Finding who you are and the strengths you bring to your own success can be a cathartic and powerful experience. Podcasting is a mechanism that can provide you that experience.  Welcome to Should I Start A Podcast where each week Ronsley Vaz, with the help of a star-studded entrepreneurial guest lineup, explores why you should start a podcast; build an audience, and how to keep them hungry for more. If you’re thinking about starting a podcast, or simply finding a better way to get your message out to your audience, then this is the podcast for you. This week’s episode features a good friend and business associate of mine, Adrian Easdown. Adrian is a veteran of the accommodation industry in Australia, podcast host of That Bad Review, author of the book of the same name. Adrians podcast and book teaches those in his industry how to find success and deal with negative reviews from guests.  We talk about handling negative feedback, of course, but we also delve into a host of topics relevant to any podcaster: handling interviews as an introvert, looking past subscription numbers and handling rejection, to name a few.  We also chat about:  Dealing with the emotion that comes with bad feedback Emotion’s place in running a business  Why reception is your main opportunity to impress your guests Quiet times in your business and how to use them to your advantage  Current trends in the accommodation industry  The challenges of motivating staff members  What Adrian would do if he had 6 months to live  Adrian’s podcasting journey and how he made it to 30 episodes Why I don’t look at emails    Links:  Adrian Easdown That Bad Review  Adrian Easdown — LinkedIn

The legal profession is often seen as about as staid and traditional as they come. But lawyer turned podcaster turned all-round entrepreneur, Clarissa Rayward, shows that there are opportunities to shake up even the most traditional of industries and create a lucrative business along the way. Welcome to Should I Start A Podcast where each week Ronsley Vaz, with the help of a star-studded entrepreneurial guest line-up, explores why you should start a podcast; build an audience, and how to keep them hungry for more. If you’re thinking about starting a podcast, or simply finding a better way to get your message out to your audience, then this is the podcast for you. By her own admission, Clarissa has never been a traditional lawyer. Being a divorce lawyer is not easy, and it was the serious mental and physical health effects the job was having on her colleagues and herself that led to her light bulb moment. Now along with running her own legal firm, Brisbane Family Law Centre, she spends much of her time helping fellow lawyers improve their health and wellbeing through her blog, The Happy Family Lawyer, her podcast and book, Happy Lawyer Happy Life, and more recently her membership community. In this inspiring session from We Are Podcast 2017, Clarissa describes how podcasting helped paved the way for turning her side hustle into a $10,000 a month business. Clarissa also provides a bunch of practical tips that you can apply in any industry.  Here’s just some of what Clarissa covers in this video: Her inspiration for starting a blog Surrounding yourself with positive people and inspiring change The decision to write a book Her podcasting journey and crystallizing a vision Creating an online course The inspiration for a membership community What has and hasn’t worked for her in podcasting and business Her four most important lessons learned Recommended tools to try Links: The Happy Family Lawyer Happy Lawyer Happy Life podcast Happy Lawyer Happy Life book Glen Carlson Mel Telecican, Course9   If you want to be proud of the voice you’re sending out into the stratosphere, download the comprehensive 81 Point Checklist here and get ready to launch your audio marketing machine.

The podcasting game has changed in the last decade. Engaging with listeners is so much more than just chatting via Twitter - now we need to be creative and start thinking outside the square.   Welcome to Should I Start A Podcast where each week Ronsley Vaz, with the help of a star-studded entrepreneurial guest line-up, explores why you should start a podcast; build an audience, and how to keep them hungry for more. If you’re thinking about starting a podcast, or simply finding a better way to get your message out to your audience, then this is the podcast for you. Your audience plays a significant role in the evolution of your podcast, you just need to listen where they want it to go. In this episode of Should I Start A Podcast, we dial into the insightful keynote speech from Blair Hughes, at We Are Podcast. Blair is the trust building guru and fan engagement specialist at Audioboom, in Australia and New Zealand. In a past life, he was a school teacher, but now spends his days comprising innovative ways to keep audiences emotionally engaged while also coming up with solutions that generate value for listeners. This master of engagement has created partnerships with major radio, media, podcasters and sporting teams including Macquarie Media, SEN, RSN, the 2015 Cricket World Cup, Australian Open, and many more. In this episode of Should I Start A Podcast, Blair talks podcast monetization through fan engagement, understanding user demographics, while also giving a little insight into the world of Audioboom. Blair shares with us: The audio on demand explosion, and the new power of fan engagement How to establish good engagement ideas Going viral – the new wave of podcasting Tapping into the audio on demand culture Why your audio length is so important How to generate a hard core fan base How brewing craft beer increased a stadium’s audience engagement Why you MUST get creative with your content Understanding the power of listening  What Pixie Lott and Russell Brand do to build loyalty How photos are now great for audio Getting intimate – what kinds of conversations we should be having Links Blair Hughes: Website Blair Hughes : LinkedIn Audioboom : Website

