
Behind Her Empire
Behind Her Empire is focused on highlighting self-made women leaders & entrepreneurs and how they tackle their career, money, family and life.Each episode covers their unique journey and what it really takes to build an empire with key lessons learned along the way. The goal of the series is to empower you to see what’s possible & inspire you to create financial freedom in your own life. Hosted on Acast. See acast.com/privacy for more information.
Latest episodes

Aug 9, 2023 • 1h 9min
Is This Normal? Understanding Sex, Hormones, Periods & Everything Else You’ve Wanted to Know About Your Body with Dr. Jolene Brighten
Have you ever wondered if your bedroom experience is normal? We sat down with naturopathic endocrinologist and clinical sexologist, Dr. Jolene Brighten. She helps us not only get the facts straight, but also bust through shame so many of us have around this topic. She’s basically the sex-ed teacher we wish we had when we were younger, so get your notepad ready…In this episode you’ll learn: * How to leverage your hormones for better sex* The truth about orgasms for women* Why you might have pain during sex* If you can get pregnant while on your period* What to consider before taking birth control* The best ways to prevent unwanted pregnancy* And more…Dr. Jolene Brighten is a board certified naturopathic endocrinologist, clinical sexologist, and the founder of Rubus Health, a women’s medical clinic with emphasis in endocrine health (hormones). She is recognized as a leading expert in women's health. Dr. Brighten is the best-selling author of Beyond the Pill and Healing Your Body Naturally After Childbirth: The New Mom’s Guide to Navigating the Fourth Trimester. She is also an international speaker and a member of the MindBodyGreen Collective. Her work has been featured in the New York Post, Forbes, Cosmopolitan, Huffington Post, Bustle, The Guardian and ABC News. When she’s not educating the world on female reproductive health, she can be found cooking, hiking, gardening, or snorkeling with her family.This episode is brought to you by Beeya:* If you or anyone you know have been struggling with hormonal imbalances and bad periods, go to https://beeyawellness.com/free to download the free guide to tackling hormonal imbalances and to learn more about Beeya’s seed cycling bundle.* Plus, get $10 off your order by using promo code BEHINDHEREMPIRE10Follow Yasmin:* Instagram: https://www.instagram.com/yasminknouri/* Website: https://www.behindherempire.com/Follow Dr. Jolene:* Website: https://drbrighten.com/ * Instagram: https://www.instagram.com/drjolenebrighten/ Hosted on Acast. See acast.com/privacy for more information.

Aug 7, 2023 • 1h 4min
ILIA Beauty Founder on Making Bold Moves, Listening to Your Intuition & Stepping Into Your Power - Sasha Plavsic
Sasha Plavsic is the founder of ILIA Beauty, a natural skin-centric makeup and skincare brand that paved the way for the “clean-beauty” space as we know it today. Throughout her life, Sasha noticed that some of her beauty products irritated her skin. Her mother, who was also dealing with her own health challenges, encouraged Sasha to look into the ingredients behind her favorite makeup, leading her to notice a real gap in the industry for efficacious makeup that supports healthy skin. This motivated Sasha to build from the ground up out of her parent’s garage and bootstrapping the venture herself. ILIA has now expanded to many different product lines & has award-winning skincare products, mascara, lipsticks, and more. The company has seen incredible growth and last year, was sold to the private investment fund of the Courtin-Clarins family.In our episode, Sasha shares how she went from dreaming of becoming an architect to diving into graphic design, even dropping out of college, crossing borders, and finally discovering her true path. She candidly shares her 'aha' moment in her 30s – the catalyst that pushed her to leave behind her old life, get out of a long-term relationship, travel, and create the space for freedom that she always wanted. Sasha shares how she got ILIA off the ground with no background in makeup and the importance of sharing ideas to bring them to life. She also talks about how she started the business with very little money, the exact steps she took to take ILIA to the next level and the importance of listening to her gut and not growing too fast.In this episode, we’ll talk to Sasha about:* Sasha's dream of becoming an architect and college decisions. [09:01]* Parents' reaction to Sasha's education and exploration. [16:36]* Ending a relationship, leaving town, and traveling the world. [23:03]* Honoring life's biggest value, freedom.[25:51]* Supporting her mother's health, and starting ILIA. [30:29]* Sasha's side hustles and entrepreneurial ideas. [32:37]* Working at Saje, self-funding, and dad's support/advice.[40:03]* How Sasha launched the first product with very little money. [43:10]* Managing and overcoming big transitions in her life: Getting married, getting pregnant, and losing her dad to cancer. [47:02]* Turning down Sephora and potential business partnership. [54:12]* Being present with her kids, valuing her own time, and setting boundaries in life. [01:00:52]This episode is brought to you by Beeya:* If you or anyone you know have been struggling with hormonal imbalances and bad periods, go to https://beeyawellness.com/free to download the free guide to tackling hormonal imbalances* Plus, get $10 off your order by using promo code BEHINDHEREMPIRE10Follow Yasmin:* Instagram: https://www.instagram.com/yasminknouri/* Website: https://www.behindherempire.com/Follow Sasha:* ILIA Beauty's Website: https://iliabeauty.com/* Sasha's Instagram: https://www.instagram.com/sashaplavsic/ Hosted on Acast. See acast.com/privacy for more information.

