Hustle & Flowchart: Mastering Business & Enjoying the Journey

In this week's episode, Joe Fier sits down with Brody Lee, an innovator in the event space who is on a personal mission to re-engineer events into immersive, AI-powered experiences. Forget boring pitch fests, Brody is disrupting how events work by using technology and co-creation with audiences, all while tying business directly to meaningful global impact. Listen as Brody shares his ambitious goal of building a seven-figure event in just 100 days without an existing list, ad spend, or personal cash. He also dives deep into why business should always lead with purpose. You’ll get actionable insights into the future of event production, AI’s role in human connection, and how every business can drive positive change.Topics DiscussedImmersive, AI-Powered Event DesignFrom Pitch Fest to Impact FestBusiness Meets PhilanthropyThe 100-Day, Zero-Safety-Net Event ChallengeLessons from Apple & Steve JobsHuman Connection in a Tech-Driven AgeEvent Experience HacksImpact & Infinite VisionActionable Strategies for EntrepreneursResources MentionedGet ready for Brody's event by following him on Instagram: https://www.instagram.com/brodyleelive/B1G1 (Buy One Give One): https://b1g1.com/Connect with Joe FierChat with Joe's AI Clone: https://hustleandflowchart.com/aijoeNewsletter: https://hustleandflowchart.com/subscribePodcast: https://hustleandflowchart.com/LinkedIn: https://www.linkedin.com/in/joefier/ 📸 Instagram: https://www.instagram.com/joefier/Did you find this episode inspiring or eye-opening? Make sure to subscribe to Hustle & Flowchart on your favorite platform so you never miss groundbreaking interviews like this. If you loved what you heard, share this episode with a friend or on social media, and help us spread impact-driven business ideas to more entrepreneurs! Leave a rating or review—it’s one of the best ways to support the show and help us reach more listeners passionate about business, growth, and positive change.

In this episode, host Joe Fier sits down with health entrepreneur and biohacking expert Joy Houston for an eye-opening conversation about peptides—what they are, how they are used, and why they’ve been a hush-hush topic in the biohacking community. Joy shares her personal playbook, detailing real-world peptide “stacks,” injury recovery stories, and the ways driven entrepreneurs and health practitioners are optimizing their bodies for peak performance. You’ll get practical insights, a special resource for listeners, and plenty of behind-the-scenes context from both Joe and Joy’s journeys. Get ready to learn about the underground world of peptide therapy!Topics DiscussedWhat peptides are, how they work, and why they matter for health optimizationInjury recovery stories using BPC157 and other peptides (Joe’s jiu jitsu injury, Travis Houston’s Achilles tear)The gray area of peptide legality, regulation, and availabilityHow entrepreneurs and health practitioners are quietly using peptides to stay at the “bleeding edge” of healthThe process of sourcing, reconstituting, and administering peptides (including common mistakes)Creating your “peptide stack” based on your personal health goalsCost considerations, avoiding overpaying, and how to verify qualityWhy peptides have remained a subculture and what’s holding back broader public awarenessTips for researching peptides, using trackers, and leveraging community knowledgeExciting new horizons in peptide biohacking (libido, longevity, anti-inflammatories, and more)Joy Houston's exclusive, free guide: getmypeptides.comResources MentionedLearn more about what Joy does at Heal At ScaleVisit GetMyPeptides.com for all the resourcesDeep dive on Peptides at Pep-Pedia.orgIf you have questions, feel free to DM Joy at @realjoyhouston on InstagramConnect with Joe FierWhat if you could have a FREE personal mentor on-demand?! With Joe's Hustle & Flowchart AI clone, you can tap into the knowledge from over 600 episodes any time! Whether you need advice on scaling, marketing, or productivity, my AI clone is here to help.Want us to build your clone for you? We’ll handle setup, testing, and integration so you can launch fast. Head to HustleandFlowchart.com/interest to get started!We want to hear from you. Send us the One Thing you want to hear on the show.Connect with Joe on LinkedIn and InstagramSubscribe to the YouTube ChannelContact Joe: joe@hustleandflowchart.com

