
her Self: IFS & Spiritual Entrepreneurship
Her Self is your go-to resource for deep, essential conversations (infused with a healthy dose of practicality), about spiritual women’s entrepreneurship that no one else is having.
Join author, Certified Internal Family Systems practitioner, and business strategist, Sara Avant Stover to explore the intersection between entrepreneurship and fulfilling your potential– so you can become the woman you truly are.
We’ll talk about how to get out of your own way so you can grow a business that’s abundant and sustainable while allowing you to be a force for good in the world.
Tune in and get inspired, while receiving actionable strategies to help you root into your wholeness, lead from your values, and work in ways that feel deeply aligned, so you can bring your true Self into the world through your business – and in every area of life.
Latest episodes

Jun 15, 2025 • 41min
230 | What I’d Do to Create $10K Months & a Six-Figure Year by 2026 (If I Were Starting Over)
What if hitting your first six-figure year wasn’t about doing more—but about doing what’s most aligned?Today I take you behind the scenes of my own journey to creating consistent $10K+ months—what worked, what didn’t, and what I’d do differently if I were starting over today.Back in 2012, I was chasing the six-figure dream with a full plate, a new book, and a lot of internal pressure. I believed that more offerings, more hustle, and more pushing would get me there. And eventually, it did—but not without burnout, doubt, and detours I now know were avoidable.For spiritually-rooted women entrepreneurs, the path to sustainable success isn’t paved with hustle. It’s shaped by inner alignment, soul-led strategy, and sacred structure that actually supports your nervous system.Whether you’re just beginning or recalibrating your next level, this episode is your grounded, grace-filled blueprint to a business that supports you—not the other way around.HERE ARE 3 KEY TAKEAWAYS FROM THIS EPISODE:1️⃣ Mindset is the Foundation, Not a Bonus.The first and most overlooked step to $10K months is inner safety. I share how unhealed fears around money, visibility, and success can quietly sabotage growth—and why Internal Family Systems is my go-to for doing the deep inner work that makes sustainable success possible.2️⃣ One Signature Offer Can Change Everything.Trying to sell too many things kept me spinning my wheels for years. I reveal why focusing on just ONE soul-aligned offer is the simplest, most strategic way to reach your first six figures—without overcomplicating your business.3️⃣ You Don’t Need Hundreds of Clients—You Need the Right Structure.I walk you through how to reverse-engineer your revenue goals, price for transformation (not time), and build a business ecosystem that includes weekly content, simple systems, and the support you need to grow with less grind and more grace.If you’re tired of chasing and ready to root…If you crave income that’s steady and soul-aligned…If you want the clarity, structure, and mindset to lead like the Self-CEO you are…This conversation is your roadmap.✨ And if you want to go deeper, join the waitlist for her Self CEO—my signature 5-month conscious business immersion and IFS leadership circle for heart-centered women ready to rise: 👉 saraavantstover.com/ceoResources:It’s coming! Join the waitlist for her Self CEOSubscribe to Sara’s Sunday JournalConnect with Sara on InstagramMentioned in this episode:her Self CEO Waitlist

Jun 8, 2025 • 1h 9min
229 | How to Tell Stories That Sell (Without Oversharing)
If you’ve ever felt torn between staying private and showing up online in a real, resonant way—this episode is for you.I’m joined by storytelling mentor and former journalist Cyndi Zaweski, who helps spiritual entrepreneurs share meaningful stories that deepen connection and drive business results—without performative vulnerability or burnout.In this heartfelt conversation, we explore:The real difference between a story and a plot—and why it matters in your marketingHow to find everyday “micro-moments” in your life that quietly carry meaning (and don’t feel like too much exposure)Why quality > quantity when it comes to social media—and how Cyndi built a thriving business posting just 2x per weekA powerful two-step practice to mine your memory for stories your audience will loveHow to maintain your voice and values in the age of AIWhether you’re navigating a season of creative evolution or simply wanting to feel more like yourself online, this conversation offers a refreshing, practical path forward.Tune in and learn how to tell stories that feel good to share—and invite the right people into your world.In this Episode We Explore:0:00 – 10:30 Discover how some women are redefining visibility and privacy—what's truly possible when sharing your story. 10:30 – 20:00 Uncover the art of mining meaningful moments from everyday life—without oversharing or losing your authentic voice. 20:00 – 30:00 Explore practical strategies for creating stories that resonate, build connection, and stand out in a crowded marketplace. 30:00 – 40:00 Learn how to turn personal experiences into powerful brand stories—and why your micro-moments hold big potential. 40:00 – 50:00 Get insight into balancing AI tools with your unique voice—preserving authenticity in a digital age of automation. Resources:Sign up for Cyndi’s newsletterConnect with Cyndi on Instagram Get our free guide: 7 Hidden Ways Your Unresolved Wounds Are Sabotaging Your Business Subscribe to Sara’s Sunday JournalConnect with Sara on InstagramMentioned in this episode:her Self CEO Waitlist

