Uncle Marv's IT Business Podcast (Real Talk for IT Pros & MSPs)

Marvin Bee
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Jul 21, 2025 • 22min

Winning Clients with Automated Pen Testing (EP 880)

Discover how security can actually win you new clients! In this can’t-miss episode, Anup Ghosh of ThreatMate reveals exactly how automated pen testing and attack simulations not only close deals but also create ongoing revenue for MSPs. Learn the difference between a basic scan and a “real” pen test, what MSPs must do to stay ahead in compliance, and the secrets of agentic platform architectures. If you’re looking to position your MSP for explosive growth and sustained security, you’ll want to hear these game-changing strategies straight from the trenches.Why Listen:Practical breakdown of automated pen testing for MSPsLearn how to turn compliance into ongoing revenueTakeaways from PitchIT and industry conferencesTips for onboarding and retention with real impactThe role of agentic architectures in modern MSP platformsPartnerships that accelerate compliance and salesAnup Ghosh is the founder and CEO of ThreatMate, a leading cybersecurity company specializing in continuous threat management and unified attack surface monitoring for MSPs. With a wealth of experience in cybersecurity innovation, Anup is passionate about equipping service providers to proactively manage threats, streamline compliance, and win more clients.Website: https://www.threatmate.comLinkedIn: https://www.linkedin.com/in/anupghosh/Companies, Products, and Books Mentioned (with URLs)Senteon: https://www.senteon.comPax8: https://www.pax8.comCISA Scuba Gear: https://www.cisa.gov/scubaMicrosoft 365: https://www.microsoft.com/microsoft-365IT Nation PitchIT: https://www.connectwise.com/company/it-nation/pitchitASCII Group: https://www.ascii.com=== SPONSORSLivestream Partner, ThreatLocker: https://www.itbusinesspodcast.com/threatlockerLegacy Partner, NetAlly: https://www.itbusinesspodcast.com/netally/Internet Provider, Rythmz: https://www.itbusinesspodcast.com/rythmzProduction Gear Partner, Liongard: https://www.itbusinesspodcast.com/liongardTravel Partner: Bvoip: https://www.itbusinesspodcast.com/bvoipTravel Partner: TruGrid: https://www.itbusinesspodcast.com/trugridDigital Partner, Designer Ready: http://itbusinesspodcast.com/designerready=== MUSIC Item Title: Upbeat & Fun Sports Rock LogoItem URL: https://elements.envato.com/upbeat-fun-sports-rock-logo-CSR3UETAuthor Username: AlexanderRufireItem License Code: 7X9F52DNML === Show InformationWebsite: https://www.itbusinesspodcast.com/Host: Marvin BeeUncle Marv’s Amazon Store: https://amzn.to/3EiyKoZBecome a monthly supporter: https://ko-fi.com/itbusinesspodcast
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Jul 18, 2025 • 21min

Making Compliance Simple for MSPs (EP 879)

Are you tired of customers dreading compliance and security talk? In this episode, I chat with Jared Casner of Blacksmith InfoSec, who’s making compliance accessible for every MSP and SMB. Discover their “paint-by-numbers” approach to policy management, seamless ConnectWise integrations, and how their flexible platform creates new revenue streams for tech pros. Holistic security isn’t just a buzzword—it’s a philosophy, and Blacksmith InfoSec is putting it into action. Hear the backstory of how two founders shifted from startup IT challenges to channel-first solutions built just for MSPs. We dig deep into white-label options, risk management frameworks, and the value of real community feedback. You’ll leave with new strategies, and maybe even a pen recommendation, too.Why Listen:Learn about “compliance as a service” for MSPsDiscover practical MSP-friendly integrations (like ConnectWise)See how holistic security benefits client businessesHear candid industry lessons, mistakes, and winsFind out the financial perks for early MSP adoptersGet tips to co-manage compliance with clientsUnderstand why feedback-driven development mattersGuest: Jared CasnerCo-founder and compliance innovator at Blacksmith InfoSec, with 15 years in Silicon Valley and a passion for making cybersecurity accessible for businesses of every size.Website: https://www.blacksmithinfosec.comLinkedIn: https://www.linkedin.com/in/jaredcasner/=== SPONSORSLivestream Partner, ThreatLocker: https://www.itbusinesspodcast.com/threatlockerLegacy Partner, NetAlly: https://www.itbusinesspodcast.com/netally/Internet Provider, Rythmz: https://www.itbusinesspodcast.com/rythmzProduction Gear Partner, Liongard: https://www.itbusinesspodcast.com/liongardTravel Partner: Bvoip: https://www.itbusinesspodcast.com/bvoipTravel Partner: TruGrid: https://www.itbusinesspodcast.com/trugridDigital Partner, Designer Ready: http://itbusinesspodcast.com/designerready=== MUSIC Item Title: Upbeat & Fun Sports Rock LogoItem URL: https://elements.envato.com/upbeat-fun-sports-rock-logo-CSR3UETAuthor Username: AlexanderRufireItem License Code: 7X9F52DNML === Show InformationWebsite: https://www.itbusinesspodcast.com/Host: Marvin BeeUncle Marv’s Amazon Store: https://amzn.to/3EiyKoZBecome a monthly supporter: https://ko-fi.com/itbusinesspodcast
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Jul 17, 2025 • 23min