This week on the show, Joe Fier sits down for a second round with renowned sales expert Ari Galper, creator of the trust-based selling methodology. Their conversation dives deep into the challenges facing today’s sales environment—where automation and AI have made persuasion techniques ubiquitous, but trust remains rare and invaluable. Ari Galpershares how his “doctor-patient” approach to sales builds authentic trust without unnecessary persuasion, chasing, or follow-ups. Discover actionable strategies for cutting through the noise, connecting on a human level, and updating your sales mindset for the rapidly evolving AI era.Topics DiscussedThe rise of AI in sales and its impact on buyer skepticism and trustAri Galper’s pivotal story: realizing the need for a trust-based selling frameworkWhy traditional rapport-building and value-add approaches don’t work pre-saleThe “doctor-patient” model: diagnosing problems before prescribing solutionsTransforming the sales conversation to prioritize truth, fit, and respectSpecific trust-building techniques for first sales callsDitching outdated sales scripts, rapport formulas, and the concept of “follow-ups”The role of trust in the age of AI: why human connection is becoming more valuable as automation increasesHow Ari Galper is leveraging AI to share his private sales IP with clients through ARIAI (Ari’s digital twin and trust-based AI advisor)Practical use cases for personalized AI in sales teams, content creation, and real-time advisoryBuilding lasting community and legacy around trust-based selling, including live meetups and app developmentResources MentionedGrab Ari's books "The Rise of AI, The Decline of Trust" and "Trust In A Split Second" for FREE!See the latest from Ari on his website AriGalper.comListen to Ari's podcasts "Stump the Guru" and "Trust-Based Living"If you enjoyed this deep dive into trust-based selling and the future of sales, help us spread the word! Subscribe to Hustle & Flowchart wherever you listen, leave a rating or review, and share your biggest takeaways with us on social media. Don’t miss the next episode—your hustle deserves the flow!Want to learn how you can build your own Delphi clone or scale your content, coaching, and influence with AI? Head over to https://aibuildteam.ai/ to see how our team helps influencers and experts create, launch, and optimize their digital twinsConnect with Joe Fier🤖 Chat with Joe's AI Clone: https://hustleandflowchart.com/aijoe📰 Newsletter: https://hustleandflowchart.com/subscribe🎙️ Podcast: https://hustleandflowchart.com/🔗 LinkedIn: https://www.linkedin.com/in/joefier/ 📸 Instagram: https://www.instagram.com/joefier/

Aleric Heck, a YouTube and video marketing expert, discusses transforming viewers into clients through effective video strategies. He highlights YouTube's enduring value and its current meritocratic algorithm, offering insights on creating genuine video authority versus chasing viral fame. Aleric delves into developing video conversion funnels and repurposing content across platforms to maximize reach. He also shares practical tips for overcoming camera anxiety and emphasizes using AI tools for efficient content creation and targeting ideal clients.

Bill McIntosh, an entrepreneur and tech visionary, shares insights on leveraging AI for rapid product creation. He introduces the concept of "vibe coding," where AI minimizes coding complexities, allowing even non-techies to launch websites and apps quickly. Bill discusses the importance of timeless entrepreneurial principles and how to identify real problems through community research. He also highlights his venture, Buildy.ai, designed to streamline app and funnel creation, empowering everyday creators to launch their ideas effortlessly.

In this episode of Hustle & Flowchart, host Joe Fier welcomes Greg Merrilees, founder of Studio 1 Design and acclaimed web design strategist, for an insightful conversation on the evolving landscape of websites in the AI era. Greg unpacks how artificial intelligence is transforming traffic, trust, and web conversion, and shares actionable strategies for businesses and personal brands looking to stand out online. The episode dives deep into website optimization, AI-driven search changes, lead magnets, and the non-negotiable human element that helps brands build real trust with audiences. It’s a must-listen for anyone wanting to future-proof their online presence and convert more visitors into loyal customers.Topics DiscussedThe Changing Digital Landscape: How AI is shifting who gets discovered online and why traditional web traffic strategies may not be enough.Web Design for the AI Era: What’s really changed with website design and conversion since AI has started influencing user behavior.Brand Positioning & Authority: Why it’s now more important than ever to stand out from competitors and how to find your brand’s unique edge.Interactive Lead Magnets: Moving beyond static PDFs to interactive tools and quizzes to engage and convert warmer web traffic.Strategic Website Copy: How much copy your site needs now, depending on the warmth of your audience and your traffic’s source.The Five Core Web Principles: Greg’s blueprint for high-converting websites—audience understanding, positioning, strategy, psychology, and conversion-focused design.Ongoing Optimization: Why your website’s never truly “done” and how to keep iterating with AI-driven tools and user feedback.Using Tools Like Delphi & Microsoft Clarity: Leveraging new AI and analytics platforms to enhance user experience and trust.Building Emotional Connection: How unique design and humanizing your brand can break through the “sea of sameness” created by AI.Greg’s Vision for the Future: Insights on vibe coding, dynamic websites, and how AI might shape work and life balance.Resources MentionedNext Level Website Design Book: https://www.nextlevelwebsitedesign.com/Studio 1 Design: https://studio1design.com/Greg's Delphi Clone: https://studio1design.com/ai/Delphi: https://hustleandflowchart.com/delphiMicrosoft Clarity: https://clarity.microsoft.com/Connect with Joe Fier🤖 Chat with Joe's AI Clone: https://aibuildteam.ai/ask-joe/📰 Newsletter: https://hustleandflowchart.com/subscribe🎙️ Podcast: https://hustleandflowchart.com/🔗 LinkedIn: https://www.linkedin.com/in/joefier/ 📸 Instagram: https://www.instagram.com/joefier/Loved the episode? Be sure to subscribe to Hustle & Flowchart on your favorite podcast app to get inspiring conversations, actionable strategies, and next-level insights delivered straight to your ears every week. Don’t miss our next episode—your online business will thank you for it!

