

Outlier's Edge Podcast with Niiamah Ashong
Niiamah Ashong
Outlier's Edge Podcast is a live coaching podcast where we come together in conversation to work through the challenges and apply the gifts of being a unique tribe of high-performing, high-impact entrepreneurs, changemakers, and leaders who choose to play a bigger game of impact, influence, and income than we've ever play before.
What's an Outlier?
An Outlier is a high-performing, high-impact leader who often is:
One of the Only: Thrive in systems/environments that were not designed to have someone like them succeed,
One of the First: Thrive doing things no one else has ever done or dares to even try
One of a Kind: Thrive on their unconventional and independent terms regardless of what others around them are doing
THIS IS A PODCAST FOR PEOPLE WHO:
- aren't afraid of "playing small", but are scared of "thinking medium".
- Are exploring new frontiers in society or their field
- Are at the top of their field or business against typical odds and expectations from others like them,
- Are taking an independent and unconventional approach outside of the status-quo
- know that their mindsets, limiting beliefs, and other internal struggles are actually shared with other leaders who stand for a new vision of the future and change the world for those they lead
HOW EACH PODCAST CONVERSATION IS GOING DOWN
*Part 1- Your Journey*
Features the unique stories of a different trailblazing leader as we explore the *inner* journey they went on as they were creating the outer results we all got to see.
*Part 2 - Your Edge*
Since this group of people are already out on the edge, traditional information doesn’t always serve them. They need new insights and perspectives, and the best way I know how to do that is through coaching.
Each guest will have the option to play on their edge and get coaching around a challenge or a possibility they are working towards.
I'm playing on my edge here as well. I have typically reserved coaching for my high-performing, high-impact clients as closed door sessions.
It keeps my clients safe, and it keeps me safe.
*But safe doesn't change the world.*
Join us as we choose to be both safe AND brave by showcasing the impact coaching has to help us achieve belonging, possibility, and inclusion.
Time to play at a higher level!
*** Bonus since you made it this far ***
Here's a special gift to support you for 14 days in navigating what lies beyond YOUR edge as a high-impact, high-performing leader
https://outliersedge.com/oeguestpass
What's an Outlier?
An Outlier is a high-performing, high-impact leader who often is:
One of the Only: Thrive in systems/environments that were not designed to have someone like them succeed,
One of the First: Thrive doing things no one else has ever done or dares to even try
One of a Kind: Thrive on their unconventional and independent terms regardless of what others around them are doing
THIS IS A PODCAST FOR PEOPLE WHO:
- aren't afraid of "playing small", but are scared of "thinking medium".
- Are exploring new frontiers in society or their field
- Are at the top of their field or business against typical odds and expectations from others like them,
- Are taking an independent and unconventional approach outside of the status-quo
- know that their mindsets, limiting beliefs, and other internal struggles are actually shared with other leaders who stand for a new vision of the future and change the world for those they lead
HOW EACH PODCAST CONVERSATION IS GOING DOWN
*Part 1- Your Journey*
Features the unique stories of a different trailblazing leader as we explore the *inner* journey they went on as they were creating the outer results we all got to see.
*Part 2 - Your Edge*
Since this group of people are already out on the edge, traditional information doesn’t always serve them. They need new insights and perspectives, and the best way I know how to do that is through coaching.
Each guest will have the option to play on their edge and get coaching around a challenge or a possibility they are working towards.
I'm playing on my edge here as well. I have typically reserved coaching for my high-performing, high-impact clients as closed door sessions.
It keeps my clients safe, and it keeps me safe.
*But safe doesn't change the world.*
Join us as we choose to be both safe AND brave by showcasing the impact coaching has to help us achieve belonging, possibility, and inclusion.
Time to play at a higher level!
*** Bonus since you made it this far ***
Here's a special gift to support you for 14 days in navigating what lies beyond YOUR edge as a high-impact, high-performing leader
https://outliersedge.com/oeguestpass
Episodes
Mentioned books

