Printavo PrintHustlers Podcast

In this episode, Matt Marcotte sits down with Joe Weingart at Madd Science Print Lab to talk about: Going from manual to automatic press Standing out in a crowded marketplace Lessons learned from the years

Caleb Reinhold, Digital Marketing Consultant in Chicago, stopped by to discuss how to help print shops get going on email marketing. Email marketing has proven to be a sure-fire way to generate new sales for your shop. We walk through how to get started and optimizing this flow. We'll also cover: - Attribution of ads - Segmenting emails - Enriching email data - Tools to send emails - Picking subject lines & personalization - Approximate open rates of emails - Frequency of sending - SEO Tips to show up faster https://www.printavo.com

Justin Lawrence, Founder of Oklahoma Shirt Company has an incredible story. Not only did he create a growing, caring, profitable t-shirt subscription service, he also setup an amazing retail front focused on his home state. To top it off, Justin used his drive to push their screen printing business forward and now all three businesses are generating over $6m in sales. Listen to how he got started, how he uses culture and care to grow his business and lessons learned along the way. https://www.printavo.com

I chatted with Tyler Dummett, President of Workhorse Products in a unique look behind Workhorse. Tyler went from a High School PE teacher to driving a cutting-edge company. We chatted about what he applied from his teaching days to Workhorse, re-energizing a company, growth through acquiring, consolidation and meeting customer needs. https://www.printavo.com

Everyone says it, you need to be active with Google AdWords, Facebook Ads, Instagram, SEO, PPC and more. Yikes! What does all that even mean? In this podcast episode, we're chatting with Tom Bukevicius of SCUBE Marketing on how a print shop can get started with paid marketing. We'll chat about: - What is PPC and how to act now - Getting started with Google AdWords, Facebook and Instagram Ads - What is retargeting and how to use it - Measuring paid ad performance https://www.printavo.com

Rick Roth of Mirror Image & TheInkKitchen.com stopped by to chat with us! He's been printing since 1977, has an incredible amount of printing experience (http://theinkkitchen.com/about) and consults for shops large & small. https://www.printavo.com

Jason Gleber from Unique Tees stops by to chat about how he turned a business worth $250k in 2008 to $3M in 2016. That's over 1,000% increase in 8 years! He has a team of 26 employees now and is looking to double last years revenue growth. In this episode we'll go over: - Transitioning a business after purchasing it - Betting on your revenue when hiring - Government contracting - Generating sales early on - Volume vs Price https://www.printavo.com

Josh Keane from Thread Monster Printing gives us an inside look into his growth from not only treating customers right but hacking social media. https://www.printavo.com

Kevin Baumgart, VP of Business Development at Hireology stops by to chat on he grew a sales organization from scratch. Kevin offers tips to help print shops find, hire, train and create a successful sales department. https://www.printavo.com

In this episode we hear Justin Moore talk about how he grew Barrel Maker Printing over 8 years to now having over 18 employees and 3 automatic presses. Justin will touch on what helped them grew, moving to a new location, hiring and keeping your team happy.