Aug 2, 2023 • 56min
Reverse Aging, Live Longer & Create a Younger You with Dr. Kara Fitzgerald
Have you ever wished you could age in reverse? Turns out, you actually can—and today’s guest has the science to back it up. Join us as we dive into the world of epigenetics (meaning, “above” genetics) and discover lifestyle practices to reverse biological age.In this episode you’ll learn: * How to influence your gene expression* The power of food and epinutrients* How stress impacts the aging process* The impact of exercise and how to move more* How seed cycling can support healthy aging* Considerations if you’re planning to conceiveKara Fitzgerald, ND, IFMCP, is engaged in ongoing clinical research on DNA methylation using diet and lifestyle interventions. She is the author of Younger You: Reduce Your Bio Age and Live Longer, Better, a ground-breaking work detailing her original 8-week study that resulted in a 3-year reversal of biological aging, and the step-by-step program that can help others achieve those results. Her follow up research has yielded even better outcomes: a 4.6-year average biological age reversal. She also has a Younger You companion cookbook, Better Broths and Healing Tonics.Dr. Fitzgerald is on faculty at the Institute for Functional Medicine (IFM), and is an IFM Certified Practitioner. She regularly lectures internationally and hosts the podcast New Frontiers in Functional Medicine. She received her doctorate in naturopathic medicine from the National University of Natural Medicine in Oregon and is in private practice in Sandy Hook, Connecticut.This episode is brought to you by Beeya:* If you or anyone you know have been struggling with hormonal imbalances and bad periods, go to https://beeyawellness.com/free to download the free guide to tackling hormonal imbalances and to learn more about Beeya’s seed cycling bundle.* Plus, get $10 off your order by using promo code BEHINDHEREMPIRE10Follow Yasmin:* Instagram: https://www.instagram.com/yasminknouri/* Website: https://www.behindherempire.com/Follow Dr. Kara:* Website: https://www.drkarafitzgerald.com/ * Instagram: https://www.instagram.com/drkarafitzgerald/ Hosted on Acast. See acast.com/privacy for more information.

