The ABMP Podcast | Speaking With the Massage & Bodywork Profession

Associated Bodywork & Massage Professionals
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Jun 23, 2023 • 19min

Ep 356 – Foundations for Marketing a Massage Business: “Business or Pressure” with Allissa Haines

There are a thousand ways to build a strong massage or bodywork business. In this episode of Business or Pressure with Allissa Haines, we’ll cover the must-haves to get started, laying the foundation for a long-term, sustainable business. Host: Allissa Haines is a practicing massage therapist, business owner, and columnist for Massage & Bodywork magazine. You can find her building a community of massage therapists at deepbreathdigital.com/community. Author Links: Website: www.deepbreathdigital.com/community Instagram: https://www.instagram.com/deepbreathcommunity/ Resources:   Deep Breath Digital: www.deepbreathdigital.com/community   A Website that Works webinar https://www.abmp.com/learn/course/website-works   Google business profile https://www.google.com/business/   Vistaprint https://www.vistaprint.com/   Moo cards https://www.moo.com/us/   Hubspot Academy https://academy.hubspot.com/   Sponsors:   Jojoba: www.jojobacompany.com   HobaCare Jojoba is a premium quality, 100% pure jojoba oil that is highly beneficial for massage therapists. As a single-ingredient product, it aligns perfectly with holistic practices, providing an all-natural, chemical-free massage medium option. Jojoba oil closely resembles human sebum, which allows it to absorb easily and deeply into the skin, delivering a non-greasy, moisturizing experience that doesn't clog pores or cause allergic reactions. This unique property makes it an excellent medium for massage, enhancing tactile contact without leaving an oily residue. HobaCare Jojoba is also shelf stable and will not stain natural fiber sheets. By choosing HobaCare Jojoba, massage therapists can enhance their practice, offering clients a superior, skin-friendly experience that promotes both skin health and overall well-being.   Website: www.hobacare.com   Facebook: https://www.facebook.com/jojobacompany   Instagram: https://www.instagram.com/jojobacompany    
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Jun 20, 2023 • 29min

