
WP-Tonic | WordPress | SaaS | Bootstrap SaaS | Startups
WP-Tonic is a podcast for WordPress professionals and Bootstrap SaaS startup entrepreneurs or anybody looking to build a business online.
We cover a large number of areas with our main show. We interview some creative WordPress and startup entrepreneurs plus online experts who, with their insights, can help you build your online business.
Jonathan Denwood and Kurt von Ahnen host and produce the WP-Tonic podcast, which is one of the longest-running WordPress podcasts. Each episode brings you valuable insights with one goal: to help you generate more income and impact through online businesses.
Latest episodes

Sep 5, 2022 • 1h 36min
#724 WP-Tonic "This Week In WordPress & Tech" 2rd of September, 2022 at 8:30 am PST
Every Friday at 8:30 am PST, we host the WP-Tonic This Week in WordPress & Tech round-table show, where we discuss the latest WordPress and the general web news of the week. You can also watch the show LIVE on our WP-Tonic’s Facebook Group Page & YouTube channel.
This Weeks Special Guest Panelists
Vito Peleg Founder & CEO of - Atarim - https://atarim.io/
Steven Sauder Founder & CEO of - https://hustlefish.com/
#1 - WP-Optimize Denies Allegations of Cheating Performance Tools
https://wptavern.com/wp-optimize-denies-allegations-of-cheating-performance-tools
#2 - How Twitter’s child porn problem ruined its plans for an OnlyFans competitor
https://www.theverge.com/23327809/twitter-onlyfans-child-sexual-content-problem-elon-musk
#3 - My WooCommerce vs. Shopify Speedrun
https://masterwp.com/my-woocommerce-vs-shopify-speedrun/
#4 - Thefts, Fraud and Lawsuits at the World’s Biggest NFT Marketplace
https://www.nytimes.com/2022/06/06/technology/nft-opensea-theft-fraud.html
https://nairametrics.com/2022/08/29/opensea-trading-volume-plunges-by-99-in-90-days/

Sep 1, 2022 • 39min
#723 WP-Tonic This Week in WordPress & SaaS, We Interview Vito Peleg Founder & CEO of Atarim
What Are Some of the Key Mistake digital Web-Design Agency Owners Make?
We discuss some significant mistakes digital web design agency owners make in growing their businesses. We discuss with Vito Peleg, the founder of Atarim software, which helps digital agency owners to manage their client's projects more effectively.
More About Vito
I Tried Everything, But Nothing Stuck... So My Team and I Built The First & Only Project Delivery System Designed For Website Experts
As website creators, we pretty much have a tool for everything, and yet, with such a massive and ever-growing industry, there was still nothing specific to help us manage our agency, deliver projects and delight our clients.
The average agency owner uses between 7-15 different tools, patched together to deliver a basic website project(!!!) What would you do if your accountant, for example, would have bounced you from spreadsheets to google docs to bookkeeping tools to Zoom calls to Trello to email to budgeting tools…. All within the first couple of weeks of your relationship.
No wonder an essential website takes between 6-8 weeks, while if we built it on our own, without any distractions, it takes 5-6 days.
We’re wasting 84% of the project delivery time on back and forth, waiting on the other side to take action and trying to get on the same page as our clients, that often get frustrated by the entire process.
https://atarim.io/about/
https://www.linkedin.com/in/vito-peleg/
Main Questions of The Interview
#1 - Give us some background on Atarim; how did it start, and where is it now?
#2 - What are some of the biggest trends you have observed in the WordPress web design and development agency space over the past 18 months?
#3 - What have been a couple of the biggest challenges growing Atarim over the past few years?
#4 - How important are business partnerships for Atarim and its future growth plans?
#5 - If you had a time machine and could go back 2 or 3 years ago, what advice would you give yourself?
#6 - Have you got any particular individuals in WordPress or the larger web-design business community that you look up to and have learned from?