Jul 31, 2023 • 1h 2min
How To Start Manifesting & Designing Your Dream Life with Mimi Ikonn, Serial Entrepreneur
Mimi Ikonn is a serial entrepreneur known for founding Luxy Hair, a DTC hair extension brand, and Intelligent Change, a lifestyle brand promoting mindfulness and gratitude through consumer products. Her inspiring self-made story began with her immigration from Azerbaijan to Canada as a teenager.Taking on the responsibility of financially supporting her family from a young age, Mimi dropped out of college, worked in banking, and took significant risks to pursue her passions and achieve financial independence, with her husband and business partner, Alex Ikonn, by her side.Luxy Hair achieved impressive success, reaching 250,000+ customers in 165+ countries before being acquired by Beauty Industry Group. Currently, Mimi and Alex focus on Intelligent Change, selling over 1,700,000+ copies of their flagship product, The Five Minute Journal.In our interview, Mim shares her captivating life story, from being a college dropout to discovering her passions and starting Luxy Hair with limited resources and industry connections. Her positive energy shines as she discusses overcoming hardships and depression, offering valuable tips for manifesting the life you desire, and promoting meaningful change in both personal and professional spheres.In this episode, we’ll talk to Mimi about:* Mimi's humble beginnings in Baku, Azerbaijan. [03:20]* Mimi's immigration journey to Canada, financially supporting her family at 16. [11:39]* Not going to college, working in a bank, and meeting her future husband. [17:08]* The 4-Hour Workweek" impact on Mimi and Alex's life and business vision. [25:29]* The inspiration behind their first business, Luxy Hair. [27:18]* "The Body Keeps the Score" influence on Mimi's life and traumas [34:35]* Manifesting life and practicing gratitude, Tony Robbins' program. [41:35]* Selling Luxy Hair and creating the 5-Minute Journal by Intelligent Change. [48:39]* Mimi's passion projects and her sustainability advocacy. [54:49]This episode is brought to you by Beeya:* If you or anyone you know have been struggling with hormonal imbalances and bad periods, go to https://beeyawellness.com/free to download the free guide to tackling hormonal imbalances and to learn more about Beeya’s seed cycling bundle.* Plus, get $10 off your order by using promo code BEHINDHEREMPIRE10Follow Yasmin:* Instagram: https://www.instagram.com/yasminknouri/* Website: https://www.behindherempire.com/Follow Mimi:* Intelligent Change Website: https://www.intelligentchange.com/* Intelligent Change Instagram: https://www.instagram.com/intelligentchange/?hl=en* Mimi's Instagram: https://www.instagram.com/mimiikonn/ Hosted on Acast. See acast.com/privacy for more information.

Jul 26, 2023 • 1h 2min
How to Support Your Body During Perimenopause & What Women Need to Know About Alcohol, Caffeine and Melatonin with Dr. Deanna Minich
Anyone who menstruates will navigate a range of hormonal shifts throughout their life. Today, we’re focusing on the transition between our reproductive years and menopause–otherwise known as perimenopause. If you don’t think this applies to you yet, we urge you to reconsider as we’ve learned how nourishment in our early years can be hugely supportive as our bodies shift throughout our entire lives.In this episode you’ll learn: * What leads to early perimenopause* How to deal with HOT FLASHES when you’ve tried everything* What women need to know about ALCOHOL and CAFFEINE* How and why to get more diversity in your diet* The best COLOR to eat for hormone health* The truth about supplementing with melatonin* And more…Deanna Minich, MS, PhD, CNS, Certified Functional Medicine Practitioner (IFMCP), is a nutrition scientist, international lecturer, teacher, and author, with over twenty years of experience in academia and in the food and dietary supplement industries.Throughout the years, she has been active as a functional medicine clinician in clinical trials and in her own practice (Food & Spirit™), which has now become oriented towards groups, workshops, and retreats. She is the author of six consumer books on wellness topics, four book chapters, and fifty scientific publications. Her academic background is in nutrition science, including a Master of Science (M.S.) degree in Human Nutrition and Dietetics from the University of Illinois at Chicago (1995) and a Doctorate (Ph.D.) in Medical Sciences (nutrition focus) from the University of Groningen in the Netherlands (1999). For a decade, she was part of the research team led by the “father of Functional Medicine,” Dr. Jeffrey Bland, and has served on the Nutrition Advisory Board for The Institute of Functional Medicine, as well as on the Board of Directors for the American Nutrition Association.She is Chief Science Officer at Symphony Natural Health, where she leads the medical advisory team, oversees scientific communication, and provides educational leadership for the company’s plant-derived nutraceuticals. She is passionate about helping others to live well using therapeutic lifestyle changes that impact their physical, emotional, mental, and spiritual health.This episode is brought to you by Beeya:* If you or anyone you know have been struggling with hormonal imbalances and bad periods, go to https://beeyawellness.com/free to download the free guide to tackling hormonal imbalances and to learn more about Beeya’s seed cycling bundle.* Plus, get $10 off your order by using promo code BEHINDHEREMPIRE10.Follow Yasmin:* Instagram: https://www.instagram.com/yasminknouri/* Website: https://www.behindherempire.com/Follow Dr. Deanna:* Website: https://deannaminich.com/* Instagram: https://www.instagram.com/deannaminich/ Hosted on Acast. See acast.com/privacy for more information.

