videos all the time with us and our guests.  Today’s show is co-sponsored by Easy Webinar and Casey Zeman.  He has put together a 20% off deal for our listeners. Be sure to check them out as they have live webinars, hybrid webinars, automated webinars, and social media functionality, everything you need for webinars in a single platform.  Text the word “COMP” to 38470 to get the notes from this episode! They are free but be quick because, after a couple of weeks, they’ll go away (or go to HustleandFlowchart.com/comp) if you are on a desktop A Masterclass On Finding And Hiring The Right People - Tim Francis Virtual Assistants – How To Be One & How To ROI From The One You Have - Gina Horkey  
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Jan 21, 2020 • 1h 11min

C.J. Martin - Building A Standout Brand In A Crowded Market

Today we are back talking with C.J. Martin, founder, and owner of Crossfit Invictus, one of the most premier Crossfit gyms out there and probably one of the largest as well. They are the most recognized Crossfit gym, based out of San Diego, and they also have online courses and trainings. For the last 11 consecutive years, they have had a presence at the Crossfit Games - the most elite of the elite of Crossfit athletes - with a team competing. A lot of folks know about Invictus, but C.J.. says there’s never been a focus on the brand, as his goal is to get to the core of the wants and needs of the people to make them better people. We talk about how he managed to build such a successful brand, and how his gym is doing very well while others have struggled. Also, we discuss the mindset traits he instills into his members which is very similar to the attributes that entrepreneurs have, and are qualities that can empower anyone.  Listen in, as C.J. gets vulnerable talking about how the business almost went under, and how he persevered by challenging himself. And when you’re done, be sure to check out our shows with Marshall Wayne and Sunny Lenarduzzi on how to build a world-class brand that stands out. “I just realized that my lifelong impact was not going to be there. I wasn’t sure that I wanted it written on my tombstone - ‘Successfully defended lots of Fortune 500 companies’” - C.J. Martin Some Topics We Discussed Include: How to install discipline in your life (and in the lives of others) How Crossfit establishes mental toughness and stability The real meaning behind Invictus  Why C.J. jumped out of a moving bus (and why that ended up being a good thing) Questions C.J. asks in the beginning when members sign up to put them on the right training path How his gym stands out from most others and how this benefits his members How C.J. was able to self fund a startup business and quit working his full-time job How being uncomfortable helps you move ahead, both at the gym and in life in general Establishing priorities and values that help establish your work/life balance The turning point that almost caused Crossfit Invictus to fail, and how C.J. was able to forge ahead And much, much more! Contact C.J. Martin: InvictusFitness.com Social channels - Crossfit Invictus on Facebook, Twitter, Instagram, and YouTube References and Links Mentioned:   Crossfit Invictus Crossfit Games William Ernest Henley - author of the Invictus poem, recited here by Morgan Freeman The Only Way To Win by Jim Loehr Are you ready to be EPIC with us?! Then grab our EGP Letter here where you’ll get not only all of the notes for everything episode we’ve done and will do in the mail, a private forum community, plus new training videos all the time with us and our guests.  Today’s show is co-sponsored by Easy Webinar and Casey Zeman.  He has put together a 20% off deal for our listeners. Be sure to check them out as they have live webinars, hybrid webinars, automated webinars, and social media functionality, everything you need for webinars in a single platform.  Text the word “COMP” to 38470 to get the notes from this episode! They are free but be quick because, after a couple of weeks, they’ll go away (or go to HustleandFlowchart.com/comp) if you are on a desktop How To Build A Movie Star Brand For Yourself - Marshall Wayne How To Build A World-Class Online Brand With YouTube - Sunny Lenarduzzi    
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Jan 16, 2020 • 1h 6min

