

The Side Hustle Show
Nick Loper of Side Hustle Nation | YAP Media
The entrepreneurship podcast you can actually apply! The award-winning small business show covers creative ways to make money online and offline, including blogging, online business, freelancing, marketing, sales funnels, investing, and much more. Join 100,000+ listeners and get the business ideas and passive income strategies straight to your earbuds. No BS, just actionable tips on how to start and grow your side hustle. Hosted by Nick Loper of Side Hustle Nation.
Episodes
Mentioned books

Aug 5, 2021 • 37min
456: 16 Marketing Tips for Books (and Other Products) From Bestselling Authors
What's the best way to write a bestselling book? Ask a hundred people and you'll get 100 different answers.Sure, I've had some book launch success before, and have certainly learned a lot about self-publishing since my first title in 2012. But there are always new and different tactics to try, and you never really know how audiences and algorithms are going to react.You can check out my latest book at 1K100ways.com. I asked several fellow authors "What's your #1 book launch or book marketing tip?"Here are their answers.Full Show Notes and PDF Checklist: 16 Marketing Tips for Books (and Other Products) From Bestselling Authors

14 snips
Jul 29, 2021 • 33min
455: The Side Hustle Snowball: Erase Your Expenses One Extra Income Stream at a Time
I want to introduce a concept I call The Side Hustle Snowball.If you've heard about Dave Ramsey's "Debt Snowball" framework, this may sound familiar.Here's how The Side Hustle Snowball works:You itemize out your expenses and then aim to come up with side hustle income to cover them, starting with the smallest and working your way up.Once you reach the bottom of your list, you don't need your job anymore!In this episode, I'll share 11 of our real household expenses and how we zero those out with side hustle income.Full Show Notes: The Side Hustle Snowball: Erase Your Expenses One Extra Income Stream at a Time

Jul 27, 2021 • 21min
Bonus: $1K 100 Ways: The Book Project 6 Years in the Making
Some ideas just won't die. This project was one of them.My latest book is called $1K 100 Ways, and it features 100 case studies from the Side Hustle Nation community on how to earn an extra $1000 or more in your spare time.The first flicker of the idea came into my head way back in early 2015. This is the story of how it finally came to life.Full show notes

Jul 22, 2021 • 47min
454: Easy Website Wins: Marketing and Monetization Lessons From 175 Website Flips
Today we’re diving into the easy wins — the quick updates you can make to your websites to drive more traffic and sales.To help me out on that topic is Mushfiq S., a side hustler who has been building, buying, growing, and selling websites since 2008, all on the side from his full-time career.During that time he’s done over 175 transactions and has a wealth of knowledge on what it takes to make money and build equity online.You can think of it a little like flipping houses — trying to find these undervalued fixer-upper projects, and making 'em shine.Only it’s better suited to those who are more comfortable creating content than they are replacing countertops and cabinets -- and your upfront costs may be a lot lower too.You can find out more about Mushfiq over at TheWebsiteFlip.com and EasyWins.io where you can buy a copy of his “easy wins” spreadsheet listing the things he does to fix up sites he purchases.Tune in to The Side Hustle Show interview to learn:
where Mushfiq finds “distressed assets” he knows he can fix up and flip for a profit
the buying criteria he uses to find the best deals
some of his best “quick wins” that have the biggest impact on a site’s revenue
Full Show Notes: Easy Website Wins: Marketing and Monetization Lessons From 175 Website Flips

Jul 15, 2021 • 41min
453: 12 Expert SEO Tips for 2021: Get More Free Traffic
Experts share their top SEO tips for 2021, including finding easy-to-rank keywords, performing a free SEO site audit, and using content editors. The podcast covers the importance of internal links for SEO and strategies for adding internal links to old articles. It also discusses the effectiveness of SEO strategies in ranking articles and increasing revenue, building a successful side hustle, finding low competition keywords, and creating high-quality tools for trust and credibility.

