Podnews Daily - podcast industry news

Sponsored by CoHost at Evolutions. How do you know if your audience is truly engaged? Fatima Zaidi of CoHost, James Cridland of Podnews, Sharon Taylor of Triton Digital, and Steve Pratt of The Creativity Business will tell you at Evolutions in Chicago. Join us tomorrow at 3.15pm. Exclusive: Hubbard Radio has announced the launch of the Gamut Podcast Network, a dedicated podcast division for the 102 year-old company. “The launch of Gamut is more than a rebrand; it’s a pivotal evolution for our company,” said Ginny Hubbard, CEO of Hubbard Radio; the VP/GM is John Goforth, who joined the company last August. Another snippet of data from Amplifi Media and Coleman Insights: “We asked YouTube podcast consumers which devices they use to tune in. Smartphones remain the top choice at 79%: but the big story is the rise of Smart TVs and computers — each now used by 46% of YouTube podcast consumers.” The State of Video Podcasting 2025 is on Thursday at 9am on the main keynote stage at Evolutions - 24 hours after the Podnews Report Card. Linus Media Group (on YouTube as Linus Tech Tips, among others) shares how the content company makes money. Revenue from YouTube is just 11.6% of total revenue; of that, 37.3% comes from a revenue share from YouTube Premium subscribers, which operates similarly to Spotify’s Partner Program. > > > Read more of today’s podcast industry news stories on the Podnews website: and get our free daily newsletter.Classifieds - your job or ad herePodcast Growth & Monetization tips every Thursday! — Subscribe to the FREE Podcasting Business School newsletter and get fresh tips every Thursday for podcast growth, monetization, and online business strategies. Join over 3,600+ Pod Pals on this list.Listen to "Leaving The Island" from Audiation — This new 3-part series explores the first federally-funded resettlement of an entire community due to climate change. A model for the future, or a cautionary tale? Listen and decide for yourself.Try STREAMr today — Boost audience reach with STREAMr! Convert your video/audio content to share on YouTube, Apple, Spotify, & more in 3 easy steps 🎙️🔁🎥 Try it free today & stream your content on all major platforms!Gold supporters: Buzzsprout, Mowpod, Mamamia, The $100 MBA, Sounds Profitable, Cloud10, The Podglomerate, Simplecast, Resound, audioBoom, SALT, Podscribe, RedCircle, Cohost, Audiohook, Steve Lack: Audio, Riverside.fm, Jar Audio, Podchaser, Awesound, Knucklehead Media Group, Libsyn, Acast, Disctopia, Evergreen Podcasts, We Edit Podcasts, Podpage websitesSilver supporters: Audacia Audio, Gamut Podcast Network, Bumper, Goalhanger, Sounds Debatable, Magellan AI, Gumball, Truefans, Podium , ARN's iHeartPodcast Network Aust, Compliance Podcast Network, Jonekiri, The Roost, POW PR, Castbox, Ausha, SoundStack, Storyboard, The Podcast Haven, Gilded Audio, Frequency, Tink Media, Voxtopica, Red Seat Ventures, Geopolitics and Empire podcast a, Huberman Lab, Ask Ralph Christian Finance, Podcastpage, Message Heard, Health Podcast Network, Podcast Taxi, Rephonic, Lemonada Media, matchmaker.fm, Blubrry, Zvook, Wondery, Ossa Collective, Castos, Rhapsody Voices, Heartcast Media50, Jam Street Media, Oxford Road, Double Elvis Productions, Diversion Podcasts, Headliner, Sonic Influencer Marketing, Transistor, Optimal Living Daily, StreamGuys, Podcast Partnership, Hear.Here.Singapore, Content10x, Ad Results Media, She Podcasts, Cleanfeed, School of Podcasting, Podcast Movement, Adopter Media, Sonix, Podigy, Lower Street, Revolver Podcasts, Signal Hill Insights, Edison ResearchOur supporters pay for Podnews, so everyone can read it. Join them today.

The BBC has decided against including ads in UK podcasts funded by the licence fee, following backlash from the podcast industry. However, it will still feature ads in new UK podcasts not produced by the public service. In other news, Frequency Ads has introduced a Premium Publisher Network for easier access to host-read ads. Additionally, Pocket Casts is launching 'smart folders' to help users organize shows automatically. Stay tuned for insights on the app's popularity in an upcoming report.

Spotify is expanding its Partner Program to nine new European countries, allowing creators to earn money based on streaming from Spotify Premium users. This expansion increases the potential audience by 43%, opening new monetary avenues for eligible creators. Meanwhile, YouTube's Head of Podcasts, Kai Chuck, has left amid a team reorganization aimed at improving support for podcasters. Exciting changes loom as the podcasting landscape evolves with innovative advertising technologies on the horizon.

