MicroConf On Air

In under a month, you can validate your SaaS idea with this step-by-step SaaS idea validation process. This process is the perfect way to gather traffic and to see how many people are going to be interested in your product so you can decide if your idea is worth pursuing. In this audio pulled from a recent YouTube video, Rob Walling explains the process he would take to validate a new SaaS idea. Links from this episode The SaaS Playbook Watch the video version on YouTube Subscribe to our YouTube Channel

In this talk from MicroConf US 2022, Dr. Sherry Walling gives a keynote about the hard, less often talked about aspects of exiting a business. It's important to mentally prepare for an selling your business and she delivers a masterclass on going through the process with grace.  Want to attend the next MicroConf to see talks like this? Head to microconf.com/events  Links from this pod: Dr. Sherry Walling I Twitter MicroConf US 2023- Denver, CO April 16-18

Mastermind Matching applications are now open.    Whether you are in the process of validating your SaaS idea and looking for product-market fit to finding a scalable marketing channel, or maybe you are looking for an extra dose of accountability and support as you grow the company, joining a mastermind can help. With hundreds of successful matches under our belt, we have brought together founders from all walks of life, from over 50 countries across 20 time zones, with a collective $150M+ in ARR.   To do this, we focus on a number of key data points to get a feel for each entrepreneur’s experience level, expectations, work and personality styles, and other key criteria that allow us to make informed matches, including: Location Time zone Language Experience Level Current Revenue Level Goals Skill Set Industry served Whether or not this is your first business If you already have 1 or more established businesses (like an agency) and building a SaaS as a 2nd business, etc.   We’ve also made some big updates to the content in our mastermind program, including adding a series of 3 mentor sessions to tackle topics and challenges you are likely to experience based on where you are currently at with your business. These mentor sessions range from how to structure and get the most value out of your mastermind to mastering customer interviews, building a marketing flywheel, and hiring and onboarding your first few employees.   For those of you who sign up for a mastermind and are doing more than $500k in ARR, you’ll be invited to attend three virtual office hours with Rob Walling, Co-Founder of TinySeed + MicroConf & Einar Vollset, Co-Founder of TinySeed.   Links from the Show: MicroConf Masterminds  

Should you build a B2B or B2C business model? What are the main differences between B2B and B2C SaaS? In this audio pulled from a recent YouTube video, Rob explains how business-to-business and business-to-consumer SaaS models work and which will make you the most profit... Choose wisely.   Links from the pod: MicroConf Mastermind Matching Watch this video on YouTube Subscribe to the MicroConf YouTube Channel

In this talk from MicroConf US 2022, Patty Radford Henderson gives an attendee talk about how to integrate marketing into the different phases of building a business.   Want to attend the next MicroConf? Head to microconf.com/events   Links from this pod: MicroConf US 2023- Denver, CO April 16-18 MicroConf Mastermind Matching Watch this video on YouTube Subscribe to the MicroConf YouTube Channel  

Don't know what marketing tactics to use? Your competitors do and the are crushing you because of it. In this audio from a recent YouTube video, Rob walks through 7 ways for marketing SaaS to add to your arsenal if you're not using these yet. Links from the pod: Watch this video on YouTube Subscribe to the MicroConf YouTube Channel

In her talk at MicroConf Growth US last year, Anna Maste walks through how she and her mother used community to grow Boondockers Welcome.  Anna shares the 3 things that fostered amazing growth, even without a big marketing budget.  Links from the pod: Anna Maste I Twitter MicroConf Growth US 2023: Denver, CO | April 16 - 18, 2023 MicroConf Accountability Challenge  

Why do so many startups fail? In this audio, pulled from a recent YouTube video, Rob chats about the #1 reason he sees startups fail. It’s a relatively simple one to avoid, so don't make this common mistake! Listen until the end to also find out the #2 reason startups fail so you can avoid that too. Links from the pod: Watch this video on YouTube Subscribe to the MicroConf YouTube Channel

In her talk at MicroConf Growth US this year, April Dunford breaks down how to help your prospects buy your products. She explores how difficult it is for buyers to buy products, especially if they don't purchase your type of product on a regular basis. Your job is to help your customers make sense out of your offering, and to be a guide to help them purchase.  April is the author of Obviously Awesome, a solid book that helps founders nail their positioning. Links from the pod: April Dunford I Twitter Obviously Awesome

In this episode, Rob lays out 7 SaaS ideas you can build right now + 1 bonus idea at the end. This audio was pulled from a video on our YouTube Channel. Subscribe to the channel to catch future ideas as soon as they come out. Links from the podcast Watch this video on YouTube Subscribe to the YouTube Channel