Jul 8, 2021 • 54min
452: Blogging vs. YouTube: Which Platform is Best to Grow an Online Business?
If you’re starting an online business, you’re almost certainly going to create content. But should you focus on written content on your blog, or video content to try and tap into the massive YouTube audience?Which is better to focus on for audience growth, monetization, and for the best ROI on your limited time?To help you figure out which type of content is best for you, it's time for another Side Hustle Showdown.For the debate, I found two gracious volunteers. Both are from the food and recipe niche, so we can compare proverbial apples to apples.They are:
Blogger Jannese Torres-Rodriguez, who started DelishD’Lites.com as a side hustle to share her love of Latin food. She has since turned it into one of several income streams under her multi-6-figure business umbrella.
YouTuber Nisha Vora, who is a former lawyer who started RainbowPlantLife.com and the Rainbow Plant Life YouTube Channel to share how to master vegan cooking at home. She’s closing in on half a million YouTube subscribers and has more than 20 million lifetime views.
Tune in to hear:
Which type of content takes the longest to create
How they go about creating content that ranks well on each platform
The pros and cons of "owning" your blog content vs. relying on YouTube
How monetization compares on the two platforms
And more
This is a fun one, and by the end, you’ll have an idea which platform is going to be best for your business.Full Show Notes: Blogging vs. YouTube: Which Platform is Best to Grow an Online Business?

Jul 1, 2021 • 39min
451: Affiliate Marketing, Early Retirement, and Side Hustle Shifts Over 8 Years of Podcasting: 20 Questions with Nick
It’s time to dive into the ol’ listener mailbag and answer a few questions in this week’s edition of The Side Hustle Show.I’ve had quite a few interesting questions come in since the last Q&A episode, and picked 20 to talk through in today’s show.Click here to join Side Hustle Nation for free!The questions:
How I can use my knowledge for a blog or a podcast or affiliate marketing?
How have your attitudes about side hustling changed over the last 8 years in the space?
How do bundle sales work? Why would these product creators give their work away for so little?
What's the table of contents plugin you're using on your site?
How is the "You Might Also Like" box in your newsletter working for you in terms of boosting clicks, pageviews, etc.?
I noticed that you are using Teachable -- any particular reason?
Which WordPress theme should I use?
How much do podcasters get paid by sponsors?
What made you “jump” [from your day job]? How did failure not become an option for you?
Should you build a review site around a single product or service, or broaden it a bit to the whole family of products of services?
What are some good potential side hustles for retirees?
How can you protect yourself from legal liability related to online content?
What's your take on services like Skimlinks?
Do you still recommend putting your books in Kindle Unlimited / KDP Select?
When registering a business, can I be my own registered agent?
I have 11 separate websites for the local towns where we operate. Should I consolidate domains?
I'm just getting started. Should I write and publish a book or start a service business?
How much is enough to retire at 35?
What side hustles or gigs grew the most in the last year?
How would you speed up the process of growing a community?
Full Show Notes: Affiliate Marketing, Early Retirement, and Side Hustle Shifts Over 8 Years of Podcasting: 20 Questions with Nick

Jun 24, 2021 • 55min
450: How to Make Money with Kids Books on Amazon
Royalties from book sales is one of the most passive of all my income streams.After you create a book, with print or digital distribution handled by Amazon, you can collect royalties for years.And while I enjoy the writing process and have published several titles myself, I have yet to venture into the world of children's books. (Despite having the outlines of a couple kids books on my phone for the last two or three years!)This week I connected with Matthew Ralph, a children’s book author from England, who recently quit his full-time marketing job to focus on his publishing and freelancing business.His bestselling work to date is Sam the Speedy Sloth. The idea of which came to him while walking through an airport, and by the time his flight landed, the book was almost written.Matt has since added more books to his portfolio, while freelancing to help other self-publishing authors.Tune in to The Side Hustle Show interview to learn:
what the children's book creation process is like
the most effective ways he’s found to market his books
how he’s expanding his portfolio and entering different markets
Full Show Notes: How to Make Money with Kids Books on Amazon

Jun 18, 2021 • 9min
Bonus: My Graduation Speech from 20 Years Ago
What advice would you give your 18-year-old self? Here's my actual valedictorian speech from 20 years ago!

18 snips
Jun 17, 2021 • 44min
449: $10,000 a Month Selling Digital Products on Etsy
Creating assets you can sell over and over again -- that’s the passive income dream, right?This is exactly what Rachel Jones at MoneyHackingMama.com has done by creating and selling downloadable printables on Etsy.This year she’s averaging over $10,000 a month in sales, all while balancing a full-time job and two young kids.Rachel has only been doing this for two years, and she’s planning on leaving her full-time job in the near future and going in full-time on her Etsy business.Big thanks to Cody from Gold City Ventures and The FI Show for the intro!Note: I call this the Buy Buttons strategy. To kickstart your business, find the mini-marketplaces your target customers are already shopping at. Go where the cash is already flowing!Tune in to The Side Hustle Show interview to learn:
how to find profitable niches to sell digital products in on Etsy
some of the categories Rachel likes
the tools and technology she uses to get it all done
Full Show Notes: $10,000 a Month Selling Digital Products on Etsy