AP2T Labs: Rethinking Cybersecurity Awareness (EP 878)

In this episode, I get the inside scoop from Reese Tuttle, whose passion for stopping cybercrime is rooted in family and real-world experience. We discuss AP2T Labs’ patent-pending training platform: from social media and business-based attacks to text, voice, and even physical mail scams. Reese details how their “edu moments” and instant feedback turn risk into learning, how their flexible API-first setup makes integrations painless, and what motivates him every morning to make a difference. If you care about genuine protection—not just compliance—this episode is a must-listen.Why Listen — Takeaway ListExperience cybersecurity training that matches real-world threatsLearn the power of safe failure and instant feedbackDiscover cutting-edge approaches to phishing, voice, text, and mail scamsHear MSP integration and business growth tipsUnderstand the human, emotional side of cyber defenseGet inspired by a mission-driven team making a real impactGuest: Reese Tuttle, Founder of AP2T LabsA cybersecurity prodigy with a passion for transforming awareness training, Reese founded AP2T Labs to blend research, realism, and daily practice in the fight against cyber threats. As a leader, innovator, and educator—and drawing on life experiences with reformed hackers and global crime investigations—Reese’s mission is about more than tech: it’s about protecting lives.Website: https://ap2tlabs.comReese Tuttle LinkedIn: https://www.linkedin.com/in/reesetuttle/=== SPONSORSLivestream Partner, ThreatLocker: https://www.itbusinesspodcast.com/threatlockerLegacy Partner, NetAlly: https://www.itbusinesspodcast.com/netally/Internet Provider, Rythmz: https://www.itbusinesspodcast.com/rythmzProduction Gear Partner, Liongard: https://www.itbusinesspodcast.com/liongardTravel Partner: Bvoip: https://www.itbusinesspodcast.com/bvoipTravel Partner: TruGrid: https://www.itbusinesspodcast.com/trugridDigital Partner, Designer Ready: http://itbusinesspodcast.com/designerready=== MUSIC Item Title: Upbeat & Fun Sports Rock LogoItem URL: https://elements.envato.com/upbeat-fun-sports-rock-logo-CSR3UETAuthor Username: AlexanderRufireItem License Code: 7X9F52DNML === Show InformationWebsite: https://www.itbusinesspodcast.com/Host: Marvin BeeUncle Marv’s Amazon Store: https://amzn.to/3EiyKoZBecome a monthly supporter: https://ko-fi.com/itbusinesspodcast
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Jul 16, 2025 • 20min

Build Partnerships, Not Clients (EP 877)

