
All It Takes Is A Goal
Jon Acuff is the New York Times bestselling author of ten books, including his most recent, All it Takes is a Goal.Published in dozens of languages, his work is both critically acclaimed and adored by readers. When he's not writing, Acuff can be found on a stage, as one of INC's Top 100 Leadership Speakers. He's spoken to hundreds of thousands of people at conferences, colleges and companies around the world including FedEx, Range Rover, Microsoft, Chick-fil-A, and Comedy Central. Known for his insights wrapped in humor, Acuff shared the stage with an American Icon when he opened up for Dolly Parton at the Ryman Auditorium.Jon lives outside of Nashville, TN with his wife Jenny and two daughters.
Latest episodes

Jun 13, 2022 • 46min
ATG 77: The superpower we all have but are terrified to use: Influence - My conversation with Julie Solomon
Whether we admit it or not, we all have something to say. We all have dreams. We’re all trying to build something, achieve something, or communicate something, so why do we constantly sell ourselves short? Why is being honest about what we want and going for it so hard? Julie Solomon sees this happen every day. Julie is a business coach, speaker, host of the top-rated The Influencer Podcast, and author. She’s spent over a decade helping people align their purpose with their vision to find out what makes them shine while confidently sharing it with the world. She joins me for a conversation about overcoming self-sabotage, confronting the uncomfortable truths about ourselves, healing from messy origin stories, and so much more!In This Episode:Check out Julie’s website for more info!Grab her book, Get What You Want: How to Go From Unseen to Unstoppable.Take a listen to Julie’s Podcast, The Influencer PodcastJulie Solomon Book ListThe Four Agreements by Don Miguel RuizEat Pray Love by Elizabeth GilbertWhat We Wish Were True by Tallu Schuyler Quinn$100M Offers by Alex HormoziBook me to speak at your event or to your team!Follow Jon on Instagram, Twitter, YouTube, and Facebook.Order Soundtracks, Jon's newest book available wherever you find quality books!

Jun 6, 2022 • 46min
ATG 76: How to improve the 35,000 choices you make every day – My conversation with Mark Miller
According to psychologists, we make nearly 35,000 decisions in a day. Some are nearly unconscious and automatic, but others have the power to shape our lives. That can feel like a lot of pressure, especially if you’re in a position of leadership. That’s why Mark Miller is on a mission to take the stress out of making choices - no matter how big or small. Mark Miller is a business leader, best-selling author, and longtime Chick-Fil-A employee. Mark started his Chick-fil-A career working as an hourly team member in 1977. Today, he’s the Vice President of High-Performance Leadership. He began writing almost twenty years ago, and just released his 10th book, Smart Leadership. He joins me for a conversation about becoming an effective leader with impact and influence, which Chick-FIl-A sauce reigns superior, and so much more!In This Episode:Visit Mark Miller’s website Buy a copy of Mark’s new book "Smart Leadership: Four Simple Choices to Scale Your Impact"Give Mark a call or text 678-612-8441Mark Miller Book List:The Effective Executive by Peter DruckerHigh Performance Habits by Brendon BurchardNecessary Endings by Dr. Henry CloudInsanely Simple by Ken SegallBook me to speak at your event or to your team!Follow Jon on Instagram, Twitter, YouTube, and Facebook.Order Soundtracks, Jon's newest book available wherever you find quality books!

May 30, 2022 • 49min
ATG 75: Go All In: How to quit your job to follow your dreams - my conversation with Tim Schurrer
We’ve all daydreamed about quitting our 9-5 to pursue our dream job - opening a beachside bookstore, launching a clothing line, buying a bed and breakfast in New England - but what does it actually take to leave your job and make a plan to move forward? Tim Schurrer knows because he did it not that long ago. Tim was the right hand to Donald Miller for almost a decade as COO of StoryBrand and previously worked at TOMS Shoes and at Apple. When he realized he had dreams to become an author, he eventually quit the job he loved so that he could go all in. He joins me for a conversation about making the map from your day job to your dream job, creating a runway for your transition, and the brass tacks of what chasing your dream really entails. For more from Tim, check out his book that started it all, The Secret Society of Success: Stop Chasing the Spotlight and Learn to Enjoy Your Work (and Life) Again.In This Episode:Visit Tim Schurrer’s website Discover how to enjoy your work (and life) again when you order Tim’s new book, The Secret Society of SuccessTim Schurrer Book List:A Million Miles in a Thousand Years by Donald MillerTaking People with You by David NovakSoundtracks by Jon AcuffThe Alchemist by Paul CoelhoBook me to speak at your event or to your team!Follow Jon on Instagram, Twitter, YouTube, and Facebook.Order Soundtracks, Jon's newest book available wherever you find quality books!