Ep 355 – A Practice-Based Research Network with Dr. Niki Munk and Sami Zabel

MassageNet.org is a practice-based research network (PBRN) that focuses on massage therapy research. In this episode of The ABMP Podcast, Darren and Kristin are joined by Dr. Niki Munk and Sami Zabel to discuss how MassageNet provides resources to clinicians, researchers, and other massage therapy stakeholders to combine efforts to grow research in massage therapy, what involvement in MassageNet looks like, and some of the current research happening now. Dr. Niki Munk is Chair and Associate Professor of Health Sciences at the Indiana University School of Health and Human Sciences, a nonpracticing licensed massage therapist in Kentucky, and a steering committee member for the Indiana Consortium for Integrative Medicine and Health. Dr. Munk earned her doctorate in gerontology from the University of Kentucky in 2011, and her research explores real-world massage therapy for chronic pain and associated factors, including emotional well-being, trigger point self-care, and accessibility challenges to massage. Before her academic career, she had a clinical massage practice focused on older adults and was the program director and instructor at the Lexington Healing Arts Academy. Dr. Munk has been a longtime volunteer with the Massage Therapy Foundation (MTF) and has served on their Board of Trustees since 2018. In her capacity as Research Committee Chair, she has led and overseen the revitalization and relaunch of MassageNet, the MTF-supported practice-based research network. Sami Zabel is a doctoral candidate at Indiana University and a trained massage therapist. During her massage training, she realized that the scientific literature about massage is still very limited, so she decided the best way for her to serve the massage profession would be to become a massage researcher. She enrolled in Indiana University’s Health and Rehabilitation Science PhD program under Dr. Niki Munk to become a researcher. During her studies, Sami became involved in the revival of MassageNet. She helped develop a new enrollment survey, administrative documents, and procedures to ensure MassageNet runs smoothly and creates a nurturing environment for massage therapists to learn about and become involved in research. Sami is using MassageNet as part of her dissertation study, investigating what massage therapists know and understand about mental health and how that translates to clients’ experiences. She hopes to continue working with MassageNet and the Massage Therapy Foundation throughout her career.   Resources:   Website: https://www.massagenet.org/     Hosts:   Darren Buford is senior director of communications and editor-in-chief for ABMP. He is editor of Massage & Bodywork magazine and has worked for ABMP for 22 years, and been involved in journalism at the association, trade, and consumer levels for 24 years. He has served as board member and president of the Western Publishing Association, as well as board member for Association Media & Publishing. Contact him at editor@abmp.com. Kristin Coverly, LMT is a massage therapist, educator, and the director of professional education at ABMP. She loves creating continuing education courses, events, and resources to support massage therapists and bodyworkers as they enhance their lives and practices. Contact her at ce@abmp.com.     Sponsors:   Anatomy Trains: www.anatomytrains.com      PurePro: www.purepro.com     Touch America: www.touchamerica.com       Anatomy Trains is a global leader in online anatomy education and also provides in-classroom certification programs for structural integration in the US, Canada, Australia, Europe, Japan, and China, as well as fresh-tissue cadaver dissection labs and weekend courses. The work of Anatomy Trains originated with founder Tom Myers, who mapped the human body into 13 myofascial meridians in his original book, currently in its fourth edition and translated into 12 languages. The principles of Anatomy Trains are used by osteopaths, physical therapists, bodyworkers, massage therapists, personal trainers, yoga, Pilates, Gyrotonics, and other body-minded manual therapists and movement professionals. Anatomy Trains inspires these practitioners to work with holistic anatomy in treating system-wide patterns to provide improved client outcomes in terms of structure and function.                      Website: anatomytrains.com                        Email: info@anatomytrains.com             Facebook: facebook.com/AnatomyTrains                       Instagram: www.instagram.com/anatomytrainsofficial   YouTube: https://www.youtube.com/channel/UC2g6TOEFrX4b-CigknssKHA     Pure Pro Massage Products   From the start in 1992, Pure Pro has distinguished itself by adhering to its values of quality, purity, efficacy, and education. Pure Pro knows that discerning massage therapists deserve high-quality products that perfectly support and enhance healing work. Pure Pro Massage Products are created by massage therapists for massage therapists and bodyworkers who care deeply about the quality of their massage products. Pure Pro products are nut-free, gluten-free, cruelty-free, and made with natural ingredients in the USA. Pure Pro’s full line of oils, creams, and Arnica lotion has everything you need for your favorite modality and will always leave your clients’ skin feeling clean and fresh after each treatment. Listeners can receive $10 off their next order of $59 or more at PurePro.com by using promo code ABMPPOD.   Website: http://www.purepro.com   Email: info@purepro.com   Facebook: https://www.facebook.com/purepromassageproducts   Instagram: https://www.instagram.com/purepromassageproducts/   YouTube: https://www.youtube.com/channel/UCncpFzRVwZA_V_SnylkHyMw     TouchAmerica is a leading manufacturer of professional grade wellness furniture, bodywork tables, halotherapy suites, hydrotherapy equipment, sound bathing loungers, and other related products. At TouchAmerica, we believe in a future where good health and vitality are common in all aspects of living. Promoting the positive power of conscious touch is at the core of our vision. We hope our products help add a touch of functional elegance to your massage & spa work environment. ABMP members receive 20% off all standard products. Discounts do not apply to salt or special-order SKUs. Visit https://www.touchamerica.com/ or Call 800 67 TOUCH and use code touchABMP*. Reach out today and feel the TouchAmerica difference!    
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Jun 16, 2023 • 16min

Ep 354 – Body Odor: “I Have a Client Who . . .” Pathology Conversations with Ruth Werner