Aug 29, 2022 • 1h 17min
#722 WP-Tonic "This Week In WordPress & Tech" 26th of August, 2022 at 8:30 am PST
Every Friday at 8:30 am PST; we host the WP-Tonic This Week in WordPress & Tech round-table show, where we discuss the latest WordPress and the general web news of the week. You can also watch the show LIVE on our WP-Tonic’s Facebook Group Page & YouTube channel.
This Weeks Special Guest Panelists
Brian Jackson Joint Founder of Forgemedia - https://forgemedia.io/
Nyasha Green of MasterWP- https://masterwp.com/
This Week's Articles That We Discuss During The Show
#1 - DigitalOcean to Acquire Cloudways
https://www.businesswire.com/news/home/20220823005306/en/DigitalOcean-to-Acquire-Cloudways
#2 - A Prominent Vaccine Skeptic Returns to Twitter
https://www.theatlantic.com/technology/archive/2022/08/alex-berenson-twitter-ban-lawsuit-covid-misinformation/671219/
#3 - Announcing Spectra 2.0: The visual page builder for ultra fast websites
https://wpastra.com/updates/spectra-2-0/
#4 - Anyscale raises $99M to build out its distributed AI computing platform
https://siliconangle.com/2022/08/23/anyscale-raises-99m-build-distributed-ai-computing-platform/
#5 - WordPress Community Engagement: The best WordPress accounts to follow on Twitter
https://masterwp.com/wordpress-community-engagement-the-best-wordpress-accounts-to-follow-on-twitter/
#6 - T-Mobile and SpaceX get set to announce ‘something special for Starlink connectivity
https://www.geekwire.com/2022/t-mobile-and-spacex-get-set-to-announce-something-special-for-starlink-connectivity/

Aug 25, 2022 • 35min
#721 WP-Tonic This Week in WordPress & SaaS, We Interview Dennis Dornon Brand Manager and Cofounder of MainWP
#721 WP-Tonic This Week in WordPress & SaaS, We Interview Dennis Dornon Brand Manager and Cofounder of MainWP
Is It Possible To Build a Successful WordPress Business With A Totally Free Core Product?
#721 WP-Tonic This Week in WordPress & SaaS, We Interview Dennis Dornon, Brand Manager and Cofounder of MainWP
More About Dennis
I’m always trying to find the right work-life balance, so when I’m not working on MainWP, I’m a husband to a wonderful and incredibly patient woman and father to three exceptional children.
When I do find free time, it’s at the beach or chasing the younger ones around the backyard.
Even though I am the co-founder of MainWP, I am neither a coder nor a designer. I develop ideas and help connect all the moving parts to create software that helps other WordPress enthusiasts.
Main Questions of The Interview
#1 - Dennis, can you give us some more detailed background info on how you got into the semi-crazy world of web development, mainly WordPress, compared to your initial intro?
#2 - So you have a robust free plugin/platform, and then you sell paid add-ons, so based on your experience, what are the good and bad things connected to this particular business model?
#3 - You seem to use partnerships connected to third-party interrogations into your central plugin/platform as a key way of adding value and also a way to market MainWP what are some key things you have learned connected to building these partnerships?
#4 - Is MainWP entirely bootstrapped, or have you taken angle investment, or is it a mixture of both what are some of your plans connected to growing MainWP?
#5 - So if you had a time machine and could go back to the beginning of developing MainWP, what would you tell yourself would be really helpful?
#6 - What are some of the people and companies in the WordPress or SaaS area that you admire the most connected to how they run their businesses?
https://www.linkedin.com/in/dennisdornon/
https://mainwp.com

Aug 22, 2022 • 1h 29min
#720 WP-Tonic "This Week In WordPress & Tech" 19th of August, 2022 at 8:30 am PST
Every Friday at 8:30 am PST, we host the WP-Tonic This Week in WordPress & Tech round-table show, where we discuss the latest WordPress and the general web news of the week. You can also watch the show LIVE on our WP-Tonic’s Facebook Group Page & YouTube channel.
This Weeks Special Guest Panelists
James Giroux of Stellarwp - https://stellarwp.com/
Steven Sauder of Hustlefish - https://hustlefish.com/
This Week's Articles That We Discuss During The Show
#1 -WordPress Leadership has a Public Relations Problem
https://masterwp.com/wordpress-leadership-has-a-public-relations-problem/
#2 - Malcolm Gladwell says it’s ‘not in your best interest to work from home.’ Nearly 20 years ago he said he ‘hates desks’ and writes from his couch
https://fortune.com/2022/08/08/malcolm-gladwell-slammed-after-criticizing-wfh-policies-despite-having-worked-remotely-for-decades/
#3 - Who’s winning on the WooCommerce Marketplace?
https://getellipsis.com/blog/whos-winning-on-the-woocommerce-marketplace/
#4 - Andreessen Horowitz backs WeWork co-founder’s property venture
https://www.ft.com/content/8d12cee7-6921-40fa-8455-d0f400db4fae
#5 - Newsletter Glue Closes Free Plugin on WordPress.org
https://wptavern.com/newsletter-glue-closes-free-plugin-on-wordpress-org
#6 - CEO CRIES BECAUSE HE FIRED PEOPLE | #grindreel
Braden Wallake
https://www.linkedin.com/in/bradenwallake/
https://www.youtube.com/watch?v=gqfH8zil_Zs