Jul 24, 2023 • 1h 3min
Letting Go of the Life You Planned & Stepping Into the Life You Dreamed with Annie Lawless, Founder of Lawless
Annie Lawless is a serial entrepreneur known for co-founding Suja Juice and, more recently, Lawless Beauty, a clean beauty brand. Throughout her ventures, Annie has consistently prioritized natural, clean ingredients stemming from her personal experience with autoimmune diseases. Driven by her passion for nutrition and overall health, Annie co-founded Suja Juice, which grew into one of the largest organic cold-pressed juice companies. Eventually, they sold a minority stake to Coca-Cola and, in 2021, the company was acquired by a private equity firm.After leaving Suja Juice, Annie's health conditions led her to search for clean beauty products only to find that what was available simply did not provide the full-pigmentation, long-lasting performance she was looking for. Inspired by this gap in the market and the community feedback on her beauty blog BLAWNDE, Annie created Lawless Beauty—a makeup brand that is both high-performing and cruelty-free.In the episode, Annie discusses pivotal moments in her journey, leaving law school, teaching yoga, and starting her first business. She shares insights into Suja Juice's growth and emphasizes the importance of following passions aligned with purpose. Annie reminds us to focus on joy, nurture our passions, and stay true to our unique paths.In this episode, we’ll talk to Annie about:* Self-understanding, philosophy, and finding purpose. [05:57]* Overcoming anxiety, leaving law school. [15:13]* From yoga teaching to first business venture. [17:24]* Suja Juice: Fun passion project turned business. [22:58]* Pivotal moments for Suja Juice's success. [26:58]* Key learnings from building Suja Juice. [30:55]* Life after leaving the first business. [37:16]* Lawless Beauty: Passion project turned success. [41:13]* Embracing the unknown and creating a better life. [58:36]This episode is brought to you by Beeya:* If you or anyone you know have been struggling with hormonal imbalances and bad periods, go to https://beeyawellness.com/free to download the free guide to tackling hormonal imbalances and to learn more about Beeya’s seed cycling bundle.* Plus, get $10 off your order by using promo code BEHINDHEREMPIRE10.Follow Yasmin:* Instagram: https://www.instagram.com/yasminknouri/* Website: https://www.behindherempire.com/Follow Annie: * Website: https://lawlessbeauty.com/* Lawless Instagram: https://www.instagram.com/lawless/* Annie’s Instagram: https://www.instagram.com/annielawless/ Hosted on Acast. See acast.com/privacy for more information.

Jul 19, 2023 • 1h 11min
How To Completely Heal Your Body & Mind to Thrive in Life with Dr. Afrouz Demeri
Did you know that only 5% of our cognition is conscious? That means that 95% of our behaviors, emotions and decisions are beyond our conscious awareness. This is why it’s often challenging for people to create change and why we repeat the same patterns over and over in our lives.In today’s episode with Dr. Afrouz Demeri, we explore the mind-body connection and how it could be the missing piece in your healing journey.In this episode you’ll learn: * The #1 thing that blocks women from thriving* How the subconscious mind impacts our health* The importance of feeling our emotions* What can happen when we identify with labels* How to understand your triggers for healing* What EMDR therapy is and who it can help* How your greatest challenges can be your strengthOver 14+ years, Dr. Demeri has helped women get to the root cause of their health concerns so they can live healthier, more fulfilling lives. As a licensed, board-certified Naturopathic Medical Doctor, her specialty is bringing together traditional medicine and western science to help women feel empowered by the right information. She works to find the root cause for hormonal imbalances, infertility, thyroid disorders, stress, weight issues, digestive issues, fatigue, depression, and anxiety. While studying for her medical boards, she felt frustrated and defeated by a long list of symptoms. Endless painkillers, antibiotics, and specialists later, nothing was working… until she met a naturopathic doctor who changed her life. That doctor made her feel like a whole person instead of the sum of her symptoms, and inspired her life’s mission to help other women feel the same.Dr. Afrouz has been featured in publications such as Women’s Health, Now Magazine, Weight Wise Expo, and Vitality. When she’s not helping patients find their own lifelong wellness, you can find her studying yoga, cooking for her family of four, or teaching (and dancing) at the local Zumba studio.This episode is brought to you by Beeya:* If you or anyone you know have been struggling with hormonal imbalances and bad periods, go to https://beeyawellness.com/free to download the free guide to tackling hormonal imbalances and to learn more about Beeya’s seed cycling bundle.* Plus, get $10 off your order by using promo code BEHINDHEREMPIRE10.Follow Yasmin:* Instagram: https://www.instagram.com/yasminknouri/* Website: https://www.behindherempire.com/Follow Dr. Afrouz:* Website: https://drdemeri.com/* Instagram: https://www.instagram.com/drdemeri/ Hosted on Acast. See acast.com/privacy for more information.