I received a story in which body odor was a factor. I turned the question back to you . . . and got hundreds of responses! In this episode of “I Have a Client Who . . .” we discuss what kinds of body odor issues turn up in massage therapy settings, when it’s appropriate to discuss it, and some strategies for how to make those conversations compassionate and supportive.   Sponsors:     Books of Discovery: www.booksofdiscovery.com     Host Bio:                    Ruth Werner is a former massage therapist, a writer, and an NCBTMB-approved continuing education provider. She wrote A Massage Therapist’s Guide to Pathology, now in its seventh edition, which is used in massage schools worldwide. Werner is also a long-time Massage & Bodywork columnist, most notably of the Pathology Perspectives column. Werner is also ABMP’s partner on Pocket Pathology, a web-based app and quick reference program that puts key information for nearly 200 common pathologies at your fingertips. Werner’s books are available at www.booksofdiscovery.com. And more information about her is available at www.ruthwerner.com.                                      Recent Articles by Ruth:          “Working with Invisible Pain,” Massage & Bodywork magazine, November/December 2022, page 36, http://www.massageandbodyworkdigital.com/i/1481961-november-december-2022/38   “Unpacking the Long Haul,” Massage & Bodywork magazine, January/February 2022, page 35, www.massageandbodyworkdigital.com/i/1439667-january-february-2022/36. “Chemotherapy-Induced Peripheral Neuropathy and Massage Therapy,” Massage & Bodywork magazine, September/October 2021, page 33, http://www.massageandbodyworkdigital.com/i/1402696-september-october-2021/34.           “Pharmacology Basics for Massage Therapists,” Massage & Bodywork magazine, July/August 2021, page 32, www.massageandbodyworkdigital.com/i/1384577-july-august-2021/34.           Resources:    Pocket Pathology: https://www.abmp.com/abmp-pocket-pathology-app  
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Jun 15, 2023 • 16min

Ep 353 -The Paraspinals Explained: “The Rebel MT” with Allison Denney

When a group of snails walks into a bar, it can help us understand the mess that are the paraspinals. These muscles are many, and in today’s episode of The Rebel MT, Allison dives deep to help explain, make sense of, and lessen the panic around trying to memorize them. And drunk snails always seem to help.   Host:                   Contact Allison Denney: rebelmt@abmp.com             Allison’s website: www.rebelmassage.com                      Allison Denney is a certified massage therapist and certified YouTuber. You can find her massage tutorials at YouTube.com/RebelMassage. She is also passionate about creating products that are kind, simple, and productive for therapists to use in their practices. Her products, along with access to her blog and CE opportunities, can be found at rebelmassage.com.               Allison’s column in Massage & Bodywork magazine:     “The QL and the Psoas: The Epitome of Codependency” by Allison Denney, Massage & Bodywork magazine, January/February 2022, page 24.    “The Hand: A User’s Guide,” by Allison Denney, Massage & Bodywork magazine. November/December 2021, page 81.   “Feelization: Connect with Clients on a Deeper Level,” by Allison Denney, Massage & Bodywork magazine, September/October 2021, page 85.   This podcast sponsored by:     Rebel Massage Therapist: http://www.rebelmassage.com   AnatomySCAPES: www.anatomyscapes.com   Rebel Massage Therapist: My name is Allison. And I am not your typical massage therapist. After 20 years of experience and thousands of clients, I have learned that massage therapy is SO MUCH more than a relaxing experience at a spa. I see soft tissue as more than merely a physical element but a deeply complex, neurologically driven part of who you are. I use this knowledge to work WITH you—not ON you—to create change that works. This is the basis of my approach. As a massage therapist, I have worked in almost every capacity, including massage clinics, physical therapy clinics, chiropractor offices, spas, private practice, and teaching. I have learned incredible techniques and strategies from each of my experiences. In my 20 years as a massage therapist, I have never stopped growing. I currently have a private practice based out of Long Beach, California, where I also teach continuing education classes and occasionally work on my kids. If they’re good.   website: www.rebelmassage.com     FB: facebook.com/RebelMassage     IG: instagram.com/rebelmassagetherapist     YouTube: youtube.com/c/RebelMassage     email: rebelmassagetherapist@gmail.com     AnatomySCAPES—created by and for hands-on professionals. As hands-on health professionals, we want more than labeled charts of muscles, nerves, and bones. We crave anatomy education that informs our touch. AnatomySCAPES’ innovative online trainings bring vibrant, visual, real anatomy understanding to therapists worldwide! Each image-packed, research-based course includes: A downloadable and shareable Anatomy ART Card. A research-loaded webinar in the AnatomyLOUNGE with Nicole Trombley and Rachelle Clauson. An AnatomyZINE course manual full of images, science, and art to help you dig deeper. An AnatomyBRIEF video that takes you into the dissection lab to see how anatomy looks, feels, moves, and relates to its surroundings. Really visual, really relevant, real anatomy education for hands-on health professionals. Go to anatomyscapes.com/ABMP and start your journey today!    website: www.anatomyscapes.com/ABMP   FB: facebook.com/AnatomySCAPES   IG: instagram.com/anatomyscapes   YouTube: youtube.com/@anatomyscapes   Email: info@anatomyscapes.com  
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Jun 13, 2023 • 20min