Nathan Chan is the founder of Foundr. And if there’s anyone who knows how to grow a content business from nothing into a content empire with an audience of millions, it’s Nathan. The story of Foundr is now legend. Starting out as a one-man-band digital magazine for aspiring entrepreneurs in 2013, Nathan has gone on to interview many of the world’s most famous entrepreneurs and business thinkers including the likes of Richard Branson, Seth Godin, Tim Ferris, Gary Vaynerchuck and Tony Robbins just for starters. Not bad for a young guy from Melbourne. Foundr has gone on to become a content powerhouse, incorporating a digital and print magazine, podcasts, blog, email newsletter, ebooks, courses, social media groups and more. In this video from We Are Podcast 2017, Nathan unpacks the Foundr business model and offers 10 ways you can monetise your podcast based on the Foundr experience. Nathan gives you the goods on:     How to use great guests to build the authority and credibility     Why you need to be prepared to test and try things     How to repurpose content and leverage it     Using your podcast as a brand builder     Getting people into your ecosystem     Finding inspiration in other industries and markets     Finding the pain killer solution for your market     Success with pre-selling     What is good content that sells?     Repackaging content like a greatest hits album     The best way to do courses     Why books are a great way to monetise     The truth about membership sites     Events, masterminds and paid workshops     Coaching and consulting     Providing done-for-you services     Creating SAAS (software as a service) products   Links: Foundr.com

Host of the hugely popular podcast The Solopreneur Hour, Michael O’Neal, knows a thing or two about how to interview a guest the right way. In fact, his show’s episode list looks like a who’s who of the entrepreneurial world. But before starting his podcast journey in 2013, Michael studied to be a professional broadcaster. Since then he has taken much of what he’s learned from the pros and adapted it to the podcasting medium, and it’s seen him become the podcaster’s podcaster. In this presentation at the We Are Podcast conference in 2017, Michael covers his essential tips for mastering the art of the interview. If you host a podcast now or hope to in the future, Michael’s tips are sure help you stand out from the crowd. Here’s what Michael covers in this presentation:     Why podcasters should consider themselves professional broadcasters     Getting the best out of your guest     An introduction to ‘proadcasting’     How to land amazing guests     Researching your guests the right way     Setting up the interview for success     The art of the introduction     When and how to promote your guest     Controlling the interview     Asking the right questions     Getting guests to share your show Links: SoloHour.com Instagram: @solohour Twitter: @solohour

Marketing is much more than taking a product or service and selling it to a consumer - it is about nuance, connection and most importantly, building relationships.  Welcome to Should I Start A Podcast where each week Ronsley Vaz, with the help of a star-studded entrepreneurial guest line-up, explores why you should start a podcast; build an audience, and how to keep them hungry for more. If you’re thinking about starting a podcast, or simply finding a better way to get your message out to your audience, then this is the podcast for you. Building your reputation as an expert in your field is a fantastic way to increase your business opportunities. And if anyone knows how to leverage this approach it’s Louisa Dahl. As a digital marketing expert, author, podcaster and founder of the digital marketing events and training company, Interactive Minds, Louisa has deconstructed the strategies of the best in the business, and put them into practice herself. In this episode of Should I Start a Podcast we are a fall on the wall at Louisa’s presentation at We Are Podcast 2017. Louisa shares her essential strategies and tips on how to leverage what you’re already doing to build your reputation and grow the opportunities for your business. In this practical presentation, Louisa covers: Relationships and why they are so important Results – and why everything hinges on them Reputation – and how you can develop yours Leveraging what you’re doing now for future customers, projects or campaigns Being deliberate – a lesson learned from industry leaders Building relationships – consciously and deliberately Elevating your reputation Results – the importance of KPIs and the 80/20 rule Reputation – connecting through content and adding value Links: Louisa Dahl: LinkedInInteractive Minds Website Join Interactive Minds' Facebook Group Interactive Minds Podcast LouisaDahl.com DeliberateDigitalMarketer.com 80/20 Sales and Marketing by Perry Marshal If you want to be proud of the voice you’re sending out into the stratosphere, download the comprehensive 81 Point Checklist here and get ready to launch your audio marketing machine.

Creating content is a proven format to building your brand and making connections with your audience - but being able to monetise that process is a win/win many entrepreneurs strive for. Welcome to Should I Start A Podcast where each week Ronsley Vaz, with the help of a star-studded entrepreneurial guest line-up, explores why you should start a podcast; build an audience, and how to keep them hungry for more. If you’re thinking about starting a podcast, or simply finding a better way to get your message out to your audience, then this is the podcast for you. If you’re listening to Should I STart a Podcast, chances are you are interested in starting a podcast or making your existing podcast successful. There’s an even bigger chance that you dream of making your podcast financially sustainable.  On this episode we grab a front row seat and tune in to Kate Erickjson’s presentation at We Are Podcast 2017. Kate is one-half of the Entrepreneurs on Fire podcast, and has a few hot tips for how to make that happen. At We Are Podcast 2017, she was gracious enough to share how she went from jobless to working with a highly-successful program.  Here’s what she covers in her talk:  How losing her job made Kate hyper-focused on what mattered What freedom really means and how to achieve it How to make your content valuable to other people What you need to do to make your shows consistent The steps needed to create an effective sales funnel for your program The power of scheduling How to define your avatar What systems can do to create freedom   Links:  Entrepreneurs on Fire Kate Erickson - Twitter Kate Erickson - LinkedIn