Nir Eyal - How to Control Your Attention and Choose Your Life

What better way to start off a new year than by listening to our show today with Nir Eyal. He’s a former Lecturer in Marketing at Stanford's Graduate School of Business and also taught at the Hasso Plattner Institute of Design. His first book, Hooked: How to Build Habit-Forming Products, is an international bestseller and taught Silicon Valley how to design behavior. His next book, Indistractable: How to Control Your Attention and Choose Your Life, reveals the Achilles' heel of distraction and provides a guidebook for getting the best of technology without letting it get the best of us.  In today’s show, Nir dives deep into all the ways we get distracted in today’s world and best practices for becoming indistractable, so you can stay focused, get more done and still have time to schedule downtime, fun stuff and the things that you place your most important values on, such as health and family time. After listening, go check out our conversations with Brad Spencer and Henry Evans for more time saving tips on how to plan out your week for maximum efficiency and focus. “The skill of the century is going to be to become indistractable. There’s going to be a bifurcation out there of two different kinds of people. The people who let their attention and minds be controlled by somebody else, and those who say, ‘Nope - I am indistractable’.” - Nir Eyal Some Topics We Discussed Include: How to schedule time in your week effectively to get things done Why you should rip up that to-do list How to avoid fights with your partner about household chores Which technology to avoid and which ones will help you actually become more productive The magic of “timeboxing” your week Why you should schedule not only your work plans but your Facebook or other apps for downtime and even your nightly sleep Why everyone should make time for reflecting, even at work The right way to reinforce your identity to become empowered How to react to those annoying internal triggers And much, much more! Contact Nir Eyal: NirAndFar.com Resources Indistractable.com - If you buy the book, enter in your order number and Nir will  send you a complimentary video course as a bonus. Hooked also by Nir Eyal Distraction guide: https://www.nirandfar.com/distractions/ Habits vs. routines article: https://www.nirandfar.com/habits/ Schedule maker tool: https://nirandfar.com/schedule-maker/ Orua Ring Withings Watch Whoop Band Forest app for focus Focus Mate Mindset by Carol Dweck Hackers and Painters by Paul Graham Lost Connections by Johann Hari Factfulness by Hans Rosling Moby Dick by Herman Melville Are you ready to be EPIC with us?! Then grab our EGP Letter here where you’ll get not only all of the notes for everything episode we’ve done and will do in the mail, a private forum community, plus new training videos all the time with us and our guests.  Today’s show is co-sponsored by Easy Webinar and Casey Zeman.  He has put together a 20% off deal for our listeners. Be sure to check them out as they have live webinars, hybrid webinars, automated webinars and social media functionality, everything you need for webinars in a single platform.  We are also sponsored by Steve Olsher and his podcast Beyond 8 Figures, where he and his hosts, Mary Goulet and Richard Otey chat with amazing entrepreneurs who have either run or have exited a business that has produced over eight figures.  How To Find And Focus Solely On The Things That Suit You Best - Brad Spencer A Guide to Planning Out Your Week to Get More Done - Henry Evans  
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Jan 14, 2020 • 1h 5min

Eric Berman - How Company Culture Can Make Or Break Your Business

We’re back today with another fabulous show, talking with Eric Berman who runs an awesome agency in San Diego and the best mastermind event we’ve ever attended with an amazing format and caliber of people, called SpeakEasy.  Eric is a founder and partner at Brandetize Inc., an interactive digital marketing agency who looks to make a positive impact by escalating authentic brands to their full potential. Eric has been involved as a founder and consultant for several companies and currently organizes several entrepreneurial and networking groups. His first endeavor was actually leading a team of over 400 employees in what was the first "facebook" before there was a Facebook back in the early days of the Internet. Side note - Eric' brother went on to be one of the founders of MySpace! Once you’re done listening, be sure to listen to our episodes with Lee Goff and Ralph Burns, for more insights on how to up your business and/or agency game. “As an entrepreneur these are life lessons - you think that, what can go wrong and your untouchable. There’s always something. We never even thought that could happen.” - Eric Berman Some Topics We Discussed Include: Why masterminding with your competition is always a good idea How Eric is able to run a successful agency with less than 20 clients who are all making a positive impact on the world Eric’s tips for running an effective mastermind The importance of company culture and how to run a business where your employees are looking forward to coming to work How Eric’s early days with certain entrepreneurs shaped his future business philosophy Hand picking your clients for a win-win A handful of fun activities that Brandetize does for their employees which go a long ways towards their welcoming environment How Eric handles never ending opportunities for potential business deals And much, much more! Contact Eric Berman: Brandetize.com References and Links Mentioned: Dumb Money Getting Smarter - Eric’s Facebook group for angel investment deals Traction by Gino Wickman  Jason Swenk’s podcast Are you ready to be EPIC with us?! Then grab our EGP Letter here where you’ll get not only all of the notes for everything episode we’ve done and will do in the mail, a private forum community, plus new training videos all the time with us and our guests.  Today’s show is co-sponsored by Easy Webinar and Casey Zeman.  He has put together a 20% off deal for our listeners. Be sure to check them out as they have live webinars, hybrid webinars, automated webinars and social media functionality, everything you need for webinars in a single platform.  Grab the notes for this show for free by visiting HustleAndFlowchart.com/comp or text “COMP” to 38470 This Is The Future Of Facebook Advertising - Ralph Burns The Ultimate Guide To Simplifying An Agency (Or Any Business) - Lee Goff  
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Jan 9, 2020 • 1h 33min