Ep 352 – Your Insurance Policy Explained with Spencer Bellott

We all know that insurance coverage is an important aspect of being a practitioner, but how much do we know about that policy? ABMP Risk Manager Spencer Bellott joins Kristin and Darren on The ABMP Podcast to discuss what is actually covered on your insurance policy, coverage limits and what they mean, and an explanation of what a “shared aggregate” is and why ABMP instead uses an individual policy.   Hosts:   Darren Buford is senior director of communications and editor-in-chief for ABMP. He is editor of Massage & Bodywork magazine and has worked for ABMP for 22 years, and been involved in journalism at the association, trade, and consumer levels for 24 years. He has served as board member and president of the Western Publishing Association, as well as board member for Association Media & Publishing. Contact him at editor@abmp.com. Kristin Coverly, LMT is a massage therapist, educator, and the director of professional education at ABMP. She loves creating continuing education courses, events, and resources to support massage therapists and bodyworkers as they enhance their lives and practices. Contact her at ce@abmp.com.   Sponsors:   Anatomy Trains: www.anatomytrains.com      PurePro: www.purepro.com     Touch America: www.touchamerica.com       Anatomy Trains is a global leader in online anatomy education and also provides in-classroom certification programs for structural integration in the US, Canada, Australia, Europe, Japan, and China, as well as fresh-tissue cadaver dissection labs and weekend courses. The work of Anatomy Trains originated with founder Tom Myers, who mapped the human body into 13 myofascial meridians in his original book, currently in its fourth edition and translated into 12 languages. The principles of Anatomy Trains are used by osteopaths, physical therapists, bodyworkers, massage therapists, personal trainers, yoga, Pilates, Gyrotonics, and other body-minded manual therapists and movement professionals. Anatomy Trains inspires these practitioners to work with holistic anatomy in treating system-wide patterns to provide improved client outcomes in terms of structure and function.                      Website: anatomytrains.com                        Email: info@anatomytrains.com             Facebook: facebook.com/AnatomyTrains                       Instagram: www.instagram.com/anatomytrainsofficial   YouTube: https://www.youtube.com/channel/UC2g6TOEFrX4b-CigknssKHA     Pure Pro Massage Products   From the start in 1992, Pure Pro has distinguished itself by adhering to its values of quality, purity, efficacy, and education. Pure Pro knows that discerning massage therapists deserve high-quality products that perfectly support and enhance healing work. Pure Pro Massage Products are created by massage therapists for massage therapists and bodyworkers who care deeply about the quality of their massage products. Pure Pro products are nut-free, gluten-free, cruelty-free, and made with natural ingredients in the USA. Pure Pro’s full line of oils, creams, and Arnica lotion has everything you need for your favorite modality and will always leave your clients’ skin feeling clean and fresh after each treatment. Listeners can receive $10 off their next order of $59 or more at PurePro.com by using promo code ABMPPOD. Website: http://www.purepro.com   Email: info@purepro.com   Facebook: https://www.facebook.com/purepromassageproducts   Instagram: https://www.instagram.com/purepromassageproducts/   YouTube: https://www.youtube.com/channel/UCncpFzRVwZA_V_SnylkHyMw     TouchAmerica is a leading manufacturer of professional grade wellness furniture, bodywork tables, halotherapy suites, hydrotherapy equipment, sound bathing loungers, and other related products. At TouchAmerica, we believe in a future where good health and vitality are common in all aspects of living. Promoting the positive power of conscious touch is at the core of our vision. We hope our products help add a touch of functional elegance to your massage & spa work environment. ABMP members receive 20% off all standard products. Discounts do not apply to salt or special-order SKUs. Visit https://www.touchamerica.com/ or Call 800 67 TOUCH and use code touchABMP*. Reach out today and feel the TouchAmerica difference!    
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Jun 9, 2023 • 11min

Ep 351 – Is This a Business or a Hobby?: “Business or Pressure” with Allissa Haines