Aug 18, 2022 • 46min
#719 WP-Tonic This Week in WordPress & SaaS, We Interview Josepha Haden Chomphosy, Executive Director, WordPress Project | Open Source Division
What Are The Main Opportunities & Challenges That WordPress Faces in 2022
Josepha Haden Chomphosy Executive Director, WordPress project | Open Source Division
Josepha Haden Chomphosy has been the Executive Director of the WordPress project since 2019. Her work to coordinate and guide volunteer efforts spans 21 teams and involves thousands of volunteers. She is sponsored by Automattic, where she leads the open source division that focuses on all aspects of open source contribution, including design, development, volunteer engagement, sponsorship relations, and the health of the overall WordPress ecosystem. Josepha is well-versed in conflict mediation tactics and knows how to explain complex topics clearly and respectfully.
https://www.linkedin.com/in/josephahaden/
Main Questions of The Interview
#1 - I personally get the feeling that the WordPress project is facing a critical period (18 months) that will see either a semi-rebirthing of the project or the start of a significant decline; what are your own thoughts, and do you feel that I might be onto something here?
#2 - What do you see as some of the significant opportunities and challenges that WordPress is facing at the present moment?
#3 - Do you feel the present leadership structure at both WordPress and Automattic is up to the challenges that the project is facing at the present moment?
#4 - Matt Mullenweg, "your boss," has declared publicly that he sees himself as the "benevolent dictator" of the WordPress project. I know myself and many in the WordPress community that is deeply unhappy with this particular statement and philosophy; however, we don't want WordPress to be managed by a committee is there an effective middle way?
#5 - I'm frustrated with the Gutenberg project. I can see all the promises and opportunities that will come from a semi-finished and improved WordPress editor and website builder; however, the whole process has been painful and extremely slow. Do you feel lessons have been learned, and how can we together improve the situation?
#6 - What personally excites you connected to being a key team player in the WordPress project, and what has it been like working closely with fantastic entrepreneurs and visionary like Matt Mullenweg?

Aug 15, 2022 • 1h 22min
#718 WP-Tonic "This Week In WordPress & Tech" 12th of August, 2022 at 8:30 am PST
#718 WP-Tonic "This Week In WordPress & Tech" 12th of August, 2022 at 8:30 am PST
Every Friday at 8:30 am PST; we host the WP-Tonic This Week in WordPress & Tech round-table show, where we discuss the latest WordPress and the general web news of the week. You can also watch the show LIVE on our WP-Tonic’s Facebook Group Page & YouTube channel.
This Weeks Special Guest Panelists
Vito Peleg: Joint Founder and CEO of Atarim - https://atarim.io/about/
Brian Coords of MasterWP - https://masterwp.com/
This Week's Articles That We Discuss During The Show
#1 - New Twenty Twenty-Three Default Theme Now in Development
https://wptavern.com/new-twenty-twenty-three-default-theme-now-in-development
#2 - Amazon’s One-Stop Shop for Identity Thieves
https://theintercept.com/2022/08/07/amazon-registry-identity-theft/
#3 -New Proposal Calls for Contributors to Stop Merging Experimental APIs from Gutenberg to WordPress Core
https://wptavern.com/new-proposal-calls-for-contributors-to-stop-merging-experimental-apis-from-gutenberg-to-wordpress-core
#4 - What the heck is a LinkedInfluencer?
https://thehustle.co/08102022-LinkedInfluencers/
#5 - Five for the Now: Why WordPress mentorship contribution should extend beyond WordCamps
https://masterwp.com/five-for-the-now-why-wordpress-mentorship-contribution-should-extend-beyond-wordcamps/
#6 - Stark wants to make it easier to design accessible websites and software
https://techcrunch.com/2022/08/10/stark-wants-to-change-the-way-companies-make-websites-and-software-accessible/
How Our Organization Improved Web Accessibility (Case Study)
https://www.smashingmagazine.com/2022/08/organization-improved-web-accessibility-case-study/