Sue Rice - How To Stand Out In The Inbox And Get 50%+ Open Rates

Nicknamed the ‘female David Ogilvy’, Sue Rice is a long-time marketing strategist, professional copywriter and international communications expert. She is famous for the award-winning copy she has written for countless entrepreneurs as well as prestigious companies such as Ericsson, LEGO, Nike, Salomon and Wrangler. Her specialty is email copywriting and her Done-For-You email sequences deliver record-breaking open rates (40%-60%) and CTRS (5-10%), boosting her clients’ sales and building their communities. You will really enjoy our conversation as Sue shares her wealth of knowledge and copywriting tips that she has amassed over the years. After you have listened, be sure to check out our episodes with Joy Houston and Adil Amarsi for additional tactics on writing amazing sales copy.  “You undercut your power when you need to be liked by everyone.” - Sue Rice Some Topics We Discussed Include: Ways to gather pain points of your audience Headlines that work to get those high open rates A copywriting trick that has proven results How to connect with your audience by watching Netflix The yin and yang of email marketing Why everything is the same in today’s marketing and how to set yourself apart What you should not be talking about in your message  Storytelling tips to make your communications more interesting  And much, much more! Contact Sue Rice: SueRice.com Email: sue@suerice.com - Sue works with people in a couple different ways. She has a lot of DFY services as a copywriter. She also has workshops and does copywriting critiques for people  References and Links Mentioned: The Tall Lady With The Iceberg by Anne Miller Matt Furey’s coaching seminars  Are you ready to be EPIC with us?! Then grab our EGP Letter here where you’ll get not only all of the notes for everything episode we’ve done and will do in the mail, a private forum community, plus new training videos all the time with us and our guests.  Today’s show is co-sponsored by Easy Webinar and Casey Zeman.  He has put together a 20% off deal for our listeners. Be sure to check them out as they have live webinars, hybrid webinars, automated webinars and social media functionality, everything you need for webinars in a single platform.  How To Write Copy That Speaks Directly To Your Ideal Customers - Joy Houston Tactics And Formulas To Write Amazing Sales Copy - Adil Amarsi Grab the notes for this show for free by visiting HustleAndFlowchart.com/comp or text “COMP” to 38470
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Jan 7, 2020 • 1h 21min