Jul 20, 2025 • 37min
Lead By Example Not By Force | Josh Phelps and David Kent | Throwback | Ep 792
"Just do it out. That's probably the biggest thing I know, for most people, they start to just overanalyze everything... Just start it. It doesn't have to be perfect." Dave KentJoin Niiamah (@niiamahashong) and business leaders Josh Phelps and Dave Kent as they challenge the traditional employer-employee contract with radical responsibility for whole-person wellness. Discover how taking care of your team's health, finances, and mental wellbeing creates unstoppable business growth.Welcome to the Outlier's Edge Podcast, hosted by Niiamah Ashong, Founder of Outlier's Edge and Sherpa of the World of Difference. On this podcast, you'll join other high-performing unconventional leaders and entrepreneurs (aka Outliers) as they talk about leveraging what makes them different to make a difference in the world.--Check out the video episode on YouTube!--Timestamps:0:00 Niiamah introduces world shapers1:02 Josh introduces Winchester Metals business2:04 Dave explains promotional products company3:21 Mission around workplace wellness emerges5:18 Started with nutrition coaching program6:32 COVID catalyzed health conversations9:38 Breaking barriers through vulnerability14:52 Tempering passion meets people halfway21:01 Employee transformations inspire others32:32 Just start imperfect action todayEnter Josh Phelps and David Kent's World: Facebook | Instagram | LinkedIn | WebsiteContinue into Outlier's Edge World:Facebook | Instagram | LinkedIn | YouTube | Website | Guild CommunityEpisode Initially Published on: 1/25/2025

Jul 19, 2025 • 48min
Messy Action Rich Results | Celeste Moore, Iryna Barnett, Bella, Joseph Atta Gyamfi | Throwback | Ep 791
"The moment that I really loved myself and said it's okay to love myself without ego attached to it, really embrace who I am and dial in with my passions. That's really when my career started to go in the direction it is now" - Celeste MooreJoin Niiamah (@niiamahashong) and guests Celeste Moore, Iryna Barnett, Bella, Joseph Atta Gyamfi in this throwback conversation as they reveal the limiting beliefs that once held them back from success. Discover how these four outliers transformed their biggest failures into stepping stones for extraordinary growth and impact.Welcome to the Outlier's Edge Podcast, hosted by Niiamah Ashong, Founder of Outlier's Edge and Sherpa of the World of Difference. On this podcast, you'll join other high-performing unconventional leaders and entrepreneurs (aka Outliers) as they talk about leveraging what makes them different to make a difference in the world.--Check out the video episode on YouTube!--Timestamps:0:44 Celeste introduces image consulting work2:26 Irina shares podcast mission4:27 Joseph discusses mentorship goals9:21 Celeste reveals worthiness struggles10:22 Irina overcomes small-town limitations13:47 Joseph transforms limiting mindset15:51 Celeste shares Fashion Week setback27:18 Perfection kills joy discussion34:59 Isabella fears community project42:27 Final insights on growthEnter Celeste Moore's World:Instagram | TikTok | LinkedInEnter Iryna Barnett's World:Instagram | TikTok | YouTubeEnter Joseph Atta Gyamfi's World:Facebook | Instagram | TikTok | Twitter | LinkedIn | YouTubeContinue into Outlier's Edge World:Facebook | Instagram | LinkedIn | Youtube | Website | Guild CommunityEpisode Initially Published on: 1/24/2025

