

PodCraft | How to Podcast & Craft a Fantastic Show
Alitu via The Podcast Host
Podcraft is your weekly, no-nonsense guide to honing the art of podcasting, hosted by veteran creators Colin and Matthew. With over 30 years of combined experience, they cover everything from choosing the right mic to growing your audience and making money from your show. Some episodes dive deep into one topic, like titling episodes or using live events to build your brand, while others feature real-life case studies from podcasters who've been there and done it. Whether you're just starting out or levelling up an existing show, Podcraft gives you the practical advice and honest insights you need to make it work.
Episodes
Mentioned books

Nov 8, 2016 • 10min
How Do I Measure Engagement? Podcraft S7E02
Are download numbers enough to measure the engagement of your show’s audience? Transcription Matthew: This question came in from Linda who is asking, how does she measure engagement with her podcast? I guess the first question that comes up here from her point of view is why might you want to measure your engagement, Colin? […]Support the show

Nov 3, 2016 • 13min
How Do I Research Guests? Podcraft S7E01
If you run an interview podcast, it’s good practice to research your guests before you chat to them. Transcription Matthew: This was a question that came in from Peter, he was wondering how should he go about researching guests before they come on the show? Obviously if you get in touch with somebody you want […]Support the show (https://pod.academy)

Jul 13, 2016 • 6min
How to Present a Perfectly Scripted Podcast | Podcraft Podcast S6E6
I’m subjected to Masterchef occasionally, usually if I pop round to see my mum and dad. They love it, me, not so much. I always think it’s particularly cruel of the judges to be so critical of the foods presentation before they’ve even tasted it. Presentation matters. And it’s the same for your podcast. You’ll […]Support the show

Jul 6, 2016 • 7min
6 Tools for Podcast Planning Perfection | Podcraft Podcast S6E5
A blank page to a writer or an empty canvas to an artist can be daunting. Where do you begin? How do you start? The same questions probably strike you when you’re considering your next podcast episode. Producing an individual podcast or an entire series isn’t easy. But being a better podcast planner and […]Support the show (https://pod.academy)

Jun 29, 2016 • 8min
Hooks, Taglines and the Power of Words | Podcraft Podcast S6E4
I’ve got a secret. But please keep it to yourself. Here goes – “I’m obsessed with taglines.” If a client or business chum asks me for my opinion on their tagline, it’s not uncommon for me to lose hours crafting dozens of alternatives for them. I realised I needed help when I started pulling […]Support the show (https://pod.academy)

Jun 22, 2016 • 7min
How to Inject Personality into your Podcast Script | Podcraft Podcast S6E3
You’ve created your invisible script, and you’ve crafted a narrative structure that will skillfully lead your listener through your podcast. So is that it? Are you done? Or is something missing? The Missing Link? As a voracious listener of many podcasts, nothing will turn me off quicker than a dull, lifeless podcast host. I’ve […]Support the show (https://pod.academy)

Jun 15, 2016 • 6min
The Power of Narrative Flow in your Podcast | Podcraft Podcast S6E2
I’ve always enjoyed reading, and now I get the pleasure of reading to my daughter, Abigail. It’s a staple part of the Cudmore bedtime routine. I admit that some of the stories aimed at a very young audience can hardly be described as ‘page-turners.’ It’s fairly obvious what’s going to happen next, and character development […]Support the show (https://pod.academy)

Jun 8, 2016 • 9min
The Art of Creating an Invisible Podcast Script | Podcraft Podcast S6E1
To script or not to script… that is the question. One of the things we’re often asked, especially by new podcasters, is “should I write a script for my podcast?” The answer is almost always ‘yes’. At least to some degree. In the real world, it’s unusual that complete scripts are written. More commonly […]Support the show (https://pod.academy)

Jan 25, 2016 • 14min
That’s All For Series 5. What Next?
Thanks for listening to this series which was all about ways to potentially monetise your podcast. What would you like to hear in the next series of Podcraft? Have your say and get in touch at info@thepodcasthost.com Support the show (https://pod.academy)

Nov 20, 2015 • 24min
How to Crowdfund a Podcast | Podcraft Podcast S5E7
In this episode, we’re covering crowdfunding. It’s the fashionable way, these days, to start selling a product, but can it also work for something like a podcast? Well, a number of shows have proven it can. Let’s find out how! A Question for You Are you crowdfunding your show, do you know someone who is, […]Support the show (https://pod.academy)