In this timely and insightful episode, Joe Fier sits down with SEO industry pioneer Jason Barnard, who brings 27 years of experience in search optimization to the table. As AI-driven platforms like Google, ChatGPT, and TikTok play an increasingly decisive role in how businesses are found online, the discussion dives deep into how to take real control of your digital identity, build trust with AI, and position yourself for the next era of search. Jason breaks down the importance of knowledge panels, the rise of walled gardens, and the urgent need for brands to become understandable and credible—before it's too late.Topics DiscussedThe New Age of Search: Why traditional SEO tactics are no longer enough and how AI-powered engines now guide users down the decision funnel.AI’s Role in Brand Discovery: How platforms like Google, ChatGPT, and TikTok are shaping who gets found online—sometimes knowing more about your business than your own customers.Building a Walled Garden: Strategies to keep users engaged on your website and nurture them through your own content funnel, not just Google’s or TikTok’s.The Importance of Knowledge Panels: What they are, why they’re a KPI for algorithmic understanding, and how to structure your website and online presence to earn one.Content Creation for the Future: Why up-to-date information and unique data (“information gaps”) will be more valuable than ever as AI saturates standard topics.Bot Traffic and the Bot Economy: The surprising reality of how much bot traffic comes from TikTok, Meta, Amazon, and even mysterious newcomers (like Petalbot).Protecting & Optimizing Your Content: How to use tools like Cloudflare to control which bots can access your content—balancing visibility with site performance and business goals.Action Steps for Digital Understandability: How to create an effective “About” page and build an infinite loop of self-corroboration across the web to make your brand machine-readable.Resources MentionedKalicube –  https://kalicube.com/guides Jason Barnard - https://jasonbarnard.com/Google Search Results for Jason Barnard - https://www.google.com/search?q=jason+barnardCloudflare – https://www.cloudflare.com/Scott Duffy – https://scottduffy.com/Gert Mellak - https://gertmellak.com/ Connect with Joe Fier🤖 Chat with Joe's AI Clone: https://aibuildteam.ai/ask-joe/📰 Newsletter: https://hustleandflowchart.com/subscribe🎙️ Podcast: https://hustleandflowchart.com/🔗 LinkedIn: https://www.linkedin.com/in/joefier/ 📸 Instagram: https://www.instagram.com/joefier/If you found this episode insightful, don’t miss future conversations that can shape the way you grow your business in the digital world! Hit “Subscribe” on your favorite podcast platform, leave us a review, and share this episode with a friend or colleague who needs to stay ahead of the AI-powered search revolution. Your voice keeps our community thriving—thanks for tuning in!