Jun 1, 2025 • 33min
228 | The Fear No One Talks About in Women's Business
There’s a hidden fear that shows up in nearly every woman I work with. It’s not talked about in business spaces—but it quietly sabotages your visibility, your confidence, and your income.In this episode, I unpack the deeper block that traditional business strategy and mindset work often miss—and how it’s likely playing out in your business right now.You'll hear:The subtle ways this fear disguises itself as perfectionism, procrastination, and playing smallWhy so many high-achieving women are still holding back, even after years of growthWhat it actually takes to feel safe being fully seen and fully expressedIn this Episode We Explore:00:00 - The Unexpected Growth Through Heartbreak 07:30 - Uncovering the Deep Root of Women’s Business Blocks 15:00 - The Sacred Power of Initiation and Inner Transformation 22:15 - Moving Beyond Strategies to Inner Leadership 29:45 - Embracing Your Sovereign Feminine PowerResources:Join the 2026 her Self Retreat in FranceSubscribe to Sara’s Sunday JournalConnect with Sara on InstagramMentioned in this episode:her Self CEO Waitlist

May 25, 2025 • 41min
227 | The Invisible Corset: Releasing the Pressure to Be Perfect, Polished, and Palatable
Have you ever felt like you're holding your breath in your business—striving to be more polished, more perfect, more palatable?In this deeply personal episode, I share a dream that became a metaphor for something I've seen in countless women entrepreneurs: the invisible corset—the internalized pressure to shrink, perform, and self-contain.You'll learn how this unconscious tightening cuts off your creative flow, silences your intuition, and leaves you feeling breathless in your business and life—and how to begin loosening its grip.If you've ever felt exhausted by the weight of expectations or unsure how to lead with your full feminine power, this episode is your invitation to pause, breathe, and reclaim the space your soul has been craving.This is more than a podcast. It's a permission slip. Let's unlace the corset. Together.In this Episode, We Explore:[0:00:45-0:01:45] - A haunting dream...and a surprising metaphor.[0:02:15-0:03:30] - Unveiling the "invisible corset."[0:04:00-0:05:15] - The pressure to be perfect – and why it matters.[0:06:30-0:07:45] - Breaking free from the internalized force.[0:08:30-0:09:30] - Practical steps to loosen the corset.Resources:Join the waitlist for the 2026 France Retreat Subscribe to Sara’s Sunday JournalConnect with Sara on InstagramMentioned in this episode:her Self CEO Waitlist

