Sports Geek - A look into the world of Sports Marketing, Sports Business and Digital Marketing
Sean Callanan aka @seancallanan
Sean Callanan (@seancallanan) from @SportsGeek brings you the best practices from the sports business and sports digital marketing world each week. Interviews with people behind the scenes with teams and leagues in the USA, Australia and Europe. Technology and digital take a strong focus as Sean looks how sports teams can better connect with fans and deliver results for sponsors. If you work in sports or would like to or are simply a marketing professional who loves sports then this podcast is for you.
Episodes
Mentioned books
Apr 10, 2017 • 53min
Behind the scenes of Detroit Tigers digital with Mac Slavin
On this week's episode Sean catches up with Mac Slavin, Digital and Social Media Specialist for Detroit Tigers to discuss his role behind the scenes in the changing digital landscape. Full show notes - https://sportsgeekhq.com/podcast/behind-the-scenes-of-detroit-tigers-digital-with-mac-slavin/
Mar 26, 2017 • 41min
Digital with Kevin Kinghorn of the Vancouver Canucks
On this week's episode Sean catches up with Kevin Kinghorn, Senior Director – Digital and Marketing for Vancouver Canucks to discuss their digital strategies on building relationships with their fans. Full show notes - https://sportsgeekhq.com/podcast/digital-with-kevin-kinghorn-of-the-vancouver-canucks/
Mar 2, 2017 • 1h 3min
Bonus Episode: “The value of the big 3” Sean Callanan keynote
On this week's episode, we take a different approach and share with you a keynote from Sean's recent work at the Australian Council for the Arts Marketing Summit. Sean spoke at the conference for his CHUNKY media business, sharing insights from the sports industry and “The value of the big 3” in social media and how the arts connect with their fans/audiences in a similar fashion. https://sportsgeekhq.com/podcast/bonus-episode-the-value-of-the-big-3-sean-callanan-keynote/
Feb 26, 2017 • 53min
#AskSportsGeek show
On this week's episode Sean throws the mike out to the #SportsBiz slack community for the first “Ask Sports Geek” podcast. With nearly 750 members, Sean thought it was a good opportunity to answer some of the questions of those within Slack to share with podcast listeners. https://sportsgeekhq.com/podcast/asksportsgeek-show/
Feb 19, 2017 • 33min
Zach Monette on inspiring a global fan base through pro cycling
On this week's episode Sean catches up with Senior Digital Media Director at Team Novo Nordisk to discuss how they are building a global fan base through pro cycling. https://sportsgeekhq.com/podcast/zach-monette-team-novo-nordisk/
Feb 12, 2017 • 38min
Talking Facebook and Sports with Jacob Berman
On this week's episode Sean catches up with Jacob Berman who works in the Global Marketing Solutions team at Facebook in Austin to discuss how they are helping sports teams leverage fan bases to drive commercial results. https://sportsgeekhq.com/podcast/facebook-jacob-berman/
Feb 6, 2017 • 55min
Jeramie McPeek on Suns & Super Bowl social
On this week's episode Sean catches up with Jeramie McPeek who discusses his time at Phoenix Suns and what it is like running social for Houston Super Bowl. https://sportsgeekhq.com/podcast/jeramie-mcpeek-on-suns-super-bowl-social/
Jan 29, 2017 • 32min
Nitro Athletics & Bolt ready to impress – John Steffensen
On this week's episode Sean catches up with former Olympian & Commonwealth Medalist, John Steffensen, now Board Member of Athletics Australia about their new initiative Nitro Athletics. https://sportsgeekhq.com/podcast/nitro-athletics-usain-bolt-john-steffensen/
Jan 22, 2017 • 43min
What you need to know about esports - Tom Halls
On this week's episode Sean catches up with returning guest, Tom Halls, now Chief Digital Officer at NRG esports. https://sportsgeekhq.com/podcast/what-you-need-to-know-about-esports/
Jan 15, 2017 • 50min
Arsenal fan engagement with Chris Harris
On this week's episode Sean catches up with Chris Harris, Managing Editor (Digital) at Arsenal F.C. https://sportsgeekhq.com/podcast/arsenal-fan-engagement-chris-harris/
