Fitt Insider

Ed Buckley, CEO of FitOn Health, discusses the merger of FitOn and Peerfit, the impact of weight loss drugs on the fitness industry, and the lack of connectivity between nutrition, fitness, and healthcare. They also explore the trends shaping the fitness industry and the value of serving the senior market.

Garrett Marshall, President of Xponential+, discusses the challenge of repackaging in-person fitness classes as digital workouts. They explore the benefits of VR and AR in the fitness industry, navigating hype cycles, and the enduring value of in-person fitness. The podcast also covers Xponential+'s partnership with Meta and their vision of making VR workouts mainstream. They discuss the importance of personalized content and the potential of AI in the fitness industry. Additionally, they touch on the evolution of technology and the customer journey in the fitness industry.

Sam Jactel, founder and CEO of Ayble Health, discusses gut health, the mind-gut axis, and the future of patient-driven healthcare. They explore Ayble's digital platform for GI care, the importance of partnerships in healthcare, and leveraging AI technology. They also talk about their collaboration with the Mayo Clinic and future plans to address GI issues on a population level.

Andrew Sugerman, CEO of Centr, discusses the company's integrated digital and physical strategy, including partnerships with Hyrox and Walmart. They also explore Chris Hemsworth's role in strategy development and the potential of mixed reality in health and wellness.

Tom Dowd, CEO of F45 Training, discusses the challenges faced by the company, his leadership philosophy, and plans for growth. Topics include financial struggles, restoring the corporate headquarters, executing basic strategies for success, introducing new workout programs, exploring concepts and expansions, and Mark Wahlberg's involvement.

Jonathan Neman, co-founder and CEO of Sweetgreen, discusses the strategy behind Sweetgreen's reinvention of fast food, leveraging branding to stand out and the role of automation and technology in their operations. They also delve into the challenges of creating a healthy fast food concept, building a cool lifestyle brand, prioritizing design and product in the industry, and the excitement over launching new protein plates and expanding the menu.

Cameron Falloon, founder of Body Fit Training, shares insights on their progressive approach to group fitness, the challenges of programming for a group environment, and their ambitious goals. They also discuss the acquisition partnership with Exponential Fitness and the role of technology and human coaching in the fitness industry.

James Williams, CEO of Mayweather Boxing + Fitness, talks about teaming with Floyd Mayweather and growing the boutique studio franchise. They discuss the keys to a successful celebrity partnership and share their vision for expanding with consumer products, VR workouts, and more.

Jeffrey Kaditz, Founder & CEO of Q Bio, discusses the company's clinical digital twin technology and his vision for creating a futuristic medical diagnostics system. He explores the feasibility of a fully automated physical exam, the future of comprehensive physical exams and personalized health forecasts, the future business model and delivery options of QBio, and the future of technology and prevention in healthcare.

Today, I'm joined by Jesse Itzler, serial entrepreneur, NYT bestselling author, and co-owner of the Atlanta Hawks. Jesse's success crosses industries, with past exits including Zico Coconut Water, Alphabet City Sports Records, and Marquis Jet. Now, he's leveraging his love of endurance sports to scale his two latest ventures, apparel line All Day Running Co. and event company 29029 — both highlighting physical challenge as a force for transformation. In this episode, Jesse discusses prioritizing health, forging community, and sharing his experiences with others. Plus, we discuss how his own values have evolved over time. In this episode, you'll learn: Jesse's reflections on founding, running, and selling five companies How a lifelong focus on health and wellness has kept him energized What motivated him to start his running and endurance event businesses Subscribe to the podcast → insider.fitt.co/podcast Subscribe to our newsletter → insider.fitt.co/subscribe Follow us on LinkedIn → linkedin.com/company/fittinsider Jesse's Website: https://jesseitzler.com/ Jesse's IG: https://www.instagram.com/jesseitzler/?hl=en All Day Run Co Website: https://www.alldayrunningco.com/ Running Man Festival: https://www.alldayrunningco.com/pages/runningman 29029 Website: https://29029everesting.com/ - The Fitt Insider podcast is brought to you by Jack Taylor, our exclusive PR partner. More than just PR, they're creative storytellers and brand builders who actually understand the health and wellness industry. Learn more and get in touch at https://fitt.co/jacktaylor Chapters: (00:00) Introduction (01:15) Jesse's background as a serial entrepreneur (02:35) Being an entrepreneur and maintaining a healthy lifestyle (04:16) Achieving success without sacrificing health (08:22) Modern accessibility to health and wellness information (09:33) Identify what healthy habits work for you (11:40) Jesse's diverse set of experiences (17:23) Your unique experience is your expertise (19:16) Maintaining motivation after achieving success (20:54) Jesse's mission to build community and outdoor events (26:52) Community building (30:24) Jesse's hiring approach as his life progresses (34:09) Future road map (36:43) Conclusion