PodCraft | How to Podcast & Craft a Fantastic Show
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Podcraft is your weekly, no-nonsense guide to honing the art of podcasting, hosted by veteran creators Colin and Matthew. With over 30 years of combined experience, they cover everything from choosing the right mic to growing your audience and making money from your show. Some episodes dive deep into one topic, like titling episodes or using live events to build your brand, while others feature real-life case studies from podcasters who've been there and done it. Whether you're just starting out or levelling up an existing show, Podcraft gives you the practical advice and honest insights you need to make it work.
Episodes
Mentioned books
Nov 6, 2015 • 27min
Monetising your Podcast by Selling the Show Itself | Podcraft Podcast S5E6
In this episode, I’m looking at how to make money by selling the show itself. That means either selling episodes, selling upgrades, or re-purposing the show into a related product. For some, this is the most obvious (and easiest!) way to get started in Podcast monetization. For others, it can be a lot of […]Support the show
Oct 29, 2015 • 35min
Ten Years of Podcasting, with Andy White
This week we have an interlude from Series 5 of Podcraft in the form of an interview with Andy White. Andy is a hugely experienced UK based Podcaster who runs The Internet Marketing Podcast, a hugely successful show on the ubiquitous subject of digital marketing. In this episode we learn a tonne from Andy’s experience […]Support the show (https://pod.academy)
Oct 22, 2015 • 34min
Monetising a Podcast Through Donations & Patreon | Podcraft S5E5
In the episode we’re looking at the slightly tricky world of donations. Can you make money through donations in Podcasting? Yes, you definitely can, and I’ll talk you through all of the different methods within this episode. New platforms such as Patreon which are starting to make this even easier, and there are approaches to […]Support the show
Oct 14, 2015 • 57min
Podcast Sponsorship & Advertising: How Does it Work?
This is probably one of the most awaited episodes of the series, because sponsorship is seen as the ‘holy grail’ of podcasting for many. Think about it – you record a show on something you love, you enjoy the process and thousands of people listen. Then, somehow, some way, you talk for 30 seconds about […]Support the show
Sep 24, 2015 • 37min
Selling a Product or Service Through Podcasting | Podcraft Podcast S5E3
Last time around we covered affiliate marketing for podcasters. That basically means selling other people’s products and services through your show. This time we’re moving closer to home, and that means selling YOUR OWN products and services as part of a podcast. This is aimed at anything from startup businesses looking to promote and service, […]Support the show
Sep 1, 2015 • 29min
Monetising your Podcast through Affiliate Marketing | S5E02 Podcraft Podcast
Now we’re we’re into the detail of Series 5, exploring in-depth the range of monetisation methods for podcasting. Today, it’s affiliate marketing, and how you can use affiliate deals to monetize your show. Affiliate marketing is a great one to start with, I think, because it really is available to anyone, right away. Podcast affiliate marketing […]Support the show (https://pod.academy)
Jul 26, 2015 • 53min
How Can You Make Money with Your Podcast? |Podcraft Podcast S5E1
Some people earn a living from their podcast. Others are happy enough just to bring in enough to cover their hosting costs, and perhaps pay for a takeaway every few weeks. Whatever your aims are when it comes to monetization, experienced podcaster, The Real Brian, explores all possible routes in his weekly show Profitcast. On […]Support the show (https://pod.academy)
May 1, 2015 • 5min
Farewell to Series 4 & Plans for PodCraft in 2015
In this short tie-up episode I say farewell to Series 4 and look forward into 2015. It’s year change time and plans are always afoot after all! The End, But not the End, for Series 4 I hope you enjoyed Series 4 – I certainly had a blast talking to the excellent folks that we’ve […]Support the show (https://pod.academy)
Apr 30, 2015 • 1h 6min
Getting to know Colin Gray
In this bonus episode you’ll hear an interview with PodCraft host Colin Gray, originally recorded for Harry Duran’s Podcast Junkies show. Here Colin talks about his background, his influences, and why he is so passionate about this medium.Support the show (https://pod.academy)
Apr 28, 2015 • 54min
How to Name your Podcast & Title Episodes: Podcast Copywriting with Liston Witherill | S4E6
Your podcast can have the best audio content in the world, but that alone won’t be enough to grow your audience and reach new people. Listeners need to find your content online, and two of the most important things you can do to ensure you are heard are: 1. give your podcast an effective name, […]Support the show
