Authentic Purpose Beats Perfect Strategy | Alicia Jessop, Simone Muschett, Marli Williams, Dave Clare | Ep 808

Aug 5, 2025

49:10

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"When you lean into that authenticity and what you believe to be the calling on your life, and you pursue it with full force for the entirety of your life, you are bound to make a mark." Alicia Jessop

Join Niiamah (@niiamahashong) with Alicia Jessop, Simone Muschett, Marli Williams, Dave Clare exploring why most people confuse passion with love when true passion means your willingness to suffer for your purpose. Learn how four trailblazers broke through perfectionism to scale their impact authentically.

Welcome to the Outlier's Edge Podcast, hosted by Niiamah Ashong, Founder of Outlier's Edge and Sherpa of the World of Difference. On this podcast, you'll join other high-performing unconventional leaders and entrepreneurs (aka Outliers) as they talk about leveraging what makes them different to make a difference in the world.

--Check out the video episode on YouTube!--

Timestamps:

0:00 Purpose driven trailblazers panel begins

1:08 Authenticity equals highest frequency energy

2:02 Evolving world through purpose leadership

2:43 Trauma storytelling builds self knowledge

4:28 Intentional alignment with business goals

7:03 Service creates meaningful life direction

12:15 Evolution through identity capital building

16:52 Passion means willingness to suffer

19:46 Burnout happens from misaligned choices

31:27 Perfection paralysis blocks business growth