Jul 18, 2025 • 47min
Own Your Unique Space in Crowded Markets | Quinten Sheriff, Jolyn Showalter, Lisa Callahan, Monaye Marcia, Lee Jones, Wahida Mohamed | Throwback | Ep 790
"Just go out and do you, and the people that want you, they're going to show up. They're going to find you." Monet MarciaJoin Niiamah (@niiamahashong) and 6 incredible entrepreneurs [Quinten Sheriff, Jolyn Showalter, Lisa Callahan, Monaye Marcia, Lee Jones, Wahida Mohamed] in this throwback conversation as they reveal how to own your unique space in crowded markets without feeling like competition. Discover the authentic strategies that actually work when building your impact and income.Welcome to the Outlier's Edge Podcast, hosted by Niiamah Ashong, Founder of Outlier's Edge and Sherpa of the World of Difference. On this podcast, you'll join other high-performing unconventional leaders and entrepreneurs (aka Outliers) as they talk about leveraging what makes them different to make a difference in the world.--Check out the video episode on YouTube!--Timestamps:0:00 Welcome outliers roundtable discussion1:16 Quentin shares nonprofit marketing work1:26 Jolynn discusses networking transformation journey2:38 Lisa talks empowering women coaching3:24 Monet explains trauma growth coaching4:20 Lee presents military decision podcast5:04 Wahida describes storytelling mission work7:26 Crowded market navigation strategies23:06 Behind scenes work processes32:42 Edge strategies working nowEnter Quinten Sheriff's World:LinkedInEnter Jolyn Showalter's World:Instagram | LinkedIn | YouTubeEnter Lisa Callahan's World:Facebook | Instagram | YouTubeEnter Monaye Marcia's World:Facebook | Instagram | TikTokEnter Lee Jones World:Instagram | TikTok | LinkeIn | YouTubeEnter Wahida Mohamed's World:Facebook | Twitter | LinkedIn | YouTubeContinue into Outlier's Edge World:Facebook | Instagram | LinkedIn | Youtube | Website | Guild CommunityEpisode initially published on: 1/23/2025

Jul 17, 2025 • 38min
From Broke To 8 Figures | Neil Twa | Ep 789
"Your opportunity begins at the end of your excuses." Neil TwaJoin Niiamah (@niiamahashong) and Neil Twa as they dive deep into the brutal truth about entrepreneurship - from chasing money to building purpose-driven brands. Neil shares how he pivoted from a failed $100M acquisition strategy to mentoring CEO operators who now run his 7-8 figure companies.Welcome to the Outlier's Edge Podcast, hosted by Niiamah Ashong, Founder of Outlier's Edge and Sherpa of the World of Difference. On this podcast, you'll join other high-performing unconventional leaders and entrepreneurs (aka Outliers) as they talk about leveraging what makes them different to make a difference in the world.--Check out the video episode on YouTube!--Timestamps:0:00 Neil introduces ecommerce journey background1:11 Sprint programming to business evolution3:30 Timing and learning management systems8:01 Million dollar goal by forty12:15 Five F's framework explained deeply18:39 Brand building versus product focus24:22 Three major business pivot failures29:18 400 companies to first acquisition33:36 Business stages not career mindset37:05 Message to future self reflectionEnter Neil Twa's World: Facebook | Instagram | TikTok | X | LinkedIn | YouTube | WebsiteContinue in Outlier's Edge World:Facebook | Instagram | LinkedIn | Youtube | Website | Guild Community

Jul 16, 2025 • 43min
How To Bet On Yourself And Win | Joe Rode, David Chudyk, Gaynor Turner, Axel Meierhoefer, Liz Waweru | Ep 788
"You can't give what you don't have. We can't be in careers that we are not enjoying... and then we expect to give this wonderful service when you're not even enjoying what you're doing." Liz WaweruJoin Niiamah (@niiamahashong) and Joe Rode, David Chudyk, Gaynor Turner, Axel Meierhoefer, Liz Waweru as they reveal how betting on yourself is safer than betting on corporations. Discover why doing things afraid and trusting your gut are the keys to entrepreneurial success.Welcome to the Outlier's Edge Podcast, hosted by Niiamah Ashong, Founder of Outlier's Edge and Sherpa of the World of Difference. On this podcast, you'll join other high-performing unconventional leaders and entrepreneurs (aka Outliers) as they talk about leveraging what makes them different to make a difference in the world.--Check out the video episode on YouTube!--Timestamps:0:00 Niiamah introduces five trailblazers0:32 Joe shares sales marketing journey1:31 David discusses financial planning podcast2:32 Gaynor talks clothing business evolution4:13 Axel explains investment preparation game5:55 Liz describes safari marriage therapy8:45 Career stages discussion begins19:38 Betting on yourself conversation31:53 Recent business bets on exploration39:26 Final contact information sharedEnter Joe Rode's World:Instagram | Twitter | YouTubeEnter Gaynor Turner's World: Instagram Enter Axel Meierhoefer's World:Facebook | Instagram | LinkedIn | YouTubeEnter Liz Waweru's World: Facebook | Instagram | TikTok | LinkedIn Continue in Outlier's Edge World:Facebook | Instagram | LinkedIn | Youtube | Website | Guild Community