Join me and Kip Fanta as we reveal how MSPs can break free from the “vendor” label and become true business partners. Learn why strategic management, AI-powered insights, and a collaborative approach are the keys to thriving in today’s IT landscape.Kip shares how their two-sided platform enables both MSPs and clients to collaborate, capture ideas, and align technology investments with real business needs. We talk about the growing role of AI and real-time analytics, the importance of advisory services, and how MSPs can avoid being seen as just another faceless supplier. Don’t miss Kip’s practical advice and the inside scoop on their PitchIT journey!Why Listen:Discover the two-sided platform approach for MSPsLearn how to align IT with business strategyHear real feedback from the MSP communityFind out how AI and analytics drive decision-makingGet tips on building advisory and consulting servicesAvoid the risk of becoming a commodity supplierGuest: Kip Fanta brings decades of IT and business leadership experience, including years at Procter & Gamble, to his role at GetInSync. He specializes in helping MSPs bridge the gap between technology and business strategy, focusing on partnership, client success, and strategic growth.Website: https://getinsync.caLinkedIn: https://www.linkedin.com/in/kipfanta=== SPONSORSLivestream Partner, ThreatLocker: https://www.itbusinesspodcast.com/threatlockerLegacy Partner, NetAlly: https://www.itbusinesspodcast.com/netally/Internet Provider, Rythmz: https://www.itbusinesspodcast.com/rythmzProduction Gear Partner, Liongard: https://www.itbusinesspodcast.com/liongardTravel Partner: Bvoip: https://www.itbusinesspodcast.com/bvoipTravel Partner: TruGrid: https://www.itbusinesspodcast.com/trugridDigital Partner, Designer Ready: http://itbusinesspodcast.com/designerready=== MUSIC Item Title: Upbeat & Fun Sports Rock LogoItem URL: https://elements.envato.com/upbeat-fun-sports-rock-logo-CSR3UETAuthor Username: AlexanderRufireItem License Code: 7X9F52DNML === Show InformationWebsite: https://www.itbusinesspodcast.com/Host: Marvin BeeUncle Marv’s Amazon Store: https://amzn.to/3EiyKoZBecome a monthly supporter: https://ko-fi.com/itbusinesspodcast
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Jul 15, 2025 • 20min

AI Powered QBRs with Strategy Overview (EP 876)

Curious how today’s top MSPs are saving hours on QBRs and strategic planning? Alex Markov of Strategy Overview shares the inside scoop on their AI-powered platform, IT Glue integration, and how real-world feedback drives innovation.Alex reveals the major updates since last year—including automated QBRs with Arya, expanded reporting for Office 365, and a robust IT planning module. We dig into the platform’s origins at Red Key Solutions, how MSPs can quickly adopt and customize the process, and why flexibility and user feedback are at the heart of every new feature. Why Listen:Discover how AI is automating QBR assessmentsLearn about seamless IT Glue integrationSee how white-labeled client portals boost engagementGet inspired by real MSP feedback shaping the platformFind out how Strategy Overview saves MSPs hours every monthAlex Markov is the founder of Strategy Overview and a partner at Red Key Solutions, a leading MSP in New York. With over 23 years in the industry, Alex is passionate about helping MSPs streamline operations and deliver strategic value.Website: https://strategyoverview.comLinkedIn: https://www.linkedin.com/in/alex-markov/=== SPONSORSLivestream Partner, ThreatLocker: https://www.itbusinesspodcast.com/threatlockerLegacy Partner, NetAlly: https://www.itbusinesspodcast.com/netally/Internet Provider, Rythmz: https://www.itbusinesspodcast.com/rythmzProduction Gear Partner, Liongard: https://www.itbusinesspodcast.com/liongardTravel Partner: Bvoip: https://www.itbusinesspodcast.com/bvoipTravel Partner: TruGrid: https://www.itbusinesspodcast.com/trugridDigital Partner, Designer Ready: http://itbusinesspodcast.com/designerready=== MUSIC Item Title: Upbeat & Fun Sports Rock LogoItem URL: https://elements.envato.com/upbeat-fun-sports-rock-logo-CSR3UETAuthor Username: AlexanderRufireItem License Code: 7X9F52DNML === Show InformationWebsite: https://www.itbusinesspodcast.com/Host: Marvin BeeUncle Marv’s Amazon Store: https://amzn.to/3EiyKoZBecome a monthly supporter: https://ko-fi.com/itbusinesspodcast
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Jul 14, 2025 • 23min

