

The Self Publishing Show
Mark Dawson
Mark Dawson is a best selling self-published author on multiple platforms including Amazon and Kobo. He is the author of the John Milton thriller series and its spin-off Beatrix Rose. In addition, he’s written several ‘Soho Noir' novels. Mark’s breakthrough came when he developed a marketing strategy for promoting and selling his books. His swift success enabled him to quit his 9 to 5 job and he has generated gross revenues of more than a million dollars in less than five years.
Mark has become a leading voice in the self publishing industry and he advocates and teaches a strategy based around offering books for free, mailing list development and social media advertising. In 2015, he published the first version of what is now his acclaimed online course ‘Advertising for Authors’. He has also developed a course for writers at the start of their careers – Self Publishing 101.
James Blatch co-hosts the podcast and he represents the first time, wannabe author. James is a former BBC News journalist who is currently writing his first novel.
Between them James and Mark explore the world of self publishing with a focus on actionable tips for new and experienced indie authors.
Mark has become a leading voice in the self publishing industry and he advocates and teaches a strategy based around offering books for free, mailing list development and social media advertising. In 2015, he published the first version of what is now his acclaimed online course ‘Advertising for Authors’. He has also developed a course for writers at the start of their careers – Self Publishing 101.
James Blatch co-hosts the podcast and he represents the first time, wannabe author. James is a former BBC News journalist who is currently writing his first novel.
Between them James and Mark explore the world of self publishing with a focus on actionable tips for new and experienced indie authors.
Episodes
Mentioned books

May 25, 2018 • 54min
SPF-120: Masterclass: Facebook Changes and What They Mean for Authors
In this special Masterclass edition of the podcast, Mark explain how authors can deal with recent changes to the Facebook platform.

May 18, 2018 • 58min
SPF-119: First Steps in Self Publishing - with 2018 SPF Foundation Winners
The first three recipients of Self Publishing Formula's Foundation scholarships about their writing, book marketing, and future career hopes.

May 11, 2018 • 46min
SPF-118: 5 Types of Bad Review and What to Do About Them - with Molly McCord
Non-fiction author Molly McCord shares her breakdown of the types of bad reviews authors can receive and how to deal with them.

May 4, 2018 • 1h 17min
SPF-117: GDPR: What All Authors Need to Know with Gemma Gibbs
GDPR is heading our way soon and it's going to have implications for every indie author business. Find out exactly what you need to know - and do - from SPF's expert legal eagles.

Apr 27, 2018 • 41min
SPF-116: Publishing 3.0 - with Jasper Joffe
Independent author and publisher Jasper Joffe talks about the success his publishing house has had using a model very different to the traditional one.

Apr 20, 2018 • 37min
SPF-115: Simplifying Data for Authors with John P. Logsdon
Self published author John P. Logsdon introduces the ReaderLinks service, a unique new tool to help indie authors track and fine tune the marketing of their books.

Apr 13, 2018 • 35min
SPF-114: Getting Twitter to Fly for Authors - with Ian Sutherland
Ian Sutherland returns to the podcast to share what's working and what isn't for authors on Twitter, and how to maximize your reach on the social media platform.

Apr 6, 2018 • 32min
SPF-113: Great Website Design for Authors - with Dave Stansbie, The Creative Corporation
Web designer to bands like Nine Inch Nails, Pink Floyd and David Gilmour, and authors like Robert Galbraith (JK Rowling) and Mark Dawson, Dave Stansbie discusses the important elements of an author site, and how to work with a designer.

Mar 30, 2018 • 44min
SPF-112: Turning Personal Stories into Marketable Books - with Owen Zupp
James talks to fellow aviation fan, and pilot, Owen Zupp about how and why he's turning his father's aeronautic exploits into popular non-fiction books.

Mar 23, 2018 • 1h 39min
SPF-111: BookLab with David F. Berens
In this first episode of the BookLab, author David Berens gets professional feedback on his cover, book blurb and Look Inside content from industry experts (and SPF friends) cover designer Stuart Bache, copywriter Bryan Cohen, and editor Jenny Parrott.