May 18, 2025 • 51min
226 | Coming Out of the Spiritual Closet: Embracing Your Inner Witch in Business
A surprising moment during Chappell Roan’s fierce, otherworldly Grammy performance cracked something open in me. It stirred a deep remembering—and with it, a question I’ve been hearing from so many women lately: What does it really mean to come out of the spiritual closet and lead with our full magic in our work?If you're a coach, healer, or soulful entrepreneur navigating a pivot or scale-up, and you’ve ever whispered to yourself, “I think I might be a witch,” this one’s for you. We're diving deep into why so many high-achieving women feel like they have to tone down their intuitive gifts, the real cost of staying hidden, and what becomes possible when you begin to integrate your full mystical self into your business. In this episode, you'll hear:Why feminine power that looks “weird” is exactly what threatens the patriarchy—and why it’s time to reclaim itThe real reason spiritual entrepreneurs feel like imposters (hint: it's not lack of skill)How hiding your intuitive gifts is draining your energy and limiting your impactThe ripple effect of coming out of the spiritual closet—for your clients, your income, and your soulGentle, actionable steps to begin integrating your inner witch into your marketing, client work, and business modelThis is a call to liberation—for the women who know there’s magic in their work, but have been playing small to stay safe. You don’t have to choose between professionalism and spiritual truth. Your weird is your wisdom. Your magic is your magnetism. And the world is ready for all of you.Ready to stop translating your truth and start leading from your full power? Press play, and let’s start the reclamation.In this Episode, We Explore:[00:00] - The Hidden Power Women Are Afraid to Reveal [06:45] - Breaking Free from Conditioning: Why Feminine Power Looks Different [13:30] - The Cost of Staying in the Shadows: Energy, Authenticity, Impact [20:15] - Gradual Integration: How Small Shifts Can Unleash Your Inner Magic [27:50] - Embracing Your Unique Expression in a Changing WorldResources:Join the waitlist for The her Self Retreat in France 2026 Subscribe to Sara’s Sunday JournalConnect with Sara on InstagramMentioned in this episode:her Self CEO Waitlist

May 11, 2025 • 1h 6min
225 | Heartbreak, Healing, and the Path to Power: My Conversation with Tami Simon
What if heartbreak isn’t something to “get over,” but something to move through — with tenderness, presence, and reverence?In this special anniversary episode, I’m re-sharing one of my most personal and widely resonant conversations to date — an interview with Tami Simon, founder of Sounds True, originally aired on Insights at the Edge.We speak honestly about the years that brought me to my knees — from betrayal and loss to identity collapse and spiritual reckoning — and how those heartbreaks became a portal into deeper power, self-love, and soul-aligned leadership.Together, we explore:What it means to become heartbreak-literate in a heartbreak-illiterate worldHow grief, shame, and spiritual initiation are deeply intertwinedThe transformational role of Internal Family Systems (IFS) in healingWhy feeling your pain is not weakness — it’s the engine of rebirthAnd how to support others through their own tender passages with presence and careWhether your own heart is aching, or you’re supporting someone else through loss, this episode is a balm for the tender places. If you’re holding something heavy, may this be a place to set it down for a moment — and find yourself a little more whole in the process.In this Episode, We Explore:[10:00] – Journeying back to a pivotal moment in 2008: What sparked a dream that would later unfold.[15:30] – The moment of truth: Confronting personal heartbreak and the unexpected revelations that followed.[25:00] – Exploring the concept of heartbreak literacy: What does it mean to process pain with tenderness and authenticity?[35:45] – The power of vulnerability: How shared experiences can create deep connections and understanding.[50:00] – A practical guide to navigating grief: Tools and rituals to move through heartbreak and create healing space.[01:05:15] – Finding transformation in the brokenness: How the journey of heartbreak can lead to unexpected strength and wisdom.Resources:Order your copy of Handbook for the Heartbroken Join the waitlist for the 2026 France Retreat Subscribe to Sara’s Sunday JournalConnect with Sara on InstagramMentioned in this episode:her Self CEO Waitlist

May 4, 2025 • 49min
224 | Beyond People Pleasing: Setting Sacred Boundaries in Your Business
If you’ve ever found yourself overgiving, undercharging, or hesitating to speak your truth for fear of being “too much” — this episode is for you.In this vulnerable and empowering conversation, I share a personal story about a difficult boundary I had to set with a client — and how that moment became a catalyst for redefining what boundaries really mean in a soul-led business.We explore:The hidden faces of people-pleasing (hello, “good girl” and “healer” archetypes)How the Internal Family Systems (IFS) framework helps us lovingly work with the parts that resist boundariesThe energetic, financial, and spiritual cost of saying yes when we mean noWhy boundaries are sacred containers, not limitationsPractical strategies for protecting your time, honoring your worth, and creating aligned client agreementsA guided practice to connect with the part of you that fears being “too much” — so you can move forward with clarity, compassion, and powerThis isn’t just about saying no — it’s about saying YES to your truth, your capacity, and the vision your business is here to hold.Tune in if you’re ready to lead with more integrity, self-trust, and soul-aligned strength. Your future self will thank you.In this Episode We Explore:[8:14] - A challenging client encounter reshapes the way I lead and protect what matters most.[15:32] - Unpacking the hidden parts driving people pleasing: are they really character flaws or protective mechanisms?[22:08] - Exploring the spiritual, emotional, and financial costs of loose boundaries in your business.[34:50] - Discover the sacred commitments behind boundary setting: how to honor energy, safety, and authenticity.[46:10] - Dive into practical strategies for setting clearer expectations and honoring your self-worth.[57:45] - A reflective practice to help you connect with any resistance around boundaries and empower your true self.Resources:Free Guide: 7 Signs Your Unresolved Wounds Are Holding You Back in Your BusinessJoin the waitlist for the 2026 France Retreat Subscribe to Sara’s Sunday JournalConnect with Sara on InstagramMentioned in this episode:her Self CEO Waitlist

