

The Staffing Playbook Podcast, Powered by YES
Steve Farrell & Geneviève Bourgeois
Join us as we explore the latest trends, share industry insights, and provide valuable tips to help you navigate the ever-evolving landscape of employment strategies. Whether you’re a seasoned professional or just starting out, there’s something for everyone.
Episodes
Mentioned books

May 2, 2025 • 1h 4min
Negotiating Client Contracts & How to Avoid Landmines
🎧 Hosted by:Steven Farrell & Geneviève Bourgeois
🎤 Guest: Kim Henderson, Founder of Cobalt Compass Solutions
💬 What we'll cover:
✅ Why understanding your client contracts is critical — and how to spot business terms that could trip you up
✅ What legal language to watch out for (and when to call in the legal experts)
✅ Pricing structures, direct contact rules, Right to Represent letters, resume limits, subcontracting policies, and more
✅ How to handle discounts, tenure rebates, VMS/MSP fees, and payment terms
✅ Red flags in onboarding, performance guarantees, non-solicitation clauses, and audits
✅ Best practices to protect your margin, ensure compliance, and drive operational excellence
If you've ever signed a contract without really digging into the details — you NEED this episode. If you're responsible for pricing, compliance, or onboarding — you NEED this episode. If you want to stop leaving money on the table — you REALLY NEED this episode.
✨ Learn how to negotiate smarter, protect your business, and set yourself up for long-term success.

Apr 25, 2025 • 55min
Helping Clients Attract the Right Candidates
🎙️ Episode 33: Helping Clients Attract the Right Candidates
🗓️ April 25 • 1 PM MDT
👥 Guest: Tina Hazlett, CEO, CVO | Hosts: Steven Farrell & Genevieve Bourgeois
Join us as we unpack:
Defining “the right talent” for your culture
Employer branding wins on a budget
Data‑driven tweaks to your hiring personas
Crafting a standout candidate experience
Balancing AI tools with human touch
Real hiring missteps—and what they taught us
Gen Z’s impact and one key tip for recruiters
Tune in for actionable tactics to sharpen your talent pipeline!

Apr 18, 2025 • 39min
From Peaks to Paychecks: Understanding Wage Trends in 2022–2025
Wage trends have shaped — and reshaped — the hiring landscape over the past 3 years. From the chaotic highs of 2022 to the recalibration in 2025, understanding what’s driving pay expectations today is not optional — it’s essential for every staffing firm, recruiter, and sales rep trying to stay competitive.
🔍 Join us as we break down:
Why 2022 was a tipping point for wage inflation
What’s changed in the job market since then
Why Utah became a wage pressure cooker — and what to expect next
How staffing teams can use wage data to drive smarter placements and stronger client conversations
💥 High-impact takeaway:
“You don’t win the wage war by racing to the bottom. You win it by knowing where the market is — and getting there first.”

Apr 11, 2025 • 48min
Leadership Corner – How to Be a More Confident Leader
Confidence is one of the most underrated but essential traits in leadership. It’s not about being the loudest in the room — it’s about being clear, consistent, and calm under pressure.
In this episode, we sit down with leadership coach Ian Macleod to discuss:
The difference between confidence and arrogance
How to lead with confidence (even when you feel unsure)
Where leaders unintentionally undermine their own authority
Actionable strategies to build your confidence starting TODAY
💬 “Confidence isn’t loud — it’s grounded.”
💡 “Start before you feel ready — that’s where the growth is.”
🔥 Whether you’re a new manager or a seasoned leader, this episode will help you step up with clarity and courage.

Apr 4, 2025 • 1h 13min
Gaining Client Share in 2025
Are you getting your full share of business from existing clients? Or are you being treated like just another staffing vendor?
Join us for this episode of The Staffing Playbook Podcast featuring Kim Henderson, Founder of Colbalt Compass Solutions and a leading expert in sales strategy for the staffing industry.
Kim will present her Client Share & Value Add Playbook, a practical roadmap for: ✅ Penetrating accounts and increasing client share ✅ Shifting from vendor to trusted advisor ✅ Running strategic client meetings that reveal real opportunity ✅ Delivering high-value services that set your firm apart
💡 Kim will be sharing her full slide deck during the session—so grab a notebook and don’t miss this one. 🎙 Hosted by: Steven Farrell & Geneviève Bourgeois
🔗 Connect with Kim: LinkedIn – Kim Henderson 🌐 www.cobaltcompasssolutions.com