When you run a business, there’s one very important decision to make intentionally, a decision that will impact all aspects of your massage work: Is this a business or a hobby? If you haven’t made that decision, join host Allissa Haines in this episode of Business or Pressure to think it through and move forward. Host: Allissa Haines is a practicing massage therapist and business owner and columnist for Massage & Bodywork magazine. You can find her building a community of massage therapists at deepbreathdigital.com/community. Author links: Website: www.deepbreathdigital.com/community Instagram: https://www.instagram.com/deepbreathcommunity/ Sponsors:   Jojoba: www.jojobacompany.com   HobaCare Jojoba is a premium quality, 100% pure jojoba oil that is highly beneficial for massage therapists. As a single-ingredient product, it aligns perfectly with holistic practices, providing an all-natural, chemical-free massage medium option. Jojoba oil closely resembles human sebum, which allows it to absorb easily and deeply into the skin, delivering a non-greasy, moisturizing experience that doesn't clog pores or cause allergic reactions. This unique property makes it an excellent medium for massage, enhancing tactile contact without leaving an oily residue. HobaCare Jojoba is also shelf stable and will not stain natural fiber sheets. By choosing HobaCare Jojoba, massage therapists can enhance their practice, offering clients a superior, skin-friendly experience that promotes both skin health and overall well-being. Website: www.hobacare.com Facebook: https://www.facebook.com/jojobacompany Instagram: https://www.instagram.com/jojobacompany    
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Jun 6, 2023 • 20min

Ep 350 – Working in the Professional Athletic Industry with Mira Rucker

In this episode of The ABMP Podcast, Kristin and Darren are joined by Mira Rucker to discuss how she came to be the massage therapist for the Philadelphia Flyers of the NHL, what the day-to-day work is like, some of the pros and cons of working with a professional athletic team, and how she balances fandom with professionalism. Mira is an attentive and methodical licensed massage therapist with decades of experience in the wellness and fitness space. She is an excellent communicator and active listener, with career success working in challenging, therapeutic clinical environments. In addition to working with NHL athletes, she has worked with Division 1 basketball and football players, Ivy League swimmers and divers, club track and field athletes, volleyball players, golfers, and field hockey players.   Hosts:   Darren Buford is senior director of communications and editor-in-chief for ABMP. He is editor of Massage & Bodywork magazine and has worked for ABMP for 22 years, and been involved in journalism at the association, trade, and consumer levels for 24 years. He has served as board member and president of the Western Publishing Association, as well as board member for Association Media & Publishing. Contact him at editor@abmp.com. Kristin Coverly, LMT is a massage therapist, educator, and the director of professional education at ABMP. She loves creating continuing education courses, events, and resources to support massage therapists and bodyworkers as they enhance their lives and practices. Contact her at ce@abmp.com.     Sponsors:   Anatomy Trains: www.anatomytrains.com      PurePro: www.purepro.com     Touch America: www.touchamerica.com       Anatomy Trains is a global leader in online anatomy education and also provides in-classroom certification programs for structural integration in the US, Canada, Australia, Europe, Japan, and China, as well as fresh-tissue cadaver dissection labs and weekend courses. The work of Anatomy Trains originated with founder Tom Myers, who mapped the human body into 13 myofascial meridians in his original book, currently in its fourth edition and translated into 12 languages. The principles of Anatomy Trains are used by osteopaths, physical therapists, bodyworkers, massage therapists, personal trainers, yoga, Pilates, Gyrotonics, and other body-minded manual therapists and movement professionals. Anatomy Trains inspires these practitioners to work with holistic anatomy in treating system-wide patterns to provide improved client outcomes in terms of structure and function.                      Website: anatomytrains.com                        Email: info@anatomytrains.com             Facebook: facebook.com/AnatomyTrains                       Instagram: www.instagram.com/anatomytrainsofficial   YouTube: https://www.youtube.com/channel/UC2g6TOEFrX4b-CigknssKHA     Pure Pro Massage Products   From the start in 1992, Pure Pro has distinguished itself by adhering to its values of quality, purity, efficacy, and education. Pure Pro knows that discerning massage therapists deserve high-quality products that perfectly support and enhance healing work. Pure Pro Massage Products are created by massage therapists for massage therapists and bodyworkers who care deeply about the quality of their massage products. Pure Pro products are nut-free, gluten-free, cruelty-free, and made with natural ingredients in the USA. Pure Pro’s full line of oils, creams, and Arnica lotion has everything you need for your favorite modality and will always leave your clients’ skin feeling clean and fresh after each treatment. Listeners can receive $10 off their next order of $59 or more at PurePro.com by using promo code ABMPPOD.   Website: http://www.purepro.com   Email: info@purepro.com   Facebook: https://www.facebook.com/purepromassageproducts   Instagram: https://www.instagram.com/purepromassageproducts/   YouTube: https://www.youtube.com/channel/UCncpFzRVwZA_V_SnylkHyMw     TouchAmerica is a leading manufacturer of professional grade wellness furniture, bodywork tables, halotherapy suites, hydrotherapy equipment, sound bathing loungers, and other related products. At TouchAmerica, we believe in a future where good health and vitality are common in all aspects of living. Promoting the positive power of conscious touch is at the core of our vision. We hope our products help add a touch of functional elegance to your massage & spa work environment. ABMP members receive 20% off all standard products. Discounts do not apply to salt or special-order SKUs. Visit https://www.touchamerica.com/ or Call 800 67 TOUCH and use code touchABMP*. Reach out today and feel the TouchAmerica difference!    
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Jun 2, 2023 • 14min

