On Should I Start a Podcast, we usually have the pleasure of listening to Ronsley interview his guests, speaking with industry experts to get their insight on content marketing and how to make it in the podcast world. But for this episode, the tables are turned. Ronsley was recently interviewed by Steph Taylor for the Socialette podcast, and the two talked about everything from Ronsley’s long journey into podcasting and starting Amplify through to what he’s learned from mistakes made along the way. If you know Ronsley — or even if you don’t — this podcast is an insightful look into how failure can sometimes lead to incredible success. The episode covers: How Ronsley went from being a software engineer to starting his own business How he pulled himself out of being $400,000+ in debt Why being good at your craft might not necessarily mean you should start a business Ronsley’s initial Amplify tactics — which involved not spending any money on the business How to maximize your content Why business is all about trust How not to let your content become forgotten amid the noise Amplify’s tools for content creation and business engagement   Links: Amplify Steph Taylor The Content Amplifier

When you meet a 24-year-old, you might not be interested in their advice on business and life. But what if that 24-year-old had already built a thriving business and established themselves as a thought leader in the marketing space? Kyree Oliver has done exactly that as the owner of Influkz Interactive, a social marketing and consulting company based in the US. On the latest episode of Should I Start a Podcast, Kyree and I had an enlightening talk about his unconventional journey into marketing, why the industry is awash in fake social media “experts”, and why up-and-coming business owners probably shouldn’t even focus on marketing. Despite his age, Kyree is incredibly insightful and an absolute pleasure to talk to. No matter who you are, he has a perspective that will make you think. During the episode, we cover: Why Kyree doesn’t read marketing books or go to conferences Kyree’s hesitation to work with new business owners How fake social media “experts” are good for his business The best way to build trust in your brand Why marketing should be the last thing you think about for your company Why Kyree doesn’t personally think about numbers and metrics What he learned from interviewing more than 800 people Kyree’s tricks to working with small ad budgets   Links: LinkedIn Influkz Interactive

People starting their own business often become wrapped up in the details. How many staff should I employ at the beginning? How many computers should I buy? Where should my office be? Oftentimes, however, the success of a business comes down to a larger sense of who you are and how you treat people.   Tyson Franklin — a business coach, podiatrist and host of the “It’s No Secret” podcast — has plenty to say about how up-and-coming entrepreneurs need to focus on several key elements: connections, delegation and attitude, among other things. On the latest episode of “Should I Start a Podcast”, Tyson and I chat about these topics and more, all framed within the idea of how podcasts can help business owners get ahead.   We also chat about:   How to be a “legend in your own lunchbox” How podcasting helped Tyson refine other parts of his career Why there is always room to improve, no matter how old you are How to work smart, not hard Why you need to prioritise certain clients over others The importance of a disaster plan How being kind to his landscaper helped Tyson land new business Why it’s sometimes important to cut negative people out of your life   Links: Tyson Franklin

If you run your own podcast — or are thinking about starting one — then you need to learn how to write in a way that portrays you as the expert you are and convinces people to listen to your program. On this week’s episode of Should I Start a Podcast, writing coach and copy guru Laura Petersen gave us her top tips for writing effectively, selling your book and finding your personal freedom. Laura is an established writer, coach and educator with a hit podcast called “Copy That Pops” and several bestselling books, including Copywriting for Podcasters and Permission to Write a Brand Building Book for Podcasters. With plenty of enthusiasm, Laura has a lot to say about how writing can lead to success for any entrepreneur. You don’t want to miss this podcast, which also includes: Why you are ready to write a book How to get your book to bestseller status The importance of unlearning everything you know about writing How to find what’s important to you and turn it into a business How writing a book leads to more business opportunities What Laura has learned from visiting 41 countries The value of picking the right podcast guest The best ways to give your writing personality Links: Website Laura Petersen – LinkedIn Laura Petersen – Twitter Laura’s Books on Amazon

If you’re looking for a way to spice up and grow your business, then today’s episode of Should I start a Podcast with Marty Vids has the information you need. A former stand up comedian, improv performer, and comedy night organizer, Marty has been in the business of making people laugh for a long time. He is a business owner, podcaster and mentor that takes a different perspective. Marty utilises real life personal and business experience and actions to assist people to get results. I talk to Marty about how his former life’s monkey business helped to generate a six-figure business of his own. In the episode, Marty also goes over the steps to starting a profitable podcast and growing it into a thriving business. He also covers the business coaching industry and how it can be a supporting revenue stream for your main business.   Also covered in the episode: The value of failing more than once The difference between average and world-class performers Why you should present yourself as the expert What beer and mustaches have to do with podcasting Why only 3% of business owners make a million dollars Why the synergy between comedy and business is similar Why you shouldn’t look for a real job How to get yourself to pay attention to the numbers How passion can motivate you to do the impossible Why you should be the thought leader of your niche   Links: Marty Vids-Website Marty Vids- Facebook Marty Vids-Twitter Marty Vids-LinkedIn