Networking and forced abduction are two concepts that typically don’t go together. But for Jordan Harbinger, host of the incredibly popular The Jordan Harbinger Show, networking literally saved his life.  Welcome to Should I Start A Podcast where each week Ronsley Vaz, with the help of a star-studded entrepreneurial guest line-up, explores why you should start a podcast; build an audience, and how to keep them hungry for more. If you’re thinking about starting a podcast, or simply finding a better way to get your message out to your audience, then this is the podcast for you. On this episode of Should I Start a Podcast we tune into We Are Podcast for Jordan Harbinger’s keynote speech. It covered a gamut of profoundly useful tips for entrepreneurs, from networking advice for those who hate networking to the best way to introduce friends via email.  The last portion of his speech, however, detailed an adventure in Serbia where he was kidnapped by state police and interrogated while his friend was being beaten in the other room.  How did he escape? By using his charm. How exactly? Well, you’ll have to listen to find out.  Besides his terrifying ordeal, Jordan also covers:  How being a nervous kid shaped who Jordan is today Why entitled people generally don’t do well in life The importance of giving without expectation How introversion can be used to your advantage Why networking is a muscle The best way to get help from people — without being a leech Why you should make an “interesting person fund” How a professional mentor changed the way Jordan thought about work   Links:  The Jordan Harbinger Show Jordan Harbinger - Facebook Jordan Harbinger - Twitter Jordan Harbinger - YouTube Jordan Harbinger - LinkedIn Jordan Harbinger - Instagram

Building a profitable business and nurturing an audience that not only brings regular business but also actively promotes you and your brand is a key focus for many business owners. Welcome to Should I Start A Podcast where each week Ronsley Vaz, with the help of a star-studded entrepreneurial guest line-up, explores why you should start a podcast; build an audience, and how to keep them hungry for more. If you’re thinking about starting a podcast, or simply finding a better way to get your message out to your audience, then this is the podcast for you. On today’s episode of Should I Start a Podcast we have a real treat, John Lee Dumas. If you love podcasts, chances are you’ve heard of John Lee Dumas. He’s the host of Entrepreneurs on Fire, a massively-popular podcast that has grown into a seven-figure business in just a few short years.  Going from podcast fan to entrepreneur took some hard work and some smart thinking. But lucky for us, John was willing to share some of his core tips for making a podcast profitable at We Are Podcast 2017, so we’ve bundled it up into an episode just for you.  Podcast hosts and aficionados alike will love his presentation, as it’s packed with useful advice and anecdotes from his journey.  John shares with us:  What a funnel is and why your business needs one How to come up with a niche for your brand The importance of implementing systems in your business How to repurpose your content to maximise its effectiveness Where to implement your calls to action Why you should have one-on-one calls with listeners How to find purpose in your work The Chinese proverb that John lives by   Link:  John Lee Dumas - LinkedIn Entrepreneurs on Fire

Winning friends and influencing people is what we all really want in life. We want to be loved and adored by our millions of fans who tell all their friends about our amazing podcast or business. Simple enough. But how do we make that happen? Welcome to Should I Start A Podcast where each week Ronsley Vaz, with the help of a star-studded entrepreneurial guest line-up, explores why you should start a podcast; build an audience, and how to keep them hungry for more. If you’re thinking about starting a podcast, or simply finding a better way to get your message out to your audience, then this is the podcast for you. On today’s episode of Should I Start a Podcast we are tuning into James Tuckerman’s session at We Are Podcast 2017. James is one of Australia's most accomplished digital publishers. He's an entrepreneur, angel investor, reluctant growth hacker for hire and professional speaker. He is widely known for launching Anthill Magazine, in 2003, from the spare bedroom of his parents' home. He was then 26 years of age. In 2004 and 2005, he was named Best Small Publisher in Australia by the ABA (now Publishers Australia) James is in the business of persuasion. He’s put together 12 fundamental principles of persuasion and makes them available in this short session taken at We Are Podcast. Tune in if you’re a podcast host, an entrepreneur — or even if you just deal with people on a daily basis. James’ talk covers: The one thing listeners care about above everything else Why outcomes are more important than products How to earn authority for your show How to be a likeable host The importance of social proof when it comes to selling something Why humans are hard-wired to finish what they started The economic principle of scarcity and how it applies to podcasting The final thing you can do to convince someone to listen to your show   Links: James Tuckerman - LinkedIn Anthill Magazine Not-So-Freaky University