Matchmaking for MSPs: Find My IT Partner (EP 875)

Are you tired of chasing cold leads and competing with dozens of MSPs for the same customer? In this episode, I chat with Skofi, the mastermind behind Find My IT Partner, who’s on a mission to reinvent how IT providers and SMBs connect. We talk about the power of curated matches, the importance of trust, and why his platform is more “cyber matchmaking” than traditional lead gen. If you’re ready to move beyond word-of-mouth and discover a smarter way to grow your MSP, you won’t want to miss this conversation!Why Listen:Learn how Find My IT Partner’s matchmaking engine worksUnderstand the difference between leads and qualified sales opportunitiesHear real-world stories of SMBs consolidating IT providersDiscover how compliance and trust drive MSP selectionGet the inside scoop on the PitchIT competition and vendor boot campFind out how the subscription and success fee model benefits MSPsExplore the future of vetted provider directoriesGuest: Johnathan “Skofi” SchofieldFounder of Find My IT Partner, Skofi is passionate about connecting SMBs with trusted, qualified IT providers. With years of experience in IT business development, he’s building a platform that combines deep industry knowledge with a unique matchmaking engine.Website: https://findmyitpartner.comLinkedIn: https://www.linkedin.com/in/johnathan-schofield/=== SPONSORSLivestream Partner, ThreatLocker: https://www.itbusinesspodcast.com/threatlockerLegacy Partner, NetAlly: https://www.itbusinesspodcast.com/netally/Internet Provider, Rythmz: https://www.itbusinesspodcast.com/rythmzProduction Gear Partner, Liongard: https://www.itbusinesspodcast.com/liongardTravel Partner: Bvoip: https://www.itbusinesspodcast.com/bvoipTravel Partner: TruGrid: https://www.itbusinesspodcast.com/trugridDigital Partner, Designer Ready: http://itbusinesspodcast.com/designerready=== MUSIC Item Title: Upbeat & Fun Sports Rock LogoItem URL: https://elements.envato.com/upbeat-fun-sports-rock-logo-CSR3UETAuthor Username: AlexanderRufireItem License Code: 7X9F52DNML === Show InformationWebsite: https://www.itbusinesspodcast.com/Host: Marvin BeeUncle Marv’s Amazon Store: https://amzn.to/3EiyKoZBecome a monthly supporter: https://ko-fi.com/itbusinesspodcast
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Jul 11, 2025 • 21min

Smarter Support: HitWit’s AI Advantage (EP 874)

Get ready for an insightful conversation with Bhadri Varadarajan of HitWit, a PitchIT finalist at IT Nation Connect 2025. We dive into the nuts and bolts of AI-powered knowledge sharing, from onboarding and interactive learning to customer engagement and support. Bhadri explains how HitWit’s platform helps MSPs deliver fast, knowledgeable responses and build an “AI muscle” that sets them apart in a competitive market. We cover the importance of managing data, the shift from traditional training to dynamic, multi-format learning, and the opportunities for MSPs to become AI transformation leaders for their clients. Don’t miss this chance to learn from one of the industry’s most forward-thinking innovators!Why Listen:Learn how AI can transform your knowledge base and trainingDiscover new revenue opportunities for MSPsHear real-world examples of AI in actionGet insights on customer engagement and supportFind out how to position your MSP for the futureGuest: Bhadri Varadarajan is the founder and CEO of HitWit, an AI-driven platform helping MSPs and enterprises streamline knowledge sharing, training, and customer engagement. With a background as CTO in private equity and a passion for education, Bhadri brings unique insights into leveraging AI for business growth.Website: https://www.hitwit.aiLinkedIn: https://www.linkedin.com/company/hitwit-aiCompanies, Products, and Books MentionedConnectWise: https://www.connectwise.comIT Nation Connect: https://itnation.connectwise.comPitchIT Program: https://itnation.connectwise.com/connect-global/Slack: https://slack.comMicrosoft Teams: https://www.microsoft.com/en-us/microsoft-teams/group-chat-softwareGoogle Cloud: https://cloud.google.comCommon Core Curriculum: https://www.corestandards.org=== SPONSORSLivestream Partner, ThreatLocker: https://www.itbusinesspodcast.com/threatlockerLegacy Partner, NetAlly: https://www.itbusinesspodcast.com/netally/Internet Provider, Rythmz: https://www.itbusinesspodcast.com/rythmzProduction Gear Partner, Liongard: https://www.itbusinesspodcast.com/liongardTravel Partner: Bvoip: https://www.itbusinesspodcast.com/bvoipTravel Partner: TruGrid: https://www.itbusinesspodcast.com/trugridDigital Partner, Designer Ready: http://itbusinesspodcast.com/designerready=== MUSIC Item Title: Upbeat & Fun Sports Rock LogoItem URL: https://elements.envato.com/upbeat-fun-sports-rock-logo-CSR3UETAuthor Username: AlexanderRufireItem License Code: 7X9F52DNML === Show InformationWebsite: https://www.itbusinesspodcast.com/Host: Marvin BeeUncle Marv’s Amazon Store: https://amzn.to/3EiyKoZBecome a monthly supporter: https://ko-fi.com/itbusinesspodcast
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Jul 10, 2025 • 21min