Austin Sams - The 2 Hour A Day Business

Austin Sams helps Family Entrepreneurs who value time over money – but who also need to support their family – by sharing exactly how to leverage expertise into consistent income. After running several multi-million dollar businesses for someone else, he started over to prove that he could create a highly profitable business from scratch, without sacrificing his wife and kids. By applying unique strategies, he built a freedom business and now enjoys running a multi-six figure business, working 2 hours per day from home. He has some fresh perspectives that you are going to love to hear. We had connected at the New Media Summit and since we had so many enlightening conversations at dinner each night, we decided to record those here in this podcast for you today.  Once you’ve listened, be sure to check out our previous shows with Aaron Fletcher and Jason Moffatt on how to delegate, automate and work less but still have the financial freedom you desire.  “Don’t live another day or week thinking it’s going to be better someday. By all means, if you have a good job and you’re making money, bank as much money in your own startup fund as possible and self-invest.” - Austin Sams Some Topics We Discussed Include: How to set up your life and your business on your own terms How Austin was able to combine his marketing service with a SAAS model to create recurring income The importance of continuing to check in Austin’s 10 point checklist and a few steps you can take today to begin creating your ideal lifestyle How to correctly refer to your business to clients, present and future Austin’s super simple funnel that converts The parameters Austin set for his business which gets him only the clients he wants Questions to consider from a business optimization standpoint How Austin was able to get to a point of working only two hours a day Choosing the right business model for yourself Austin’s simple, attention getting opening for potential clients at his discovery meeting which works And much, much more! Contact Austin Sams: FamilyEntrepreneurs.com References and Links Mentioned: Are you ready to be EPIC with us?! Then grab our EGP Letter here where you’ll get not only all of the notes for everything episode we’ve done and will do in the mail, a private forum community, plus new training videos all the time with us and our guests.  Today’s show is co-sponsored by Easy Webinar and Casey Zeman.  He has put together a 20% off deal for our listeners. Be sure to check them out as they have live webinars, hybrid webinars, automated webinars and social media functionality, everything you need for webinars in a single platform.  A 3-Step Framework To Automate Everything - Aaron Fletcher  How To Live Like You’re Permanently On Vacation - Jason Moffatt  
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Jan 2, 2020 • 1h 33min

Tyrone Shum - How To Grow A Podcast Past 1 Million Downloads

We’re back again, this time with another podcaster, Tyrone Shum. He is running a massive podcast over in Australia and has one of the top podcasts in the real estate space called Property Investory with 1.3 million downloads since 2017. Clearly, Tyrone knows how to grow and monetize as well. You’ll hear some discussions about ideas we gave him and vice versa, as we are working well together.  What’s really cool about his story is that he discusses his not only his successes but his fears around podcasting. He’s a very systematic guy, and he explains what his systems are and what he’s done to not only launch and grow his show but make money as well. We go behind the scenes on what we love and don’t love about podcasting, the insecurities about podcasting as well as how to get big-name guests on your show. Also how to maintain that relationship.  This is basically a master class on growing and profiting with your show. The way Tyrone approaches podcasting is super cool and unique and the way he applies it to business is very strategic. He’s got so many different ways which allow him to stand out and grow the show very big. After you’ve listened to the show, be sure to check out the other episodes we mentioned that we recorded with Casey Zeman and Dennis Yu for more podcasting tips. “When I spoke to a lot of listeners, they say the same thing...the reason why Property Investory stands out is because it tells a story. It’s not like any other podcast out there where you actually delve into the background where they grew up to all the way through to how they got started in property .” - Tyrone Shum Some Topics We Discussed Include: Some growth and monetization strategies that even we were not aware of What we love about podcasting and some things we are not entirely fond of as well How to attract big-name guests to your show, and once you’ve connected, how to continuously maintain that relationship Tyrone’s ideas behind his membership model How he has been able to leverage his relationships for some big affiliate income Ten growth strategies and 7-8 monetization strategies, not including those boring ones we all know Why Tyrone’s listeners tell him constantly that his podcast rises above all the rest Some tips and tricks he learned while working in real estate previously that helps keep him top of mind And much, much more! Contact Tyrone Shum: PropertyInvestory.com - you can get a free report on how to generate an extra 15% with real estate. Once you subscribe, feel free to send Tyrone an email as well, if you have more questions. References and Links Mentioned: How to Be A Capitalist Without Any Capital by Nathan Latka James Schramko Are you ready to be EPIC with us?! Then grab our EGP Letter here where you’ll get not only all of the notes for everything episode we’ve done and will do in the mail, a private forum community, plus new training videos all the time with us and our guests.  Today’s show is co-sponsored by Easy Webinar and Casey Zeman.  He has put together a 20% off deal for our listeners. Be sure to check them out as they have live webinars, hybrid webinars, automated webinars and social media functionality, everything you need for webinars in a single platform.  We are also sponsored by Steve Olsher and his podcast Beyond 8 Figures, where he and his hosts, Mary Goulet and Richard Otey chat with amazing entrepreneurs who have either run or have exited a business that has produced over eight-figures.  Grab the notes for this show for free by visiting HustleAndFlowchart.com/comp or text “COMP” to 38470 How A Dad Of 3 Young Kids Grows His Online Brand And Business - Casey Zeman How To Build A Recognizable Brand Using $1 Ads - Dennis Yu
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Dec 31, 2019 • 1h 25min