Apr 27, 2025 • 1h 15min
223 | AI for the Soul-Led Business: Practical Steps to Amplify Your Work
Are you feeling curious about AI but unsure where to start? Or perhaps you've dabbled with ChatGPT but know there's so much more potential to discover?In this illuminating conversation with AI expert Rick Mulready, we dive deep into how spiritual women entrepreneurs can leverage artificial intelligence to streamline their businesses without sacrificing their authentic voice or creative essence.We explore the rapidly evolving AI landscape and break down practical applications that can save you hours each week. Rick shares beginner-friendly strategies that remove the intimidation factor, while also offering more advanced techniques for those ready to take their AI skills to the next level.What I love most about our discussion is how we balance technological capability with spiritual entrepreneurship. This isn't about replacing your intuition or creative process—it's about amplifying your impact by removing tedious tasks that drain your energy.If you've been feeling that creative burnout from content creation or simply want to reclaim more time for the parts of your business that truly light you up, this episode offers the perfect blend of practical wisdom and permission to start exactly where you are.The AI revolution is happening whether we embrace it or not. Let this conversation be your friendly introduction to making this powerful technology work for your business, one simple step at a time.⭐ And, as a special gift, I want to offer you free access to one of my most popular programs, “The IFS Kickstarter Kit.” This will teach you the foundational concepts of the Internal Family Systems (IFS) model—a proven framework that has helped me and countless others navigate challenges, build inner clarity, and create thriving, soul-aligned businesses.Through this 7-part video series, you’ll gain a deep understanding of how IFS works and how to apply it to your own life and business. These are the same principles I teach in my advanced programs, now made accessible in an introductory format.To receive your complimentary “IFS Kickstarter Kit,” all you have to do is:1) Leave a review of this podcast. 2) Email a screenshot of your review to hello@saraavantstover.comIt’s as simple as that!In this Episode We Explore:[12:15] A serendipitous discovery that changed everything—discover how a simple online invitation reshaped a business.[20:43] Insights into why embracing technology isn’t just optional, drawn from a transformative experience.[27:02] Introducing a guest navigating the AI landscape for online entrepreneurs, sharing insights that shift perspectives on technology.[42:18] Creating your own AI coach, transforming personal insights into action-oriented strategies.[54:39] Essential tweaks to elevate AI interactions and improve outcomes in your business.[1:06:50] The balance between high tech and personal touch in business, uncovering the key to thriving alongside technology while maintaining unique voice.Resources:Rick Mulready’s websiteFree Guide: 7 Signs Your Unresolved Wounds Are Holding You Back in Your BusinessJoin the waitlist for the 2026 France Retreat Subscribe to Sara’s Sunday JournalConnect with Sara on InstagramMentioned in this episode:her Self CEO Waitlist