Jul 15, 2025 • 42min
Stop Serving Everyone But You | Ilissa Miller, Brendan Brown, Christine Campbell Rapin, Dorien Morin-Van Dam | Ep 787
"Purpose. I mean, excuse me, pressure is what builds your faith... pressure really increases your faith, which leads you to take more action." Brendan BrownJoin Niiamah (@niiamahashong) and Alyssa Miller, Brendan Brown, Christine Campbell Rapin, Dorien Morin-Van Dam as they reveal the unconventional strategies that built their businesses while others followed traditional rules. Discover why working an hour a day can outperform 40-hour weeks and how embracing discomfort becomes your greatest competitive advantage.Welcome to the Outlier's Edge Podcast, hosted by Niiamah Ashong, Founder of Outlier's Edge and Sherpa of the World of Difference. On this podcast, you'll join other high-performing unconventional leaders and entrepreneurs (aka Outliers) as they talk about leveraging what makes them different to make a difference in the world.--Check out the video episode on YouTube!--Timestamps:0:00 Four trailblazers share their games0:27 Alyssa rewrites traditional business rules2:09 Brendan influences through shared adversity4:10 Christine builds global business elegantly5:36 Doreen plays chess in marketing7:32 Deep commitment others don't understand13:51 Counterintuitive approaches to business success24:15 Hardest truths about building businesses34:36 Current edge projects and challenges42:00 Closing thoughts and connectionsEnter Ilissa Miller's World:Twitter | LinkedIn Enter Christine Campbell Rapin's World:Facebook | Instagram | LinkedIn | YouTubeEnter Dorien Morin-Van Dam's World:Facebook | Instagram | TikTok | Twitter | LinkedIn | YouTubeContinue in Outlier's Edge World:Facebook | Instagram | LinkedIn | Youtube | Website | Guild Community

Jul 14, 2025 • 38min
Your Fear Is Your Next Breakthrough | Brian Berneman, Sam Mitchell, Nateisha Choice | Ep 786
"You don't have to always be in the shadows of everything. People can know who you are, especially if you constantly light up a room." Nateisha ChoiceJoin Niiamah (@niiamahashong) and trailblazers Brian Berneman, Sam Mitchell, Nateisha Choice as they reveal the terrifying truth about stepping from shadows to spotlight. Discover why being disposable might be your greatest superpower.Welcome to the Outlier's Edge Podcast, hosted by Niiamah Ashong, Founder of Outlier's Edge and Sherpa of the World of Difference. On this podcast, you'll join other high-performing unconventional leaders and entrepreneurs (aka Outliers) as they talk about leveraging what makes them different to make a difference in the world.--Check out the video episode on YouTube!--Timestamps:0:00 Introductions and current games1:37 Brian's journey of conscious living4:25 Choice stepping into nonprofit leadership5:50 Sam's job search reality8:17 Expanding platforms and visibility12:17 Identity shifts and self-work15:23 Recognizing accomplishments and strengths19:52 Learning to be disposable28:22 Hidden depths beyond the surface34:15 Contact info and insightsEnter into Brian Berneman's World:Facebook | Instagram | LinkedIn | YouTubeEnter Sam Mitchell's World:Facebook | Instagram | TikTok | X | LinkedIn | YouTubeEnter Nateisha Choice's World:Instagram | LinkedIn Continue in Outlier's Edge World:Facebook | Instagram | LinkedIn | Youtube | Website | Guild Community