AI Sales Coaching for MSPs (EP 873)

Are you tired of feeling lost when it comes to MSP sales? This episode brings you the game-changing insights of Jean Templin, co-founder of NAYAK, who’s on a mission to help IT pros sell better, smarter, and faster. Learn how AI-driven coaching and emotional intelligence can transform your sales process and give you the confidence to close more deals—no matter your technical background.What if you could walk into every sales call fully prepared, armed with actionable insights and a cheat sheet tailored to your prospect? Jean Templin reveals how NAYAK’s smart call planning and real-time coaching help MSPs personalize every interaction, build trust, and never miss a revenue opportunity. Ready to stop leaving money on the table? In this episode, we uncover why MSPs lose out on $1 million annually and how NAYAK’s AI-powered tools can help you reclaim that lost revenue. From onboarding to account management, discover how relationship intelligence and automation can take your business to the next level—while keeping your team confident and your clients happy.Guest: Jean TemplinCo-founder and Product Leader, NAYAKJean Templin is a seasoned entrepreneur and product leader with a background at Twilio and a passion for empowering MSPs through AI-driven sales enablement. At NAYAK, Jean helps IT professionals leverage emotional intelligence, automation, and real-time coaching to boost revenue and build stronger client relationships.Website: https://nayak.aiLinkedIn: https://www.linkedin.com/in/jeantemplin === Show InformationWebsite: https://www.itbusinesspodcast.com/Host: Marvin BeeUncle Marv’s Amazon Store: https://amzn.to/3EiyKoZBecome a monthly supporter: https://ko-fi.com/itbusinesspodcast
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Jul 10, 2025 • 54min

Heather Simek: MSP Life, Lessons & Leadership (EP 872)