May 23, 2022 • 50min
ATG 74: Navigate the Wild Wild West of side hustles like a pro with Joshua Becker
How do you transition from hobby to full-time side hustle? Nobody knows that better than my guest Joshua Becker. Joshua is the author of "Things That Matter: Overcoming Distractions to Pursue a More Meaningful Life,” the bestselling author of "The More of Less", "The Minimalist Home", and the founder of Becoming Minimalist. He joins me for a conversation about leaving his job to pursue writing, the hard truths every side hustler needs to hear, and ways to make your entrepreneurial journey smoother.In This Episode:Check out Joshua's websiteBuy a copy of Joshua’s new book, “Things that matter” Joshua Becker's Book List:How to Win Friends & Influence People by Dale CarnegieThe Greatest Salesman in the World by Og MandinoMoney, Possessions and Eternity by Randy AlcornBook me to speak at your event or to your team!Follow Jon on Instagram, Twitter, YouTube, and Facebook.Order Soundtracks, Jon's newest book available wherever you find quality books!

May 16, 2022 • 58min
ATG 73: Stop trying to be Ideal You and grow Actual You – My conversation with Marshall Goldsmith
We all have a version of ourselves we want to be, but can we actually become the ideal version of ourselves? And is that really necessary? Over the course of his nearly 40-year career, world-renowned executive coach and New York Times bestselling author Marshall Goldsmith has sold millions of copies of his books and coached more than 200 CEOs and their teams. He deeply understands how certain behavioral changes can help you avoid pitfalls on the way to successful careers and lives. He joins me for a conversation about how you can stack the deck in your favor and achieve your best performance in work and in life. For more from Marshall, check out his new book, “The Earned Life, Lose Regret Choose Fulfillment.” In This Episode:Visit Marshall Goldsmith’s website for more informationBuy a copy of Marshall’s new book, The Earned LifeMarshall Goldsmith Book List:Old Path, White Clouds by Thich That HangHesselbein on Leadership by Frances HesselbeinAmerican Icon by Bryce G. HoffmanWhat Got You Here Won’t Get You There by Marshall GoldsmithBook me to speak at your event or to your team!Follow Jon on Instagram, Twitter, YouTube, and Facebook.Order Soundtracks, Jon's newest book available wherever you find quality books!

May 9, 2022 • 44min
ATG 72: From College Dropout to CEO: My conversation with Adam Contos
The only thing that never changes is how much things are always changing. So how do you navigate constant transitions and still reach your goals? Adam Contos is the former Co-Chief Executive Officer and Director of RE/MAX Holdings, Inc. He’s also a former SWAT team commander, Marine, two-time college dropout, and author. He’s rebuilt his life and his career from the ground up time multiple times and his experience has left him with a lifetime of wisdom on personal growth and leadership. He joins me for a conversation about building systems for success, dealing with major life changes, and leading with impact. For more from Adam, check out his book Start With a Win: Tools and Lessons to Create Personal and Business Success.In This Episode:Get more info at Adam Contos’ websiteTake a listen to Adam’s podcast Buy a copy of Adam’s new book, “Start with a Win” Adam Contos Book List:Atomic Habits by James ClearThe Compound Effect by Darren HardyVisit Leadr to set up a custom demo for your team today and discover why 600+ organizations are already using Leadr to track goals and develop their teams. Use promo code ACUFF to save 20%.Follow Jon on Instagram, Twitter, YouTube, and Facebook.Order Soundtracks, Jon's newest book available wherever you find quality books!