YouTube has claimed the top spot for podcasts in Japan, with monthly listeners hitting a record 17.2%, spiking to 34% among teens. Despite lower audio consumption compared to the US, the interest is growing. The 100th anniversary of radio in Japan sparks discussions on the future of podcasting. Megyn Kelly is launching her podcast network, while RSS.com introduces automatic submissions to Apple Podcasts, simplifying the onboarding process for new creators.

YouTube might soon introduce dynamic ad insertion for videos, potentially revolutionizing online advertising. Meanwhile, the Podcast Standards Project celebrates 427,000 podcasts utilizing enhanced features from Podcasting 2.0. In a tech development, ai|coustics has secured funding to elevate audio quality across platforms. With these innovations, the podcasting landscape continues to evolve, encouraging collaboration among hosting services and apps.

A fresh report reveals a striking trend: only 10% of Gen Z podcast consumers avoid video podcasts. Yet, 41% primarily lean toward audio formats, prompting discussions about varying consumption habits. The landscape is shifting, with new initiatives and tech advancements emerging in the podcasting world. Excitingly, a poll aims to determine the 100 best podcasts of all time, inviting diverse voices to participate. The ever-evolving nature of media consumption raises questions about what defines a podcast today.

For the first time, over 50% of Americans are consuming podcasts each month, showcasing a significant growth in the medium. While audio podcasts lead, video podcasts are still catching up in popularity. The Podcast Academy is set to honor Sam Sanders with the Impact Award for his exceptional storytelling. Additionally, a podcast production agency has made it onto the list of New England's fastest-growing companies. Stay tuned for the latest trends and updates in the podcasting world!

The excitement builds around the upcoming Evolutions event, showcasing keynote insights from the hosts of The Fantasy Footballers on audience growth and monetization. Their journey reflects the unique opportunities within podcasting. Meanwhile, a sneak peek at the Podnews Report Card reveals what industry insiders truly think about major platforms like Apple Podcasts. Anticipation grows for Edison Research's latest podcast listener stats, set to be unveiled in a free webinar.

Sponsored by CoHost's analytics. Podcasters need better analytics. Discover where downloads are coming from, how listeners are resonating, and who your audience is with CoHost. Sign up today for a free trial. Law&Crime, a legal and true crime network, has launched a new show - as an exclusive on Wondery+. Luigi will launch on March 24, following the case of Luigi Mangione, who is accused of killing a health insurance company CEO - and asks whether it’s a standard murder case, or a new cultural moment. Radiotopia from PRX released its new shows for Q2/25 - three podcasts will join the network, alongside a new series from Song Exploder’s Hrishikesh Hirway. California loves Conan O’Brien; Colorado prefers Anderson Cooper; while Massachusetts likes Ellen Pompeo. That’s the findings of the most searched-for celebrity-hosted podcasts in the US, according to podcast host RSS.com. The data also includes podcasts hosted by athletes. > > > Read more of today’s podcast industry news stories on the Podnews website: and get our free daily newsletter.Classifieds - your job or ad herePodcast Producer, Editor & Sound Designer — Great editing & sound design isn't a luxury. It's a necessity. Work with a freelancer who just gets it.🎧 Grow Your Podcast On Player FM — Player.FM’s new self-serve ad portal can help you grow your show, boost engagement, and drive downloads with flexible pricing. Book your next campaign now!Tomorrow is your last chance for Evolutions Sale! — The can't miss podcast industry event of the spring is NEXT WEEK in Chicago, and our last discount sale is going on now...but ends TOMORROW! Book your passes to help shape the future of the industry!The New Zealand Podcasting Summit, May 10 2025 — The annual event for NZ’s podcast producers, presenters, practitioners, & providers. This is a day-long event focused on networking, sharing, upskilling, & learning. Six themed sessions over the day.Gold supporters: Buzzsprout, Mowpod, Mamamia, The $100 MBA, The Podglomerate, Cloud10, Sounds Profitable, Resound, RedCircle, SALT, Steve Lack: Audio, Simplecast, Cohost, Podscribe, audioBoom, Audiohook, Riverside.fm, Jar Audio, Podchaser, Awesound, Evergreen Podcasts, We Edit Podcasts, Acast, Libsyn, Podpage websites, Knucklehead Media Group, DisctopiaSilver supporters: Audacia Audio, Gamut Podcast Network, Bumper, Goalhanger, Sounds Debatable, Magellan AI, Compliance Podcast Network, Castbox, SoundStack, Podium , Geopolitics and Empire podcast a, Jonekiri, Ausha, Ask Ralph Christian Finance, Voxtopica, Red Seat Ventures, The Podcast Haven, POW PR, Frequency, Gilded Audio, Gumball, Tink Media, The Roost, Truefans, Storyboard, Huberman Lab, ARN's iHeartPodcast Network Aust, Podcastpage, Message Heard, Health Podcast Network, Lemonada Media, Castos, Sonic Influencer Marketing, matchmaker.fm, Headliner, Double Elvis Productions, Ossa Collective, Podcast Taxi, Jam Street Media, Rhapsody Voices, Heartcast Media50, Diversion Podcasts, Optimal Living Daily, Wondery, Oxford Road, Zvook, Transistor, Rephonic, Blubrry, StreamGuys, Content10x, Hear.Here.Singapore, Podcast Partnership, Ad Results Media, She Podcasts, Cleanfeed, Revolver Podcasts, Sonix, School of Podcasting, Adopter Media, Lower Street, Podcast Movement, Podigy, Signal Hill Insights, Edison ResearchOur supporters pay for Podnews, so everyone can read it. Join them today.Image: Law&Crime