Therapy Session 👥 The Biggest Lessons Of 2019

Happy New Year’s eve to all our listeners! We’re back for another episode of our Therapy Sessions and today, we have our core team together, including our Operations Manager, Shannon Lemon. What better way to end the year than by reviewing the last twelve months, and all the surprises, pivots, amazing things that happened and some stress points as well.  We also discuss our goals for 2020, both personal and business, and what we’ve gleaned from the past year that will keep us focused in the year ahead. We talk about  how much we hate social media, how we are each tuning in to our strengths to make our systems even more dialed in plus some great opportunities that have come our way. Plus, we are super excited to be speakers at a few amazing events next year, as well as our mastermind we are holding in the spring.  After you’ve soaked this in, be sure to check out these other episodes on how to dominate with your own business featuring Craig Ballantyne and David Allen as you ring in the New Year. Wishing you all good health, meaningful connections and prosperity in the year ahead! “When someone leaves a company, it really stress tests your systems and you figure out where you can shore up the systems. When they left, we found some of these systems weren’t developed quite as good as we thought they were. We found the blind spots as a result.” - Matt Wolfe “It’s so simple to overcomplicate things, especially when you are online being presented with a lot of opportunities, partnerships and affiliates. There are all these splinters of attention and energy and when you are dealing with a whole team...it can bring a lot of stress.” - Joe Fier “Working from home is not for everyone..if they don’t buy into your vision and where you want to go and contribute to that vision, you’re not going to have a lot of success with your employees.” - Shannon Lemon Some Topics We Discussed Include: Why we sometimes fight like an old married couple and why it’s actually a good thing as business partners Our 2019 review and some of the tougher moments The many ways how Shannon has helped us immensely  The importance of company culture and vision for your employees How we hold our team calls and why it’s key when you have remote employees Our goals for 2020 both business and personal Some big changes that may take a little longer but will have a huge impact A few ways you can see us in person next year at some super cool events!  The many downsides of social media and the right way to use it if you really need to Our jigsaw puzzle habit and why it’s good for you (shoutout to puzzle makers who want to license our brand) Another shout out to Dan Ryan And much, much more!   References and Links Mentioned:   Squadcast GreatAssistant.com Scribe app Omnifocus Text Expander     Notion Pod Hacker master class sign up here for a free training, and if you are serious about joining us, shoot us an email at info@evergreenprofits.com. Traffic & Conversions Podfest  Wealthfit War Room  Pocket Super Human by Dave Asprey The 16 Word Salesletter by Evaldo Albuquerque  Psycho-Cybernetics by Maxwell Maltz Are you ready to be EPIC with us?! Then grab our EGP Letter here where you’ll get not only all of the notes for everything episode we’ve done and will do in the mail, a private forum community, plus new training videos all the time with us and our guests.  We’d like to give a shout out to Podcast Magazine which will be launching in January 2020 and is the preeminent magazine covering behind the scenes information on podcasts and podcast culture. Prior to launch, you can grab a free, lifetime subscription at PodcastMagazine.com. We’ll be one of the featured experts inside, so subscribe now to get your free subscription before it launches. Today’s show is co-sponsored by Easy Webinar and Casey Zeman.  He has put together a 20% off deal for our listeners. Be sure to check them out as they have live webinars, hybrid webinars, automated webinars and social media functionality, everything you need for webinars in a single platform.  We are also sponsored by Steve Olsher and his podcast Beyond 8 Figures, where he and his hosts, Mary Goulet and Richard Otey chat with amazing entrepreneurs who have either run or have exited a business that has produced over eight figures.  We love hearing from our listeners, so use your best creative efforts to give Shannon a super cool title and message us at info@evergreenprofits.com Also remember - you can now text the word “COMP” to “38470” to get the show notes or go to HustleandFlowchart.com/comp How A Simple New Habit Will Change Your Life And Reduce Your Stress - David Allen How To Overcome Anxiety And Dominate In Business - Craig Ballantyne
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Dec 26, 2019 • 1h 18min