Aug 11, 2022 • 34min
#717 WP-Tonic This Week in WordPress & SaaS, We Interview Mark Westguard
How Do You Compete in a Competitive WordPress Plugin Market Sector?
Mark's Bio
Mark offers a unique mix of entrepreneurial business experience coupled with a broad scope of I.T. knowledge. His career has primarily focused on the web industry.
He is a high-energy business management and technology professional with exceptional interpersonal and communication skills.
His clients have included Sony, KPMG, SAP, Condenast, Hearst Corporation, Safeway, Ericsson, Google, Community Coffee, PR Week, Icom, BBC, British Telecom, and Wembley Stadium. His experience boasts work on over 250 web projects.
His career started in 1996 when he formed Absolute Internet, one of the U.K's fastest-growing web agencies. In 2003 he joined Londonlaunch Ltd working alongside John Broome CBE to produce London's premier online destination for event professionals.
In 2008 he started Simple.com, L.L.C, a venture-backed company specializing in providing software to industry leaders in the wedding industry.
His contributions to the web community include authoring a book about CGI programming and submissions to numerous Internet focussed publications.
https://wsform.com/
The Interview Main Questions
#1 - So Mark, can you give us the whole story connected to how you got into the semi-crazy world of web development, mainly WordPress?
#2 - Why did you decide to enter the Form WordPress plugin market, which is a pretty competitive sector? What was your business logic connected to this decision?
#3 - What has been the most successful way that you have found to market WS Forms, and what makes the WordPress market a bit different from other markets you have worked in?
#4 - You have worked with some major international brands and have got any insight or advice from agencies trying to get similar clients?
#5 - Everybody makes mistakes. What are some of the biggest lessons you learned from your business mistakes?
#6 - What are some of your biggest heroes, and why?

Aug 8, 2022 • 1h 17min
#716 WP-Tonic "This Week In WordPress & Tech" 5th of August, 2022 at 8:30 am PST
Every Friday at 8:30 am PST; we host the WP-Tonic This Week in WordPress & Tech round-table show, where we discuss the latest WordPress and the general web news of the week. You can also watch the show LIVE on our WP-Tonic’s Facebook Group Page & YouTube channel.
This Weeks Special Guest
Heather Wilde - http://thedifferenceconsulting.com/
This Week's Articles That We Discuss During The Show
#1 -Is What’s Good for Gutenberg Also Good for WordPress?
https://thewpminute.com/is-whats-good-for-gutenberg-also-good-for-wordpress/
#2 - Alex Jones concedes that the Sandy Hook attack was '100% real'
https://www.npr.org/2022/08/03/1115414563/alex-jones-sandy-hook-case
https://www.youtube.com/watch?v=xLlel7cT6rs
#3 - Are WordPress hosting companies ready for full site editing?
https://masterwp.com/are-wordpress-hosting-companies-ready-for-full-site-editing/
#4 - Rights Groups Demand DOE Take a Stand on 'Invasive' Student Surveillance Software
https://gizmodo.com/surveillance-software-schools-computers-1849365527
#5 - What I Learned from Building a Multilingual WordPress Website
https://speckyboy.com/building-multilingual-wordpress-website/
#6 - Tinder steps back from Metaverse dating plans as business falters
https://www.theverge.com/2022/8/3/23290152/tinder-metaverse-tinderverse-coins-disappointing-earnings

Aug 4, 2022 • 40min
#715 WP-Tonic This Week in WordPress & SaaS, We Interview Laurent Maillard
We Interview Laurent Maillard of Adoraweb
A New & Exciting Way To Organize Your Agency For Max Profit & Freedom
Main Interview Questions
#1 - Hi Laurent, can you give some insight connected to what the Luxembourg and European markets are like connected to digital marketing?
#2 - How important is WordPress connected to your digital agency, and do you use or have been looking at a replacement for WordPress.
#3 - We might a WordCamp Europe 2022 (Porto), and you did a presentation on how you reorganized how your agency does work with clients. Can you give an extensive picture outline of the main elements of this change?
#4 - What were some of the significant problems you and your team had to deal with connected to a massive change in the way your agency works?
#5 - What are some of the things you think you and the team can improve on connected to working with clients?
#6 - If you had a "time machine" at the beginning of starting your agency, what critical advice would you give yourself that you feel you can share with the audience?
https://adoraweb.lu/