Jul 17, 2023 • 56min
What It Takes to Become an Entrepreneur, Learning From Your Mistakes & How to Lead With Your Heart with Amy Errett, Founder of Madison Reed
Amy Errett founded Madison Reed with 30+ years of experience as an entrepreneur, venture capitalist, and social-mission visionary. She's the CEO of Madison Reed, an omnichannel beauty brand challenging industry titans in hair color. Amy is also a Partner at True Ventures, focusing on consumer and ecommerce investments.Before Madison Reed, Amy was a general partner at Maveron, a VC firm co-founded by Howard Schultz. She served as Chief Asset Gathering Officer at E*TRADE and has been featured on Fast Company's Queer 50 and Inc. Magazine's Female Founders 100 lists.Amy noticed the need for at-home hair color with salon-quality results using clean ingredients. Inspired by her daughter, she created Madison Reed, empowering colorists to earn more. Amy believes in empowering women in their lives, not just their hair color.In our episode, Amy shares her journey to Madison Reed, validating the idea, and what she looks for in entrepreneurs as a Venture Capitalist. She discusses finding your superpower, balancing head and heart, managing fear and anxiety when starting a business, and more.In this episode, we’ll talk to Amy about:* Amy's advice on finding passion. [02:52]* Amy's pivotal moment shaping her into a businesswoman.[05:57]* Escaping the victim mindset.[10:20]* Amy's career journey and decision to leave finance. [15:12]* Amy's "Aha!" moment leading to leaving finance. [21:28]* Reflecting on regrettable decisions. [28:34]* Traits Amy looks for in founders. [33:40]* Acknowledging anger and fear. [38:52]* Why Amy didn't invest in Dollar Shave Club. [40:35]* Testing the idea before launching Madison Reed. [47:48]* Understanding customer values. [51:32]This episode is brought to you by Beeya:* If you or anyone you know have been struggling with hormonal imbalances and bad periods, go to https://beeyawellness.com/free to download the free guide to tackling hormonal imbalances and to learn more about Beeya’s seed cycling bundle.* Plus, get $10 off your order by using promo code BEHINDHEREMPIRE10.Follow Yasmin:* Instagram: https://www.instagram.com/yasminknouri/* Website: https://www.behindherempire.com/Follow Amy: * Website: https://www.madison-reed.com/* Madison Reed Instagram: https://www.instagram.com/madisonreed/* Amy’s Instagram: https://www.instagram.com/amyerrett/ Hosted on Acast. See acast.com/privacy for more information.

