The Dentalpreneur Podcast w/ Dr. Mark Costes

Mark Costes
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Aug 9, 2024 • 19min

2047: HR: Why NOT to Do it Yourself

On today’s episode, recorded at Voices of Dentistry 2023, Dr. Mark Costes sits down with Paul Edwards, the founder of CEDR HR Solutions, to delve into the critical role his company played during the pandemic. Paul shares insights on how CEDR HR Solutions expertly navigated complex HR issues that arose during this challenging time, including layoffs, furloughs, and the intricacies of PPP loans. They discuss the common and significant mistakes business owners make when attempting to handle HR tasks independently. Paul emphasizes the importance of having professional HR support to ensure compliance and effective management, which can prevent costly errors. The conversation highlights how CEDR HR Solutions provides tailored assistance through their team of experienced attorneys and HR professionals, ensuring that business owners receive the right solutions for their unique challenges. Additionally, Paul elaborates on the various ways CEDR HR Solutions supports business owners, including their informative podcast, "What the Hell Just Happened in HR," which offers valuable insights and updates on HR-related issues. This episode is a must-listen for anyone looking to understand the vital importance of professional HR guidance in navigating the complexities of business management. EPISODE RESOURCES https://www.cedrsolutions.com https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast
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Aug 8, 2024 • 25min

2046: Behind the Camera Pt. 2

On today’s 2nd part episode, we continue our conversation with Steve Hollingsworth, founder of Enlightening Media. We discuss the importance of personal development and continuous learning for the success and retention of team members at the Dental Success Institute (DSI). Steve shares his experiences with a video production consultancy, drawing parallels between it and DSI, and how this consultancy helped him enhance his business practices and proposals. We delve into the challenges and rewards of scaling a small business, including the necessity of systemization, managing growth, and the ultimate goal of creating a company that can operate independently of the owner’s technical expertise. Additionally, we reflect on the demanding nature of content creation and the strategies employed to maintain high output and quality, providing insight into the behind-the-scenes efforts that support our prolific content production. EPISODE RESOURCES https://enlightningmedia.com https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast
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Aug 7, 2024 • 29min

2045: Behind the Camera Pt. 1

On today’s 1st of a 2-part episode, we dive into the fascinating journey of Steve Hollingsworth, founder of Enlightening Media. Starting from his early beginnings in video production, Steve shares how he transitioned from making skateboarding videos to managing a public access TV station at a remarkably young age. We also delve into Steve's musical journey, discussing his experiences playing in bands, securing a record deal, and facing the challenges and realities of the music industry. Steve gives us a behind-the-scenes look at the logistics and experiences of organizing and executing live events, emphasizing the importance of reliable AV equipment and their unique approach of bringing their own gear to ensure top-notch quality. Additionally, we reflect on the impactful mission trips Steve has participated in with the Dental Success Institute, sharing heartwarming stories of cultural experiences, the challenges faced, and the emotional and rewarding aspects of helping underserved communities. EPISODE RESOURCES https://enlightningmedia.com https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast
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Aug 6, 2024 • 25min

2044: Inside the Operations of the Dental Success Companies Pt. 2

On today’s 2nd part episode, Kay discusses the importance of having robust systems in place to ensure efficiency and minimize the need for micromanagement. She shares her experience implementing a travel preference checklist that has streamlined Mark’s extensive travel schedule, ensuring all preferences are met and reducing stress. The conversation shifts to the evolution of these systems, starting from the early days with Ashlee Hirschfeld, now COO of Dental Success Network (DSN), and how these processes have been refined over the years. Kay highlights the value of detailed checklists, not only for travel but for all operations, such as event management and office supplies. This meticulous approach ensures consistency and high standards across all aspects of the business. Kay also reflects on the challenges of managing a young team, emphasizing the importance of hiring individuals with ambition and a willingness to learn. She credits the company's culture of personal development and continuous learning as key factors in the success and growth of team members. Mark and Kay agree that the biggest perk of working at Dental Success Companies is the access to invaluable resources and the opportunity for personal and professional growth. Kay shares her strategies for managing stress and maintaining control over her workload, including excellent communication and thorough prioritization. She emphasizes the importance of recognizing that much of the stress is self-imposed and can be managed through effective planning and delegation. EPISODE RESOURCES https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast
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Aug 5, 2024 • 40min