May 2, 2022 • 58min
ATG 71: Reinvent your life, raise millions of dollars, do work that matters - The Scott Harrison Story
How do you tackle the goals that feel totally insurmountable? Things like ending world hunger, putting a stop to trafficking, or saving an endangered species? This week’s guest understands how intimidating it can be, but that hasn’t stopped him from pursuing his goal of providing clean water to everyone - as in literally every single person on the planet. Scott Harrison spent almost 10 years as a nightclub promoter in New York City before leaving to volunteer on a hospital ship off the coast of Liberia, West Africa as a volunteer photojournalist. Returning home to New York City two years later, he founded the non-profit organization Charity: Water in 2006. In 15 years, with the help of more than 1 million donors worldwide, Charity: Water has raised over $598 million and funded 79,136 water projects in 29 countries. He joins me to talk about rebuilding his entire life, what saved his nonprofit from bankruptcy, and the power of living a transparent life.In This Episode:Visit Charity:Water onlineWatch the video at The SpringBuy a copy of Scott Harrison’s book, Thirst Scott Harrison Book List:Getting Things Done by David AllenThe Ruthless Elimination of Hurry by John Mark ComerChip and Dan HeathSacred Fire by Ronald RolheiserVisit Leadr to set up a custom demo for your team today and discover why 600+ organizations are already using Leadr to track goals and develop their teams. Use promo code ACUFF to save 20%.Follow Jon on Instagram, Twitter, YouTube, and Facebook.Order Soundtracks, Jon's newest book available wherever you find quality books!

Apr 25, 2022 • 48min
ATG 70: “I don’t have to. I get to.” My amazing conversation about work, life, and service with Scott Jeffrey Miller
Being a leader, entrepreneur, spouse, parent, or high-achieving person isn’t always easy. Difficult tasks, difficult conversations, and difficult decisions are ever-present, so how do we navigate them with both efficiency and positivity? Capping a 25-year career as the Chief Marketing Officer and Executive Vice President of Business Development, Scott Jeffrey Miller currently serves as FranklinCovey’s senior advisor on thought leadership. Scott also hosts On Leadership with Scott Miller, the world’s largest and fastest-growing leadership podcast. He joins me for a powerful conversation about reframing the most difficult aspects of your goals, how personal and professional values are your most valuable compass, and the gift of honest communication. For more from Scott, check out his book Master Mentors: 30 Transformative Insights from Our Greatest Minds.In This Episode:Check out Scott's website.Take a listen to the On Leadership Podcast.Scott's Book List:Zoom by Istvan BanyaiA Short Guide to a Happy Life by Anna QuindlenMultipliers by Liz WisemanVisit Leadr to set up a custom demo for your team today and discover why 600+ organizations are already using Leadr to track goals and develop their teams. Use promo code ACUFF to save 20%.Follow Jon on Instagram, Twitter, YouTube, and Facebook.Order Soundtracks, Jon's newest book available wherever you find quality books!

Apr 18, 2022 • 46min
ATG 69: The messy art of raising modern teenagers - My interview with my 18yo L.E. Acuff
What’s it like being a teenager today? What’s up with Gen Z’s meme obsession? How do you motivate a teenager to have goals? As a parent, I’ve asked myself all these questions, so I decided to ask them to someone who might be able to answer, a real-life teenager, my 18-year-old daughter, L.E. Acuff. L.E. is a senior in high school preparing for her freshman year of college. She’s also a brilliant, trumpet-playing, swim star, and co-author of a book we wrote together. She joined me for a very special conversation to talk about the nuances of social media, the things parents need to stop saying, and tips for parents raising young adults. For more from L.E., pre-order Your New Playlist at acuff.me/playlist!Read the first chapter of our new book, “Your New Playlist Use code ACUFF for 20% off with Leadr when you book a custom demo for team developmentFollow Jon on Instagram, Twitter, YouTube, and Facebook.Order Soundtracks, Jon's newest book available wherever you find quality books!

Apr 11, 2022 • 37min
ATG 68: How to make 200 million cookies from a college dorm room – My conversation with Tiffany Chen
In 1999, Tiffany Taylor accidentally stood up Leon Chen for a date (she was ice skating at the mall with a friend). As an apology, she baked and delivered a batch of warm cookies, and the concept of warm cookie delivery was born. Shortly afterward, the pair launched Tiff’s Treats with just $20 and a big dream during their sophomore year at the University of Texas. Since then, the founders have married and their business has grown to include 68 stores and more than 1700 employees. Co-founder and author, Tiff Chen, joins me for a conversation on starting the entrepreneurial life at such a young age, dealing with pushback, managing the roles of spouse and business partner and so much more. For more from Tiff and Leon, check out their brand new book, It's Not Just Cookies: Stories and Recipes from the Tiff’s Treats Kitchen.In this episode:Visit Tiff's Treats at their websiteTiffany's book list:Good to Great by Jim CollinsJoin the free Overcoming Overthinking Challenge!Follow Jon on Instagram, Twitter, YouTube, and Facebook.Order Soundtracks, Jon's newest book available wherever you find quality books!