Ep 349 – Post-Surgery Questions: “I Have a Client Who . . .” Pathology Conversations with Ruth Werner

Waaay back when I was in massage school… We looked for one-size-fits-all answers to highly individualized questions. That doesn’t work anymore! In this episode we consider a number of questions about massage therapy for surgical patients—when, where, how, what, and more. Of course the answer is always “it depends”—but WHAT does it depend ON?   Sponsors:     Books of Discovery: www.booksofdiscovery.com       Host Bio:                    Ruth Werner is a former massage therapist, a writer, and an NCBTMB-approved continuing education provider. She wrote A Massage Therapist’s Guide to Pathology, now in its seventh edition, which is used in massage schools worldwide. Werner is also a long-time Massage & Bodywork columnist, most notably of the Pathology Perspectives column. Werner is also ABMP’s partner on Pocket Pathology, a web-based app and quick reference program that puts key information for nearly 200 common pathologies at your fingertips. Werner’s books are available at www.booksofdiscovery.com. And more information about her is available at www.ruthwerner.com.                                      Recent Articles by Ruth:          “Working with Invisible Pain,” Massage & Bodywork magazine, November/December 2022, page 36, http://www.massageandbodyworkdigital.com/i/1481961-november-december-2022/38   “Unpacking the Long Haul,” Massage & Bodywork magazine, January/February 2022, page 35, www.massageandbodyworkdigital.com/i/1439667-january-february-2022/36. “Chemotherapy-Induced Peripheral Neuropathy and Massage Therapy,” Massage & Bodywork magazine, September/October 2021, page 33, http://www.massageandbodyworkdigital.com/i/1402696-september-october-2021/34.           “Pharmacology Basics for Massage Therapists,” Massage & Bodywork magazine, July/August 2021, page 32, www.massageandbodyworkdigital.com/i/1384577-july-august-2021/34.           Resources:    Pocket Pathology: https://www.abmp.com/abmp-pocket-pathology-app   Hospital-Based Massage Therapy course: https://www.healwell.org/hospital-based-massage-therapy   Scar Tissue course with Cathy Ryan: https://online.healwell.org/courses/scar-class-2023   Traumatic Scar Tissue Management by Nancy Keeny-Smith and Catherine Ryan, published by Handspring/Singing Dragon: https://us.singingdragon.com/products/traumatic-scar-tissue-management   “A Doctor’s Note is Not Good Enough… and what is better”: https://app.ruzuku.com/courses/85832/about    
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May 30, 2023 • 27min