Mar 28, 2025 • 54min
Social Selling Pt. 2 With Mike Bradbury
Topic: How Staffing Firms Can Turn Cold Outreach into Warm Conversations
Join us for a LIVE episode of The Staffing Playbook Podcast with guest Mike Bradbury, Co-Founder & Chief Strategist at Type Marketing.
Mike has helped staffing firms ditch the high-volume, low-return cold outreach playbook and replace it with a proven 3-step system for social selling that actually lands meetings.
🔹 Learn how to get your firm on your prospect’s mental shortlist
🔹 Explore the three pillars of social selling: Visibility. Authenticity. Consistency.
🔹 See how to run a Social Selling Blitz with your team on LinkedIn
🔹 Get real examples of how to use LinkedIn to build trust and engagement
This is more than just a podcast—it’s a live, tactical training for sales and marketing leaders in the staffing industry.
🎙 Hosted by: Steven Farrell & Geneviève Bourgeois
🎤 Featuring: Mike Bradbury | Connect with Mike | Type Marketing

Mar 21, 2025 • 50min
Beyond Price – Shifting Staffing Sales Conversations from Cost to Value
Is your staffing firm stuck in conversations centered solely on price? It's time to shift the narrative from cost to value.
2024 marked the staffing industry's worst slump since 2008, with ongoing challenges into 2025. Staffing sales teams are under intense pressure to reduce markups—but is price really the battle we should be fighting?
Join us for an insightful conversation where we'll unpack actionable strategies to transform your client conversations, showcasing the true value your staffing services deliver. In this episode, you’ll learn:
✅ How to ask deeper, strategic questions to uncover real client pain points.
✅ Ways to quantify hidden costs clearly and compellingly.
✅ How leveraging technology and AI can proactively address client needs.
✅ Why consistent, consultative selling training is critical—especially during tough markets.
✅ The crucial role emotional intelligence plays in shifting your client relationships.
Transform your approach from transactional salesperson to trusted strategic partner. Don't miss this session full of industry-tested insights and practical advice!

Mar 14, 2025 • 56min
How to Create Irresistible Content Without Having to Figure Out What to Write About
Join Us for Episode 27 of The Staffing Playbook Podcast! 🎙️
Creating compelling content is one of the biggest challenges businesses face today. How do you consistently generate engaging material without running out of ideas? 🤯
We’ve got the answer! On March 14, 2025, at 1:00 PM MDT, Steven Farrell and Geneviève Bourgeois will sit down with Diane Prince, a content expert who knows how to turn content creation into a seamless, stress-free process.
What We’ll Cover:
Why professionals struggle to come up with content ideas
How to create content consistently—even without a marketing team
The role of storytelling in attracting top talent and clients
How staffing firms can use content to build authority in the industry
Repurposing content to save time while staying fresh
Whether you're in staffing, HR, or business development, this episode is packed with actionable insights to help you stand out in a crowded digital space.
https://lnkd.in/g5jT3rsB
RSVP now and don’t miss this opportunity to level up your content game!
#StaffingPodcast
#ContentCreation
#RecruitmentMarketing

Mar 7, 2025 • 34min
How to Use Social Media to Market Your Staffing Agency B2B
🔹 Is your staffing firm still relying on outdated sales tactics?
🔹 Struggling to generate leads from social media?
🔹 Wondering how to turn LinkedIn engagement into real clients?
Then this LIVE podcast event is for YOU!
Join us for Episode 26 of The Staffing Playbook as we break down:
✅ Why the staffing industry is already behind in social selling
✅ The biggest mistakes staffing agencies make on social media
✅ How to build real relationships that lead to clients
✅ The exact strategies top agencies are using to generate leads from LinkedIn
✅ Why 2025 is the year social selling becomes a must-have strategy
🚨 Bonus: We’ll also be discussing key insights from the Staffing Sales Summit and previewing upcoming podcast guests who are leading the charge in staffing sales & marketing.
💡 Who should attend?
✔️ Staffing agency owners & executives
✔️ Sales & business development teams
✔️ Recruiters who want to build their personal brand
✔️ Anyone looking to future-proof their staffing agency
📩 RSVP now and bring your questions—
💬 Have questions or want to learn more about staffing solutions? Click here: https://lnkd.in/gAi4-tF9
🎙 Want to be a guest on The Staffing Playbook? Apply here: https://lnkd.in/gJQhShHP
Let’s elevate your staffing sales game together! #StaffingSales #SocialSelling #RecruitmentMarketing #B2BMarketing

Feb 14, 2025 • 50min
Building BETTER Teams in 2025
Join us for Episode 25 of The Staffing Playbook Podcast as we welcome back our regular and highly esteemed guest, Ian Macleod!
Ian, a trusted voice in leadership and organizational growth, is returning to share his valuable insights on how to create high-performing teams in the new year. If you’ve enjoyed Ian's previous appearances, you won’t want to miss this episode!
Whether you're an HR leader, frontline manager, or staffing professional, this conversation will equip you with actionable strategies to drive success.
Let’s learn, grow, and build better teams together!
#StaffingPodcast
#LeadershipDevelopment
#BuildingTeams
#TheStaffingPlay