Apr 20, 2025 • 37min
222 | Behind the Curtain: Self-Care Shifts That Are Saving My Business & Sanity
The start of 2025 has felt turbulent for many of us. In this raw and honest episode, I’m sharing the unexpected shifts I’ve made to stay grounded—and keep my business thriving—through perimenopause, uncertainty, and overwhelm.From reworking my schedule to setting bold boundaries with technology, these aren’t strategies from a business book—they’re hard-won insights born from deep listening and necessity.If you’re feeling stretched thin, stuck in busywork, or craving more space to breathe, this episode offers practical wisdom to help you create a business that sustains you—not one that drains you.⭐ And, as a special gift, I want to offer you free access to one of my most popular programs, “The IFS Kickstarter Kit.” This will teach you the foundational concepts of the Internal Family Systems (IFS) model—a proven framework that has helped me and countless others navigate challenges, build inner clarity, and create thriving, soul-aligned businesses.Through this 7-part video series, you’ll gain a deep understanding of how IFS works and how to apply it to your own life and business. These are the same principles I teach in my advanced programs, now made accessible in an introductory format.To receive your complimentary “IFS Kickstarter Kit,” all you have to do is:1) Leave a review of this podcast. 2) Email a screenshot of your review to hello@saraavantstover.comIt’s as simple as that!In this Episode We Explore:01:30 - Discovering the impact of recent events on personal well-being and professional life.05:00 - The significance of creating intentional time for rest and reflection amid chaos.08:15 - Strategies for establishing boundaries and protecting personal energy throughout the week.11:45 - Exploring the balance between deep inner work and daily responsibilities.15:10 - A closer look at the joy of reconnecting with what truly inspires and fulfills us.18:20 - The importance of spiritual practices in navigating uncertainty and maintaining clarity.22:00 - Practical reflections to inspire your own journey of adaptation and self-care.Resources:Free Guide: 7 Signs Your Unresolved Wounds Are Holding You Back in Your BusinessJoin the waitlist for the 2026 France Retreat Subscribe to Sara’s Sunday JournalConnect with Sara on InstagramMentioned in this episode:her Self CEO Waitlist

Apr 13, 2025 • 1h 12min
221 | Healing Money Shame: Lessons in Resilience with Sarah & Ty Powers
In this heart-to-heart conversation, I sit down with two of my long-time mentors, spiritual teachers Sarah and Ty Powers, to explore a topic most of us avoid — and one the three of us have faced firsthand — bankruptcy. Together, we reflect on the deeper soul journey that unfolds when we hit financial rock bottom.Together, we explore:The heavy weight of shame that comes when money falls apart (and how to release it)How we can find our way back to solid ground after everything crumbles Moving beyond magical thinking with money toward grounded, financial practicesThe unexpected grace that appears when we're brave enough to ask for helpHow our most painful financial chapters can become our greatest teachersThis conversation feels like sitting around my kitchen table — real, raw, and deeply personal.Money wounds can be some of the deepest — and most universal. If you've ever lain awake at night worrying about finances or felt that knot of fear in your stomach, know this: You're not alone.Join us to discover how financial hardship can become a portal to deeper wisdom, aligned values, and a more authentic relationship with both money and ourselves.⭐ And, as a special gift, I want to offer you free access to one of my most popular programs, “The IFS Kickstarter Kit.” This will teach you the foundational concepts of the Internal Family Systems (IFS) model—a proven framework that has helped me and countless others navigate challenges, build inner clarity, and create thriving, soul-aligned businesses.Through this 7-part video series, you’ll gain a deep understanding of how IFS works and how to apply it to your own life and business. These are the same principles I teach in my advanced programs, now made accessible in an introductory format.To receive your complimentary “IFS Kickstarter Kit,” all you have to do is:1) Leave a review of this podcast. 2) Email a screenshot of your review to hello@saraavantstover.comIt’s as simple as that!In this Episode We Explore:[12:45] Discovering the unexpected lessons that financial hardship can teach us and the path to self-acceptance.[24:10] Exploring the weight of shame around money struggles and how shared experiences can lighten that load.[36:30] The moment of realizing the need to shift from magical thinking about finances to grounded practices.[47:00] Unpacking the vulnerability inherent in asking for help and how it leads to unexpected grace.[58:15] Discussing the transformation that comes from embracing failure and the resilience it builds in our lives.[1:07:00] How to create a sustainable relationship with money by prioritizing personal well-being and the importance of community support.Resources:Sarah & Ty PowersEp 220: My Bankruptcy Story Ep 98: “Becoming Lit from Within” with Sarah Powers Ep 22: “Becoming a Powerful Female Practitioner” with Sarah PowersSara’s new book: Handbook for the Heartbroken Subscribe to Sara’s Sunday JournalConnect with Sara on InstagramMentioned in this episode:her Self CEO Waitlist