Ep 348 – Exploring Plantar Foot Pain with Whitney Lowe

There are several potential causes of plantar foot pain, including the most common, plantar fasciitis. In this episode of The ABMP Podcast, Kristin and Darren are joined by Whitney Lowe to discuss common causes of foot pain (including Morton’s Neuroma), muscle-tendon pathology, and some treatment options for each one. Whitney has been in the profession for more than 35 years. He is the author of the profession’s first accessible assessment text, Orthopedic Assessment in Massage Therapy. He is a contributing author on several other texts, as well as hundreds of published articles. He developed the groundbreaking orthopedic massage online certificate program, applying innovative educational methods and technology for the first time in the profession. He is a member of the editorial advisory board of the Journal of Bodywork & Movement Therapies and writes the Clinical Explorations column for Massage & Bodywork.    Resources:   Exploring Plantar Foot Pain, Part 1: http://www.massageandbodyworkdigital.com/i/1488451-january-february-2023/24?   Treating Plantar Foot Pain, Part 2: http://www.massageandbodyworkdigital.com/i/1492048-march-april-2023/22?       Hosts:   Darren Buford is senior director of communications and editor-in-chief for ABMP. He is editor of Massage & Bodywork magazine and has worked for ABMP for 22 years, and been involved in journalism at the association, trade, and consumer levels for 24 years. He has served as board member and president of the Western Publishing Association, as well as board member for Association Media & Publishing. Contact him at editor@abmp.com. Kristin Coverly, LMT is a massage therapist, educator, and the director of professional education at ABMP. She loves creating continuing education courses, events, and resources to support massage therapists and bodyworkers as they enhance their lives and practices. Contact her at ce@abmp.com.     Sponsors:   Anatomy Trains: www.anatomytrains.com      PurePro: www.purepro.com     Touch America: www.touchamerica.com       Anatomy Trains is a global leader in online anatomy education and also provides in-classroom certification programs for structural integration in the US, Canada, Australia, Europe, Japan, and China, as well as fresh-tissue cadaver dissection labs and weekend courses. The work of Anatomy Trains originated with founder Tom Myers, who mapped the human body into 13 myofascial meridians in his original book, currently in its fourth edition and translated into 12 languages. The principles of Anatomy Trains are used by osteopaths, physical therapists, bodyworkers, massage therapists, personal trainers, yoga, Pilates, Gyrotonics, and other body-minded manual therapists and movement professionals. Anatomy Trains inspires these practitioners to work with holistic anatomy in treating system-wide patterns to provide improved client outcomes in terms of structure and function.                      Website: anatomytrains.com                        Email: info@anatomytrains.com             Facebook: facebook.com/AnatomyTrains                       Instagram: www.instagram.com/anatomytrainsofficial   YouTube: https://www.youtube.com/channel/UC2g6TOEFrX4b-CigknssKHA     Pure Pro Massage Products   From the start in 1992, Pure Pro has distinguished itself by adhering to its values of quality, purity, efficacy, and education. Pure Pro knows that discerning massage therapists deserve high-quality products that perfectly support and enhance healing work. Pure Pro Massage Products are created by massage therapists for massage therapists and bodyworkers who care deeply about the quality of their massage products. Pure Pro products are nut-free, gluten-free, cruelty-free, and made with natural ingredients in the USA. Pure Pro’s full line of oils, creams, and Arnica lotion has everything you need for your favorite modality and will always leave your clients’ skin feeling clean and fresh after each treatment. Listeners can receive $10 off their next order of $59 or more at PurePro.com by using promo code ABMPPOD.   Website: http://www.purepro.com   Email: info@purepro.com   Facebook: https://www.facebook.com/purepromassageproducts   Instagram: https://www.instagram.com/purepromassageproducts/   YouTube: https://www.youtube.com/channel/UCncpFzRVwZA_V_SnylkHyMw   TouchAmerica is a leading manufacturer of professional grade wellness furniture, bodywork tables, halotherapy suites, hydrotherapy equipment, sound bathing loungers, and other related products. At TouchAmerica, we believe in a future where good health and vitality are common in all aspects of living. Promoting the positive power of conscious touch is at the core of our vision. We hope our products help add a touch of functional elegance to your massage & spa work environment. ABMP members receive 20% off all standard products. Discounts do not apply to salt or special-order SKUs. Visit https://www.touchamerica.com/ or Call 800 67 TOUCH and use code touchABMP*. Reach out today and feel the TouchAmerica difference!    
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May 23, 2023 • 29min