Joe Sanok - How To Leverage Podcasts To Grow Your Business

Today we are talking to Joe Sanok, a TEDx and keynote speaker who happens to have  #1 podcast for private practices, The Practice of the Practice Podcast. We actually met Joe at a mastermind event and we were blown away by what’s he’s doing in the podcasting space, so we invited him on the show to share, and we promise you will not be disappointed. He’s got a lot of listeners and has niched it down to people who have private practices.  Joe’s podcast gets 100,000 downloads per month and today’s episode is full of rich content.  We talk about what to do if you are just starting out, the best way to get super fans quick, how to reach out to influencers as well what questions to ask before you put together your first product for your listeners.  He’s also got smart ways on how to monetize and grow the podcast to turn listeners into customers. When you’re done listening, be sure to check out our other shows with Nicole Holland and Esther Kiss, for more podcast tips, strategies and how to get on those shows you want most. “Owning your uniqueness and your quirkiness is the thing that really helps you stand out in your podcast.” - Joe Sanok  Some Topics We Discussed Include: How to make money off your podcast How to make sure your podcast keeps growing Joe’s 5 step process for launching your podcast What content should be included in your first handful of episodes Strategies on how to grow your list from your podcast Joe’s productivity tips How to get superfans Specific things to avoid when starting out with your podcast Joe’s awesome events and how he gets both speakers and sponsors, as well as volunteers to make the event a success And much, much more! Contact Joe Sanok: If you are just starting out visit PracticeOfThePractice.com/start to get a 28 step checklist If you want to learn more about next level practice, visit PracticeOfThePractice.com/invite And for higher-end services, visit PracticeOfThePractice.com/apply PodcastLaunchSchool.com References and Links Mentioned: Practice of the Practice podcast How to Become a Consultant podcast The Happitalist Podcast podcast Grasshopper Pillars of Practice e-course Speakpike  Slowdown School Killing it Camp  Trello The One Thing by Gary Keller Talk Like Ted by Carmine Gallo The Storyteller’s Secrets by Carmine Gallo The Only Sales Guide You’ll Ever Need by Anthony Iannarino We’d like to give a shout out to Podcast Magazine which will be launching in January 2020 and is the preeminent magazine covering behind the scenes information on podcasts and podcast culture. Prior to launch, you can grab a free, lifetime subscription at PodcastMagazine.com. We’ll be one of the featured experts inside, so subscribe now to get your free subscription before it launches. Today’s show is also co-sponsored by Easy Webinar and Casey Zeman.  He has put together a 20% off deal for our listeners. Be sure to check them out as they have live webinars, hybrid webinars, automated webinars, and social media functionality, basically, everything you need for webinars in a single platform.  We are also sponsored by Steve Olsher and his podcast Beyond 8 Figures, where he and his hosts, Mary Goulet and Richard Otey chat with amazing entrepreneurs who have either run or have exited a business that has produced over eight figures.  Are you ready to be EPIC with us?! Then grab our EGP Letter here where you’ll get not only all of the notes for everything episode we’ve done and will do in the mail, a private forum community, plus new training videos all the time with us and our guests.  Did you know you can text the word “COMP” to “38470” to get the notes to this episode?!  Our own Dream 100 List that gets us organic connections all the time. How to Get on Radio, TV and High-Profile Podcasts - Esther Kiss How To Get Yourself On Any Podcast (No Matter How Big) - Nicole Holland  

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