2043: Inside the Operations of the Dental Success Companies Pt. 1

On today’s 1st of 2-part episode, we have a special guest, Kay Lange, the President of the Dental Success Companies. As Kay enters her eighth year with the company, Mark reflects on her journey from a personal assistant to her current role. Kay shares her unique story of joining the team through a Craigslist ad, emphasizing the importance of determination and willingness to learn despite lacking experience in the role she applied for. Kay recounts her initial days at DSI, performing basic tasks and gradually earning trust to handle more significant responsibilities. She provides a glimpse into the company's intimate working environment, describing the Victorian house they operate from, which fosters a family-like atmosphere. Mark and Kay discuss the evolution of the company, including the early chaotic days when Mark balanced multiple dental practices and the consultancy's growth. They delve into Kay's entrepreneurial mindset and her role in streamlining processes, improving vendor relations, and digitizing client records. The episode highlights Kay's adaptability, creativity in execution, and her contributions to the company's success. Mark praises Kay's ability to lead projects independently and her knack for bringing innovative ideas to life. They also touch on the importance of understanding the "why" behind initiatives, fostering a collaborative environment, and the balance between leadership and micromanagement. This episode provides valuable insights into the inner workings of a successful dental consultancy and the dynamic partnership between Mark and Kay Lange. EPISODE RESOURCES https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast
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Aug 2, 2024 • 40min

2042: Colorado Surgical Institute and Innovations in Dental Education

On today’s episode, we have Chris Richards, the executive director of the Colorado Surgical Institute (CSI). With a background in operations, leadership, and marketing, Chris shares insights on how he transitioned into the dental world and the impact of his work at CSI. They discuss the growth of CSI, the logistics of running large-scale dental courses, and strategies for patient recruitment and case acceptance. Chris also talks about the unique aspects of CSI’s educational programs, including the use of temporary licenses for out-of-state and international dentists. They highlight upcoming courses, the integration of new procedures, and the expansion of CSI to new locations. The episode concludes with a look at their partnership with Neodent and their participation in the upcoming Neodent symposium in San Diego. EPISODE RESOURCES https://www.coloradosurgicalinstitute.com/#1 https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast
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Aug 1, 2024 • 23min

2041: When to Bring on an Associate Pt. 2

On today’s 2nd part of a 2-part episode, "When to Bring on an Associate," Ashlee Hirschfeld, Dr. Summer Kassmel, and Mark Costes continue their exploration into the critical aspects of integrating a new associate into a dental practice. The discussion begins with the process of introducing an associate, emphasizing the importance of identifying key indicators and metrics such as patient flow, hygiene checks, and overall production capacity that suggest it's time to bring on additional support. They highlight the significance of effective delegation and mentorship to ensure the associate's successful integration and development within the practice. Additionally, the conversation addresses common fears and potential challenges, including concerns about the practice's reputation, financial impact, and team dynamics, providing practical insights and strategies for navigating these issues. EPISODE RESOURCES https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast
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Jul 31, 2024 • 41min

2040: When to Bring on an Associate Pt. 1

On today’s 1st of 2-part episode, "When to Bring on an Associate," Ashlee Hirschfeld, Dr. Summer Kassmel, and Mark Costes delve into the critical considerations for dental practice owners contemplating the addition of an associate. The discussion underscores the importance of initiating the process early, noting that many doctors tend to delay due to fear or over-analysis. The trio explores the key indicators and metrics signaling the need for an associate, such as patient flow, physical capacity, and case acceptance rates. They emphasize the necessity of aligning philosophies and implementing effective onboarding processes to ensure a seamless integration of the new associate. Additionally, they address common fears and potential consequences, including concerns about reputation damage, financial loss, and team dynamics, offering valuable insights for mitigating these risks. EPISODE RESOURCES https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast
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Jul 30, 2024 • 40min

2039: Inside Epic Dental

On today’s episode, we're excited to have Donald and Monica Bailey, the founders of Epic Dental, join us. They are passionate about cavity prevention and the benefits of xylitol, a natural sweetener known for its dental health benefits. Epic Dental offers products like gum, mints, toothpaste, and mouthwash, all containing xylitol to help reduce the risk of cavities. Donald shared how Epic Dental started, pivoting from nasal sprays to oral care and overcoming challenges in finding the right dose of xylitol and marketing to consumers. Monica emphasized the importance of patient compliance and integrating xylitol products into daily routines easily. EPISODE RESOURCES www.epicdental.com https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast
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Jul 29, 2024 • 43min

2038: Maximizing Practice Success

Dr. Spencer Greer, a successful practice owner and expert in implant dentistry, shares his insights on optimizing dental practices. He discusses his journey with the carnivore diet to manage an autoimmune disease, revealing unexpected energy boosts. Spencer offers strategies for improving practice management and fostering a positive work environment. He highlights key performance indicators and mentorship through his program, Big Time Dental Producers, designed to elevate fellow dentists' practices. Tune in for valuable tips on enhancing productivity and patient care.

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