Ep 347 – All Islands Meet Underwater with Doug Nelson and Jennifer Crozier

Since opening the doors of BodyWork Associates, Doug and Jennifer have helped countless individuals achieve their career and life dreams. But how did it start and what did it take to open a successful practice? Kristin and Darren are joined by Doug Nelson and Jennifer Crozier to discuss why opening a massage therapy clinic is a viable career path, how community relations are the best marketing strategy, and why mentorship helps in building strong foundations. Douglas Nelson is the founder and principal instructor for Precision Neuromuscular Therapy Seminars, president of the 20-therapist clinic BodyWork Associates in Champaign, Illinois, and past president of the Massage Therapy Foundation. His clinic, seminars, and research endeavors explore the science behind this work. Visit pnmt.org or email him at doug@pnmt.org. Jennifer Larkin Crozier is a board-certified massage therapist, specializing in Precision Neuromuscular Therapy. She is a teaching assistant for NMT Midwest. Jen is a 2003 graduate of the clinical massage therapy program at The Soma Institute in Chicago. Since that time, she has worked with Doug Nelson, at his massage clinic, BodyWork Associates, as a protege and student of PNMT. In addition to a busy clinical practice, she has recently taken on the role of clinic manager to the 18-therapist practice.    Resources:   PMNT: https://www.pnmt.org/   BodyWork Associates: www.bodyworkassociates.com     “Dream Bigger,” Massage & Bodywork magazine, September/October 2018, page 78, http://www.massageandbodyworkdigital.com/i/1013756-september-october-2018/80     Hosts:   Darren Buford is senior director of communications and editor-in-chief for ABMP. He is editor of Massage & Bodywork magazine and has worked for ABMP for 22 years, and been involved in journalism at the association, trade, and consumer levels for 24 years. He has served as board member and president of the Western Publishing Association, as well as board member for Association Media & Publishing. Contact him at editor@abmp.com. Kristin Coverly, LMT is a massage therapist, educator, and the director of professional education at ABMP. She loves creating continuing education courses, events, and resources to support massage therapists and bodyworkers as they enhance their lives and practices. Contact her at ce@abmp.com.     Sponsors:   Anatomy Trains: www.anatomytrains.com      PurePro: www.purepro.com     Touch America: www.touchamerica.com       Anatomy Trains is a global leader in online anatomy education and also provides in-classroom certification programs for structural integration in the US, Canada, Australia, Europe, Japan, and China, as well as fresh-tissue cadaver dissection labs and weekend courses. The work of Anatomy Trains originated with founder Tom Myers, who mapped the human body into 13 myofascial meridians in his original book, currently in its fourth edition and translated into 12 languages. The principles of Anatomy Trains are used by osteopaths, physical therapists, bodyworkers, massage therapists, personal trainers, yoga, Pilates, Gyrotonics, and other body-minded manual therapists and movement professionals. Anatomy Trains inspires these practitioners to work with holistic anatomy in treating system-wide patterns to provide improved client outcomes in terms of structure and function.                      Website: anatomytrains.com                        Email: info@anatomytrains.com             Facebook: facebook.com/AnatomyTrains                       Instagram: www.instagram.com/anatomytrainsofficial   YouTube: https://www.youtube.com/channel/UC2g6TOEFrX4b-CigknssKHA     Pure Pro Massage Products From the start in 1992, Pure Pro has distinguished itself by adhering to its values of quality, purity, efficacy, and education. Pure Pro knows that discerning massage therapists deserve high-quality products that perfectly support and enhance healing work. Pure Pro Massage Products are created by massage therapists for massage therapists and bodyworkers who care deeply about the quality of their massage products. Pure Pro products are nut-free, gluten-free, cruelty-free, and made with natural ingredients in the USA. Pure Pro’s full line of oils, creams, and Arnica lotion has everything you need for your favorite modality and will always leave your clients’ skin feeling clean and fresh after each treatment. Listeners can receive $10 off their next order of $59 or more at PurePro.com by using promo code ABMPPOD. Website: http://www.purepro.com   Email: info@purepro.com   Facebook: https://www.facebook.com/purepromassageproducts   Instagram: https://www.instagram.com/purepromassageproducts/   YouTube: https://www.youtube.com/channel/UCncpFzRVwZA_V_SnylkHyMw   TouchAmerica is a leading manufacturer of professional grade wellness furniture, bodywork tables, halotherapy suites, hydrotherapy equipment, sound bathing loungers, and other related products. At TouchAmerica, we believe in a future where good health and vitality are common in all aspects of living. Promoting the positive power of conscious touch is at the core of our vision. We hope our products help add a touch of functional elegance to your massage & spa work environment. ABMP members receive 20% off all standard products. Discounts do not apply to salt or special-order SKUs. Visit https://www.touchamerica.com/ or Call 800 67 TOUCH and use code touchABMP*. Reach out today and feel the TouchAmerica difference!    

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