Jul 12, 2023 • 1h 8min
How Toxins Can Impact Your Hormones, Sleep, Weight and More with Dr. Judy Hinojosa
Juice cleanses, colonics, and detox teas — oh my! Many of us are aware that toxins are ubiquitous in our modern world, but there’s a lot of confusion around what to do about it. What is the true impact of these toxins? And how can we actually support our bodies? That’s exactly what we cover in today’s episode of Hormone Happy Hour with Dr. Judy Hinojosa.In this episode you’ll learn: * How toxins can impact your hormones* Signs that you might have a high toxic load* Practical tips for reducing toxic burden* How alcohol impacts women specifically* The best way to drink alcohol if you choose* And more…Dr. Judy Hinojosa is a well established naturopathic medical doctor and the visionary founder behind the eco-conscious Vitality Wellness Clinic. Nestled in Arizona, this state-of-the-art wellness center has served as a testament to her dedication to holistic medicine over the past 15 years.With an optimal blend of functional and naturopathic medicine, Dr. Judy Hinojosa is renowned for her patient-focused approach, expertly blending various holistic and integrative therapies. She applies her skills in bio-identical hormones, peptide therapy, nutritional counseling, and vitamin infusion therapy to optimize patient wellness. Further, she incorporates botanical medicine, homeopathy, acupuncture, ozone therapy, and mainstream medicine to deliver a comprehensive and well-rounded healthcare experienceBeyond her busy schedule at the clinic, Dr. Judy is an ardent educator at heart. She generously imparts her knowledge through public speaking engagements addressing vital topics on environmental medicine, detoxification, hormone balancing, energy healing, and spiritual health. This episode is brought to you by Beeya:* If you or anyone you know have been struggling with hormonal imbalances and bad periods, go to https://beeyawellness.com/free to download the free guide to tackling hormonal imbalances and to learn more about Beeya’s seed cycling bundle.* Plus, get $10 off your order by using promo code BEHINDHEREMPIRE10Follow Yasmin:* Instagram: https://www.instagram.com/yasminknouri/* Stay updated & subscribe to our newsletter: https://www.behindherempire.com/ Follow Dr. Judy Hinojosa: * Website: https://vitalitywellnessclinic.com/ * Instagram: https://www.instagram.com/drjudyhinojosa/ Hosted on Acast. See acast.com/privacy for more information.

Jul 10, 2023 • 1h 4min
Step-by-Step Approach to Manifesting the Life You Want & Letting Negative Beliefs Go with Gala Darling, Bestselling Author & Speaker
In this week’s episode, we’re re-airing one of our top episodes from this year with Gala Darling, a bestselling author, speaker, professional optimist, and self-proclaimed tapping queen. For over a decade, Gala has been a leader in promoting radical self-love. She offers a powerful collection of tools and techniques that have empowered millions of women to discover their voice, overcome fear, and fall in love with life.Gala is also an expert in EFT tapping, an energy psychology technique that she has utilized to manifest her own dream life and conquer limiting beliefs. Her work has been featured in major publications such as Vogue, The New York Times, and Cosmopolitan, among others.Gala shares her journey of using tapping to heal from an eating disorder and depression. She explores manifestation techniques that can transform your life. She’s so real, relatable and gives such great tactical advice on how to manifest the dream life, relationship, and career you want.In this episode, we’ll talk to Gala about:* Women's success-limiting beliefs. [02:40]* Gala's lessons on radical uniqueness from her "spiritual grandparents." [04:53]* Gala's challenges growing up and her liberation through EFT tapping. [15:04]* Understanding tapping, its workings, and changing beliefs. [19:09]* Gala's career journey and brand evolution. [25:16]* Gala's three-part Magical Morning Practice for manifestation. [35:16]* Tips to help you expand your own boundaries and think bigger. [47:18]* Why it’s so important to have contrast and feel pain. [58:06]* Limited time but never too late for a change. [01:01:50]This episode is brought to you by Beeya:* If you or anyone you know have been struggling with hormonal imbalances and bad periods, go to https://beeyawellness.com/free to download the free guide to tackling hormonal imbalances and to learn more about Beeya’s seed cycling bundle.* Plus, get $10 off your order by using promo code BEHINDHEREMPIRE10.Follow Yasmin:* Instagram: https://www.instagram.com/yasminknouri/* Website: https://www.behindherempire.com/Follow Gala: * Website: https://galadarling.com/* Instagram: https://www.instagram.com/galadarling/* YouTube: https://www.youtube.com/channel/UCT84ANHs5N3eGWPAX2Sg8ZA* Radical Self-Love: A Guide to Loving Yourself and Living Your Dreams: https://www.amazon.com/Radical-Self-Love-Gala-Darling-ebook/dp/B0170HFG90 Hosted on Acast. See acast.com/privacy for more information.