Jul 13, 2025 • 49min
Your Story Is Your Biggest Asset | Kim Olver, Alexandria Rene | Throwback | Ep 785
"Sometimes we just need the invitation, and that helps us become that identity." Alexandria ReneeJoin Niiamah (@niiamahashong) with Kim Oliver and Alexandria Renee as they reveal how to transform limiting beliefs into powerful visibility strategies. Discover the exact mindset shifts that turned behind-the-scenes players into movement leaders reaching millions.Welcome to the Outlier's Edge Podcast, hosted by Niiamah Ashong, Founder of Outlier's Edge and Sherpa of the World of Difference. On this podcast, you'll join other high-performing unconventional leaders and entrepreneurs (aka Outliers) as they talk about leveraging what makes them different to make a difference in the world.--Check out the video episode on YouTube!--Timestamps:0:00 Introductions and entrepreneurial journeys1:27 Kim's variety-driven business approach2:27 Alexandria's brand storytelling mission3:50 Overcoming limiting beliefs about visibility7:24 Kim's mental freedom movement8:58 Alexandria's behind-scenes to spotlight transformation15:06 Courage building through facing fears24:27 Identity transformation and taking action28:02 Current exciting uncertain projects47:27 Final insights and connection detailsEnter Kim Olver's World:Facebook | Instagram | TikTok | LinkedIn | YouTubeEnter Alexandria Rene's World:Facebook | Instagram | TikTok | YouTubeContinue into Outlier's Edge World:Facebook | Instagram | LinkedIn | Youtube | Website | Guild Community

Jul 12, 2025 • 55min
Service Beats Self Promotion Every Time | Rupert Isaacson, Candice Davis, Catherine Tallone, Katherine Linehan Bush | Throwback | Ep 784
"I just need to keep being myself, and the people who need to find me will find me, and the people who I need to find I will find them." Catherine TallonJoin Niiamah (@niiamahashong) and guests Rupert, Kathy, Catherine, and Candace in tis throwback conversation as they reveal how personal struggles became their greatest business assets. Discover why putting service before self-promotion is the key to building an authentic, fulfilling career.Welcome to the Outlier's Edge Podcast, hosted by Niiamah Ashong, Founder of Outlier's Edge and Sherpa of the World of Difference. On this podcast, you'll join other high-performing unconventional leaders and entrepreneurs (aka Outliers) as they talk about leveraging what makes them different to make a difference in the world.--Check out the video episode on YouTube!--Timestamps:0:00 Roundtable with four incredible outliers2:01 Rupert shares autism dad journey4:55 Catherine explores positive psychology motherhood7:48 Candace discusses spiritual medium awakening10:30 Creating intellectual property from experiences17:11 Kathy brings sensory daydreaming approach21:01 Catherine adapts psychology for mothers26:01 Candace transitions from education leadership30:24 Navigating crowded coaching market challenges44:00 Service over self-promotion philosophyEnter Outlier's Edge World:Facebook | Instagram | LinkedIn | Youtube | Website | Guild CommunityEpisode Initially Published on: 1/21/2025

Jul 11, 2025 • 46min
Your Authentic Self Sells Best | Steve Harper, Gina Best, Samir Azizi, Florence Amerley Adu | Ep 783
"Nobody's coming to save you. You have to save yourself. You have to be your biggest advocate." Steve HarperJoin Niiamah (@niiamahashong) and Steve Harper, Gina Best, Samir Azizi, Florence Amerley Adu as they reveal why imposter syndrome never disappears and how successful entrepreneurs use it as their compass. Discover the real secrets behind building authentic businesses that don't require you to hide who you truly are.Welcome to the Outlier's Edge Podcast, hosted by Niiamah Ashong, Founder of Outlier's Edge and Sherpa of the World of Difference. On this podcast, you'll join other high-performing unconventional leaders and entrepreneurs (aka Outliers) as they talk about leveraging what makes them different to make a difference in the world.--Check out the video episode on YouTube!--Timestamps:0:00 Introductions and defining games played1:31 Steve discusses authentic connection strategies2:41 Gina shares reinvention and truth8:35 Overcoming assumptions and standing strong14:53 Florence on engineering stereotypes16:02 Samir's career pivot story19:36 Imposter syndrome never disappears22:29 Ongoing challenges at every level30:08 Work-life balance struggles continue38:35 Current exciting scary projectsEnter Gina Best's World:Facebook | Instagram Enter Florence Amerley Adu's World: Instagram | LinkedIn | Youtube | WebsiteContinue in Outlier's Edge World:Facebook | Instagram | LinkedIn | Youtube | Website | Guild Community