Sponsored by CoHost's analytics. Podcasters need better analytics. Discover where downloads are coming from, how listeners are resonating, and who your audience is with CoHost. Sign up today for a free trial. YouTube is adding a dedicated “Podcast” tab on the main screen of its Android TV app, thus highlighting more podcast content to YouTube’s biggest number of users - TV is now the primary device for YouTube viewing in the US. As with its podcasts page on the web, though, it contains plenty of content which appears to have been automatically marked as being a podcast, including news reports. YouTube is currently “the US’s preferred podcast service”, said Edison Research in October. It unveils its latest Infinite Dial study this Thursday in a free webinar, co-presented by Edison’s Megan Lasovick, and Podnews Editor, James Cridland. One of us doesn’t own a single pair of bluetooth headphones. Podscribe rankings for March show that The MeidasTouch Podcast has almost twice the downloads and views of Joe Rogan (121mn vs 64mn). Edison Research has launched a Download Metrics service, partnering with SoundStack. Edison says that the service works alongside its Edison Podcast Metrics survey to “provide deeper information to subscribers, especially for smaller and short-run shows”. The solution is IAB v2.2 compliant. > > > Read more of today’s podcast industry news stories on the Podnews website: and get our free daily newsletter.Classifieds - your job or ad herePodcast Producer, Editor & Sound Designer — Great editing & sound design isn't a luxury. It's a necessity. Work with a freelancer who just gets it.🚀 AUDIENCELIFT = LISTENS + SUBSCRIBERS! — Audiencelift advertises your podcast to the right audience with links to listen, follow, and opt in for push notifications! It's perfect if you want to grow and engage your audience. Learn more! Got a new podcast? — Visit the "New Podcasts" website, and tell us about it! We'll add it to our new podcasts feed, get your show into Podnews, and get you more listeners - all free! Get started now!Gold supporters: Buzzsprout, Mowpod, Mamamia, The $100 MBA, Sounds Profitable, Cloud10, The Podglomerate, Podscribe, Audiohook, Simplecast, Resound, audioBoom, SALT, Cohost, Steve Lack: Audio, RedCircle, Riverside.fm, Jar Audio, Podchaser, Awesound, Libsyn, Podpage websites, We Edit Podcasts, Evergreen Podcasts, Acast, Knucklehead Media Group, DisctopiaSilver supporters: Audacia Audio, Gamut Podcast Network, Bumper, Goalhanger, Sounds Debatable, Magellan AI, Tink Media, Huberman Lab, Ask Ralph Christian Finance, SoundStack, Frequency, ARN's iHeartPodcast Network Aust, Red Seat Ventures, Voxtopica, Castbox, Compliance Podcast Network, Storyboard, Geopolitics and Empire podcast a, Podium , Ausha, The Podcast Haven, Truefans, Jonekiri, The Roost, Gilded Audio, POW PR, Gumball, Podcastpage, Message Heard, Health Podcast Network, Double Elvis Productions, Sonic Influencer Marketing, Rephonic, Heartcast Media50, Transistor, Rhapsody Voices, Lemonada Media, Ossa Collective, Diversion Podcasts, matchmaker.fm, Castos, Optimal Living Daily, Wondery, Headliner, Blubrry, Zvook, Oxford Road, Jam Street Media, Podcast Taxi, Hear.Here.Singapore, StreamGuys, Content10x, Podcast Partnership, Ad Results Media, Cleanfeed, She Podcasts, Lower Street, Podigy, Revolver Podcasts, Adopter Media, Sonix, Podcast Movement, School of Podcasting, Edison Research, Signal Hill InsightsOur supporters pay for Podnews, so everyone can read it. Join them today.Image: Erik Mclean