Marketing #Unfiltered

Hayley is traveling the world thanks to her freedom based business (in fact, as we record this, she’s been on 6 flights in 5 days and is headed back to Tulum for 2 months. Pretty far away for a gal from Wales!)In this episode we talk about:➡️A super cool low-lift offer that only consists of Voxer / Telegram support. All her boundaries, what she promises, and even the rate so you can do something just like it➡️Foundations you need in place to create a freedom based business➡️Her exact funnel for selling her course➡️The mistakes people make when trying to set up passive income systems➡️The platforms she recommends to house her tech…and more. We covered a lot of ground with this one!Resources:Hayley’s go-to simple funnel for daily low-ticket sales that ANYONE can implement,(Even if you hate tech!)Get it here: https://www.thehayleybarnes.com/passive-income

It’s been awhile since I invited you to be a FLY ON THE WALL of one of our problem solving coaching calls. Today we have 2 coaches: Heidi + Eleni Heidi: is a business coach for wedding professionals, she helps them book more weddings & have more freedom & time off.She just had a high ticket launch that didn't go to plan. She thought it might be too expensive — and you know what? She totally might be right.But I felt it was too early to break it apart and make it less expensive. I felt it could be because the right audience isn’t on her list so this is *actually* a growth issue OR that it could actually be a packaging issue. Listen in as we talk about strategically using surveys and some key shifts I’d make to how she’s positioning this offer. Resources: Here’s the survey mentioned in the call: https://forms.gle/pLGDx8rEtBmdUukq7 Get her Testimonials that sell template: https://www.evolveyourweddingbusiness.com/testimonialsthatsell Plus here’s her website + socials: evolveyourweddingbusiness.com Eleni:Eleni is a nutrition coach. She helps you learn simple steps to start losing weight without dieting ever again!She's wondering if she should turn her higher priced offer into a membership because people keep saying, "I can't afford this."I felt like there might be something else going on here and I didn't want her to do all that work to dismantle this offer and create a whole new offer before having an honest conversation about what was really going on.I see MANY people fall into — myself included. We need to be reminded all the time that just making something cheaper isn't going to make it sell. Resources: Eleni’s recipe membership: https://pages.helenofhealth.co/helen-of-healths-kitchen?coupon_code=2MONTHS Eleni’s free community: https://www.facebook.com/groups/loveyoursize Eleni on Instagram: https://www.instagram.com/helenofhealth/ 

We’ve got Caryn Gillen on the show talking about networking. And boy do we get into some nitty gritty detail! We break down her framework step by step to make sure you’ve got tangible tips for: ➡️Making a marketing plan ➡️Doing the actual networking ➡️And making sure the networking actually leads to something So, if growing your audience, collaborating, making business feel less lonely, or being discovered by new clients are goals you have for this year — let’s dive in!

Beth Wood, the owner of an agency focused on branded gift experiences, shares exciting insights on how thoughtful gifting can elevate client relationships. She discusses unique gifting strategies and reveals an incredible tax tip that every business owner should know. Beth also emphasizes the balance of personal goals and social connections in building a brand. Her passion for creating memorable gifts shines through, offering practical advice that can transform client interactions into meaningful experiences.

If you feel like launching and content creation is always an uphill battle – you’ll want to listen to this! We have Sheri on the show today and she is helping us use astrology to help our launches and content perform better. And let me tell you people, this is so cool. Sheri actually helped one of my friends have her best launch yet, so I knew I had to talk to her. We talked about how: To use astrology to identify what kind of content you should be sharing throughout the year (Hint: You don’t need to know your zodiac sign for this, you just need to know what month it is!) We also talk about how your launch strategy should shif throughout the yearExactly what to look at when it comes to astrology Plus, she gives you the tools to put all this work into action … immediately, and for free. Tool #1: Take the guesswork out out of your content marketing. Inside, you will find a complete overview of all 12 Solar Months of Content Marketing Guidance. Get it here: https://bit.ly/astrobiz-contentmktgTool #2:The Astro Strategic Offer Alignment WorkshopIn just 20 min you will uncover the key to crafting an irresistible offer that sells out your products or services.https://sherimoise.com/offer-workshop-2024/

Stacey Brass Russell, a business and life transformation coach specializing in branding and content strategy, dives deep into the world of high-ticket offers. She defines what constitutes a high-ticket offer and shares her unique method for crafting these packages. Stacey reveals effective pricing strategies and takes listeners behind the scenes of a live launch, emphasizing the growing importance of authentic connections in sales. Her insights are perfect for coaches looking to create and successfully sell offers over $1,000.

Discover the power of nurture events in your marketing strategy! Learn how these engaging interactions can lead to increased sales and stronger community connections. Explore real examples that illustrate their effectiveness. Plus, understand why content alone isn't enough to drive results. This discussion unpacks the three crucial pillars of marketing and how they work together to foster growth.

If you…struggle with consistencyonly get clients from referralsfeel like people get confused about the work they doGet a lot of people saying they can’t afford you…you need this episode. Resources:Get on the Go-To Coach Club waitlist!https://www.gotocoach.club/g2ccwaitlist

Today we’re talking about EFT with Jacqui Acree. If you’re looking to grow a thriving business without being stressed AF, you’re in the right place. We cover things like: ➡️ Signs your nervous system is out of whack ➡️ Habits we as business owners do that actually CAUSE our nervous systems to be out of whack ➡️ The three big reasons we feel stress or worry and how to reframe that ➡️ What’s different about EFT as a nervous system regulation tool? ➡️ Why does EFT work so quickly? And more! Resources mentioned in this episode: Get a free, pre-recorded tapping session here that you can use whenever you’re feeling stressed: https://jacquiacree.com/experience/

If you experience burnout in your business – you MUST listen to this episode. Kristin Brabant is a business coach who specializes in helping you get RICH and get RESTED. In this episode we cover:➡️What the heck does “RICH” mean for you and how do we come up with this definition for ourselves? ➡️What comes first? Making enough money to be able to rest, or incorporating more rest to be able to make more money?➡️How to know HOW to spend your time so it actually moves the needle➡️Mistakes people make when trying to get more rich and more rested PLUS, the SPILL THE TEA was on fire.  She offered some GOLD answers around her favorite client generating activity and her favorite list building activity — you need to really pay attention to that. Resources: Use one of her 5 calendars to help you increase your revenue and your rest: https://www.kristinbrabant.com/5-calendar-freebieInside you will take an assessment to discover your ideal schedule – I’ve just started using it and I LOVE it!