Ever wondered what happens when a global IT giant acquires a renowned marketing firm? Tune in as Heather Simek and I unpack the Kaseya-TMT deal and its real impact on MSPs. From the inside scoop on industry rumors to how this move reshapes marketing, peer groups, and community, Heather brings her signature candor and expertise. Plus, we share stories about vendor contracts, FTC rulings, and the unique camaraderie that sets MSPs apart. If you want honest talk and actionable insights, this episode is for you.Why Listen:Get the inside scoop on Kaseya’s acquisition of TMTUnderstand the impact of the FTC’s blocked “click-to-cancel” ruleLearn best practices for vendor contracts and renewalsDiscover how AI is reshaping managed servicesHear Heather’s personal journey and mental health insightsFind out why relationships and community matter in ITCompanies, Products, and Books MentionedKaseya: https://www.kaseya.comTechnology Marketing Toolkit (TMT): https://www.technologymarketingtoolkit.comDatto: https://www.datto.comConnectWise: https://www.connectwise.comAmazon Prime Day: https://www.amazon.com/primedayHardy (musician): https://www.hardyofficial.comChris Stapleton: https://www.chrisstapleton.comSteely Dan: https://www.steelydan.comLarkin Poe: https://www.larkinpoe.comPentatonix: https://www.ptxofficial.comDarius Rucker: https://www.dariusrucker.comCarly Pearce: https://www.carlypearce.comLarry Fleet: https://www.larryfleet.comLynyrd Skynyrd: https://www.lynyrdskynyrd.comMan of La Mancha (musical): https://www.mtishows.com/man-of-la-manchaGuest: Heather SimekA 40-year IT veteran, Heather Simek is known for her leadership, mentorship, and deep passion for the MSP community. Formerly VP at a $3.5M MSP, Heather is now consulting, supporting industry peers, and championing mental health and community in tech.LinkedIn: https://www.linkedin.com/in/heather-simek-343231b3/=== SPONSORSLivestream Partner, ThreatLocker: https://www.itbusinesspodcast.com/threatlockerLegacy Partner, NetAlly: https://www.itbusinesspodcast.com/netally/Internet Provider, Rythmz: https://www.itbusinesspodcast.com/rythmzProduction Gear Partner, Liongard: https://www.itbusinesspodcast.com/liongardTravel Partner: Bvoip: https://www.itbusinesspodcast.com/bvoipTravel Partner: TruGrid: https://www.itbusinesspodcast.com/trugridDigital Partner, Designer Ready: http://itbusinesspodcast.com/designerready=== MUSIC Item Title: Upbeat & Fun Sports Rock LogoItem URL: https://elements.envato.com/upbeat-fun-sports-rock-logo-CSR3UETAuthor Username: AlexanderRufireItem License Code: 7X9F52DNML === Show InformationWebsite: https://www.itbusinesspodcast.com/Host: Marvin BeeUncle Marv’s Amazon Store: https://amzn.to/3EiyKoZBecome a monthly supporter: https://ko-fi.com/itbusinesspodcast
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Jul 9, 2025 • 20min

Outsourcing Procurement for MSPs (EP 871)

Are you an MSP owner still stuck handling procurement late into the night? In this episode, Rayanne Buchianico reveals how ABC Solutions’ new outsourced procurement service can give you your time—and your weekends—back. Hear how her team’s hands-on, white-labeled solution integrates seamlessly with your PSA, keeps your margins intact, and lets you focus on growing your business instead of chasing quotes and POs.Why Listen:Learn how outsourced procurement can simplify your workflowHear real-world feedback from MSPs using the serviceDiscover the human difference behind ABC Solutions’ approachGet an inside look at the Pitch It competition journeyFind out how your MSP can maintain margin and controlGuest: Rayanne Buchianico is the founder of ABC Solutions, an accounting and consulting firm specializing in the MSP industry. With over 20 years of experience, Rayanne is known for her innovative solutions and dedication to helping MSPs run better businesses.Website: https://abcsolutionsfl.comLinkedIn: https://www.linkedin.com/in/rayanneabcsolutionsfl/Companies, Products, and Books MentionedConnectWise: https://www.connectwise.comTDSynnex: https://www.tdsynnex.comD&H: https://www.dandh.comAmazon: https://www.amazon.comIT Nation Pitch It: https://www.connectwise.com/theitnation/pitchit=== SPONSORSLivestream Partner, ThreatLocker: https://www.itbusinesspodcast.com/threatlockerLegacy Partner, NetAlly: https://www.itbusinesspodcast.com/netally/Internet Provider, Rythmz: https://www.itbusinesspodcast.com/rythmzProduction Gear Partner, Liongard: https://www.itbusinesspodcast.com/liongardTravel Partner: Bvoip: https://www.itbusinesspodcast.com/bvoipTravel Partner: TruGrid: https://www.itbusinesspodcast.com/trugridDigital Partner, Designer Ready: http://itbusinesspodcast.com/designerready=== MUSIC Item Title: Upbeat & Fun Sports Rock LogoItem URL: https://elements.envato.com/upbeat-fun-sports-rock-logo-CSR3UETAuthor Username: AlexanderRufireItem License Code: 7X9F52DNML === Show InformationWebsite: https://www.itbusinesspodcast.com/Host: Marvin BeeUncle Marv’s Amazon Store: https://amzn.to/3EiyKoZBecome a monthly supporter: https://ko-fi.com/itbusinesspodcast

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