Joe Fier sits down with renowned brand integrity expert and four-time bestselling author David Corbin, for a frank, energetic, and insightful conversation. Coming to you straight from his pickleball court—with his trademark humor and warmth—David shares his powerful philosophy: shining a light on the negatives in business and life isn’t just necessary, it’s transformative. Through stories, practical exercises, and candid wisdom, David guides listeners to face uncomfortable truths, align with their core values, and leverage adversity for lasting brand (and personal) success. If you’re ready for some no-nonsense inspiration to level up your business, this episode is a must-listen!Topics DiscussedThe Power of Illumination: Why facing negatives head-on (not hiding from them!) is the key to personal and business growth."Tripping" with Your Business: David’s unique exercise for dialoguing with your business—asking what it needs you to do and who you need to be.Brilliant on the Basics: Stories about legendary figures like Tony Gwynn, and the importance of mastering fundamental habits.Brand Integrity vs. Brand Slaughter: How companies (often unknowingly) destroy their own brands, and how to spot and prevent “brand slaughter.”David’s Award-Winning Invention: The story behind Rejuvenation Stations—innovative wellness pods now helping hospital staff combat burnout nationwide.The Illuminated Brand Formula: A powerful, actionable framework to audit and strengthen your brand integrity.Humanity in the Age of AI: Why our human spirit, values, and connection set us apart, and how to protect them in a tech-driven world.Personal Growth Through Self-Awareness: David’s strategies for self-check-ins, gratitude, and celebrating your own “aha” moments.Life Lessons and Business Wisdom: From cultivating joy and gratitude, to nurturing relationships and staying true to yourself as an entrepreneur.Resources MentionedDavid Corbin’s Website: https://davidcorbin.com/Rejuvenation Stations: https://www.rejuvenationstations.com/Connect with Joe Fier🤖 Chat with Joe's AI Clone: https://aibuildteam.ai/ask-joe/📰 Newsletter: https://hustleandflowchart.com/subscribe🎙️ Podcast: https://hustleandflowchart.com/🔗 LinkedIn: https://www.linkedin.com/in/joefier/ 📸 Instagram: https://www.instagram.com/joefier/If you enjoyed today’s episode, help us illuminate more entrepreneurial journeys! Subscribe wherever you listen, leave us a review, and share Hustle & Flowchart with a friend who needs to hear this wisdom. Your support helps us grow—and brings you even more inspiring, actionable conversations every week. Let’s keep hustling, learning, and flowing—together.

Aaron Young, an accomplished entrepreneur and the mind behind the 'Unshackled Owner' method, shares transformative insights on creating a business that thrives without constant owner involvement. He emphasizes the importance of defining your desired outcomes and building effective systems that empower teams. Aaron narrates his incredible story of how his business survived and flourished during his unexpected 14-month absence. Listeners gain practical strategies for delegation, organizational design, and nurturing team loyalty to achieve true entrepreneurial freedom.

Want to learn how you can build your own Delphi clone or scale your content, coaching, and influence with AI? Head over to https://aibuildteam.ai/ to see how our team helps influencers and experts create, launch, and optimize their digital twins.In this compelling episode, host Joe Fier sits down with Dr. Don Wood, founder of the Inspired Performance Institute, to explore how hidden trauma and unresolved emotional “glitches” can sabotage your business, relationships, and health. Dr. Don shares his unique insights on how our brains protect us—often at the cost of our peace and performance—and reveals practical approaches to reset your mind for clarity, calm, and peak achievement. Whether you’re struggling with procrastination, chronic stress, or aiming to unlock higher levels in business and life, this conversation offers both eye-opening perspectives and actionable strategies.Topics DiscussedWhy success might be fueled by fearDr. Don explains how high-achievers are often unconsciously driven by underlying anxieties and survival instincts.Understanding trauma as a “glitch”Discover the difference between “big T” traumas and subtle “emotional concussions”—and how both impact decision-making and daily life.Brain’s survival system and business performanceInsights into fight, flight, and freeze responses in entrepreneurship and how these patterns drive procrastination, burnout, or self-sabotage.Real-life examples of trauma affecting businessFascinating case studies, including high-performing traders and entrepreneurs, illustrate how childhood experiences unconsciously shape current behaviors.The science behind mind rewiringDr. Don unpacks the connection between unresolved trauma, inflammation, and chronic conditions—showing how mental patterns directly affect health.Reprogramming your mind for growthPractical discussion on steps to identify and resolve subconscious glitches, improve resilience, and operate from a place of calm strength.Parenting insightsTips for creating a safe, supportive environment for children and understanding the lasting effects of language and experiences on kids’ development.Resources MentionedInspired Performance Institute - inspiredperformanceinstitute.comTPE Blueprint - Trauma is a Toxin with Dr. Don WoodHustle & Flowchart is proud to be part of the HubSpot Network.Hubspot has launched a whole new suite of AI Tools, check them on the Hubspot Spotlight: https://www.hubspot.com/spotlightCheck out other podcasts on the HubSpot Podcast Network: https://www.hubspot.com/podcastnetworkConnect with UsWebsite: Hustle & Flowchart PodcastAI Build Team: aibuildteam.aiInstagram: @hustleandflowchartYouTube Channel: Subscribe HereContact: For bespoke AI clone inquiries, email sales@aibuildteam.ai or schedule a call via their site.If today’s episode unlocked new insights or made you rethink how you approach business, relationships, or your own well-being, don’t miss a beat—hit “Subscribe” wherever you get your podcasts! For more game-changing conversations and strategies, check out previous episodes and join our community at hustleandflowchart.com. Share the show with a friend who’d benefit, and let’s keep growing together!