Many businesses, despite how successful they may be, often struggle explaining what they do and why they do it. When asked by customers, ‘Why should we buy from you?’, somehow they fail to know the answer. Sometimes it takes a great conversation to get ideas flowing; to get us to challenge ourselves and our perspectives.   On this episode of Should I Start a Podcast we talk to James Cridland — writer, speaker, business consultant, and producer of “PodNews” — who has a phenomenal amount of passion and expertise in the game of audio-radio podcasting. Coming from his career as a Radio copywriter, and then leader of software engineers at the BBC, James knows what questions to ask, and how to weigh being ‘proper’. We cover things like the origins of “PodNews”, and the viability of the podcast on a global scale.   We also chat about:   How to condense what you do so others get it How radio copywriting taught James to ask his clients the right questions Why simplicity and consistency is all you need What’s changed to make podcasting accessible to everyone The value of great content vs branded content James’s achievements in radio, and how he learned about podcasting Innovating by prioritizing your customers over ROIs The importance of your brand’s face and personality   Links:   James Cridland’s website James.Crid.Land PodNews

If you’re struggling with being overwhelmed in your business, let alone the idea of starting your own podcast, then this episode is for you. My partner in conversation is the wonderful Angela Henderson. As a mental health professional by training and an entrepreneur and business consultant by choice, she’s an expert in balancing entrepreneurship and mental health. In this very open and frank conversation, she shares her struggles with mental illness and personal tragedy, what she’s learned from them, and how she manages to juggle a successful business and a busy family life besides. I’m sure you’ll find Angela’s story full of inspiration, with more than an a few practical tips to improve your own life, business and podcasting. In this episode, we delve into:      Deciding your why, and why it’s always evolving      Balancing the pressures of motherhood and business      Entrepreneurship – combining self growth and community      Avoiding the hype of hustle and preventing burnout      Differentiating between anxiousness and excitement      The upside of failure and failing fast      The advantages of slowing down and getting to know your audience      Moving from a one-to-one to a one-to-many business model      The importance of gut instincts in business      Why you need to be your own Chief Energy Officer      Outsourcing and removing blockages   Links: Angela’s website – AngelaHenderson.com.au Australian Business Collaborative Facebook page We Are Podcast Content Amplifier

Most people would argue that the point to a business is all about making money. While this argument does have merit, after all, without the money to sustain itself, no business would be able to continue. It’s this argument that Ronsley challenges on this episode of Should I Start a Podcast. Ronsley turns the interview wheel over to one of his former student Mel T, who asks him what the steps are to creates a business that generates a healthy income, and so much more. By breaking down the Amplify formula as well as calling out the many myths entrepreneurs have about starting a business, Ronsley lays out the tools needed to take your business to the next level and what the key to profits is. He shares his idea on the perfect business approach, why content is key to a businesses success and how to build products that people love, want and need.   If that wasn’t enough, Ronsley also dives into:   -Why content creation has to be a long game -How to create a business that only needs 10% of your efforts -The one part of the Amplify formula entrepreneurs that guts their profits -The best way to make sure your product is valuable to your clients -Why people hate to be sold but love to buy -Why offering your clients a couple of product choices makes your more money -The one element in your business that contributes to every conversion   Links: Amplify Ronsely - Twitter Amplify - Facebook We Are Podcast

Whether you're a beginner and don’t even know how to begin stimulating your creative juices or an intermediate creative who wants to up his/her game, this episode of Should I Start a Podcast is for you. I chat with Emma Franklin Bell, author, entrepreneur, podcaster, artist and former dancer. Emma is the founder of the Beauty Business Academy, cofounder of the Ladies Lounge and her book, “How To Run A Preschool Dance Studio” is one of the leading guides for dance studio owners. Making her the ideal person to turn to for advice on creativity and making a successful business form it.   Emma shares with us how to grow your creative abilities over time to activities that help stimulate your creative juices. She gives her insight into the one thing that often holds creatives back from their true potential as well as a healthy discussion on taking your creative ideas and turning them into a business. Ronsley shares his own insights and experiences with creativity, and how he applies them to his own business, Amplify.All of this plus even more great pearls of wisdom: -The steps to unearthing your creativity-Why author feel like they die after releasing their work-Why creativity makes you more alive-Why the creative who doesn’t want to sell and the Salesman who only wants to sells are both wrong-How the hero’s journey relates to creativity-Why there is no final destination in business, creativity etc.-Why Ronsley has no right to have a marketing agency-The one thing that human beings struggle with most-The time and place for creativity-Why execution is more important than ideas Links:   Emma Franklin Bell-Website Emma Franklin Bell- Facebook Emma Franklin Bell-Twitter

On today's episode of Should I Start a Podcast we talk all things long term vs short term. We all know it's easy to see the pleasure of a short-term gain. Buying that cool wallet off Amazon will feels good, tasting the juicy flavors of that big mac as it slides into your mouth is amazing. But while those types of short-term decisions make us feel good in the moment, long-term, they’re not as good for us. Giving up those quick fixes is challenging and doing things for long-term gains can often be even harder. Where do we even start?This is where our guest, Travis Chappell gives us incredible insight. Travis has had some amazing pay off with long term focus, you could even call him the king of long-term goal setting. At 22 years old made his first six figures and he shares with us an  in-depth chat about delaying gratification to get more significant gains in the future. How certain personality types are more prone to long-term benefits than others. Travis believes that anyone can train themselves in the discipline of putting off short-term pleasures for long-term goals. Tune in for an incredible insight that cover topics such as:-The Marshmallow Test.-Why waiting for perfection will hurt you in the long run-How creating your perspective in life can change your world-Why you should define your success-Why time is more important than money-How to know when never to start something-How your reasons can often be excuses-Why shortcuts don’t exist Links: Travis Chappell - Website Travis Chappell- Twitter Travis Chappell - Facebook